About Lemnisk
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Location: Mumbai
Qualification: MBA/Postgraduate from premium institute
Experience: 2-8+ years of relevant experience.
Job Description:
• Plan and Manage the team for all digital marketing, including SEO/SEM, marketing database,
social media, and display advertising campaigns
• Designing; build and executing campaigns on Facebook, Google, Twitter, and affiliate channels
as per plan
• Measure and report performance of all digital marketing campaigns, and assess against goals
(ROI and KPIs)
• Optimise install campaigns to improve cost per install, installation rates, post install
performance.
• Manage all the programmatic campaigns – from ideation to media planning and optimization.
• Measure App engagement metrics like MAU, DAU, Converting users on a regular basis.
• Drive app acquisition and engagement efficiencies through campaigns using targeting
techniques, innovation, and creative excellence.
• Identify trends and insights, and optimize spend and performance based on the insights
• Plan, execute and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize the user experience
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple
channels and customer touchpoints
• Instrument conversion points and optimizes user funnels
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where
appropriate
• Managing budgets and financial for digital marketing initiatives for the organisation.
Skills Required:
• Experience in Adwords, social media marketing (Facebook, Twitter), content marketing, affiliate
channels and google SEM.
• Hands-on experience in designing and launching digital media campaigns in at least one of the
digital platforms such as Facebook, Google, RevX, Criteo, etc. for the ecommerce industry
• Hands on experience of using analytics tools like Clevertap, Appsfyler and Adobe Analytics
• Strong orientation towards data gathering, problem solving, experimenting, and iterating with
the results, to arrive at the right solution.
• Customer centric and problem-solving mindset.
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Experience in setting up and optimizing Google Adwords campaigns
SOFTWAY
Department: Product Development
Vision for the Product Development Team
The Product Development Team is dedicated to shaping the future by turning ideas into products that will significantly impact customer lives and propel the organization forward. With a vision to launch a variety of products poised to become major revenue drivers, we are committed to crafting solutions that not only meet but exceed expectations. Every product we undertake is a step towards redefining what's possible, ensuring our journey is one of progress, impact, and success.
Overall Purpose of the Position:
As a RoR Developer, you'll hold a pivotal position, driving the development and expansion of the portfolio.You will have a strong background in Ruby on Rails development and a proven track record of delivering high-quality web applications. You will work closely with our team of developers, designers, and project managers to build and maintain scalable, robust, and user-friendly software solutions for our clients.
Key Responsibilities and Duties:
- Software Development and Implementation: You will be deeply involved in coding and building product features. Following best practices in software development, you will write clean, efficient, and well-documented code, contributing to the product's core functionalities and user experience.
- Technical Architecture and Design: You will support the creation of technical architecture and design under the guidance of fellow engineers. Your role will include contributing to discussions on technical decisions, learning from the choices made, and understanding their impact on the product's scalability and performance.
- Quality Assurance and Testing: You will ensure that the work you produce meets quality standards and delivers outcomes. This entails writing clean, efficient code, conducting unit tests to validate individual components, and collaborating with fellow engineers to integrate and test new features. You should also actively participate in code reviews, identify/fix potential bugs or issues, and assist in debugging and troubleshooting to maintain product quality and reliability.
- Data Management and Analysis: You will support data management and analysis efforts by assisting in the integration of data collection mechanisms into our products. Learning how to analyze product usage data, you will contribute insights that can inform future product improvements and features.
- Security and Compliance: You will help ensure that our products meet the highest standards of security and compliance. This will involve participating in security reviews, implementing best practices in coding, and staying informed about relevant regulations affecting our products.
- Scalability and Performance Optimization: You will assist in efforts to ensure our product can scale and perform optimally. This will involve supporting performance testing and contributing to optimizations that enhance the user experience under varying loads.
- Cross-Functional Collaboration: You will collaborate with teams across the organization, including marketing, sales, and customer support, providing technical assistance and ensuring that product development aligns with broader company objectives.
- Product Strategy Development: You will contribute to the development of product strategy by providing technical feedback on the feasibility of proposed features and innovations. Engaging in discussions about product strategy will ensure that technical considerations are incorporated into the product vision from the early stages.
- Innovation, Experimentation & Improvement: You'll have opportunities to contribute to innovation within your team by proposing new ideas or solutions to technical challenges. You'll participate in brainstorming sessions and hackathons, where you can explore creative approaches to problem-solving. You'll actively seek feedback from others to refine your ideas and learn from their experiences. Your curiosity and willingness to explore new technologies and methodologies will contribute to the culture of innovation within the team.
- Mentorship & Development: You'll benefit from mentorship provided by more experienced Engineers who will guide you in your professional development journey. You'll receive feedback on your Software Engineering work and your mentors will share their engineering knowledge and experiences with you, helping you navigate challenges and accelerate your growth as a Software Engineer. Your openness to feedback and willingness to learn from others will contribute to a successful mentorship experience.
- Culture & Strategic Initiatives: Within your team and the wider Softway organization, you'll support and foster Softway’s culture by living out Softway’s values, principles, and behaviors.
- Leveraging AI Tools: Embracing and leveraging AI tools stands as a pivotal expectation. You are anticipated to proficiently utilize these technologies to enhance productivity, streamline processes, and foster innovation within our projects.
Behavioral Expectations Based on the Six Pillars of Love:
Inclusion: Cultivate an inclusive environment across all geographic locations, valuing and integrating diverse ideas and perspectives, especially from the India team.
Empathy: Show understanding and consideration for the unique challenges and perspectives of the India team and consulting clients. Build empathetic relationships to support their needs.
Forgiveness: Promote a culture of learning from mistakes and understanding in cross-cultural contexts. Encourage open discussions about failures and lessons learned.
Trust: Build trust through consistent, honest interactions, and reliable leadership, especially when managing remote and international teams.
Empowerment: Empower team members in all locations by providing autonomy, resources, and support for innovative and context-specific solutions.
Vulnerability: Demonstrate vulnerability in leadership, especially in international contexts. Be open about challenges and encourage the team to share their experiences and ideas.
Growth Mindsets: Embrace and foster growth mindsets within the team. Encourage unlearning old ways and re-learning new approaches to work. Challenge and dismantle any belief systems that impede embracing new ways of working or delivering work.
Skills and Qualifications:
Skills:
- Technical Proficiency: Understanding of programming languages, software development methodologies, and coding best practices.
- Analytical Thinking: Ability to analyze problems, think critically, and propose technical solutions.
- Attention to Detail: High level of accuracy in coding, testing, and documenting software developments.
- Communication: Strong written and verbal communication skills for collaborating with cross-functional teams and documenting technical processes.
- Adaptability: Willingness and ability to learn new technologies and adapt to changing product requirements and technologies.
- Collaborative Spirit: Ability to work effectively in team settings, contributing positively to team dynamics and outcomes.
- Time Management: Proficiency in managing multiple tasks and priorities in a fast-paced environment.
Qualifications:
- Bachelor's degree in Computer Science, Engineering, or a related field
- 3-5 years of professional experience in Ruby on Rails development
- Solid understanding of object-oriented programming principles and software design patterns
- Proficiency in HTML, CSS, JavaScript, and front-end frameworks such as React or Angular
- Experience with relational databases such as PostgreSQL or MySQL
- Experience with cloud platforms such as AWS or Azure is a plus
Job Specification
- Experience in JTAG, MBIST , Scan Compression, ATPG, Fault Simulation.
- Experience with industry ATPG tools Synopsys Tetra MAX, Cadence Encounter Test or
- Mentor Fast Scan ATPG tools Synopsys DFT scan insertion.
- Experience with industry simulation tools such as VCS, ModelSim, NC Verilog etc.
- Pattern Simulation with and without timing annotation & debugging
As a CRO specialist you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue and user experience, then develop and execute a strategy to turn those ideas into an optimization and testing plan. This is a customer-facing role requiring outstanding relationship management skills.
The ideal candidate would be extremely data-driven and makes design tweaks based on user behavior to improve conversions. An experience in creating UI/UX wireframes would be a plus
Responsibilities and Duties
Use qualitative (heatmaps, sessions recordings, surveys, etc) and quantitative(Google Analytics or similar) sources of data to analyze website traffic to understand user behavior and provide data-driven recommendations to increase engagement and conversion rate.
Establish web analytics framework to monitor the health of the key performance indicators and key conversion points in the web journey and marketing funnel. Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting web pages.
To understand the "WHY" behind the data and deliver actionable insights to further improve UX and conversion rate optimization to increase lead generation and online sales.
Define and maintain overall optimization program (site and e commerce experience, landing pages, forms and calls-to-actions) Use an iterative approach to optimization (hypothesize, design, test, measure, optimize), deriving actionable insights from the results, formulating new experiment ideas and hypotheses, while implementing winning results.
Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization).
Coordinate with developers, analysts, and researchers to drive projects forward.
Required Experience, Skills and Qualifications
Prior experience of 1+ years of optimizing user experience/digital marketing campaigns/email campaigns/or anything that directly impacts revenue generated by the website.
Prior experience in a customer facing role or equivalent history of increasing customer satisfaction with excellent presentation skills
Conversant and able to use marketing platforms and tools that can measure and drive marketing programs and conversions; examples include Google Analytics, VWO, Adobe Target, Click-tale, Adobe Analytics, Tag management solutions, Tag audit solution, Optimizely, Google Optimize, and/ or similar tools.
Understanding best practices for UI and UX for websites
Understand of how E-commerce website work(what is ROI, AOV, Conversion Rate etc.)
Experience with research tools including HotJar, CrazyEgg, LuckyOrange/ heatMaps/ poll/ survey Zarget or other similar tools will be a plus
Experience with multichannel media campaigns including a working knowledge of paid search, testing ad text and landing pages Optimization, SEO will be a plus
Prior experience working in diverse client portfolio
Benefits
5 Day working
Flexible work from home policy
‘No Leaves’ Policy: we trust people in getting work done
Company sponsored team outing and parties
Company sponsored lunch
No dress code
Salaries at par and above the industry standards
Great Learning and growth opportunities
Opportunities to travel onsite (Australia US,UK, South Africa) to meet and work with clients personally
Diverse and exciting client portfolio of internationally renowned brands
About Zuddl
Zuddl allows companies and organisations to set up their premier flagship event from anywhere in the world within 20 minutes. The one platform for all enterprise events, internal or external, hybrid or virtual. Over the last few months, we have had companies like Microsoft, Deloitte, HSBC, Adobe, Barclays, Ab InBev, Razorpay, Synopsys, WhiteHat Jr, Groww etc host their events on Zuddl. NASSCOM uses Zuddl to host their marquee conferences like Product Conclave, ER&D Summit and GCC Conclave.
Responsibilities / Things you would do
Things you would do
- Work on highly interactive React app with video, live streaming, real-time engagement etc
- Handle backend with thousands of concurrent users on large-scale events
- Optimising app performance and build for low-latency and efficient bundle size
- Follow best practices to build high quality app with unit testing
- Modern stack with React, Redux, Java 11, Postgres, Redis
- Collaborate with engineers and designers in fast-paced and high growth environment
- Passion for clean and appropriately tested code
Things you would need
- 3-5 years of experience as Full Stack Developer
- Key expertise in React, Java
- Well rounded Full-Stack developer with exposure to all layers of application and development
- Proficiency with fundamental front end languages such as HTML, CSS, and Javascript
- Strong understanding of different software development practices, infrastructure
- Strong background in technology and application design
- Self-starter, able to deliver project on time meeting high quality standards
Nice to Have
- Experience with WebRTC, Live Streaming or other related video technologies
- Previously worked at high growth Indian startups and/or startup founders highly preferred
- Create, maintain, and execute automated test cases for APIs and web services
- Discover, analyze, and document defects in our Jira system
- Create and maintain automation frameworks using Object Oriented concepts and basic design patterns
- Create, maintain, and execute test scripts, analyze and communicate test results using Appium and Selenium
- Create API and web services automated tests using Java, Postman, SOAP UI, Jmeter, REST assured, or similar tools
- Mentor QA resources in test automation
- Provide the Team Lead with effort estimates and progress reports
Requirements
- Minimum 7 years of experience with backend automation with technologies like RESTful APIs, Web Services Java, Postman, SOAP UI, Jmeter, REST assured
- Minimum 7 years of experience with Java and Core Java
- Minimum 7 years of experience in QA
- Experience with tools such as Appium, Selenium, and/or XCUI test
- Experience using Git and CI tools such as Jenkins
- Experience with mobile app testing on iOS and Android
- Experience with testing web apps/websites
- Great communication skills
- Ability to contribute to improving QA best practices
Currently, we are looking for the below positions:
- Mobile QA automation engineers
- Expertise in Selenium, Appium, API testing
- Java language is preferred
- Would be expected to do manual testing as part of their role
enterprise-grade applications.
You will be part of a talented software team that works on mission-critical applications. Java
developer roles and responsibilities include managing Java/Java EE application development
while providing expertise in the full software development lifecycle, from concept and design to
testing.
Responsibilities and Duties
• Contribute to all phases of the development lifecycle
• Write well designed, testable, efficient code
• Ensure designs should follow compliance with specifications
• Prepare and produce releases of software components
• Support continuous improvement by investigating alternatives and technologies and
presenting these for architectural review
Qualifications
• BS/MS degree in Computer Science, Engineering, or a related subject
• Minimum 4.5 to 6 years of software development experience
• Proven hands-on Software Development experience
• Proven working experience in Java development
• Hands on experience in designing and developing applications using Java EE
platforms
• Excellent knowledge of Relational Databases, SQL and ORM technologies (JPA2,
Hibernate)
• Experience in the Spring Framework
• Very good English communication skills
• Optional:
o Good to have the knowledge of Angular JS framework.
o Experience to work on the Microservice architecture.
o Experience to work with Git hub & bitbucket.
o Agile methodology.
- 4+ years of experience
- Excellent technical skill on Salesforce or similar applications which include building customized applications using JAVA, MIcroservices, Apex classes and Triggers, Visualforce Pages, Apex Jobs, Lightning Component, Integration, Process Builder or configure components/Flexi pages to implement expected functionality.
- Worked with different tools like Copado, Data loader, Jira, VS Code, Eclipse, SonarQube, etc.
- Able to Manage deployment activities, code review, and deployment using data loader
- Implementation of Entitlement and Milestones, platform events, visual flows, etc.
- Implement web services using REST API/SOAP API.
- Inbound / Outbound Integration.
- Involvement in Solution designing and Estimations.
- Create Email Templates, Page Layouts, Record Types, Custom Fields, Lightning Record Pages, etc.
- Performed pre-deployment and post-deployment activities.
- Experience in Workflows, custom metadata
- Implementing DevOps in Enterprise application
- For Support Developer – Problem-solving mindset
Good to have –
- BFSI industry experience
- Agile project management experience
Product Developer Competencies required: 1.5+ Years of Software Development Experience. 2.Deep knowledge in either one of the following set a)Core Java, Multi Threading, Spring, Security, JVM Troubleshooting, Build Automation, Scripting. b)Spring MVC, Multi Threading,JSP, Servlets, AJAX, HTML5,JQuery, Angular JS, JavaFX, Web Security. 3.Having knowledge or experience about below is plus a)SOAP, Restful Webservices, NoSQL, Messaging System, Distributed In-Memory DataGrid , ExtJS, JavaFX 4.Able to adopt and understand new technologies and utilize them efficiently 5.Passionate about code quality and readability 6.Basic experience and knowledge of UNIX 7.Excellent communication skills - essential to effective collaboration within the team and our clients across the globe. 8.Computer Science Degree or Technical equivalent, MS a plus