JOB DETAILS:
- Job Title: Performance Marketing Manager
- Industry: Ride-hailing
- Experience: 3.5-5 years
- Working Days: 5 days/week
- Work Mode: ONSITE
- Job Location: Bangalore
- CTC Range: Best in Industry
Required Skills: Performance Marketing Campaigns, Cross functional collaboration, User Engagement, App Marketing, ROI Optimization, User Acquisition, Paid Media Strategy
Criteria:
1. Candidate must have 3.5 to 5 years of experience in performance marketing.
2. Candidate should have strong exposure to App Marketing in a product-based company or agency.
3. Candidate must have hands-on experience in planning, executing, and optimizing performance marketing campaigns to drive ROI and target achievement.
4. Candidate must have proven ability to scale consumer acquisition through innovative strategies and new digital channels.
5. Candidate must stay updated with digital marketing trends and technologies and apply them to improve performance.
6. Immediate joiners or candidates available within 30 days preferred, with strong cross-functional collaboration skills.
7. Candidate should be from scalable app-based startup companies only
Description
Job Summary – Manager - Performance Marketing
As a manager – Performance Marketing, you will be RESPONSIBLE FOR managing and executing performance marketing campaigns focused on new user acquisition for company using digital marketing platforms.
This role is CRITICAL in driving company’s growth by leading all paid digital marketing initiatives, ensuring customer growth while optimizing cost of user acquisition (CAC).
If you have experience in Performance Marketing and a strong interest in App Performance Marketing, we would love to meet you.
Job Responsibilities
The candidate will be REQUIRED TO:
- Plan and execute performance marketing strategies across multiple touchpoints
- Improve media and product performance funnels
- Optimize all channels to deliver the BEST ROI while ensuring targets are met
- Report periodically to management on campaign performance
- Analyze campaign data and consumer behaviour and implement learnings
- Develop and execute new and innovative consumer acquisition strategies
- Continuously experiment and run A/B tests on campaigns, messaging, and targeting
- Collaborate with key stakeholders to plan and execute campaigns
- Provide clear, actionable insights to business stakeholders
- Identify new digital marketing trends and technologies and ensure brand leadership
- Drive end-to-end cross-functional projects with internal teams
- Identify high-impact user experiences and implement strategies to improve them
Job Requirements
- MUST HAVE 4 to 7 years of relevant experience
- MUST HAVE a strong background in App Performance Marketing
- MUST HAVE experience with a product company or agency
What’s There for You
At company, we don’t just run campaigns — we craft data-driven consumer-led marketing strategies. With a presence in 100+ cities, this role offers deep exposure to understanding consumer behaviour, preferences, and decision-making.
We focus on the “Why” behind the “What”, ensuring long-term impact through strong consumer marketing strategies. If this approach aligns with your passion, we would love to meet you.
Shubham Vishwakarma
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