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SEO Specialist
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SEO Specialist

Malini Guria's profile picture
Posted by Malini Guria
3 - 5 yrs
₹6L - ₹7.2L / yr
Delhi
Skills
Team Management
Proposal writing
Search Engine Optimization (SEO)

About Us - https://www.sibinfotech.com/

SIB Infotech is a digital marketing organization committed to boosting brand's visibility in the ever-changing online world. At SIB Infotech, we're creating immersive digital experiences that deeply engage audiences and foster meaningful connections. With a comprehensive array of services, spanning strategic Search Engine Optimization (SEO) to expert Pay-Per-Click (PPC) Management, captivating Graphic Design, compelling Social Media Marketing (SMM) strategies, and tailored Software Development solutions, we offer comprehensive assistance to help and succeed on the internet.


Key Responsibilities:


Strategy Development

Develop and execute comprehensive SEO strategies aligned with business goals and objectives. This involves conducting thorough keyword research, competitor analysis, and industry trends assessment to identify opportunities for organic growth.


On-Page and Off -Page Optimization with link building

Optimize website content, meta tags, headings, and internal linking structure to enhance relevance and improve visibility on search engine results pages (SERPs).

Manage off-page SEO initiatives, including building high-quality backlinks from authoritative websites through outreach, content partnerships, and directory submissions. Implement link-building strategies to improve domain authority and increase organic traffic.


Technical SEO Management

Conduct technical audits of website infrastructure and address technical issues that may impact search engine rankings, such as site speed optimization, mobile responsiveness, crawl errors, and schema markup implementation. Collaborate with web development teams to implement technical SEO enhancements.


Content Strategy and Optimization

Collaborate with content creators to develop SEO-friendly content that aligns with target keywords and addresses user search intent. Optimize existing content and identify opportunities for new content creation based on keyword research and industry trends.


Performance Monitoring and Reporting

Track and analyze key SEO performance metrics, including organic traffic, keyword rankings, backlink profile, and conversion rates. Generate regular reports and dashboards to provide visibility into SEO performance and ROI. Use data-driven insights to identify areas for improvement and optimization.


Algorithm Updates and Industry Trends

Stay abreast of search engine algorithm updates, industry trends, and best practices to adapt strategies accordingly and maintain competitiveness in search results.


Client Communication and Team collaboration

Serve as the primary point of contact for clients regarding SEO initiatives, provide updates on campaign progress, address concerns, and offer strategic recommendations for improvement.

Work closely with cross-functional teams, including web developers, designers, content creators, and digital marketers, to ensure seamless integration of SEO efforts with overall digital marketing strategies.


Requirements:

  • Any Bachelor's degree in marketing, business, computer science, or related field.
  • 3 - 5 years of experience in SEO, with a focus on content optimization
  • Proven track record of success in developing and implementing effective SEO strategies that drive measurable results.
  • Strong analytical skills and the ability to interpret data and insights to make informed decisions.
  • In-depth knowledge of SEO tools and software, such as Google Analytics, Google Search Console, SEMrush, Moz, etc.
  • Excellent communication and collaboration skills, with the ability to work cross-functionally and communicate effectively with stakeholders at all levels.
  • Ability to stay organized, prioritize tasks, and manage multiple projects simultaneously in a fast-paced environment.



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Subodh Popalwar

Software Engineer, Memorres
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About SIB infotech

Founded :
2005
Type
Size :
100-1000
Stage :
Bootstrapped
About

SIB Infotech is an India based IT Company specializing in delivering high quality, cost effective,reliable, result-oriented, web, desktop and e-commerce solutions for global clientele.

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Company social profiles
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Subodh Popalwar's profile image

Subodh Popalwar

Software Engineer, Memorres
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