Sr.ETL QA

Job Summary:

We are seeking a highly experienced Unica Architect with 8+ years of expertise in designing, implementing, and optimizing Unica solutions. The ideal candidate will play a key role in architecting scalable and high-performing Unica-based marketing automation platforms, integrating Unica with enterprise systems, and driving best practices in campaign management, data strategy, and customer engagement.

Key Responsibilities:

Solution Architecture & Design:

·      Design and develop end-to-end Unica Campaign, Unica Interact, Unica Journey, and Unica Plan solutions.

·      Define best practices for campaign orchestration, segmentation, and personalization using Unica.

·      Architect scalable Unica environments ensuring high performance, reliability, and security.

·      Collaborate with business stakeholders, marketing teams, and IT teams to understand requirements and translate them into Unica-based solutions.

·      Architect scalable Unica environments ensuring high performance, reliability, and security.

Integration & Data Strategy:

·      Design seamless integration between Unica and CRM, data warehouses, digital platforms, and real-time decision systems.

·      Optimize ETL processes, audience segmentation strategies, and data flows for effective campaign execution.

·      Ensure proper data governance, compliance (GDPR, CCPA), and security policies within Unica solutions.

Unica Administration & Performance Optimization:

·      Lead the installation, configuration, and maintenance of Unica applications.

·      Optimize system performance, troubleshoot issues, and ensure high availability.

·      Manage application upgrades, patches, and environment migrations for Unica platforms.

·      Maintain the overall Unica system and perform regular housekeeping in an automated way.

·      Ensure all the integrated surrounding systems are functioning as expected.

·      Collaborating with relevant stakeholders from the client side to maintain the environment's stability.

·      Configuring notification facilities to the relevant stakeholders to make them aware of any system/functional failure that happens.

Campaign Strategy & Execution Support:

·      Guide campaign teams in setting up and executing complex multi-channel marketing campaigns.

·      Define audience segmentation models, personalization strategies, and A/B testing frameworks.

·      Ensure seamless customer journey automation and omnichannel engagement.

Leadership & Stakeholder Management:

·      Act as the subject matter expert (SME) and advisor for Unica implementations.

·      Mentor and train junior Unica developers and campaign specialists.

·      Engage with business leaders, marketing teams, and IT teams to drive Unica adoption and roadmap.

Required Skills & Experience:

·      8+ years of experience in HCL Unica Platform, Campaign, Plan, Interact, Journey, Deliver, Link, and related modules.

·      Deep understanding of campaign management, audience segmentation, and personalization.

·      Expertise in SQL, database design, and ETL processes for Unica.

·      Hands-on experience in Unica upgrades, migrations, and performance tuning.

·      Strong knowledge of REST APIs, SOAP APIs, and integrations with third-party tools (CRM, CDP, Web Analytics).

·      Experience in cloud deployments (AWS, Azure, GCP) for Unica.

·      Experience with data integration tools and techniques (e.g., ETL, APIs, data lakes).

·      Familiarity with web technologies (HTML, CSS, JavaScript) and CMS platforms.

·      Working knowledge of programming languages such as Java, PHP, and Python. Experience in developing, debugging, and maintaining code in these languages is preferred.

·      Experience with scripting languages like Bash, Shell, or PowerShell for automation and system management tasks.

·      Strong understanding of SQL (Structured Query Language) and experience in working with relational databases such as MySQL, PostgreSQL, or similar, and experience in working with stored procedures.

·      Proficiency in Linux operating systems, networking concepts, and server administration tasks.

·      Excellent problem-solving and analytical skills.

·      Strong communication and interpersonal skills.

·      Ability to work independently and as part of a team.

·      Detail-oriented with strong organizational skills.

Exp : 0-1 Year*

Female Candidate*

Good Knowledge in IT Recruitment*

• Exposure in Job portals and social network
• Experience in hiring Web developers and Mobile developers
• Should have strong communication skills and interpersonal skill
• Sourcing the right candidates through Job Portals, Advertisements, Headhunting, Networking & Employee Referrals, etc.
• Good analytic skills and expertise to be proficient in hiring through various channels, utilising job portals, free job posting sites, social networking sites, etc.
• Understanding the requirements and Sourcing, Screening profiles, shortlisting the candidates for a preliminary interview.
• Develop sourcing strategies that are successful in reaching out to the passive and active job seekers Screen and interview prospective candidates.
• Build good rapport with candidates throughout the interview process to ensure a positive experience.
• Regularly update the internal database with new resumes and bring in more innovative recruiting techniques.

• To analyze content marketing metrics and come up with suggestions/solutions make changes as needed that result in the overall growth of the team and content performance
• Regularly audit the content published on various platforms to maintain the content quality standards as per expectations
• To prepare and own content calendar for the content marketing team
• To create content marketing campaigns to drive leads and subscribers; Use SEO best practices to generate traffic to our site to search industry-related topics (combining online sources, interviews, and studies)
• To regularly produce various content types, including email, social media posts, newsletters, videos, blogs, and white papers
• To write clear marketing copy to promote our products/services
• To prepare well-structured drafts using Content Management Systems
• To proofread and edit blog posts before publication
• To coordinate with marketing and design teams to illustrate articles
• To conduct extensive keyword research and use SEO guidelines to scale web traffic
• To ensure all-around consistency (style, fonts, images, and tone)
• To actively manage and promote the company’s blog, and pitch articles to relevant third-party platforms
• To review & edit content produced by other members of the team and collaborate with other departments to create innovative content ideas

Responsibilities

• Collaborate with management team to craft the company’s vision and mission
• Develop strategic HR plans and policies (recruitment, training, compensation etc.)
• Hire, guide and evaluate the work of HR executives
• Reporting performance to the CEO by using KPIs and business metrics
• Analyzing the success of HR operations
• Decide and act on initiatives for equal opportunity, diversity etc.
• Assuming responsibility for employee/labor relations with the management
• Re-engineer processes to ensure maximum efficiency
• Ensuring all procedures are in compliance with legal regulations
• Analyze the effectiveness of HR operations and policies
• Prepare reports for the CEO using business metrics and KPIs
• Taking initiatives for ensuring equality in the work environment.
• Must have experience handling big size companies.

• Participate in requirements
• Maintain and improve web Design mobile-based web features.
• Work closely with Scrum team to ensure quality throughout the entire software development
• Maintain high standards of software quality by establishing, adopting and following good practices and processes
• Monitor systems to ensure they meet both customer needs and business goals
• Solve problems by crafting software solutions using maintainable, testable and modular code
• Collaborate within a team by participating in code reviews, pairing sessions, architecture discussions and planning

• Write robust, testable code, along with unit, functional, acceptance and/or user tests to validate every change
• Challenge your fellow team members to grow and enhance our team with new, diverse talent
• Mentor interns and other software engineers to grow their technical skills
• Work closely with Scrum team to ensure quality throughout the entire software development cycle.
• Identify and propose dev toolsets to enhance and extend the dev team’s capabilities & efficiency
• Manage business context and pressures around quality and time to market
• Stay up-to-date on emerging technologies