Marketing Growth Lead

at toprankers

DP
Posted by Surbhi Aggrawal
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Bengaluru (Bangalore)
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4 - 5 yrs
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₹10L - ₹15L / yr
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Full time
Skills
Marketing
Digital Marketing
Market Research
Social Media Marketing (SMM)
Customer Relationship Management (CRM)

Key Skill Set 

  • 4- 5 years of experience in a role directly responsible for campaign planning, execution, optimization and reporting across multiple digital channels/media.
  • Demonstrable experience managing SEM, display, email marketing, SMM campaigns.
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
  • Hands on experience of CRO tools such as Salesforce Marketing Cloud, WebEngage, CleverTap, MoEngage etc.
  • Working knowledge of CRM tools such as Salesforce, Leadsqaured etc. would be a Plus.
  • Understanding of data analysis, trend spotting and technology in Digital space.
  • Strong written & verbal communication skills.
  • Skilled in problem solving, planning, as well as being able to adapt to new environments.

 

Key Responsibility Areas:

 

  • Plan and outline cross channel digital marketing and remarketing campaigns, aligned to expected performance and returns.
  • Should be updated with the ongoing marketing trends and capable to implement the changes in the system.
  • Work on digital marketing platforms to execute campaign in the most efficient manner. Re-marketing campaigns in specific.
  • Awareness about various content marketing platforms of the Market Research Industry.
  • Experiment, scout and implement new digital marketing channels, tools, best practices to consistently improve ROIs.
  • Work closely with the Sales & Product Teams and execute campaigns to meet business objectives.
  • Monitor impact of each campaign on key site metrics and report to stakeholders, on a regular basis.

About toprankers

Toprankers is the best-combined place for Powerful Courseware & Inspiring Teachers. Gets Phenomenal Results in CLAT,SSC,Commerce, Judiciary & Entrance Exams.
Founded
2014
Type
Products & Services
Size
100-1000 employees
Stage
Profitable
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