Manager - Strategy And Operations

Role - SEO Executive

About Company -

Our client is a Tech Based Platform for freelance Photographer, Videographers, Food stylist and Cinematographer. Founded by alumni of IIM Bangalore. They are operational in about 100 Cities and 28 Countries. Leader in Food and Real Estate Photography. Done about 7000+ projects across the Globe.

Job description -

1. Implementing and developing SEO strategies

2. Researching the competitors, both on-site and off-site

3. Performing keyword research for content

4. Writing engaging SEO content along with the content

5. Optimizing content regularly on the website

6. Maintaining the website on a regular basis

7. Developing and implementing link-building strategies

8. Collaborating with the digital marketing team

9. Analyzing the website using the analytical tool

10. Proposing changes in the website content.

Minimum experience - 1 year

• Expert-level knowledge of developing Android based applications.
• Deep understanding of the internals of Android Frameworks.
• Good knowledge of OOPS concepts and JAVA.
• Familiarity with RESTful APIs to connect Android applications to back-end services.
• Experienced in building mobile applications that utilize web services.
• Experience with third-party libraries and APIs.
• Good knowledge of SQLlite database.
• Strong knowledge of Android UI design principles, patterns, and best practices
• Proficient understanding of code versioning tools, such as Git.

Desired Candidate:

• Bachelors or Masters degree from top college in India or abroad
• 2+ years of Experience including experience in leading and managing SEO (on page,
off page and content) and other aspects of digital marketing
• Experience in optimizing landing pages and user funnels
• Strong knowledge of website analytics tools (Google Analytics, Webmaster Tools,
Similarweb) and keyword research tools (Keyword Planner, SEMRush)
• Strong analytical skills and data-driven thinking – need to think about the big picture
while effectively managing details
• Experience in Affiliate marketing will be a plus
• Proven track record in driving organic traffic growth for an internet or ecommerce company

Key Functions:
• Work on all SEO aspects including on page (user experience, content, meta tags,
URL structure) and off page (link quality, relevance, anchor text) factors
• Keyword research and competitor keyword analysis to optimize existing content and
uncover new opportunities
• Meet and over-achieve targets on keyword rankings (SERPs) and organic traffic by
working with a goal focused approach
• Identify web trends and insights, and optimize UX and performance based on the
insights
• Plan, execute, and measure experiments and conversion tests while brainstorming
new and creative growth strategies
• Continuously collaborate with Product team (tech, design & content) to create landing
pages and optimize user experience
• Collaborate with agencies and other vendor partners for PR & print media

Keywords:
Digital Marketing, Search Engine Optimization, SEO, SEM, PPC, Online Marketing, On Page, Off Page, Internet Marketing, Social Media, Keyword Optimization, Team Lead, Google Analytics, Webmaster Tool, WMT, Link Building, Product Company, Information Architecture, Consumer Internet, SEO Expert

About Sunstone

Sunstone is a leading higher education service provider that works with academic institutions in up-skilling students for employability. Sunstone offers career oriented training interventions for undergraduate and postgraduate students at 30+ institutions across 25 cities.

Sunstone’s training programs are industry endorsed to enhance employability. These programs are designed for hybrid delivery with unparalleled focus on soft skills and personality development. Sunstone’s focus is to provide students with holistic educational experience.

We are looking to connect with an experienced, skilled and motivated product designer for the lead role at BitClass, Bengaluru.

BitClass operates in the domain of live education by enabling teachers in setting up, selling, managing and delivering their live classes, all in one place. Founded by two accomplished serial entrepreneurs - Gunjan & Utsav, funded by some of the best institutional investors BitClass is striving for building the best in class PaaS platform for live learning.

Take a glance about the industry and our journey to know us better.

Responsibilities

• Understand the experience brief communicated by the product team
• Identify and transcribe the customer requirements into user stories, workflows and wireframes very early on in the project lifecycle
• Receive feedback and make the product evolve based on feedback and your personal assessment of such feedback
• Receive feedback and discuss when needed if you feel there is something more/better/different that can be done
• Develop UI mockups and interactive prototypes the team and client can interact with and test
• Identify and correct UI and UX issues/bugs
• Be the lighthouse of the team in terms of UX and UI best-practices
• Deliver designs catered to each stage of the project lifecycle
• Collaborate with the dev team
• Run tests and maintenance actions
• Deliver and adapt swiftly

Requirements

• 3+ years experience in app design both UX & UI
• Sharp eye for functional and efficient UX
• Ability to do design walkthrough with the client and PM
• Experience with tools such as Sketch, Invision, Zeplin, Abstract
• Understand platform design guidelines and follow them in designs

BitClass launches campus on the Internet for new-age skills, networking & more

Along with 100s of unique live courses, boasts of library, cafeteria and Amphitheatre to provide an exact offline campus experience.

https://tinyurl.com/5c2cad37" target="_blank">https://tinyurl.com/5c2cad37

Job duties and responsibilities

• Develop, implement and manage our social media strategy
• Define most important social media KPIs
• Manage and oversee social media content
• Measure the success of every social media campaign
• Stay up to date with the latest social media best practices, trends, memes, and technologies
• Use social media marketing tools such as Buffer
• Attend educational conferences
• Copywrite and work with designers to ensure content is informative and appealing
• Collaborate with Marketing, Sales, and Product Development teams
• Monitor SEO and user engagement and suggest content optimization
• Communicate with industry professionals and influencers via social media to create a strong network
• Hire and train others in the team

Job requirements and qualifications

• Bachelor’s degree in journalism, communications, marketing, or a related field.
• 3 or more years of social media experience including planning and managing content in a corporate, or agency setting.
• Social Media Strategist using social media for brand awareness and impressions
• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram and other social media best practices
• Understanding of SEO and web traffic metrics
• Experience with doing audience and buyer persona research
• Good understanding of social media KPIs
• Ability to work in a fast-paced, high-pressure environment.

• Excellent written and verbal communication skills and must have a thorough understanding of social media management and strategy.
• Good time-management skills

We are looking for an experienced Senior Software Engineer (Integrations) to contribute to PriceLabs' ambitious plans. We have an existing product that's being used by thousands of customers worldwide and are looking to upgrade our design and launch new features that will serve customers worldwide.

What you will learn at PriceLabs:

Scaling:

• We currently exchange tens of millions of prices between us and our partners multiple times every day! As we continue to grow, designing our architecture to keep working seamlessly is going to need a lot of teamwork 
• Doubling in size every year brings unique scaling challenges. Our product started with one single server doing everything needed, but over time we've created a fairly distributed architecture of micro-services. Ensuring our systems continue to provide the same level of service with twice the number of customers next year teaches us (and you!) forward thinking!

Fundamentals:

• We have a very strong emphasis on fundamentals - writing code in strict memory requirements, setting up a server from scratch, being able to use open source services (like nginx, mysql, linux servers, redis, rabbitmq) to get the best performance out sets our team up for long term success.
• Implementing to the standards of operating systems, working in a thread safe/unsafe environment.
• Understand how servers interact with each other in a data center. How does nginx and unicorn power the communication for our APIs.

Customer-centric engineering:

• Making a product that needs to work for both single home-owners as well as enterprise customers to property management businesses - we're on a journey towards design and process thinking to ensure systems are easy to use. Expect strong collaboration with customer facing, design and data science teams!

New products:

• We have a lot of ground level infrastructure available for us to build new products for both our customers and our industry partners to use. Architecting these systems from scratch is a joy in itself (our team has done this a few times!)

Amazing team:

• Our engineering team is very focused on getting things done, and getting them done the right way so the last long! Write better code everyday, solving customer and co-worker pain points, and learning from our peers is what keeps us going!

Responsibilities:

• You will work with Ruby, we are a RoR platform so understanding how ruby interacts with database would be ideal but not preferred.
• Build new integrations with property management systems (PMS) and also maintain existing ones.
• Understand nuances of downstream systems and design and architect your solution keeping in mind third party systems
• Talk to existing PMS and understand what new features can be incorporated and what existing features need to be updated.
• Fix issues that break and keep a track of daily status and understand inefficiencies.
• Engage with PMS partners and optimise the existing pipeline.
• Continuous improvement to our web stack, set standards, automate mundane tasks

Requirements:

• 4+ years experience in back end web development and understanding Ruby would be great but not mandatory.
• You should be comfortable working with git, visual studio code(or any IDE that you prefer) and test your own code thoroughly before making a PR.
• Ability to architect and develop systems so it can connect seamlessly with PMS and third party systems.
• Ability to understand Message queues and how a pub-sub system works with multiple servers
• Experience in building distributed systems that integrate with RESTful APIs and SOAP XMLs.

• Manage sales operations in assigned district to achieve revenue goals.
• Supervise sales team members; the BSMs, on daily basis and provide guidance whenever needed.
• Identify skill gaps and conduct trainings to sales team.
• Work with team to implement new sales techniques to obtain profits.
• Assist in employee recruitment, promotion, retention and termination activities.
• Conduct employee performance evaluation and provide feedback for improvements.
• Contact potential customers and identify new business opportunities.
• Stay abreast with customer needs, market trends and competitors.
• Maintain clear and complete sales reports for management review.
• Build strong relationships with customers for business growth.
• Analyze sales performances and recommend improvements.
• Ensure that sales team follows company policies and procedures at all times.
• Develop promotional programs to increase sales and revenue.
• Plan and coordinate sales activities for assigned projects.
• Provide outstanding services and ensure customer satisfaction.