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• Oversee lifecycle marketing strategies which identify valuable consumers and opportunities and ensure error free continuous implementation
• Pilot new campaigns that drive increased engagement and revenue
• Create and continually refine email strategy to increase acquisition, retention (CLV) and subscription rates
• Manage external agency and multiple vendor relationships related to CRM, personalised consumer marketing and database management
• Serve as a CRM business intelligence leader, utilizing analytics to drive customer-centric action plans
• Manage the distribution and presentation of CRM reporting and status to executive stakeholders
Digital Activation / DMP
• Develop audience segments by applying CRM learnings
• Create test and learn approach to optimize performance and develop insights on best practices
• Provide support in measurement and analysis of precision media campaigns
Qualifications
• 2-8 years CRM and/or Direct Marketing experience, preferably in a Retail, CPG or ecommerce industry
• Knowledge of database marketing strategies including the use of 1st, 2nd, 3rd party data
• Creative thinking and exceptional analytical skills; experience conducting CRM campaign analytics and consumer research to inform marketing decisions
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OnScreen is looking for a full-time hands-on Software Developer responsible for bringing status disrupting products in the market.
As a Software Developer, you will be responsible for the design and coding of scalable and high performant web applications working on technologies including Microsoft .Net 4.0, Win 32, C#/C++, and Azure. You will be a part of an Agile development team and would have full access to the complete development life cycle including opportunity to shape requirements and application design. We are looking for relevant experience of around 5-7 years.
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OnScreen was started to chart a better path for Enterprises facing countless barriers to adoption and efficiency. Our Founders, Directors, and Investors have extensive experience dealing with these problems and are passionate about building and providing a solution that alleviates these chronic pain points. To know more about OnScreen, please visit https://www.onscreen.us/
About Us
PurpleRain is a US-headquartered 8+ year old close-knit, fully distributed bootstrapped and profitable product startup with 50+ rock star team members who enjoy the challenge of solving hard problems together with inc 500 clients globally through our B2B SaaS products.
We are a hybrid remote company, with in-house teams in Bangalore, London and remote teams globally in 20+ countries where each employee works from home or a co-working space.
Even though we're far away, we're in contact throughout the day in Slack, Basecamp and Zoom.
We encourage continual education through weekly lunch and learns and taking courses to keep us ahead of the latest advancements with yearly retreats.
SEO Manager- Job Description
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Increase revenue through meaningful user growth and retention strategies for each of PurpleRain s products
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Identify new or unused marketing techniques and set up tests to validate results
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Design and coordinate promotional campaigns, PR and other marketing efforts across channels
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Establish a regular rhythm of reporting on marketing analytics to the executive team
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Manage marketing budget and spend
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Liaise with product, finance and customer support to guide a unified approach to marketing and business objectives
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Work with leadership team to build and execute online marketing campaigns for Pandable’s clients
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Perform day to day digital marketing activities including social media, email marketing, content creation and promotion
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Manage CRO, A/B testing and landing page optimisation
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Set up and manage Google Ads accounts and campaigns (including search, display and shopping)
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Develop strategies to drive online traffic, e-commerce growth, and increased visitor traffic to our wineries.
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Manage digital marketing campaigns through a variety of channels including but not limited to: web, mobile, SEO, PPC, and social.
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Define the process for creating, editing, and delivering high-impact content campaigns across multiple digital channels to our target audiences.
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Track and analyze conversion rates and overall website performance and optimize over time.
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Collaborate with key business partners in marketing and across the organization on campaigns that increase brand awareness.
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Identify enhancements that create best-in-class digital experience for customers.
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Focus on website performance, insights, and opportunities that drive toward company goals and key performance metrics.
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Support brand teams by documenting best practices for digital marketing.
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Manage campaign budgets and vendor relationships.
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Partner with outside agencies to test digital marketing strategies.
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We rise above the status quo: The status quo leads to pain for the people we serve, our communities, and our clients. We do our best to rise above the status quo, and to do things that no one else is doing. On an individual level, we strive to improve ourselves and always be learning.
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We match grit with wit: We're creative and resourceful. We find solutions to every problem
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talented, young and motivated team
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work with a fun team on a product that customers love
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Share in our organization-wise personal development benefits and leave entitlements
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