Relationship Manager

Job Purpose:
This role is responsible for increasing organic traffic and engagement on the website and other digital properties of the company. As a SEO and ASO growth hacker, you will be responsible to strategize and come up with marketing solutions for not only driving traffic but also building a stronger presence across verticals and maximizing the traffic to a site by
improving the search rank within search engines. You will also be responsible for driving app search and install based growth for the company App.

Responsibilities:
● Perform keyword research in coordination with business objectives to optimize existing content and uncover new
opportunities
● Ensure content becomes an effective means to acquire, engage and retain users, and generate significant
word-of-mouth and share ability.
● Develop a differentiated content strategy with strong emphasis on user-generated content.
● Ensures marketing content is delivered through a combination of sources - in-house team, influencers, brands
and users.
● Optimize website including all subdomains and subdirectories for organic listings including image, social,
local/maps and video optimization.
● Strong strategic thinking and a mind bent towards recognizing problems and coming up with innovative
solutions.
● Generate daily, weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other
paid search initiatives
● Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of
importance in accordance to internal business goals
● Strong knowledge of coding, search engine algorithms, and website architecture from a SEO perspective with the ability to provide top-notch recommendations
● Review current on-page optimization and refresh as necessary based on the performance of targeted keywords.
● In-depth experience with website analytics tools like Google analytics (Setting goals, pulling reports, Analyzing
performance metrics etc)
● Execute the ASO strategy in multiple geographies working with external agencies and internal teams - keywords,
description, screenshots etc
● Optimize conversion rate on the store listing page with a well-defined experimentation plan
● Monitor and tracking rankings and conversion rate using the latest tools
● Always be on the lookout for areas of improvements and insights


Qualifications:
Bachelor Degree, preferably in Marketing/English/Science with 4-5 years of related experience;
You must have a few years of experience in SEO & ASO for a product/digital agency, focused on e-commerce growth. A
bonus if you've worked in the ed-tech or Insurance space.
You will: be responsible for Marketing, Communication and Strategy & Execution of our Digital and Institutional Marketing
for the entire product portfolio. We are looking for someone young & daring enough to commit to the cause for the next
couple of years. We're working on some really exciting stuff and we look forward to welcoming you to our team.
● Expertise in SEO analysis tools such as SEMRush, Moz, SimilarWeb, keyword planner, Google Webmaster, etc.
● Strong knowledge of Google and Facebook ranking factors and search engine algorithms
● Great hold on both On-page and Off-page SEO implementations.
● Should have a knack for problem-solving.
● Must have experience in creating SEO tasks with their respective quantitative or qualitative impact.

Designation: Chief Architect

Responsibilities

• Build high quality systems and applications that solve key challenges for the customer
• Collaborate with product management and engineering teams to elicit and understand their requirements, challenges and develop potential solutions
• Proactively identify areas of improvements, come up with innovative solutions, and drive adoption
• Push boundaries on infrastructure and cost optimisation, reusability, simplicity and scalability • Own significant engineering projects end-to-end
• Sign-off on all significant architectures and technical designs regardless of front-end or back-end.
• Translate business requirements to tangible engineering deliverables
• Setup and streamline processes and introduce best practices to improve the overall efficiency and throughput of the engineering team
• Be an effective mentor and help in building capacity in the larger team, strategize and work towards helping junior engineers grow
• Stay current with latest tools, technologies, methodologies and ideas; spread the knowledge and conduct effective POCs to demonstrate applicability and benefits

Requirements

• 15+ years of strong experience in developing highly scalable backend and middle tier enterprise applications.
• Strong experience with large volume batch and real-time data processing applications
• Experience building enterprise SaaS applications. Strong knowledge of AWS.
• Programming Languages: Java (must have), Python (good to have)
• BS/MS in Computer Science or equivalent from premier institutes
• Strong in problem solving, data structures and algorithm design.
• Clear Object Oriented Design and Design Pattern concepts
• Significant experience working with non-functional requirements such as performance, security, compliance, automation etc.
• Experience developing AI-based solutions is a big plus.
• Comfortable working in a fast paced startup environment.
• Strong communication and collaboration skills.
• Attention to detail

About Merito :

Merito is a curated talent platform where we identify, assess, and connect candidates for matching job opportunities. We are working with the mission to change the way hiring is done. The company is founded by a team consisting of alumni from IIM Ahmedabad, McKinsey with more than 2 decades of experience in recruitment, training, and coaching.

About our Client :

Our client is an Indian retail conglomerate which is setting up a tech driven brand co-creation platform that transforms powerful ideas into authentic, profitable and experience-led brands that will define the future of brands in fashion, beauty, food and home decor space.

Role: Brand Entrepreneur (EIR)

This opportunity is for new brands that are in stealth mode & backed by Future Group promoters. It's a house of Personal care D2C brands in the space of haircare, skin care & kids personal care.

In 2020, CoVid 19 affected every business, few positively and many negatively. However, E-commerce adoption has gone through the roof and we have seen consumer's e-commerce spends grow. India's fast growing e-commerce market is seen growing by 30 percent a year to $200 billion (roughly Rs. 14,68,640 core) by 2026.

On the back of strong product-market fit and a change in human behaviour due to CoVid that buoyed ecommerce, we are currently building D2C personal care brands. The overall D2C market in India is expected to reach $100 billion in the next 7-8 years. We will be building a digital first content led approach to target this community of consumers. We aim to win shoppers at the moment of purchase by algorithmically managing demand forecasting, promotions and advertising spend, supply chain, content optimization and other aspects that help shoppers make online purchase decisions, all backed by Data Science.

As the Brand Entrepreneur, you will be part of the founding team conceptualizing the brand proposition, brand identity, and working with formulation experts to build the product pipeline.

Key Responsibilities :

- Creating Brand positioning and differentiation strategies, generating brand anticipation and planning Brand launch keeping in mind the key insights gained from customer and competitor analysis

- Analyzing and researching consumer markets, monitoring market trends and identifying potential areas in which to invest, based upon consumer needs and spending habits

- Looking at the pricing of products and analyzing the potential profitability

- Executing strategies of expansion for existing products and services

- Supervising, managing and executing the manufacturing and supply chain for the brand life cycle

- Monitoring product distribution and consumer reactions through focus groups and market research

- Driving Marketing, Digital Marketing and Performance Marketing

- Coordinating the launch program

- Analyze how our brand is positioned in the market and crystalize targeted consumers insights

- Take brand ownership and provide the direction in executing the vision, mission, goals and strategies

- Translate brand strategies into brand plans, brand positioning and go-to-market execution plans

- Driving creative development and create motivating stimulus to get targeted population to "take action" through on-the ground plans

- Establish performance specifications, cost and price parameters, market applications and sales estimates

- Monitor market trends, research consumer markets and competitors' activities to highlight opportunities and key issues

- Liaison with marketing team to ensure consistency with product line strategy

- Monitor product distribution and consumer reactions

- Anticipate bottlenecks throughout the product life-cycle starting from manufacturing to product launch

- Align the company around the brand's direction, choices and tactics

- Coordinate with New Product Development role for product composition, packaging and quality control.

Competencies :

- Comes with a brand led thinking along with sales orientation

- Execution of strategies/future plan for establishing the brands

- Have good analytical skills

- Good listener, able to respond to results and consumer research

- Ability to work well with multiple teams

- Ability to manage different projects at the same time

- Understanding & appreciation of the new age consumer's needs

Critical Personality :

- Works with an owner's mindset, can embrace entrepreneurial culture

- Extensive PnL knowledge

- Flexible & Adaptable

- Speed in Execution

- Ability to work well under pressure

- Have good presentation skills

- Ability to Influence People

- Excellent Communication Skills

- High Business Acumen and Result Oriented

- Analytical & Data Oriented

- Realtime solution oriented

The ideal candidate will have :

1. An MBA from a top tier B School preferred. (Not Mandatory)

2. At least 3-5 years work experience overall, with a minimum 2 years in brand/category management

3. Experience in running multi-functional teams

4. Early experience in strategy consulting or in top tier FMCG companies is preferred

5. Experience in D2C brands is preferred The ideal candidate is ambitious, looking for an entrepreneurial stint, has tremendous ownership, and combines sharp consumer insight with sound business judgment

Good knowledge of IOS SDK on Architecture level, you will have to do end to end development for various features in an augmented reality app. As iOS developer you will:

Develop new features for our iOS products
Optimize UI for performance
Monitor and understand customer behavior
Build native iOS components
Solve issues prioritizing based on customer impact
Collaborate with back end developers, designers, product owners to constantly improve the customer experience within the iOS platform

4+ years of experience as a developer using Objective-C and other languages
At least 2-3 years of this experience must be from working with iOS application development using iOS SDK
Knowledge of Cocoa, Objective-C, and Xcode
Knowledge of Object-Oriented concepts and a strong passion for software development
Self-motivated to explore new technologies, applications, and environments
Excellent attention to detail
Self-starter, highly motivated, team-player
Fully comfortable working in English, both in writing and speaking

Purpose

All kids have extraordinary talent & creativity, and our mission in the world is to
help nurture it. We truly believe that education needs to develop the whole being,
and exploration of broad interests is key for originality.
At Better, we are working hard to be the world's most loved extra-curricular
platform & build the future of passion. We are here to do the best work of our
lives, and together, we hope you are too. Come & help shape the future of
inspiration & passion. As an early team member, you get to shape the direction of
our products, company culture, hiring & design language and practices for the
future to come.Team
We are a team that is maniacally customer obsessed & building products that
consumers love.

The plumber in chief, Subramanya Sharma (subba), was recently CPO & CMO @
Cleartrip helping build one of the most loved consumer companies in the region.
He was also instrumental in taking Cleartrip global 8 countries) & create global
high quality products in an increasingly flat world.
We want to recreate the magic and build the same customer obsession & product
culture here. What is it like working at Better? Find out more on what we love, how
we build products & books we dig.

About the role
You can demonstrate a solid understanding of the fundamentals of product design
- customer understanding, funnel metrics, translating qualitative and quantitative
understanding into actionable insights, understanding of tech and infra constraints (for Web and Mobile), ability to conceptualise solutions within tight
constraints (time & tech), track performance of the product once live and iterate.
You are driven by a desire to think through problems deeply and solve them well -
you understand that UI is only a layer, not a solution.
You have great taste for good design and know how to translate taste into
outcomes. You take pride in your attention to detail and strive for perfection from
concept to product. You have experience creating web & mobile apps/products
with end to end ownership - you know, intimately, the working differences
between web standards, PWAs on mobile, Material Design on Android and iOS
design guidelines.
You have worked in dynamic, collaborative environments and worked alongside
product managers and engineers. You are articulate and can clearly rationalise
and communicate your design assumptions and decisions. You take ownership
and can work independently, get things done over multiple communication
channels - be it Slack, asynchronous chat or similar.

Responsibility
You will own and manage product and feature design end-to-end for web and
mobile. You will be responsible for customer & market understanding, concept &
design, stakeholder buy-ins, tech. handovers & reviews and debugging & tracking
the feature in production. You will collaborate with Product Managers and
Engineers throughout the product development lifecycle to ensure design intent is
in sync with business goals and followed through to production

What are we looking for?
2-6 years of relevant industry experience
High quality online portfolio of relevant work- website (preferred) or a
shareable PDF demonstrating your command over good design fundamentals
Superlative command over Figma/Sketch/XD, Principle
We are location agnostic, but in the same time zone India). We have a small
garden office @ Jayanagar, Bangalore (home to some of the best dosas in
India) to jam together on anything that requires space.

1. Working on Node.js, Angular, and MongoDB to design, develop, and debug web applications
2. Integrating back-end services with Angular/Node.js based front end needs

Golden Job opportunity for Experience Candidate

Job Profile :- Core PHP Developer

Experience : - Minimum 3 year experience in Developer profile.

Job Description: -

1. Conducting analysis of website and application requirements.
2. Writing back-end code and building efficient PHP modules.
3. Developing back-end portals with an optimized database.
4. Troubleshooting application and code issues.
5. Integrating data storage solutions.
6. Responding to integration requests from front-end developers.
7. Finalizing back-end features and testing web applications.
8. Updating and altering application features to enhance performance.

Salary : - Up to 40k

Job Location : - Noida Sec- 27

only Male candidate can apply