
Performance Marketing Manager - B2B Domain
at Disruptive supply chain financing platform
This new age venture has handled over 8,00,000 invoices, assisting over 5,000 suppliers through 10,000 investors in 36 locations across India. Backed by Sequoia Capital, Prime Venture Partners and Tiger Global Management this fintech startup helps in fast and secured transactions without the hassle of collaterals.
As a Performance Marketing Manager - B2B Domain, you will be responsible for developing and implementing brand strategies, promoting growth and expansion and using a variety of data to drive volume and profitability.
What you will do:
- Overseeing and producing from concept to completion, a broad array of digital and/or print branding materials for US
- Staying current on market trends and competitive activity and owning the development and messaging of the brand narrative
- Functioning as the go-to liaison between US and partners/agencies for PR and branding activities ensuring a clear, unified image for the brand
- Developing and executing communications strategies and initiatives to support the company’s vision and marketing strategy
- Planning, preparing and distributing original promotional content such as articles, news and press releases, email, blog and social media posts and other updates on behalf of US
- Promoting and reporting on corporate milestones and activities such as company goals and projects, new products or services, community service activities and new hires, promotions etc.
- Conceptualising content for social media channels from a thought leadership perspective for C-Suite executives/ leadership team
- Performing other related duties as required
What you need to have:
- Bachelors/Masters' degree in related field
- 4-6 years of experience in PR, branding or a related field
- Excellent verbal and written communication skills
- Excellent organisational skills and attention to detail
- Prior B2B or startup experience preferred

Similar jobs
Proficiency in Tailwind CSS for development.
Experience in troubleshooting and debugging frontend applications.
Solid understanding and hands-on experience with either Angular or React.
Strong communication skills with the ability to collaborate effectively within a team.
A keen eye for detail and a passion for creating seamless user experiences.

Technical Lead Recruitment Solutions
We are looking for a passionate Team Lead with 8+ years of experience to tackle some of the most meaningful problems in the recruitment space. You'll be at the forefront of building AI agents to transform recruitment workflows, designing next-generation candidate experiences, and revolutionizing how enterprises manage their hiring processes.
As Team Lead, you'll guide development efforts toward successful project delivery while providing technical coaching and mentorship to your team. Your leadership will be crucial in maintaining high standards of software quality and identifying areas for growth and improvement within your team.
Your code will have millions of eyeballs from 200 countries right from Azerbaijan to Australia and closer to home, you will help hire from Jhumritalaiya to Jammu.
Key Responsibilities
* Guide team development efforts towards successful project delivery
* Provide technical leadership to teammates through coaching and mentorship
* Maintain high standards of software quality within the team by establishing good practices and habits
* Identify and encourage areas for growth and improvement within the team
* Collaborate with other software developers, business analysts, and software architects to plan, design, develop, test, and maintain web and desktop-based business applications
* Assist in the collection and documentation of user requirements, development of user stories, estimates, and work plans
* Design and implement scalable architecture to support data-intensive applications
* Oversee the deployment of applications to cloud providers like AWS or GCP
Requirements
* 8+ years of experience developing software on a Java/J2EE and relational database stack
* Proven experience in leading technical teams and mentoring junior developers
* Strong expertise in designing scalable architecture to support data-intensive applications
* Mastery of technologies including Spring, Hibernate, SQL, and REST to design microservices-based architecture
* Experience in setting up and deploying applications to cloud providers like AWS or GCP
* Ability to harness AI as an engineering assistant to improve productivity and code quality
Good to have
* Experience with frontend development - JavaScript frameworks like Backbone/Angular
* Data science experience - fetching data from multiple sources, modeling, and extracting information with familiarity in tooling, processing, and deployment (MongoDB, Hadoop, Mahout, Neo4j, etc.)
* Information security experience - OWASP Security principles and implementation
Our Tech Stack
Java, Spring, Hibernate, MySQL - RDS, MongoDB, Apache Solr, Spring Cloud, S3 - Angular 2, Backbone JS, Azure OpenAI. Our applications are hosted on AWS and GCP.
What We Value
* Great attitude to ask questions, learn, and suggest process improvements
* Meticulous attention to detail and ability to identify edge cases
* Equal importance to planning, coding, code reviews, documentation, and testing
* High motivation with fresh ideas and perspectives to help us move toward our goals faster
* Strong team player who enjoys mentoring juniors and getting mentored by seniors
* Commitment to release cycles and deadlines
* Open-minded approach to considering AI as a helpful engineering assistant that can enhance team capabilities
Join us in building the future of recruitment technology! Apply today to make a significant impact in how companies worldwide hire talent.
About the Company:
Our client is a leading mid‐market investment bank with strong practices around M&A, PE, Capital Markets, Institutional Equities, Wealth Management, Insurance Broking, and Portfolio Management Services. A trusted Investment bank servicing customers with the best results in advisory in their investments, the best corporates for their growth & capital need, and families in managing their wealth. Led by seasoned bankers, our client works with the largest and the most reputed investors.
Location: Mumbai
Roles and Responsibilities:
• Impanel distributors to sell the investment management schemes
• Generate sales as per targets laid down through a judicious mix of external channel partners, internal sales channels, and direct clients, as outlined
• Handling channel and client queries
Strategy Planning:
• Achieve set targets through a designed strategy
• Keep monitoring & review strategy on an ongoing basis
• Internal Coordination:
• Liaising with senior management to arrive at clear objectives for the department
Resource planning:
• Liaising with investment teams to enable client interaction & information
• Liaising with operations and ensuring smooth functioning between the department & operations
• Ensure proper compliance with respect to all channel partners – distributors/clients etc.
Compliance:
• Ensure all activities are as per proper compliance internally and as per regulatory requirements
• Ensure all distributor agreements/client documentation has met all regulatory & compliance requirements on an ongoing basis
Requirements:
• Graduate
• Great command over English & Regional Language
• Experience 2 – 5 years
- Job Description:
You will be working with a team of highly-motivated, young & dynamic teams of engineers & reporting to the Engineering Lead.
Position Responsibilities
- Be honest, reliable & consistent
- Write efficient & clean code
- Have a strong sense of ownership
- Be a part of development & maintenance of Pluang web app, Operations dashboard and other 3rd party products we own
- Contribute to improving the quality of engineering process & engineering culture
Position Requirements
- Strong in data structure and algorithms
- Experience in Node.js, Express, API Design & DOM
- Understanding of component based design or other design patterns
- Experience with unit testing, integration testing & continuous integration
- RDBMS and NoSQL databases preferably PostgreSQL, MongoDB
- Good to have passion for investing
Pluang Offers
- Attractive compensation package - competitive salary, flexible bonus scheme.
- We are always looking for ways to promote and inspire innovation.
- Individual career path - management and technical career growth, enhanced by learning and development program, regular performance assessment, teams of multi-national IT professionals.
- Healthy work environment - company-sponsored medical program, food, and beverage program, open communication.
- Friendly policies to support Work-life balance, team building, and celebrations.
What will I be doing? 👩💻👨💻
- You will be owning features through inception, design feedback, implementation, and launch. This will include building test plans for new features and improvising on existing test plans for feature updates and customer feedback.
- You will collaborate with Product Designers, Product Managers, Backend Engineers, Data Engineers, and Customer Support
What do I need? 🤓
- Strong quality sense and experience working closely with web/mobile development teams
- Excellent communication skills and passion for tough technical problems
- Attention to detail and voice of customer experience
- Familiarity with Agile frameworks and regression testing is a plus
- Experience in championing customer feedback post-launch and bringing it to the attention of relevant teams
- Bachelor's degree in Computer Science, Engineering or a related field or equivalent training, fellowship, or work experience
Brownie points 🍰
- Understanding of the importance of test plans and how to approach writing informative bug reports
Feel free to apply even if you feel unsure about whether you meet every single requirement in this posting. As long as you're a quick learner, and are excited about changing the status quo for tech recruitment, we're happy to support you as you come up to speed with our tech stack.
- Experience in designing and developing web-based applications using Java, J2EE, Web Services, MVC framework, Servlets Spring, Hibernate, Struts, REST, MYSQL.
- Experience in Database application programming for MySQL server using
Stored Procedures, Triggers, Views etc. - Experienced in implementing presentation layer using JSP, HTML, CSS, Ajax, JQuery. Java script.
- Experienced in Analysis, Design, Development, Integration, Deployment
and Maintenance of Web services, Client Server and Web based applications. - Well versed with Agile development process, Scrum.
- Good knowledge in version control system tools like GIT.
- Ability to take independent responsibility as well as ability to contribute and be a productive team member.
- Excellent analytical, logical and programming skills, Self-Motivated, Self-Starter, Team Player can work with minimal supervision with effective Communication skills and Organizational skills combined with attention and Time management skills.

Requirements:
- Solid experience in Java or Golang
- Good to have exposure to ML
- Should have experience in cloud computing
- Has an ability to quickly learn and contribute in multiple codebase
- Overcomes roadblocks and requires minimal oversight
- Takes initiatives to fix issues/tech debts before assigned to him/her
- Able to deep dive into codebase and advise QA of possible regression impact
- Communicates tech decisions through design docs and tech talks
- Has delivered projects with end-to-end accountability
- Keeps track of industry trends and introduces right tech/tools for a given job
- Excellent understanding of software engineering practices, Design Patterns, Data Structures, Algorithms
- 4+ years of experience in product driven organisation
- A Bachelors or Masters degree in engineering from a reputed institute (preferably IITs, NITs, or other top engineering institutes)
Job Description
We are looking for applicant from top schools and product based technology companies who can play a key technical leadership role.
Responsibilities
- Lead the technical direction of the product.
- Document current, intermediate, and future state technical architectures that support the product’s vision and mission.
- Assist product development teams to provide technical leadership and guidance
- Facilitate and collaborate with scrum teams and product owners to create technical architectural documentation as required.
- Responsible for contributing to the technical direction of the product for the next 3-5 years by incorporating best of breed technologies.
- Provide ongoing evaluation of technology solutions and capabilities to ensure appropriate alignment of business objectives.
- Assess options, risks and cost-benefit analyses as they pertain to data architecture, security, and other technology issues.
- Outline technical recommendations and identify technological requirements that support the product roadmap.
- Develop a technical roadmap that maps to the product’s future state.
- Promote technical standards, guidelines, best practices and quality control measures for enabling and implementing software systems.
- Develop a foundational strategy to scale our platform to meet upcoming growth
- Hands-on coding, code reviews, and leadership of the technical team
- Continuous drive to explore, improve, enhance, automate, and optimise systems and tools to best meet evolving business and market needs
- Attention to detail, coupled with ability to think abstractly
- Create prototypes and proof-of-concepts for iterative development
- Keen to learn new technologies and apply the knowledge in production systems
- Take complete ownership of projects and their development cycle
Additional Requirements:
- 10+ years of Software Development background.
- Min 3 Years of working experience as an Architect.
- Deep background knowledge in software development and architecture with Java for Enterprise solutions.
- A solid grounding in Computer Science fundamentals (based on a BS or MS in CS or related field) from IITs and Premier Engineering College.
- Excellent Object Orientation, coupled with excellent problem solving and debugging skills.
- Highly skilled at Java and related technologies, including Java Frameworks like Spring-boot or Drop wizard, RESTful web services, J SON, Servlet, JSP, MySQL, MongoDB, Kafka, AWS, Solr.
- Must have hands-on experience in building scalable and secure back-end systems.
- Have hands-on experience with systems that are asynchronous, RESTful and demand concurrency
- Good to have knowledge of best software engineering practices for all stages of the software development life cycle, including coding standards, code reviews, testing, deployment.
- 5-9 years of software development experience in Java with web architecture and scalable design.
- Experience with agile development, continuous delivery, and DevOps and related tools.
- Proactive and communicative to be closely aligned within the Product Management and customer requirements.
- Strong communication and influencing skills with the ability to develop technical and business artifacts.
- Exposure to Bigdata related technologies / tools.
- Exposure to Elastic Search.
- Large scale application development.
- Able to manage large data structure and huge volume of data.
- Exposure of developing interactive graphs and business intelligence tools
- Object-Oriented design, patterns, algorithms, data structures
- Exposure to business process workflow.
- Start up work culture mindset.
ABOUT IDEAPOKE
Emerging Technologies | Bengaluru, India
Ideapoke is a global, fast growing start-up with offices in Bengaluru, Bay Area, Tokyo and Shanghai. Our software, search and insights power the innovation agenda of the largest Fortune 500 and Global 2000 companies worldwide.
Our growth is powered by our people and their unwavering commitment to the company-wide vision, strong work ethic and an entrepreneurial do-it-all spirit. We push the boundaries and break existing thought processes with the strong belief that innovation amplifies success in every piece of work we do and by extension, amplifying the success of our clients.
Ideapoke’s like to constantly learn, grow and make a difference. Join us and be part of our story.

Responsibilities
- Develop new user-facing features
- Ensure the technical feasibility of UI/UX designs
- Optimize application for maximum speed
Skills And Qualifications
- 2+ years of experience in ReactJS and Redux
- 1+ completed project of reasonable size using server-side rendering
- Knowledge of Preact is a plus
- Proficient understanding of web markup, including HTML5, CSS3
- Basic understanding of server-side CSS pre-processing platforms, such as LESS and SASS
- Good understanding of asynchronous request handling, partial page updates, and AJAX
- Proficient understanding of cross-browser compatibility issues and ways to work around them.
- Proficient understanding of Git


