UI UX Designer

Job Title: Marketing Executive

Job Overview:

We are looking for an experienced, proactive, and self-driven Marketing Executive who can

independently manage and execute the overall marketing function. This role requires a

strong understanding of both traditional and digital marketing, combined with the ability to

plan, implement, and monitor marketing activities end-to-end.

The ideal candidate will take full ownership of marketing initiatives, coordinate with internal

teams, and drive brand visibility, lead generation, and marketing performance with minimal

supervision.

Key Responsibilities:

1. Marketing Strategy & Execution (Core Responsibility)

• Develop and execute quarterly and annual marketing plans.

• Plan and implement campaigns for product promotion, lead generation, and brand

building.

• Ensure consistent branding and messaging across all channels.

• Collaborate with sales, product, and leadership teams to align marketing initiatives

with business goals.

2. Digital Marketing (Part of the Role)

PPC & Lead Generation

• Plan, manage, and optimise Google Ads and other paid campaigns.

• Track performance metrics (CTR, CPC, CPA, conversions, ROI) and refine campaigns.

• Develop effective ad copies and assist with landing page enhancements.

SEO & Website Management

• Implement on-page/off-page SEO strategies to improve organic search visibility.

• Conduct keyword research, optimise content, and review analytics.

• Coordinate with design/content teams to ensure SEO standards are met.

3. Brand, Content & Communication

• Oversee the creation of marketing content — blogs, emails, social posts, brochures,

case studies, videos, and presentations.

• Maintain brand guidelines and ensure cohesive communication across the

organisation.

• Work with internal and external creative teams for design and content execution.

4. Exhibitions, Events & Offline Marketing

• Lead planning and execution of marketing for exhibitions and trade shows.

• Support stall layout planning, branding materials, and event promotions.

• Manage lead handling and coordination before, during, and after events.

5. Lead Management & CRM Collaboration

• Ensure prompt assignment of incoming leads to the respective territory managers.

• Track lead flow, progress, and campaign effectiveness.

• Work closely with the sales team to improve follow-up quality and conversion tracking.

6. Market Research & Data Management

• Conduct competitive research, pricing insights, and industry analysis.

• Prepare scraping data and market intelligence reports.

• Support management with MIS and performance dashboards.

7. Performance Analysis & Reporting

• Monitor marketing KPIs across both digital and offline activities.

• Prepare regular performance reports with insights and improvement suggestions.

• Conduct A/B tests and track results for continuous optimisation.

Requirements:

• Excellent communication, planning, and coordination skills.

• 3–5+ years of experience in a marketing role (preferably B2B).

• Strong understanding of digital marketing (PPC, SEO, analytics).

• Ability to independently manage marketing activities with high ownership.

• Proficiency in tools: Google Ads, Analytics, Search Console, MS Office, CRM systems.

• Understanding of website platforms (WordPress, CMS tools).

• Ability to manage multiple projects and meet deadlines.

Desirable Skills:

• Experience with LinkedIn, Facebook, and Instagram marketing.

• Knowledge of email marketing tools or automation platforms.

• Creative thinking and copywriting ability.

• Google certifications are an added advantage.

Qualifications:

• Degree in Marketing, Business, Communications, IT, or a related field.

Responsibilities:

• Work closely with senior engineers to develop high-quality software solutions
• Collaborate with team members to analyze user requirements and design software solutions
• Participate in agile development processes, including sprint planning, daily stand-ups, and sprint reviews
• Write clean, maintainable, and efficient code
• Develop and maintain unit tests to ensure code quality
• Contribute to the design and architecture of microservices-based applications
• Collaborate with cross-functional teams to troubleshoot, debug, and optimize software applications

Requirements:

• 8+ years of experience in software development
• Proficiency in C#, .NET, Microservices architecture, SQL, and Azure services
• Experience with Agile development methodologies
• Strong problem-solving skills and attention to detail
• Ability to work independently and as part of a team
• Excellent communication skills and willingness to ask questions and seek guidance when needed

Additional Preferred Skills:

• Familiarity with other programming languages and technologies is a plus

About Company

• VedikIn Solution is one of the leading web development & web hosting company providing a large number of services starting from web development to mobile app, eCommerce platform, cloud solutions, web hosting services, etc.
• We have a better work culture of fixed working hours, ideas flowing free flow, monthly entertainment trips & continuous appreciation for good work.

• We are located in Gandhinagar, Gujarat since 2016. As part of the expansion, we are currently hiring passionate and talented developers who want to join VedikIn's exponential growth & adventurous journey.

Job Description

Require php & CodeIgniter developer having following competencies:

• Can independently work without continuous guidance.
• Candidate should be at least graduate
• Project experience of code igniter & core php is required.
• Wordpress & Laravel skills would be considered as an added advantage.
• Experience: at least 1 year.

Salary: Up to ₹26,000.00 per month

Responsibilities

• Candidate should be able to complete assigned work independently on timely manner.
• Candidate should be able to communicate with client independently.
•  

Benefits

• Traveling allowance
• Monthly fun activities
• Monthly team building activities along with team lunch/dinner
• Flexible work timing

Job Types: Full-time, Permanent

Salary: Up to ₹26,000.00 per month

COVID-19 considerations:
Mask is compulsory, Regular sanitization work is done at the office.

• Should have hands-on experience in advanced JavaScript libraries and frameworks, such as AngularJS, KnockoutJS, Bootstrap, BackboneJS, ReactJS, DurandalJS, etc. (ReactJS is Mandatory) 
• Proficient in web markup, including HTML5, CSS3
• Good understanding of server-side CSS pre-processing platforms, such as LESS and SASS and experience in building/using REST APIs    
• Proficient understanding of client-side scripting and JavaScript frameworks, including jQuery
• Good understanding of asynchronous request handling and partial page updates.

• Expert knowledge of computer science, with strong competencies in data structures, algorithms,

  and software design.

• Strong understanding of end-to-end architectures and development frameworks; knowledge

  across tiers in a multi-tier cloud environment including load balancers, web servers, application

  containers, data stores, and distributed caches.

• Minimum 6 years of experience with deep technical knowledge and hands on skills in Java.

• Has worked extensively on caching technologies such as Redis, memcache.

• Should be strong with Data Strcutures, Algorithms & OOPs concepts.

• Worked on NoSQL databases such as MongoDb.

• Designed and developed highly scalable multi-threaded large scale distributed systems.

• Well versed with services and micro-services architecture.

• • Usage of containers, virtual machine systems, cloud computing.