Performance Marketing Manager- FMCG

Responsibilities

• Build and enhance backend features as part of the tech team.
• Take ownership of features end-to-end in a fast-paced product/startup environment.
• Collaborate with managers, designers, and engineers to deliver user-facing functionality.
• Design and implement scalable REST APIs and supporting backend systems.
• Write clean, reusable, well-tested code and contribute to internal libraries.
• Participate in requirement discussions and translate business needs into technical tasks.
• Support the technical roadmap through architectural input and continuous improvement.

Requirements

• Experience: 4 - 5 years.
• Strong understanding of Algorithms, Data Structures, and OOP principles.
• Integrate with third-party systems (payment/SMS APIs, mapping services, etc. ).
• Proficiency in Python and experience with at least one framework (Flask / Django / FastAPI).
• Hands-on experience with design patterns, debugging, and unit testing (pytest/unittest).
• Working knowledge of relational or NoSQL databases and ORMs (SQLAlchemy / Django ORM).
• Familiarity with asynchronous programming (async/await, FastAPI async).
• Experience with caching mechanisms (Redis).
• Ability to perform code reviews and maintain code quality.
• Exposure to cloud platforms (AWS/Azure/GCP) and containerization (Docker).
• Experience with CI/CD pipelines.
• Basic understanding of message brokers (RabbitMQ / Kafka / Redis streams).

Responsibilities : 

• Work with development teams and product managers to ideate software solutions. 
• Develop and maintain scalable software solutions with Ruby on Rails as the core technology stack.
• Develop strong analytical and problem-solving skills to tackle challenges in development. 
• Utilize Docker containers for efficient environment management and deployment.
• Test software to ensure responsiveness and efficiency. 
• Implement and maintain database solutions in MySQL and PostgreSQL
• Test and ensure that the application works correctly across different browsers and devices. 
• Build and optimize user interfaces using React.js with a focus on performance and user experience.
• Integrate multiple data sources and databases into one system
• Ensure robustness, performance, and security of the applications.
• Take full responsibility for project deliverables from conception to deployment.
• Design user-side and server-side architecture. 
• Maintain code integrity and organization, including performing code reviews and enhancing code quality.

Requirements :

• Demonstrable skills with Node.js and React.js, building and maintaining complex solutions.
• Experience with Docker and containerized environments.
• Strong knowledge of MySQL and/or PostgreSQL.
• Excellent debugging and problem-solving skills.
• Capacity to work effectively both as an individual contributor and within a collaborative team environment.
• Eagerness to take full ownership of deliverables, ensuring high-quality outputs.
• Great attention to detail Organizational skills. 

Qualifications : 

• Internship or 6 months experience as a full stack developer working with ruby on rails.
• Experience developing and deploying dynamic and responsive web applications.
• Strong communication skills, detail-oriented mindset, and a passion for delivering high-quality software. 
• A bright and passionate mind with relevant prior experience in web development (frontend, backend and database management) is welcome to apply. 
• Ability to thrive in a fast-paced work environment, adapting to varying demands with resilience.

ROLES AND RESPONSIBILITIES 

● Manage a cross-functional process to translate the desired customer experience into a logically  sequenced and optimized product roadmap and  major product releases. Create buy-in for the  product roadmap with internal and external stakeholders. 

● Open to discuss the requirement with the client over a call/ in person meeting. 

● Develop high quality BRD's and effectively prioritize and manage the scope of each product launch to deliver key capabilities on time and on budget. 

● Coordinate with multiple stakeholders , including customer service teams, UX designers, and engineers, to share timelines and deliver the client requirement/ product features within the shared timelines. 

● Daily standup with various teams to track the progress. 

● To oversee the development and improvement of customer service products or platforms within an organization 

● Execute on the existing roadmap and contribute towards shaping the long-term strategy for CS self-service products.

● Creating and maintaining a product roadmap that outlines the vision, goals, and timeline for the development and enhancement of customer service products. 

● Effectively communicating product updates, progress, and milestones to internal stakeholders, executives, and customers, ensuring transparency and alignment throughout the organization. 

Roles & Responsibilities

• Devise creative and engaging social media strategies following the design thinking process.

• Build user personas to create understanding and empathy with target audience.

• Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Instagram and YouTube.

• Craft engaging multimedia content across multiple social media platforms.

•  Build key relationships with influencers across social media platforms.

•  Manage social media communities by responding to social media posts and developing discussions.

•  Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights.

• Research and assess the latest trends and techniques to find new and better ways of measuring social media activities.

•  Analyze competitor activities.

•  Set targets to increase brand awareness and customer engagement.

Key Skills:

Digital Marketing, Social Media Ads Campaign Management, Social Media Marketing (SMM), SEO, Marketing Strategy, Content Strategy, Search Engine Marketing (SEM), Content Marketing, MS Office

Learn from the best: Learn from leaders who have built Comm100 from ground up. Work under other engineers who handle different layers of the infrastructure.

Work in a data-driven team: Understand the importance of validating assumptions about user behaviour. Use various types of testing to ensure we're right (or discover where did we go wrong). Utilize data collection, enrichment, analytics, and visualizations to improve our systems.

WHO YOU ARE

To be successful in this role, you'll need to have the following skills:

Love for coding: A fanatic about writing beautiful and scalable code.

Sense of analytics: Strong analytical and troubleshooting skills. Should be resourceful, innovative, and inventive.

Dynamic: Should be comfortable in dealing with lots of moving pieces. Have exquisite attention to detail and are comfortable learning new technologies and systems.

Team player: Knack for influencing without being authoritative. Pitch in wherever the team needs help, from writing blog posts to supporting customers.

Accountability: High sense of ownership for your code and relentlessness to deliver projects with high business impact.

KEY SKILLS

• Strong computer system analysis and design skills in current methodologies and patterns including vanilla JavaScript,
• Rich experience with ReactJS, Redux, React Native, or similar library/tools.
• Obsessed with WPO (Web Performance Optimization) and web/mobile performance analysis.
• Familiar with web security, SEO, accessibility, and internationalization.
• Experience with W3C standards, HTTP protocol and web browsers.
• Experience with common tools such as front-end compilation, construction, testing, etc. (Babel, Rollup, Webpack, Jasmine, etc.)