marketing intern

Role: Associate - Employer Branding

Experience: 1-3 years

Location: Hyderabad

Technovert is not a typical IT services firm. We have to credit two of our successful products generating $2M+ in licensing/SaaS revenues which is rare in the industry.

We are Obsessed with our love for technology and the infinite possibilities it can create for making this world a better place. Our clients find us at our best when we are challenged with their toughest of the problems and we love chasing the problems. It thrills us and motivates us to deliver more. Our global delivery model has earned the trust and reputation of being a partner of choice.

We have a strong heritage built on great people who put customers first and deliver exceptional results with no surprises - every time. We partner with you to understand the interconnection of user experience, business goals, and information technology. It's the optimal fusing of these three drivers that delivers

Responsibilities:

• Drive Technovert’s Employee Value Proposition and talent attraction strategy externally and internally.
• Infuse human element into all communications to personify the brand and demonstrate an emotional connect with employees.
• Drive brand evangelists network internally by working in collaboration with Marketing, HR & Talent Acquisition leaders on employee branding, campaigns, programs, and events to boost pride amongst associates.
• Promote employee referral programs to foster referrals.
• Plan and execute campaigns to maintain the company's positioning on social media platforms like LinkedIn, Instagram, YouTube, and Facebook.
• Design email marketing campaigns to promote positive referrals on job portals like Glassdoor, Naukri and Ambition Box.
• Expand the company's online presence on different employment sites, developing creative ways to draw prospective employees to the company's website and identifying new recruitment opportunities through social media.
• Developing employer branding event concepts - online and in person.
• Organizing employer branding material.

Must have:

• Sound understanding of brand management strategies.
• Great interpersonal communication to influence and prepare speakers.
• Hands-on experience with social media management.
• Strategic thinking and problem-solving skills.
• Strong communications and organizational skills.
• Meticulous attention to detail.
• Multi-tasker with a strong work ethic.
• Creativity.

Nice to Have:

•   Presence on Social Media platforms.
•   Understanding of E-mail Marketing.

Qualification: 

MBA/PGDM with majors/minors in Marketing.

We are looking for a talented and competitive Sales Development Representative who thrives in a quick sales cycle environment. The successful candidate will play a fundamental role in achieving our ambitious customer acquisition and revenue growth objectives. The ideal candidate must be a pro at using Linkedin, Sales CRM, Email and comfortable making connections via Skype chats or calls every day.

Job Responsibilities:

• Learn & understand our products and our prospective clients well.

• Understand customer pain points, requirements and correlate ZapInventory & ZapApps.io solutions and customer requirements.

• Source new sales opportunities through outbound reach, cold emails, skype chats or phone calls or anything to reach out to prospective customers.

• Respond, engage and qualify inbound leads and inquiries.

• Engage current users to expand awareness, educate, ask for referrals, identify new opportunities and develop account intelligence.

• Execute planned sales activities and develop a target list of high potential new customers.

• Resolve customer complaints regarding sales and services.

• Achieve monthly & quarterly quotas.

• Perform effective online demos to prospects.
  Manage customer queries on Intercom (or other chat tool we might be using) and email.

Requirements:

• Exceptional communication skills, both oral and written, coupled with excellent listening skills and a positive and energetic phone presence.
• Ability to make focused efforts to close deals. The ideal candidate should be strategy driven with a research-based approach.
• Proven sales development experience, preferably at an Internet startup or SaaS industry.
• Savvy with LinkedIn sales navigator, and CRM tools.
• Proficient with corporate productivity and web presentation tools.
• Ability to multitask, prioritise and manage time effectively.

Additional Responsibilities: We also expect this person to handle our SEO management task which includes working with bloggers and digital media executives.

The Opportunity

We have a new opportunity as part of our newly developed Events & Experiences team at Extramarks Education- India's leading education tech company. 

A position based out of the head office in Noida, we are looking for a Marketing Manager- Events with experience marketing large scale events, IPs across lifestyle and entertainment events. 

In a hands-on role, our ideal candidate is a great communicator and collaborator, can plan and execute effective event marketing strategies focusing on result-driven metrics, lead multiple events, are solutions-focused, and know the country's events landscape. If creating quality consumer engagement strategies and driving audience metrics sounds like your thing, we'd love to hear from you.   

Who are you?

As a person, you are organized, thorough, and not afraid to get your hands dirty. Driven and confident, you are a good listener and can communicate effectively across organizational levels, external partners, and the team. You want to get the job done but not at the cost of quality and substance. Collaborative and easy-going, you have a strong work ethic with a penchant to mentor and inspire your team. 

The Role

You will play a key role in creating, shaping, executing, and managing event marketing strategies across our events calendar. 

• Bring exceptional people and project management skills driving multiple initiatives across our events calendar.  
• Solutions-focused, you bring quantitative, analytical, and problem-solving skills to draw insights from metrics, recommendations from the analysis and present marketing plans/solutions to internal & external stakeholders.
• Understand brand values, objectives, and goals to devise well-articulated communication across requirements and recommendations.
• Collaborate and work in sync with support teams across the organization to bring alive marketing plans. 
• Establish marketing goals and key KPI's for event marketing initiatives across events 
• Manage and foster media partnerships and key relationships to derive maximum media value and brand awareness across events.

Responsibilities

• Conceptualize and execute campaigns, including budgets, for events across the events calendar, including partnered events
• Work with the consumer insights team to understand consumer feedback and engagement pre and post events to customize solutions for event and consumer segments.
• Track, monitor, and analyse metrics across business units and HO level, working closely with the digital marketing team. 
• Be up to date and well-versed in marketing trends across digital and offline channels, industry news, talent, and collaborators and have bankable standing relationships with industry professionals, vendors, and agencies. 
• Work closely with event management and sales teams to create an event marketing plan that includes media deliverables for partners wherever needed.
• Create timely feedback reports on data and consumer engagement post events 
• Manage and mentor a team of marketing executives working across events.

Professional & Educational Qualifications 

• 7+ years of experience in event marketing and execution, ideally with an agency or with a brand with an in-house events team
• Ability to analyse data to drive conclusions and form recommendations and solutions
• Excellent communication, presentation, and analytical skills. 
• Experience having managed a team as well as lead other internal stakeholders in managing small to large events. Work cross-functional, building trust, and fostering collaboration.
• Very organized, detail-oriented, and a strong problem-solver
• Graduate/Post Graduate Degree
• Travel, as required.

Responsibilities

• Conducting on-site and off-site analysis of web SEO competition.
• Using google analytics to conduct performance reports regularly.
• Creating high-quality SEO content.
• Optimize copy and landing pages for search engine marketing
• Perform ongoing keyword discovery, expansion, and optimization
• Research and implement search engine optimization recommendations
• Research and analyze competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
• Assisting with blog content.
• Leading keyword research and optimization of content.
• Keeping up-to-date with developments in SEM.

Requirements

• Extensive experience in SEO.
• Working knowledge of Google Analytics.
• Experience with coding techniques is a plus.
• Thorough understanding of web design and site structures.
• Good knowledge of backlink analysis.
• Solid understanding of performance marketing, conversion, and online customer acquisition
• Experience with A/B and multivariate experiments
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Knowledge of ranking factors and search engine algorithms
• Up-to-date with the latest trends and best practices in SEO and SEM

Any preference of Industry: Prior startup experience preferred.

Minimum Academic Qualifications: None

Working Hours: Flexible

Perks: You get to work directly with the Founders on a completely revolutionary idea and most likely end up defining the course of history.

If getting known for your talent, skills & work ethic is what drives you, we make sure that that happens

Responsibilities

• Reaching out to architects and interior designers according a marketing strategy
• Managing company’s communication related to business development
• Representing the company at events
• Engaging the retail customers through marketing campaigns

Skills Required

• Desktop applications like MS Office
• Fluency in English
• Knowledge of online channels of marketing and publicity

Qualification

• Graduate in any discipline

Experience

• Minimum 3 year of experience in digital marketing

We are an early-stage start-up in the wellness space & are teeming with innovation & creativity. We are based out of Mumbai & are looking for a dynamic SEO Content Intern to join our team.

We are looking for someone who can understand the consumers' pulse, represent our expert brand voice, and develop brilliant content to drive following & sales. We need someone who can give all our long-form content assets a distinct voice & language of their own, which seamlessly weaves in with our brand story & helps flesh out a brand personality our consumers can clearly recognize.  

Responsibilities:

• Create lucid, arresting product page and blog content on Man Matters & Bodywise, which leave consumers itching to try our products out and seek more health information from our blogs
• Create blog posts with a focus on the health & wellness space in line with SEO guidelines that can break the clutter online
• Create engaging emailers for our customers which have them hooked, not fed up (aimed at giving them only the most relevant information related to their health & wellness)
• Find out-of-the-box topics based on competitor analysis, trending topics, and various SEO tools

Requirements:

• Portfolio of work- published articles will be preferred
• Familiarity with online brands
• Adept with basic formatting, eye for detail, thorough research and analysis
• Excellent writing and editing skills in English
• Is flexible writing both technical as well as creative content
• Comfortable working with keywords and curating content based on structure assigned
• Proactive, responsible, hard-working, and diligent
• Ability to meet deadlines

• Proven SEO experience
• Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing
• In-depth experience with website analytics tools
• Responsible for analysing, reviewing and implementing websites that are optimized to be picked up by search engines
• Research and analyse competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords