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https://www.drshardaayurveda.comAbout
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Our company is looking for a content writer to join our Marketing team. The content writer should be able to write independently to create content for blogs, articles, emails, social media, and the company website.
The content writer's responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types, and proofreading articles before publication.
Ultimately, the writer will deliver quality writing pieces that appeal to our audiences, attract customers, and boost brand awareness.
Responsibilities:
- Research, outline, produce content, proof, and publish digital content
- Optimize content according to SEO
- Regularly produce various content types, including email, social media posts, blogs, etc.
Skills & Experience:
- Knowledge of SEO writing, and social media marketing.
- Regularly produce various content types, including email, social media posts, blogs, and white papers.
- Review/Edit content produced by other members of the team.
- Excellent writing skills, as well as the ability to communicate and collaborate effectively
- Minimum experience - 1 year

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About the company
We are Kraftshala. We are an online skilling institution committed to playing the long game of building a transformative educational experience for the masses. We call this ‘Scaling with Soul’.
Scaling with Soul, to us, means we always prioritise student outcomes– specifically our Placement Rate (percentage of students placed)- over other metrics, such as number of enrolments or company valuation in the coming year.
This is, of course, easier said than done. There are painful choices to be made at every stage, from admissions to training to placements, that wouldn’t have been needed were we willing to give up on either of high quality or scale.
But in the long run, we believe that our obsession over these student outcomes will earn Kraftshala the trust of Indian students, their families, recruiters and the broader ecosystem.
That’s why we make each of our Placement Reports public, capturing how many students are placed in each batch, in what companies, at what salaries etc.
We don’t need to. None of our competitors do (though we’d be happy to be proven wrong and have more educators join us!). Simply put, we have tasted the benefits of an education model grounded in high quality paired with the transparency of student outcomes and now cannot imagine doing it any other way.
We are not the largest in terms of enrollments. Nowhere close, actually. Not yet.
However, we are proud to be one of the largest, if not the largest already, in terms of actual, verifiable placements.
And in terms of Placement Rate, the metric that matters most to us, we are the absolute best in edtech. In the last 2 years, we have placed more than 1500+ students with a Placement Rate of 94% (and improving).
This is our long game- to Scale with Soul. We invite you to join us for the play.
Funding:
Kraftshala is backed by number of eminent investors, including
- Phanindra Sama and Sudhakar Pasupunuri, co-founders at Redbus and early investors in unicorns like Unacademy
- Amit Kumar Agarwal, Saurabh Garg and Akhil Gupta, co-founders at Nobroker.com (the world’s largest NoBrokerage Property Site and India’s first realty startup unicorn)
- Sujayathi Ali, Co-founder at ShopUp and Voonik
- Doreswamy Nandkishore (Former Fortune 100 CEO, Head of Asia, Oceania, Africa for Nestlé S.A. and Professor, ISB)
- Pallav Jain and Sarfaraz Khimani (co-CEOs of Performics, India's largest SEO/ performance marketing agencies)
What do we value (the Kraftshala Kode):
Like all good companies, we value integrity, excellence, respect, inclusion, and collaboration. Our team’s distinctiveness comes from the following:
- We seek a user-centric, value-additive mindset. People who start with the user and work backward, and take every opportunity to add value to their customers/ partners fit right in.
- We believe speed matters enormously in business. We value people who have a bias for action and are willing to take calculated risks in the face of uncertainty.
- We value problem-solving skills. We look at problems objectively, solve for root causes, make decisions for long-term good instead of short-term gain, and don’t let processes get in the way of value addition.
- We look for learning agility. We are a team of learners who like to read, talk to experts, and seek critical feedback to be better today than we were yesterday.
- We respect ambition & courage to take on large goals. Self-starters who demonstrate high ownership strengthen the backbone of our team.
- We expect consistency and reliability. Predictability just makes everyone’s life a lot smoother.
- We like people who are real and open in communication, while still being empathetic.
- We are practical optimists. Our team strongly believes in a better future & we enjoy playing our part to make that future a reality.
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About the company
Syfe is a digital investment platform with a mission to empower people to grow their money confidently and choose the future they want to live in. Built on the pillars of advice, access, and innovation, we cater to the full spectrum of an individual's wealth needs across diversified proprietary portfolios, cash management solutions, and a state-of-the-art brokerage.
The Syfe team combines world-class financial expertise with best-in-class technology talent. Excellence in execution is in our DNA and we offer equity ownership to all employees regardless of seniority and designation.
We are regulated by the financial authorities across Singapore, Hong Kong, and Australia. In Singapore alone, where we are headquartered, over 100,000 investors trust Syfe to grow their wealth.
Since its founding, Syfe has raised the US $52.4 million from world-class investors. The company has won multiple awards including Wealth Management Fintech of the Year by the Asian Banking and Finance Awards 2022, as well as being recognized as one of the Top LinkedIn Startups in Singapore 2022.
Find out more about us at www.syfe.com.
Press links - Bloomberg, Business Times, TechCrunch
Who are we:
While we are a diverse set of people, we value the following core traits:
- Fast learning: We often require learning new tools and technologies. We believe in adopting them if they are particularly well suited for our problems, instead of limiting ourselves to what we already know. However, we are always short of time and therefore have to learn fast.
- Versatility: While each one of us has a core skill, we possess at least one secondary skill as well. Apart from allowing the team to be fluid, it also helps us understand how all pieces (frontend, database, network, servers, etc.) fit together.
- Madness about quality: Put together, individual lines of code should be robust, scalable, high-performance, fault-tolerant, and most importantly, beautiful software. We also stay up-to-date with the latest in the world of software to make ourselves better.
- Passion: To try out new ideas and iterate on existing product features, and love experimenting with new technology if it's right for the job. Because not only do we ride the cutting edge, we make it happen.
- Collaboration: We believe that engineering is a continuous process of learning and improvement and that the best way to learn is by getting help from your fellow engineers. Coding is more fun when you do it together and appreciate the feedback.
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