Performance Marketing Manager - B2B Domain
at Disruptive supply chain financing platform
This new age venture has handled over 8,00,000 invoices, assisting over 5,000 suppliers through 10,000 investors in 36 locations across India. Backed by Sequoia Capital, Prime Venture Partners and Tiger Global Management this fintech startup helps in fast and secured transactions without the hassle of collaterals.
As a Performance Marketing Manager - B2B Domain, you will be responsible for developing and implementing brand strategies, promoting growth and expansion and using a variety of data to drive volume and profitability.
What you will do:
- Overseeing and producing from concept to completion, a broad array of digital and/or print branding materials for US
- Staying current on market trends and competitive activity and owning the development and messaging of the brand narrative
- Functioning as the go-to liaison between US and partners/agencies for PR and branding activities ensuring a clear, unified image for the brand
- Developing and executing communications strategies and initiatives to support the company’s vision and marketing strategy
- Planning, preparing and distributing original promotional content such as articles, news and press releases, email, blog and social media posts and other updates on behalf of US
- Promoting and reporting on corporate milestones and activities such as company goals and projects, new products or services, community service activities and new hires, promotions etc.
- Conceptualising content for social media channels from a thought leadership perspective for C-Suite executives/ leadership team
- Performing other related duties as required
What you need to have:
- Bachelors/Masters' degree in related field
- 4-6 years of experience in PR, branding or a related field
- Excellent verbal and written communication skills
- Excellent organisational skills and attention to detail
- Prior B2B or startup experience preferred
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Because at Cogoport we are speeding ahead to do something remarkable for the world. We are trying to solve the Trade Knowledge and Execution Gap, which is currently widening and preventing trade to the tune of $3.4 trillion annually. This Gap has enormous economic as well as human impact and disproportionately hits small and medium businesses globally.
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https://www.linkedin.com/in/purnendushekhar/">https://www.linkedin.com/in/purnendushekhar/
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For more insights about the company: https://cogoport.com/about">https://cogoport.com/about
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Tapping locations for Product Selling
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Follow CutshortShubham Vishwakarma
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