"Prior experience should be in client servicing."
"Must be from Digital Agencies."
He/She will be responsible for assisting the “COO” in driving strategy, planning, execution, and performance for the agency's strategic practice. Driving insights that define prime prospects, needs, attitudes, and values as per client requirements to engage a stronger and more impactful brand experience. Monitoring and evaluating implemented brand strategies and marketing actions and amending them based on deviations.
Strategy
- Ability to identify strategic needs, lead all aspects of planning with sound business recommendations, and generate alignment with key business partners
- Understand business objectives, challenges, and opportunities of target and industry
- Developing a comprehensive context for digital strategies through analyzing a wide range of information in detail, as part of situation assessment.
- Facilitate existing client relationships and mandate via the role of strategy
Insights & Ideas
- S/he will be responsible for driving consumer understanding and insights that define prime prospects, needs, attitudes, and values for consumers to have a stronger and more impactful brand experience.
- To build digital solutions encompassing technology, content marketing, and development and executing the same effectively
- Implementing new processes to increase efficiencies and effectiveness of research, measurement, and strategy work for teams.
- Cross functioning with digital media, content planning and, social media teams to drive brand innovation, engagement, and penetration across marketing ecosystems along with head strategy.
- Collaborate with the Account Supervisor or Manager, Client Services, on the preparation of marketing recommendations, strategies, and actions for the client.
- Review, analyze and evaluate the following, relative to the client’s needs and objectives: media output, creative output, research reports and, client data
- Share input on content and presentations, approve/reject ideas, provide feedback to the team
- Lead brainstorming sessions to generate ideas
- Provide market research, analyses, and insights into the latest industry trends
- Developing actionable marketing strategies driven by insight, channeled by cultural understanding, and,powered through research
New Business Development
- S/he will maintain and grow our agency's business and client base on an ongoing basis.
- S/he will create and maintain relationships with existing and potential clients, developing strategic solutions and plans that best fit the agency and clients’ needs.
- Responsible for creating brand identities through research and applying experience to uncover an in-depth knowledge of the organizational process, competitive threats, and opportunities of a client’s business.
- Responsible for departmental vision, structure, and management while providing leadership, accountability, and mentorship to brand strategy.
- Develop integrated marketing strategies and tactical plans to meet and exceed the client’s marketing and business goals and objectives
- Monitoring and enforcing new business risks and constraints (schedule/scope/resources)
- Manage agency strategy efforts and projects, get involved with projects from start to finish, and ensure successful project completion against deadlines.
- Provide strategic branding thought leadership and expertise to expand business relationships
- Oversee development of marketing plans and creative briefs
- Develop and implement new processes to increase efficiencies and effectiveness of research, measurement, and strategy work for teams
- Work with all departments to develop integrated solutions and expand the services Grapes provides to clients
- Seeking new opportunities to add value to existing clients, helps with identifying and nurturing new business opportunities
Leadership / Cultural Competencies:
We person should have the following characteristics and company values:
- Self-driven, proactive, and motivated, who looks to take initiative
- Looks to ask questions / has a spirit of inquiry
- Ability to lead the Team
- Ability to think strategically
- High-energy individual with a strong work ethic and high expectations for performance, but who can lead by example
- Ability to earn the trust of co-workers, maintain confidence, and put the company’s self-interest above one’s self
- Interpersonally savvy, relates well to people throughout the organization
- Committed to building strong teams, looks to develop solid relationships and elicit collaboration
- Someone with a level of self-awareness and the ability to bond easily with others
Skillsets
- Hands-on experience in social media and/or content marketing, preferably in a social or digital agency.
- A wide interest in the intersection between technology and culture/human behavior.
- Experience in a social media or content marketing agency with a proven portfolio in managing social media accounts is imperative.
- Possess the ability to create a well thought out, data-backed strategic plan of action for clients for campaigns and their always-on content.
- Developed more digitally-oriented planning skills alongside the core craft e.g. social listening, web analytics content planning.
- Strong analytical skills and ability to mine large sets of data for actionable insights.
- Strong strategic and creative thinking with a passion for delivering best-in-class work.
- Extroverted with well-developed interpersonal, team building, and relationship management skills.
- Excellent command of English, both verbal and written communication
- Independent, determined, loves taking responsibility and problem-solving.
- Pushes for the best possible work and stands up for problem-solving real ideas.
Subodh Popalwar
Software Engineer, Memorres
About Grapes Digital
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Hiring Professional Content Creator ( marketing ) for our IT Company Logical Soft Tech Pvt ltd, Indore(M.P)
Responsibilities
Expert in video making and content posts, banners for IT products Mobile app
Develop and execute a comprehensive video content strategy for YouTube, Instagram, LinkedIn, Facebook, and other relevant platforms, ensuring alignment with the brand's goals and target audience.
Knowledge in Digital Marketing , SEO, SMM of brands and Mobile app and It products
Collaborate with internal creative teams and external agencies to conceptualize, plan, and storyboard video content ideas.
Coordinate video shoots, including location scouting, talent coordination, equipment setup, and ensuring a smooth production process.
Edit and enhance video content using professional software tools to create visually appealing and engaging videos.
Collate and organize video assets, including footage, music, graphics, and other elements, for efficient content management.
Optimize videos for each platform, considering specific requirements, formats, and audience preferences.
Stay up-to-date with emerging trends and best practices in video content creation, social media, and digital marketing to ensure the brand remains at the forefront of innovation
Monitor and analyze video performance metrics, such as views, engagement, and conversions, and make data-driven decisions to optimize future content.
Collaborate with cross-functional teams, including marketing, social media, and design, to align video content with broader marketing initiatives.
Manage relationships with external vendors, agencies, and freelancers involved in video production, ensuring timely delivery and quality standards.
Ensure brand consistency and messaging across all video content and platforms
Stay informed about industry trends, new technologies, and platform updates to identify opportunities for innovation and improvement.
Excellent communication and collaboration skills to work effectively with internal and external stakeholders.
Conduct seminar , collaborate with vendor, colleges, institutes for promotion of our products
females with good voice over will be preferred, having laptop will be advantage
****
If you meet above job criteria , Please share the cv and come for the interview or can call on given HR number if any queries ( between 11:00 A.M to 7:30 P.M)
Company name : Logical Soft Tech Pvt Ltd
Email : - talentlogicalsofttech @gmail.com, logicalhr.softtech @gmail.com, hrlogicalsofttech @gmail.com,
Address: - 2nd floor, 388,PU4, Scheme 54 PU4, Infront of Main Eye Retina Hospital, Vijay Nagar, Indore, M.P
Contact : - +91-82.69.82.97.29(HR), +91-78.69.73.15.95(HR), +91-74.15. 95.09.19(HR), +91-82.10.25.18.24 (technical Department)
WHY JOIN QRATA
- Work with the best: Learn from leaders who have built Qrata from the ground up. Work with down-to-earth, highly experienced, and insanely ambitious colleagues.
- As the business grows, you grow: We want Qrata to be built from within. We look at you as a business leader with the potential to make an impact in the talent space for the Indian startup.
- Great Culture and Work life Balance: Wins are celebrated: We have clear and frequent processes in place for recognizing the achievements of their employees. Leadership and management style that encourages teamwork, frequent engagement, fun activities and transparent communication which is vital to creating a positive feeling in the workplace.
WHAT WE DO AND WHO WE ARE
- We started Qrata in 2016. We are a 40+ person team based out of Mumbai and Bangalore.
- We have our own platform and framework that includes pre vetting talent for accelerated hiring as well as building a composite talent profile including community references to create predictable hiring outcomes/structured learning for our talent community.
- We are building an ecosystem that connects untapped talent in India irrespective of location to realize their full potential through careers in the fastest growing start-ups around the globe from India.
WHAT WILL BE YOUR MISSION AT QRATA?
This staff member will join our diverse and passionate team, whose primary role is to ensure the digital traction needed to fuel our organization, build fierce momentum around our product through creative and effective branding, and build win-win partnerships with multiple aligned organizations. Within this team, the Content and Marketing Partner will primarily own the Communications and Digital Marketing work, while also collaborating actively on other team projects. We are looking for a passionate storyteller who can identify, curate, and amplify our impact, through stories and statistics, across various mediums.
WHAT ARE YOU GOING TO DO AT QRATA?
- Design approaches to establish and amplify Qrata’s brand presence on social channels
- Develop metrics to measure the Content and Marketing team’s reach and depth of impact
- Collaborate with design and writing teams to produce high quality content
- Provide engaging text, image and video content for social media accounts
- Be the voice between Qrata & the community, able to relay Qrata’s POV forward as well as collect actionable information from the community (+ social listening) for the organization
- Establish meaningful relationships across our communities; leverage selected influencers within the community or community leaders to trigger conversations
- Edit, proofread, and improve the content.
- Optimize content considering SEO and Google Analytics.
- Analyze web traffic metrics.
- Ensure a strong web presence on various channels.
- Generate ideas to increase customer engagement from 0 - 100.
- Drive growth in our talent community via our product.
- Respond to comments and client queries in a timely manner
MUST HAVE’S
- Bachelor's degree in Media or Communications or Journalism or Humanities, or a related field.
- Project management skills and attention to detail
- Excellent communication and writing skills in English
- Proficiency in LinkedIn,Instagram, and other social media platforms.
GOOD TO HAVE’S
- 1-2 years of relevant experience in startups or Media Houses(Digital)
- Previous experience working in early stage start-ups.
LOCATION
402 Pharma Search House, -, BG Kher Rd, Vasi Naka, Siddharth Nagar, Worli, Mumbai, Maharashtra 400018
Google Analytics- Develop and execute Marketing campaigns to help acquire and retain customers, as well as upsell its products or services
- Understand the needs, motivation, and behaviour of users and define priorities of tests based on impact, confidence, and easiness
- Work with the engineering, design, and product team to implement tests quickly
- Track, measure and analyse performance & continuously optimize them
- Gather input from customers and various internal departments, and use this information to establish growth targets and choose key performance indicators.
- Work with multiple stakeholders in a high growth environment to get work done and build positive team relationships
Key Responsibilities
- Market intelligence—be the expert on our buyers, who are they, how they buy and their key buying criteria.
- Understand the competitive landscape—be an expert on our competition and how they are positioned.
- Collaborate with product management and marketing communications to develop product positioning and messaging that resonate with our target buyer personas.
- Understand and document our buyer’s process, including where they get information, and the who, what, when and why behind the decisions they make. Then drive changes to our sales and marketing processes based on what you learn.
- Develop a marketing plan for the products you support in conjunction with our marketing team, including key activities and budgets to support the retention of existing customers and the acquisition of new customers.
- Assess the effectiveness of the marketing programs that support your products on an ongoing basis, and report back to the business on required changes.
- Plan the launches of net-new products and releases of existing products, and manage the cross-functional implementation of the plan.
- Act as the primary thought leader for the products you support externally, including speaking engagements and written works.
- Understand and support our sales channels; train them on the problems we solve for our buyers and users; develop internal tools and external collateral and teach them how and when to use it.
Requirements
- 5+ years of product marketing experience with at least 2 years of experience in a market-facing role (e.g. delivering presentations to customers and prospects, conducting competitor analysis and market research)
- Proficient in productivity applications such as Microsoft Office, Project or Basecamp.
- Comfortable using collaboration and CRM tools such as Slack and Salesforce.
- Familiar with marketing automation tools such as Marketo, Pardot and Omniture, and Google Analytics.
- Power user of networking tools such as LinkedIn, Twitter, Facebook and Instagram.
- Exceptional ROI-tracking skills, able to prove what is –or isn’t—working
- Must be a strong public speaker, comfortable in front of large, senior groups, and a solid writer.
- Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties. Team player!
- Must be a strong public speaker, comfortable in front of large, senior groups, and a solid writer.
- Bachelor’s degree in business or marketing; MBA preferred.
- Pragmatic Institute Certified (PMC) III or higher preferred.
- Research industry-related topics (combining online sources, interviews and studies)
- Create content long-form and short-form for social media channels and web posts
- Create content breadcrumbs and write effective newsletters
- Create interesting presentations on ppt either by themselves or with the help of a graphic designer
- Create content optimized for SEO
- Write specific answers to questions posed on Quora etc
- Write clear marketing copy to promote our products/services
- Prepare well-structured drafts using Content Management Systems
- Proofread and edit blog posts before publication
- Submit work to editors for input and approval
- Coordinate with marketing and design teams to illustrate articles
- Conduct simple keyword research and use SEO guidelines to increase web traffic
- Promote content on social media
- Identify customers’ needs and gaps in our content and recommend new topics
- Ensure all-around consistency (style, fonts, images, and tone)
- Update website content as needed
Build & strengthen the social media platforms for the Pre-K vertical brands and leverage Social Media Marketing engines to create engagement and increase the brand share of voice.
Responsibilities
1. Monitor & Manage the company’s social media accounts and offer constructive interaction with users.
2. Possess good knowledge of social channel best practices, social publishing tools, and social listening platforms. Expert in reporting and key social media metrics for data-backed strategy across Instagram, YouTube, Facebook, Twitter, and LinkedIn.
3. Contributes to Annual marketing strategy by leveraging social media. Obtains market share by developing social media marketing plans and programs for our brands – EK | KK
4. Proven record of developing best-in-class and innovative social content and campaigns. Formulates high-quality novel written and visual content for the social platforms/ campaigns
5. Experience in working with influencers and understanding of how they can help reach our marketing goals 6. Develop and accomplish content strategy leading to achieving the business objective of onboarding new parents seeking admissions for their children
7. Experience in community management on digital formats
8. Experience working in coordination with other departments like sales, creative & IT
9. Agency Management & strength in working with in-house creative ops/agencies/ internal stakeholders to generate content and creatives across channels
10. Insight Development and Reporting
Candidate Profile
- MBA | PGDBM in Performance / Digital Marketing
- Experience in copy writing
- 5-8 years’ experience with a reputed brand
- Design skills and basic video edits
- Insight Mapping
- Worked on Social Media Management Tools – Hubspot/ Hootsuite or equivalent
Their services are available across the globe, with over 65% of their client base being from US, UK, and Canada. The company's primary focus is on Ayurveda and taking the ancient knowledge to anyone who wishes to bring back balance to their health and apply the tools in their everyday life.
As a Assistant Content Manager you will be responsible for working on assets that create sales conversions on company’s online store, email marketing and social media campaigns and will analysing the performance of those assets in detail, crunch the numbers, and optimize them and assist in creating, managing and improving content for various marketing channels.
- Working alongside copywriters, UI/UX designers, graphic designers, and team members from other departments to create and deliver assets
- Managing content distribution to online channels and social media platforms
- Proofreading, editing and improving content created by copywriters and ensure brand consistency
- Developing a thorough understanding of conversion optimization (training will be given in-house) and apply across our brands, platforms and channels
- Managing products for multiple brands, geographies and across websites
- Analysing performance data and find creative ways for optimization
- Ensuring compliance with law (e.g. copyright and regulatory bodies)
Desired Candidate Profile
What you need to have:
- Demonstrable creative writing skills and also has a knack for data analysis
- willingness to broaden your expertise, and go the extra mile.
- Should be tech-savvy, a critical thinker and problem-solver, and demonstrate a passion for growth and success.
- Should be able to assist in overseeing all marketing content to ensure sales conversions, brand consistency, and a positive customer experience
- Excellent writing skills in English
- Good organizational, self- and time-management skills
- Ability to multi-task and follow deadlines
- Willingness to learn skills outside of comfort zone
- Willingness to grow in a fast-paced environment
- Willingness to take up challenges and hard working
- Reliable team player with a sense of ownership
- Attention to detail
- Ability to take initiative
- Proficient in MS Office, particularly Excel
- Impeccable English and good communication skills
Designation: Business Head - eCommerce - Comfort Food Ecosystem
Location: Mumbai
This role will have end-to-end ownership of this e-commerce business with Digital First mindset. You will create the Digital Selling Strategy, help build the prototype and beta-version of the product and work closely with the internal and external stakeholders.
We expect the Business Manager/Head/Lead/Specialist to be a passionate customer advocate with proven analytical capabilities and project management skills, extreme attention to detail, online/mobile technology understanding, social media marketing skills and the ability to effectively prioritize and multi-task.
The Business Manager/Head/Lead/Specialist must be an effective negotiator and an excellent communicator in working with partners and vendors, as well as with internal cross-functional teams. The ideal candidate will be a self-starter with a passion for Digital First on product & technology, a high level of flexibility, commitment, and a sense of ownership
An Ideal Candidate will be able to:
Act as the business owner for this e-commerce product, possessing a complete understanding of internal and external variables that impact the business
Develop a detailed understanding of the product development and go-to-market process for the Digital First business, as well as the factors that drive success within each segment of our business
Must Have experience in FMCG Food & Beverages or OTC marketing
Responsible for managing the ecommerce business, apart from building and cost effective and efficient business model
Responsible for establishing a system and process that is standardized, reasonable and suitable for the Indian e-commerce sales model, and effectively complete the whole process management of the sales process
Manage Revenue and Gross Profit Targets for E-commerce and grow the business digital interventions
Planning, Executing & Handling complete business operations of e-commerce at each level
Understand the characteristics of Indian e-commerce market and use the platforms superior resources to establish and build the overseas e-commerce network
Front-end operations, Product Assortment, Supply chain, Distribution and CRM
Over-seeing and executing Pan-India level deliveries for a seamless operation
Planning and implementing visibility activities for the brand for the e-commerce clients
Campaign Analytics Strategies & implementation for maximizing revenues and customer experience
Manage the user experience of the website including site navigation, content development, checkout funnel and promotional campaigns
Responsible for the development of effective e-commerce website branding, planning and marketing programs
To create engagement via digital marketing plans to ensure maximum brand visibility on a platform
Formulate a comprehensive account wise strategy for e-Commerce channel
To drive operational excellence by developing models to improve process efficiency, reduce delivery costs; and led efforts to expedite vendor sign-up process
Create business plans for new opportunities and develop and execute project plans for the launch of new features, incorporating merchandising and pricing strategies.
Conduct financial analysis of business opportunities to meet and exceed revenue and profitability targets.
Basic Qualifications
Bachelor’s degree in technical field preferably from prestigious institutions
6+ years of product management experience developing and launching products
5+ years of experience in the e-commerce space with exposure to social media trends, online marketing and brand building
Experience managing multiple projects - prioritization, planning and task delegation
Ability to develop & drive business strategy
Multiple successful launches of V1 products in a rapid growth environment
Hands on experience working in an Agile environment with a short iteration cadence
Proven track record of taking ownership and driving results
Exceptional interpersonal and communication skills, both written and verbal
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Software Engineer, Memorres