Social Media Content Executive at InstaWeb Labs Pvt Ltd · Mumbai · 0.5 - 2 years · ₹2L - ₹3.5L / yr · Raised funding · Posted 30 Dec 2025

Websites.co.in is hiring a Social Media Executive to manage the full organic presence of the brand across all major platforms. This role is for someone who can design, plan, and execute content consistently without needing hand-holding.
Your role
– Create and design social media posts, reels, shorts, and basic motion graphics
– Build and maintain a monthly content calendar for all platforms
– Plan and execute content themes, series, and brand storytelling
– Shoot short-form videos with the team when required
– Publish and schedule posts across Instagram, Facebook, LinkedIn, YouTube, and X
– Manage community interactions, comments, DMs, and brand tone of voice
– Track post performance and provide simple weekly reports
– Maintain brand style, consistency, and visual identity
What we expect
– 1 to 2 years of experience in social media design and content execution
– Strong skills in Canva or similar design tools
– Understanding of trends, hooks, and platform-native content styles
– Ability to design quickly and deliver high-volume content
– Good communication and copywriting sense for captions
– Ability to work independently and take end-to-end ownership of content output
What you get
– Opportunity to lead organic branding for a SaaS product
– High ownership, fast learning, and direct access to leadership
– A role focused on creativity, consistency, and execution

About InstaWeb Labs Pvt Ltd
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Key Responsibilities:
- Plan, create, and schedule engaging content across all major social media platforms.
- Develop and execute social media marketing and promotional strategies to boost reach.
- Monitor campaign performance, track key engagement analytics, and optimize future posts.
- Implement basic SEO best practices and content promotion strategies to drive website traffic.
- Interact with the audience, manage community responses, and enhance brand awareness.
Requirements:
- Proven experience in social media management, content creation, and digital marketing.
- Proficiency with social media tools, analytics, and content strategy.
- Strong communication, copywriting, and visual storytelling skills.
About the Role:
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Key Responsibilities:
1-Strategy and planning
- Build and execute monthly content strategies and calendars for multiple client accounts.
- Plan campaigns across Instagram, Facebook, LinkedIn and other relevant platforms.
- Track trends, viral formats and platform updates, and turn them into content ideas.
2-Content creation
- Direct, shoot, edit and publish Reels, Stories and short-form videos.
- Create or oversee posts, banners and creatives using Canva, Photoshop or similar tools.
- Write engaging, brand-aligned captions and copy.
3-Client management
- Be the point of contact for clients on content plans, approvals, feedback and campaign updates.
- Present monthly performance reports and recommendations to clients.
- Maintain brand voice and consistency across all accounts.
4-Performance and growth
- Track metrics such as reach, engagement, follower growth and conversions.
- Analyze what works and improve the content strategy based on data.
- Support paid campaigns on Meta Ads (Facebook and Instagram), including audience targeting and budget tracking.
- Apply basic SEO and social media marketing practices to improve visibility.
5-Team collaboration
- Work closely with the design, marketing and content teams to deliver campaigns on time.
- Guide and review the work of junior executives and interns.
Required Skills-:
- 2-3 years of hands-on experience in social media management, handling multiple client accounts.
- Strong communication, client coordination and presentation skills.
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- Working knowledge of video editing tools (Premiere Pro, CapCut, VN, Filmora or similar).
- Good understanding of content planning, audience engagement and social media analytics.
- Hands-on experience with scheduling and analytics tools (Meta Business Suite, Buffer, Hootsuite or similar).
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Employment Type: Full-time
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Reports to: Founder
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Social Media
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Must-Have Skills & Qualifications
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- Experience reaching out to, negotiating with, and managing influencers/creators.
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Good to Have (Plus Points)
- Existing network of influencers/creators in relevant niches.
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