- Evaluating keywords, trends, competitors, and market behavior to identify opportunities that will advance SEM initiatives.
- Working closely with team members from various departments in creating effective approaches for multiple SEM campaigns using the industry’s best practices.
- Implementing digital strategies that increase productivity and optimizing campaigns to reach ROI targets.
- Providing full execution of all core SEM activities and tactics.
- Planning and implementing digital acquisition strategy, leading generation tactics A/B and multivariate testing, ad copywriting, keyword building.
- Determining fiscal year and project-specific budget requirements with projected results, for client digital marketing strategies.
- Performing ongoing keyword discovery, expansion as well as optimizing ad copy and landing page functionality.
- Scheduling, monitoring and optimizing all SEM and paid display advertising performance.
- Executing tests, collecting, and analyzing data, identifying trends and insights to achieve maximum ROI in paid search campaigns.
- Analyzing performance data daily to find trends and opportunities for improvement and areas of weakness with accounts and campaigns.
- Analyzing cross-channel traffic and attribution.
- Preparing and presenting regular analytical data & reports with defined KPIs and results tracking to proforma.
- Auditing current setup of site events and data sources, ensuring all data sources are connected and feeding events properly.
- Ensuring accurate billing of all paid digital media.
Desired Candidate Profile
What you need to have:- Bachelor's Degree
- Google Analytics and Adwords Certification(s)
- Experience with digital advertising for apps
- Appreciation - Is transparent and honest with team members, appreciates differences between coworkers in thought as well as style, and shows respect for others and their ideas.
- Communication - Demonstrates excellent use of the English language (grammar, syntax, vocabulary); possesses the ability to communicate effectively and continuously with internal as well as external customers; composes clear/complete emails.
- Job Specific Programs/ Functions as Applicable: Google Analytics; Adwords Certification(s); Hubspot Certification a plus; Google Tag Manager
- Industry Knowledge - In-depth knowledge and understanding of direct-response best practices, strategies, and tactics.
- Personal Development - Demonstrates personal growth and learning; acknowledges mistakes & learns from them.
- Problem Solving - Digs into problems, investigates all aspects, gathers facts, and recommends solutions.
- Project Management - Can be trusted to troubleshoot all job processes, manage timelines and inventory needs, anticipates issues, effectively multitasks, and follow through with all tasks to completion.
Subodh Popalwar
Software Engineer, Memorres
Similar jobs
Opportunity
As a customer success manager, your goal will be to provide outstanding customer service to our clients by developing effective customer service procedures, implementing customer loyalty programs, and Improve customer experience and customer satisfaction (Customer Love metrics)
Responsibilities
- Be the single point of contact for all your customers from the time they sign the contract.
- Establish a trusted relationship with them and help them succeed with QDC through product adoption and delivering the value promised.
- Understand the customer’s goals, org structure, key challenges, and define their success.
- Work with sales and onboarding team to plan and execute a seamless customer onboarding process, ensuring a smooth ‘go live’.
- Identify customer insights and pain points and help shape the product roadmap by providing active feedback to the product team.
- Proactively identifying and prioritizing resources and effort according to perceived risk, potential growth, strategic value, and renewal timeframe, making sure subscriptions are renewed timely.
- Monitor at-risk customer behavior and carry out activities to retain them.
- Own churn and expansion for all your accounts.
- Identify opportunities for portfolio growth and contact customers for upsells.
- Work towards turning customers into advocates of QDC.
- Collaborate with the Marketing team to build customer case studies, testimonials, and referrals.
What you can expect in the next 12 months
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What an ideal candidate looks like
- At least 2+ years of work experience in a customer-facing role such as Customer Success, Account Management and Sales, etc.
- Ability to understand a software product and its nuances very well.
- Excellent written and verbal business communication skills.
- Strong problem-solving skills, technical and analytical aptitude with the ability to quickly learn and adopt technical products.
- Ready to work during US hours - in future
What are we looking for?
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Senior UI/UX Designer and Visual Content Strategist
ICL Immigration, a boutique immigration consulting firm is looking for a Senior UI/UX Designer and Visual Content Strategist who will be a creative and strategic thinker responsible for transforming ideas into visually compelling designs.
The role encompasses a blend of web design, user experience (UX) design, and visual content creation, aimed at enhancing the overall brand presence both online and through various media channels.
Key Responsibilities:
- Web Design and Development:
- Collaborate with the marketing team to translate marketing objectives into clear, user-friendly wireframes and mockups for webpages and landing pages.
- Ensure that the design and layout of webpages are visually appealing and aligned with the brand identity.
- UI/UX Design:
- Take charge of the overall user interface (UI) and user experience (UX) design of the website.
- Conduct user research and create user personas to better understand the target audience.
- Develop and iterate on design prototypes, ensuring a seamless and intuitive user journey.
- Visual Presentation and Branding:
- Oversee the visual presentation of the website, ensuring consistency in style, color, and tone across all platforms.
- Create and maintain a visual style guide to be used across the organization for all visual communications.
- Content Creation for Digital Media:
- Design innovative and engaging visual content for social media platforms and the website.
- Work closely with content creators and marketing teams to conceptualize and execute creative campaigns.
- Customer Journey Mapping:
- Visually map out and optimize the customer journey for various services offered by the organization.
- Identify key touchpoints in the customer journey and design experiences that enhance user engagement and satisfaction.
Qualifications:
- Bachelor’s degree in Graphic Design, Visual Arts, or a related field.
- Minimum of 5 years of experience in UI/UX design, web design, and visual content creation.
- Proficient in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), Sketch, and Figma.
- Strong understanding of web development technologies (HTML, CSS, JavaScript) is a plus.
- Excellent visual design skills with sensitivity to user-system interaction.
- Ability to solve problems creatively and effectively.
- Up-to-date with the latest UI trends, techniques, and technologies.
React.js
Javascript
Redux/Flux
HTML/CSSRequirements
- 3.5+ years of experience in React JS and Redux
- Expert in React.j, ideally using TypeScript language extensions
- Good understanding of JavaScript Design Patterns
- Good experience writing front-end test cases
- HTML5, CSS3 and Responsive web design are mandatory
- Exposure to Scrum methodology and XP technical practices such as unit testing, pair programming, test-driven development, continuous integration or continuous delivery
- Self-motivated, fast learner, detail-oriented, team player and a sense of humour
We are seeking an experienced and ambitious Candidate with a focus on SaaS to join our team. This role is perfect for someone who thrives in a challenging environment and is ready to build and lead the generation sales engine from scratch. If you have a solid background in B2B SaaS and a track record of generating qualified sales meetings/leads, we'd like to meet you.
**Roles and Responsibilities**
- Generating 6-8 Qualified Leads/meetings for the sales team via leveraging different channels and tools
- Strategies for targeting ideal customer profiles & potential prospects through cold email reach outs, Linkedin reach out, Social gatherings & events, and cold calling
- Understand the Identify prospect's needs and design appropriate messaging for various channels for our products/service
- Set up meetings or calls between (prospective) customers and the Sales team
- Reporting to the manager on the weekly numbers and monthly goals
- Own data mining regularly to update the target list & clean up data
Must-Have:
- Experience generating Leads via different channels in a Saas-focused role.
- Knowledge of the international market. (NA, Europe, Middle East) (IT Sales background is a
- plus)
- Comes from a B2B SaaS background with a focus on Enterprise.
Should Have:
1. 2. 3.
4. Nice to
1. 2. 3. 4.
Ability to contact potential prospects through cold calls and emails.
Skills in identifying prospects' needs and suggesting appropriate products/services. Experience setting up meetings or calls between (prospective) customers and Sales Executives.
Strong presentation skills and the ability to effectively communicate value propositions.
Have:
Ability to present our company to potential prospects effectively.
Skills to build long-term trusting relationships with prospects.
Experience proactively seeking new business opportunities in the market.
Experience in participating in events ( Virtual/offline) to generate Leads/ Meetings for the sales team.
Requirements:
- Strong track record of building and scaling successful sales teams.
- Excellent communication, negotiation, and interpersonal skills.
- Comes from a B2B SaaS background.
- Ability to develop and execute creative and effective sales strategies.
- Knowledge of the US, CA, European market.
- Self-motivated, driven, and ambitious with a strong desire to succeed in challenging roles.
What We Offer:
- Competitive salary with an attractive commission structure.
- Opportunity to be a part of a fast-growing company and make a significant impact.
- Professional growth and development opportunities.
- Collaborative and supportive work environment.
Job Type: Full-time Job Location: Pune Schedule:
- ● Fixed shift
- ● Monday to Friday
- ● EST Shift
- Ability to commute/relocate:
● Pune: Reliably commute or planning to relocate before starting work (Required)
Please note that only shortlisted candidates will be contacted for further evaluation. We appreciate your interest in the position and thank you for applying.
Roles & Responsibilities:
Responsible for managing + executing content for social media platforms like Instagram,
LinkedIn, YouTube, etc. Build and execute social media marketing strategies. Working with our
marketing team to design and create the campaign test to communicate the results to using the
data to inform future business decisions.
Collaborate with other departments (marketing, video team, etc.) to create engaging social
media content (Stories, posts, reels, etc).
Planning, Creation, and Publishing of Instagram Reels.
Managing ORM of IIDE s Social Media.
Creating the entire campaign, shooting it out, monitoring it, and analyzing it.
Measure output and revise social media strategies from time to time.
Takedown any other activities from your reporting manager as and when required.
Flexibility and willingness to go beyond the call of duty (a go-getter).
Required Experience and Qualifications:
Basic Shooting skills using the phone
Basics of Adobe design & Video tools - Illustrator, Photoshop & Premiere Pro
Our client works as a marketing platform for news publications that helps businesses engage their readers using push notifications. They help their clients to engage their users with relevant conversations across channels through products such as web push notifications, mobile app notifications and messenger notifications. Their main focus is on editors and audience managers to help them with relevant features to drive audience loyalty.
Headquartered in Bellevue, Washington, our client was founded in 2016 by an IIT, Bombay graduate. With regards to recognition, they have won NASSCOM Emerge 50 Awards 2020.
As a Sales Lead - India, you will be responsible for driving the planning and implementation of the company's sales strategy among the online media publishers in India.
What you will do:
- Managing a sales funnel and outreach to the publishers, which would include cold outreach as well as inbound leads driven by marketing
- Driving sales opportunities in India among the large enterprise and mid size publishers and also creating new opportunities with existing customers
- Working with cross-functional teams like Account Management, Marketing, Research, and Product Teams to achieve your annual targets
- Creating quarterly strategic and tactical sales plan for the region to achieve aggressive targets and expanding our customer base along with the Business Lead
- Building and managing strong pipeline of prospective customers and providing accurate sales forecast
- Driving key sales strategy components
- Owning and managing end to end sales cycle from lead prospecting to closure
- Educating the customers on the company's value proposition
- Identifying and closing sales opportunities in your designated territory
- Developing new relationships within the publisher ecosystem so as to build a pipeline of potential customers
- Managing your pipeline through CRM Solution used in the organization
- Coordinating with marketing, account management, & product team for customer connects & other initiatives
- Ensuring feedback flow in the system to various teams from the customer
- Creating proposals as per client needs
- Selling the platform to meet the monthly and quarterly targets
- Ensuring 100% discipline to CRM and reporting
Desired Candidate Profile
What you need to have:- Master’s degree in Business Administration or similar field
- 6+ years of overall experience must include minimum of 4+ years of experience in selling to news media publishers
- Selling experience in SaaS or Ad tech products to large media publishers in India
- A good understanding of the Indian Digital Publisher ecosystem and must have experience of working with them
- Good communication skills both verbal and written, with a strong consultative selling approach
- Ability to make cold calls and demonstrate the product in face to face meetings or over a call
- Experience in creating own leads pipeline in previous role
- Experience of talking to CXOs and ability to strike a conversation
- Sound Understanding of the Digital industry – Trends, Up-coming Technology changes
- A track record of working effectively across different internal departments
Are you exited by playing an instrumental role in further shaping the component management proposition within company and strengthen its value proposition in all its aspects within company globally?
Do you want to support company businesses globally as Component Data Engineer with End-to-end (E2E) component data management services?
Your responsibilities
Company challenges you to use your component engineering expertise to design and implement some of the world’s most innovative medical products. Your team delivers services to company businesses on component- qualification, availability and compliancy and supports generation, maintenance and verification of component data in the company databases.
- Support component registration activities for the company PCBA Platform program
- Complete and enrich component data in our PTC Windchill PLM system
- Transfer existing, legacy, component databases into registrations in PTC Windchill for those lead-customers
We are looking for
- BSc degree in Electrical Engineering or other relevant area of expertise
- 5 year experience in Component Data management and lifecycle management
- Knowledge on electronic / electro-mechanic components/parts is a must have
- Experience in database management and data migration, reporting, master data management and data cleansing
- Experience with BOM, Change Management
- Experience with PTC Windchill
- Ability to transform data into improvement actions and KPIs
- Competence in the area of Electronic Design is a pre
- Fluent in English, verbal and written
- Pro-active, can-do attitude, team player
Python
C#
.NETYOUR RESPONSIBILITIES
- Development and unit testing of web applications including back-end (microservices), maintenance & level 3 support of the same
- Assist Project Managers, Business Analysts, and Tech Lead in project planning (provide estimates, risk analysis, requirements analysis, technical options)
- Software Architecture
- Involvement in full life cycle of projects (including requirement analysis and system design, development and support if required)
- Support and work collaboratively with teams across areas of design, development, quality assurance and operations
- Commit your knowledge and experience into team success
- A small amount of travel (when needed) to work with other offices
- Attend meetings to discuss and demonstrate solutions at both technical and business level
REQUIRED SKILLS AND EXPERIENCE
- 5+ years web application development experience
- 3+ years developing with Python
- 3+ years developing with C# and .NET Framework 4.x
- Experience with ASP.NET MVC, ASP.NET WebAPI 2, LINQ, and WCF
- Dependency Injection and other common ASP.NET MVC design patterns
- Experience with API design and development using REST
- Experience with performance optimization
- Experience integrating security best practices into the SDLC
- Experience with object-oriented programming (OOP) and OOP patterns
- Experience with Git
- 1+ years of Agile development experience
- Experience manipulating and working with data in a variety of forms: csv, xml, json, structured and unstructured
- Experience with SQL database schema design and querying. Microsoft SQL Server and PostGreSQL are used and preferred.
DESIRABLE SKILLS AND EXPERIENCE
- Knowledge of JIRA, Bamboo, Confluence, or BitBucket is a plus.
- Experience with a JavaScript MVVM library such as Web Components, knockout.js, Angular, React, etc. is a plus (Web Components and knockout.js are used and preferred)
- Experience with HTML5/CSS3/JavaScript/ and AJAX is a plus
- SPA (Single Page Application) design and implementation is a plus
- Experience with any ORM such as Entity Framework or NHibernate is a plus (NHibernate is preferred)
- Experience with TypeScript is a plus
- Experience with MS Build is a plus
- Experience with CI/CD is a plus
- Experience with Object Mapping Frameworks (AutoMapper, etc) is a plus
- Understanding of OOD, DDD and TDD is a plus
- AWS-based development is a plus
- Knowledge of Flask is a plus.
PERSONAL SKILLS
- Clever personality
- Strong spirit skills set: conflict resistant, self -motivated, result-oriented, responsible, honest, “open”, courageous
HTML/CSS
PHP
CodeIgniter
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Software Engineer, Memorres