
6-7 Years of experience in building, scaling and leading the Marketing Function at a Product/tech-b2b Co
Experience in working with VC backed start-ups, internet/tech companies, retail companies
Excellent communication and story-telling skills with in-depth knowledge of marketing & branding
Penchant to work hard to strengthen the brand in the initial few years to gain a better work-life balance in future
Role and Responsibilities
1. Own the Acquisition and retention Funnels for the Manufacturer and Retailer
business lines
2. Own growth metrics like CAC and Cost of Retention for the Retailer product
3. Lead the Optimization and Automation of the above funnels in collaboration with the
Product team
4. Formulate & execute ROI driven Marketing strategies for all aspects.
5. Work closely with the Business, Product and Customer Delight Leaders
6. Build the Growth Marketing team from scratch
7. Define processes for the marketing team to ease and optimize intra and inter team
as well as external communications
Build the Marketing Vision
1. Be the voice of the users internally and the voice of brand externally
2. Stay on top of changing trends and strategic priorities through in-depth data
analysis to predict user behavior
3. Gain a deeper understanding of the market and the customer
4. Follow OKR framework religiously and manage implementation at all levels
Nurture the Culture
1. Make the team understand the importance of knowing the users (retailers /
Manufacturers), their behavior & needs, and encourage them to come up with
innovative hacks every time to communicate & engage with the users
2. Sustain innovation and experimentation as part of the Growth process
3. Respect and value user-facing teams and their experience and try to learn as much
as possible from them
4. Impart data-driven decision making habits coupled with intuitive experimentation on
the basis of user understanding
5. Know when to pull the plug and switch to a new initiative as per the need
6. Be quick at decision making and stay highly purpose-driven
Perks
● Work with the Founding team to create one of the MOST Valued B2B companies in
times to come
● Be a pioneer in an emerging and futuristic business space
● Opportunity to create an impact as a C-Suite leader
● Massive learning and execution opportunities at a large scale
● Non-hierarchical, a flat and transparent culture where we also have lots of fun
● Pay at par with market salaries + stock options and a steep growth curve

Similar jobs
● Work in agile product development (with co-founders, Product owners,
Managers, Developers) to define requirements and design the solutions. It
is an IC role.
● Design intuitive and simple user interfaces for mobile and web solutions,
producing journey maps, storyboards, mock-ups.
● Rapidly translate concepts into user flows, wireframes, mock-ups, and
prototypes that lead to intuitive user experiences. Design UI for Mobile and
Web applications with a special focus on Data Visualizations
● Innovate with evolving customer experience in terms of applying
technologies and business models
● You will be challenged to understand business needs and user’s
perspectives and put them in a cohesive design that is simple but elegant.
You will also be expected to design the overall functionality of the product,
and to have the best user experience, iterate upon it per user testing
Requirements
● 1-5 years of experience as UI/UX Designer (and/or Interaction Designer)
with experience working with internal or external stakeholders. Preferably
at a growth stage consumer product startup.
● Proficiency with design tools like Figma, Adobe Suite, and collaborative
tools like Notion, Airtable.
● Experience in designing mobile applications for users that are not so
technically literate
● A portfolio of previous work must be presented incorporating UI designs
and/or sketches that demonstrate an understanding of wireframing,
interaction design, visual design, and design best practices.
● Ability to work alone and on tight timelines.
Benefits
India's first social trading platform. It means bringing benefits
of community to your investments. It means leveraging the combined social
capital of the community to benefit you. It means making financial markets truly
inclusive and democratic for the next 100 million users.
It is a platform that enables retail investors to view, learn, follow, and
execute the strategies of their peers or more experienced traders. The
application integrates community features with trader discovery and trade
execution. Our customers are retail investors who mostly rely on external
advisory for their trade and investment decisions. We will help them invest in a
customised, responsible and aware manner. We empower retail investors to align
their risk-return objectives with optimum investment strategies and generate
wealth in the process.
We believes in a win-win for all. We are a well-funded seed-stage startup
and are backed by some of the leading global as well as Indian venture capital
funds and angel investors. Our investors include Accel Partners, India Quotient,
Titan Capital, co-founders of Unacademy, Udaan, Cohoo, Graphy, Knappily and
more. We have a strong founding team who are IIT and IIM alumni and have
exceptional professional journeys.
Job Role: Content Strategist
- Exp: 4+ Years
- CTC: open
- Notice Period – Immediate Joiners preferred
Responsibilities:
● Create creative strategy/new content for clients. Work closely with design, content team to build and audit marketing toolkits
● Collaborating with team members – writers, content creators/designers and account managers– to consistently deliver high performance work
● A content strategist needs to develop explicit and engaging content consistently
● Should also analyse content marketing data to trends and anticipate brand needs
● Should also perform various content audits to understand how existing content is performing
● Content strategist must also keep an eye on what is happening in and around the industry to develop the most mind-boggling and unique ideas for brands.

- Building and maintaining relationships with customers
- Achieving sales targets
- Regular follow-ups and getting feedbacks from the customers


Roles and Responsibilities
1) Understand client requirements and functionalities.
2) Write well-designed, testable, efficient code.
3) Responsible for solving complex technical issues.
4) Ensure quality projects are delivered within defined timelines.
5) Active involvement in client communication to understand functional requirements.
6) Maintain high standards of quality for code, documentation and other deliverables.
Required Skills
1) Good experience in Angular/React
2) Hand on Node.JS./Express JS
3) Database : MYSQL/MongoDB
4) Experience in Java Script, Typescript.
5)Good experience in HTML5, CSS3, JavaScript, Jquery
6) Experience working in an Agile environment.
7) Good communication skills.


Introduction:
Tyroo’s Vidtech.ai is one of the largest independent marketing automation clouds built for the video first world. We build software and platforms that allow our partners to derive maximum yields on their marketing spends on various video-first social platforms. We work on problems that involve building high availability, low latency solutions which require computing optimal decisions using various self-created modules as well as pre-available modules popular in the ML and Big Data world.
We are looking for a backend developer who has at least 1 year of professional experience in building systems on either Python or Node.js and is able to become an anchor/pillar for the team. The role will require you to architect and develop systems/features needed for our marketing automation products. Strong leadership and mentoring skills are also necessary so that the individual can train, educate and manage junior resources.
Key Requirements:
- Must be able to tackle complex business problems by breaking them down into sets of simpler problems and architect solutions for the same
- Must exhibit thought leadership and should be committed to mentoring and team building
- Must have excellent communication skills as the individual needs to collaborate with the Business and Product team
- Must be proactive towards changing software development landscape and keep upskilling
- Must be able to contribute in setting up best practices and effective design patterns in the complete development lifecycle.
Technical Requirements:
- Must have 3+ years of experience in developing scalable systems on Python/Node.js with a strong grasp of microservices and serverless architectural patterns
- Must have prior experience with databases like MySQL, Elasticsearch, MongoDB, Redis
- Must be exposed to cloud platforms like AWS or GCP and containerization using Dockers
- Must have worked with RESTful APIs and WebSockets
- Must have a deep understanding of HTTP, web browsers and token-based authentication/authorization (OAuth, JWT)
- Must be experienced on Version Control Tools (Git) and Package Managers (npm, yarn, pip)
- Must adhere to coding standards and have the habit of doing unit testing along with regular and rigorous code reviews
- Should know about microservices orchestration using Kubernetes, web servers like Nginx/Apache and queuing systems like Kafka/Kinesis
HyperVerge is a fast-growing AI company started by IITians with presence in Palo Alto, Irving, Bangalore and Ho Chi Minh. Leading Consumer Lenders, Telcos and Financial Services companies use HyperVerge’s Fintech Platform for customer on-boarding, identity verification, fraud check and other services.
This is a chance for you to be working based out of our Client location in Navi Mumbai -- Biggest Indian PSU Bank featured in Fortune Global 500 list
As a Product Support Engineer, you will be responsible to represent HyperVerge and communicate with enterprise customers via telephone, or email for technical/general issues faced by them. To ensure that customer queries are resolved within the SLA and that customers are informed periodically about the status of issues faced by them.
OUTCOMES EXPECTED:
1. Customer Support
- Be the face of HyperVerge for Enterprise Customers on Product/application support. Ensure that their queries are responded to and resolved within the SLA
- Regularly update the customers on queries raised by them with an objective of keeping them informed about the state
2. Issue Management
- Manage the life cycle of the issues reported by Customers through basic diagnosis, documentation of diagnosis and routing of the problem to relevant team
- Act like a representative of the Customer following up with the internal teams to ensure that the issues are resolved within the committed timeline
- Ensure Issue Resolution Dates are within internal SLA. If not, escalate it to the right team member as per internal Escalation Policies
3. Product Understanding:
- Develop an in-depth understanding of HyperVerge's product and technology by troubleshooting, reproducing and determining the root cause for customer reported issues
- Work closely with Product and Engineering teams to find ways to improve the product
- Understand customer challenges and advocate for their needs with cross-functional teams like product management or software engineering
4. Support Process Improvement
- Constantly aim to make the Support Process more efficient by automating regularly performed mundane task
- Work with Product Team for creation and maintenance of the Issues Run Sheet so as to make resolution of future issues more efficient
- Document each and every issue faced by the Customers with the aim of creating a Knowledge Base for future use
- Document troubleshooting and problem resolution steps
Requirements
- Engineering Graduate from CS/IT
- 4 - 7 years of product/application support experience for a SAAS Product
- Excellent written and verbal communication via phone, email and in-person meetings
- Knows programming in at least 1 popular Programming language (Java, JavaScript, Python, etc)
- Experience working in a product-based startup environment will be an added advantage
- Good interpersonal skills
- Willingness to learn new technologies
COMPETENCIES:
1. Clarity and Decision Making
- Has the ability to effectively respond to situations without losing the clarity of long term purpose.
- Has the grasping to understand various boundary conditions in complex situations.
- Uncommonly good at managing difficult situations, escalations, product, people and partnerships related decisions
2. Customer Support
- Capable of taking complete ownership of the issues raised by clients from all channels
- Knowing the products supported in-depth to be able to understand the root cause of issues without involving internal development teams
- Should have basic coding/scripting skills
- Proficiency in common service desk softwares and tools for testing the product
- Ability to work with the clients and internal teams to replicate issues that are reported
3. Customer Delight
- Should take pride in providing high quality service to the client
- Should be assertive of the quality of service being provided to the client as non-negotiable
- Does not cut corners ethically. Earns trust and maintains confidence. Does what is right and not just what is politically expedient.
4. Hard Work and Persistence
- Possesses a strong willingness to work hard and sometimes long hours to get the job done. Demonstrates determination and willingness to go the distance to get something done
5. Flexibility and Adaptability
- Adjusts quickly to changing priorities and conditions.
- Copes effectively with complexity and change.
- Demonstrates ability to learn new things
"Prior experience should be in client servicing."
"Must be from Digital Agencies."
He/She will be responsible for assisting the “COO” in driving strategy, planning, execution, and performance for the agency's strategic practice. Driving insights that define prime prospects, needs, attitudes, and values as per client requirements to engage a stronger and more impactful brand experience. Monitoring and evaluating implemented brand strategies and marketing actions and amending them based on deviations.
Strategy
- Ability to identify strategic needs, lead all aspects of planning with sound business recommendations, and generate alignment with key business partners
- Understand business objectives, challenges, and opportunities of target and industry
- Developing a comprehensive context for digital strategies through analyzing a wide range of information in detail, as part of situation assessment.
- Facilitate existing client relationships and mandate via the role of strategy
Insights & Ideas
- S/he will be responsible for driving consumer understanding and insights that define prime prospects, needs, attitudes, and values for consumers to have a stronger and more impactful brand experience.
- To build digital solutions encompassing technology, content marketing, and development and executing the same effectively
- Implementing new processes to increase efficiencies and effectiveness of research, measurement, and strategy work for teams.
- Cross functioning with digital media, content planning and, social media teams to drive brand innovation, engagement, and penetration across marketing ecosystems along with head strategy.
- Collaborate with the Account Supervisor or Manager, Client Services, on the preparation of marketing recommendations, strategies, and actions for the client.
- Review, analyze and evaluate the following, relative to the client’s needs and objectives: media output, creative output, research reports and, client data
- Share input on content and presentations, approve/reject ideas, provide feedback to the team
- Lead brainstorming sessions to generate ideas
- Provide market research, analyses, and insights into the latest industry trends
- Developing actionable marketing strategies driven by insight, channeled by cultural understanding, and,powered through research
New Business Development
- S/he will maintain and grow our agency's business and client base on an ongoing basis.
- S/he will create and maintain relationships with existing and potential clients, developing strategic solutions and plans that best fit the agency and clients’ needs.
- Responsible for creating brand identities through research and applying experience to uncover an in-depth knowledge of the organizational process, competitive threats, and opportunities of a client’s business.
- Responsible for departmental vision, structure, and management while providing leadership, accountability, and mentorship to brand strategy.
- Develop integrated marketing strategies and tactical plans to meet and exceed the client’s marketing and business goals and objectives
- Monitoring and enforcing new business risks and constraints (schedule/scope/resources)
- Manage agency strategy efforts and projects, get involved with projects from start to finish, and ensure successful project completion against deadlines.
- Provide strategic branding thought leadership and expertise to expand business relationships
- Oversee development of marketing plans and creative briefs
- Develop and implement new processes to increase efficiencies and effectiveness of research, measurement, and strategy work for teams
- Work with all departments to develop integrated solutions and expand the services Grapes provides to clients
- Seeking new opportunities to add value to existing clients, helps with identifying and nurturing new business opportunities
Leadership / Cultural Competencies:
We person should have the following characteristics and company values:
- Self-driven, proactive, and motivated, who looks to take initiative
- Looks to ask questions / has a spirit of inquiry
- Ability to lead the Team
- Ability to think strategically
- High-energy individual with a strong work ethic and high expectations for performance, but who can lead by example
- Ability to earn the trust of co-workers, maintain confidence, and put the company’s self-interest above one’s self
- Interpersonally savvy, relates well to people throughout the organization
- Committed to building strong teams, looks to develop solid relationships and elicit collaboration
- Someone with a level of self-awareness and the ability to bond easily with others
Skillsets
- Hands-on experience in social media and/or content marketing, preferably in a social or digital agency.
- A wide interest in the intersection between technology and culture/human behavior.
- Experience in a social media or content marketing agency with a proven portfolio in managing social media accounts is imperative.
- Possess the ability to create a well thought out, data-backed strategic plan of action for clients for campaigns and their always-on content.
- Developed more digitally-oriented planning skills alongside the core craft e.g. social listening, web analytics content planning.
- Strong analytical skills and ability to mine large sets of data for actionable insights.
- Strong strategic and creative thinking with a passion for delivering best-in-class work.
- Extroverted with well-developed interpersonal, team building, and relationship management skills.
- Excellent command of English, both verbal and written communication
- Independent, determined, loves taking responsibility and problem-solving.
- Pushes for the best possible work and stands up for problem-solving real ideas.

The brand is associated with some of the major icons across categories and tie-ups with industries covering fashion, sports, and music, of course. The founders are Marketing grads, with vast experience in the consumer lifestyle products and other major brands. With their vigorous efforts toward quality and marketing, they have been able to strike a chord with major E-commerce brands and even consumers.
What you will do:
- Designing and building advanced applications for the Android platform
- Collaborating with cross-functional teams to define, design and ship new features
- Unit-testing code for robustness, including edge cases, usability, and general reliability
- Working on bug fixing and improving application performance
- Continuously discovering, evaluating and implementing new technologies to maximize development efficiency
What you need to have:
- 3 to 6 years Android app development experience
- Hands on experience in developing high performance mobile applications
- Strong knowledge of Java,Kotlin,Android SDK, different versions of Android, and how to deal with different screen sizes
- Familiarity with RESTful APIs to connect Android applications to back-end services
- Strong knowledge of Android UI design principles, patterns, and best practices
- Experience with offline storage, threading, and performance tuning
- Ability to design applications around natural user interfaces, such as touch
- Familiarity with cloud message APIs and push notifications
- Familiarity with the use of additional sensors, such as gyroscopes and accelerometer
- Must have experience in BLE and BT
- Good understanding of unit, system and end to end testing and automation of mobile applications/ Android applications
- Familiarity with the MVC and MVVM design patterns
- Knowledge of the open-source ecosystem and the libraries available for common tasks
- Experience building, testing and distributing native apps that consume RESTful services
- Hands-on coding, systems analysis, design and delivery of projects assigned
- At least three native applications deployed in the play-store
- Proficiency in code versioning tools such as GIT
Good to have : Oracle, WAS/Tomcat server knowledge and basic knowledge of shell scripting.

Contact Person: Aditi
*Note: Need someone with 1+ years of experience in domestic technology hiring, and who can join within 1-3 days.

