Marketing Growth Lead

at toprankers

Marketing Growth Lead

toprankers

Company

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Marketing Growth Lead

at toprankers

Posted by Surbhi Aggrawal

4 - 5 yrs

₹10L - ₹15L / yr

Bengaluru (Bangalore)

Skills

Marketing

Digital Marketing

Market Research

Social Media Marketing (SMM)

Customer Relationship Management (CRM)

Key Skill Set

4- 5 years of experience in a role directly responsible for campaign planning, execution, optimization and reporting across multiple digital channels/media.
Demonstrable experience managing SEM, display, email marketing, SMM campaigns.
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
Hands on experience of CRO tools such as Salesforce Marketing Cloud, WebEngage, CleverTap, MoEngage etc.
Working knowledge of CRM tools such as Salesforce, Leadsqaured etc. would be a Plus.
Understanding of data analysis, trend spotting and technology in Digital space.
Strong written & verbal communication skills.
Skilled in problem solving, planning, as well as being able to adapt to new environments.

Key Responsibility Areas:

Plan and outline cross channel digital marketing and remarketing campaigns, aligned to expected performance and returns.
Should be updated with the ongoing marketing trends and capable to implement the changes in the system.
Work on digital marketing platforms to execute campaign in the most efficient manner. Re-marketing campaigns in specific.
Awareness about various content marketing platforms of the Market Research Industry.
Experiment, scout and implement new digital marketing channels, tools, best practices to consistently improve ROIs.
Work closely with the Sales & Product Teams and execute campaigns to meet business objectives.
Monitor impact of each campaign on key site metrics and report to stakeholders, on a regular basis.

Key Skill Set

4- 5 years of experience in a role directly responsible for campaign planning, execution, optimization and reporting across multiple digital channels/media.
Demonstrable experience managing SEM, display, email marketing, SMM campaigns.
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
Hands on experience of CRO tools such as Salesforce Marketing Cloud, WebEngage, CleverTap, MoEngage etc.
Working knowledge of CRM tools such as Salesforce, Leadsqaured etc. would be a Plus.
Understanding of data analysis, trend spotting and technology in Digital space.
Strong written & verbal communication skills.
Skilled in problem solving, planning, as well as being able to adapt to new environments.

Key Responsibility Areas:

Plan and outline cross channel digital marketing and remarketing campaigns, aligned to expected performance and returns.
Should be updated with the ongoing marketing trends and capable to implement the changes in the system.
Work on digital marketing platforms to execute campaign in the most efficient manner. Re-marketing campaigns in specific.
Awareness about various content marketing platforms of the Market Research Industry.
Experiment, scout and implement new digital marketing channels, tools, best practices to consistently improve ROIs.
Work closely with the Sales & Product Teams and execute campaigns to meet business objectives.
Monitor impact of each campaign on key site metrics and report to stakeholders, on a regular basis.

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About toprankers

Founded :

2014

Type :

Products & Services

Size :

100-1000

Stage :

Profitable

About

Toprankers is the best-combined place for Powerful Courseware & Inspiring Teachers. Gets Phenomenal Results in CLAT,SSC,Commerce, Judiciary & Entrance Exams.

Surbhi Aggrawal

Connect

WHATNEXT EDUTECH LLP

Connect

Company social profiles

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