Email Marketing & B2B Lead Generation Executive

Email Marketing & Data Mining Executive

Experience: 1–3 Years

Location: Ahmedabad

Employment Type: Full-Time

Job Summary

We are looking for an Email Marketing & Data Mining Executive who can generate relevant B2B leads, build and maintain prospect databases, and execute effective email marketing campaigns for our IT services.

Key Responsibilities

• Identify and collect relevant B2B leads and prospect data using LinkedIn, Google, company websites, and other platforms.
• Perform data mining, web research, and lead generation based on defined target industries and profiles.
• Maintain and update accurate databases of prospects, companies, decision-makers, and contact information.
• Create, manage, and execute email marketing campaigns.
• Prepare email lists, segment prospects, and monitor campaign performance.
• Track open rates, click rates, bounce rates, and responses.
• Follow up with prospects and coordinate with the BDE/Sales team for qualified leads.
• Ensure data accuracy, email validation, and proper database management.
• Research competitors, industries, and potential target accounts.

Required Skills

• Good knowledge of Email Marketing & Lead Generation
• Experience in Data Mining / Web Research
• Good knowledge of LinkedIn and Google search
• Familiarity with tools such as Apollo, Snov.io, Hunter, LinkedIn Sales Navigator, etc.
• Basic knowledge of Excel/Google Sheets
• Good written and verbal communication skills
• Ability to research and identify the right target audience
• Strong attention to detail

Good to Have

• Experience in IT/Software B2B lead generation
• Knowledge of CRM tools
• Basic understanding of email marketing platforms and campaign analytics
• Knowledge of email verification and database enrichment tools

Job description

Role Details

• Role: Business Development Executive, Inside Sales
• Role Category: Business Development / Pre-Sales
• Location: Hyderabad
• Experience: 1 to 3 Years
• CTC: 3 LPA 5 LPA
• Employment Type: Full-Time, Permanent
• Department: Sales & Business Development
• Industry: IT Services & Consulting
• Target Markets: USA, UK, Canada & Europe

About the Role

We are looking for a highly motivated and result-oriented Business Development Executive to join our Inside Sales team. The ideal candidate will be responsible for identifying and qualifying potential business opportunities, generating leads, conducting market research, and supporting the sales pipeline for our IT software services across international markets.

The candidate should have strong communication skills, a proactive approach to lead generation, and a basic understanding of AI tools and their application in sales and lead-generation activities.

Key Roles & Responsibilities

• Identify and generate qualified B2B leads across the USA, UK, Canada, and European markets through online research, email outreach, professional networking, webinars, and other digital channels.
• Conduct secondary market research to identify target companies, decision-makers, business opportunities, and relevant industry trends.
• Build, maintain, and regularly update prospect databases with accurate company and contact information.
• Perform email marketing and cold outreach to prospective clients and effectively communicate the company's IT software services.
• Use AI-powered tools and platforms to support lead identification, prospect research, personalization, data enrichment, and outreach activities.
• Demonstrate a basic understanding of how AI can improve the efficiency and effectiveness of lead generation and sales prospecting.
• Qualify leads based on business requirements, potential fit, decision-making authority, and opportunity level.
• Maintain accurate records of leads, communication history, follow-ups, and opportunities in the CRM system.
• Conduct timely follow-ups with prospects and help move qualified leads through the sales pipeline.
• Develop and maintain professional relationships with key contacts and decision-makers within prospective and existing customer organizations.
• Identify opportunities for account expansion, cross-selling, and new business development.
• Collaborate closely with the sales, marketing, and delivery teams to support business development initiatives.
• Track lead-generation activities, conversion metrics, and follow-up status, and provide regular updates to management.
• Stay updated on IT services, emerging technologies, industry trends, and competitive developments relevant to the target markets.
• Consistently work toward achieving lead-generation and business development targets.

Desired Candidate Profile

• Bachelor's or Master's degree in BBA, MBA, B.Tech, or a related discipline.
• Experience in Business Development, Inside Sales, Lead Generation, IT Sales, or a similar role for 1-3 years.
• Experience in B2B lead generation and international market prospecting is preferred.
• Strong understanding of online research, prospect identification, email outreach, and networking.
• Basic understanding of AI tools used for lead generation, prospect research, data enrichment, or sales outreach.
• Excellent verbal and written communication skills with the ability to interact professionally with international prospects.
• Strong analytical and research skills with excellent attention to detail.
• Ability to manage multiple prospects, follow-ups, and priorities effectively.
• Self-motivated, target-oriented, and passionate about achieving sales and business development goals.
• Positive attitude with a willingness to learn new technologies, tools, and sales techniques.
• Ability to work independently while also contributing effectively within a collaborative, team-oriented environment.
• Strong follow-up skills and the ability to build and maintain professional relationships.
• Candidates should demonstrate energy, persistence, adaptability, and a strong desire to build a career in IT sales and business development.

Lead Generation Specialist (IT Sales)

Experience: 2+ Years

Location: Bhopal and Bangalore

Employment Type: Full-Time

About the Role

We are looking for a Lead Generation Specialist – IT Sales with 2+ years of experience to generate qualified leads and manage the end-to-end IT sales process, from prospecting and lead generation to conversion and client relationship management.

Key Responsibilities

• Generate qualified leads through LinkedIn, cold calling, email campaigns, online research, and other B2B channels.
• Identify and target potential clients for websites, mobile applications, software solutions, digital marketing, and other IT services.
• Conduct prospect research and maintain an updated database of potential clients.
• Make outbound calls, send emails, and connect with decision-makers to understand business requirements.
• Handle the complete sales cycle including lead generation, qualification, requirement gathering, proposal, negotiation, follow-ups, and closure.
• Prepare and deliver company/service presentations, quotations, and proposals to prospective clients.
• Build and maintain strong relationships with existing and potential clients.
• Follow up consistently with prospects and maintain accurate updates in CRM/sales trackers.
• Achieve monthly lead generation, sales, and revenue targets.
• Coordinate with the technical/project team to understand client requirements and ensure smooth handover after closure.
• Track market trends, competitors, and new business opportunities to improve sales strategies.

Required Skills

• 2+ years of experience in Lead Generation / B2B IT Sales / Business Development.
• Strong knowledge of IT products and services such as websites, mobile apps, software, SaaS, and digital solutions.
• Excellent communication, presentation, negotiation, and convincing skills.
• Hands-on experience with LinkedIn, email marketing, cold calling, and online lead generation tools.
• Ability to identify decision-makers and generate qualified B2B leads.
• Strong follow-up and client relationship management skills.
• Target-oriented with the ability to work independently and achieve sales goals.
• Good understanding of the complete IT sales lifecycle.

Preferred Candidate

• Experience working with domestic and international B2B clients will be an advantage.
• Experience in selling IT services/products to startups, SMEs, and enterprises is preferred.
• Candidates with a proven record of achieving sales targets will be preferred.

Key Performance Areas

Lead Generation → Lead Qualification → Client Communication → Requirement Gathering → Proposal → Follow-up → Negotiation → Closure → Client Relationship

Strong B2B Digital Marketing Profile with hands-on performance marketing and lead-generation focus (Google + LinkedIn)

2

Mandatory (Experience 1) – Must have 3+ years of proven hands-on experience running B2B lead-generation campaigns end to end with measurable results (MQL/SQL volume, cost-per-lead, lead-to-opportunity conversion)

3

Mandatory (Tech skill 1) – Must have hands-on experience planning, launching and optimising Google Ads (Search/Display/Remarketing) against agreed CPL and ROI targets

4

Mandatory (Tech skill 2) – Must have hands-on experience with LinkedIn Campaign Manager (Sponsored Content/Lead Gen Forms/retargeting) using job-title/industry/company-size/account-based targeting and Meta (Facebook) Ads Manager

5

Mandatory (Tech skill 3) – Must have daily, practical use of AI tools (ChatGPT/Claude/AI agents/automations) for content, campaigns and reporting

6

Mandatory (Tech skill 4) – Must have hands-on SEO experience with tools such as Google Search Console/SEMrush/Ahrefs, plus awareness of AEO/AI-driven search

7

Mandatory (Tech skill 5) – Must have working knowledge of Google Analytics/Google Tag Manager and conversion tracking setup

8

Mandatory (Tech skill 6) – Must have experience with email marketing and CRM tools (HubSpot/Zoho or similar) for outbound campaigns and contact-database enrichment

9

Mandatory (Content) – Must have experience creating or briefing B2B content and sales collateral (ad copy/case studies/whitepapers/pitch decks/testimonials)

10

Mandatory (Communication) – Must have strong written English with the ability to write sharp ad copy and professional LinkedIn content for a business audience

11

Mandatory (Education) – Must have a Bachelor’s degree in Marketing/Business/Communications or a related field

12

Mandatory (Domain) – B2B SaaS products/ B2B tech services//B2B Marketing firms

13

Mandatory (Note) - This is an IC role as of now

Job Summary:

We are looking for a creative and detail-oriented Email Marketing Executive to plan, create, and manage email marketing campaigns that drive engagement, customer retention, and business growth. The ideal candidate should have strong writing skills, a good understanding of email marketing tools, and the ability to analyze campaign performance.

Key Responsibilities:

·        Plan and execute email marketing campaigns, including newsletters, promotional emails, product updates, and customer engagement campaigns.

·        Write clear, engaging, and persuasive email content aligned with the brand voice.

·        Manage email lists, audience segmentation, and customer databases.

·        Design and coordinate email templates with the creative/design team.

·        Monitor and analyze campaign performance, including open rates, click-through rates, conversions, and unsubscribe rates.

·        Conduct A/B testing to improve email subject lines, content, design, and campaign results.

·        Ensure all email campaigns are mobile-friendly and optimized for better engagement.

·        Maintain email marketing calendars and ensure timely campaign execution.

·        Collaborate with sales, content, design, and digital marketing teams to support overall marketing goals.

·        Ensure email campaigns comply with data protection and anti-spam regulations.

·        Prepare regular performance reports and suggest improvements based on campaign insights.

Required Skills and Qualifications:

·        Bachelor’s degree in Marketing, Communications, Business, or a related field.

·        2–3 years of experience in email marketing or a similar role.

·        Experience with email marketing platforms such as Mailchimp, Brevo, HubSpot, Zoho Campaigns, Sendinblue, or similar tools.

·        Strong written communication and copywriting skills.

·        Basic understanding of HTML, email templates, and CRM systems is preferred.

·        Good knowledge of audience segmentation, automation, and campaign analytics.

·        Ability to work with data and generate actionable insights.

·        Strong attention to detail and ability to manage multiple campaigns at the same time.

·        Creative mindset with a focus on improving customer engagement and conversions.

Preferred Skills:

·        Experience with marketing automation workflows.

·        Knowledge of Google Analytics and UTM tracking.

·        Understanding of customer lifecycle marketing.

·        Familiarity with e-commerce, lead generation, or B2B email campaigns.

·        Data Gathering and shorting/Verification.

·        Knowledge of domain verification, DNS records (SPF, DKIM, DMRC and etc.)

·        Maintain deliverability of the email and domain.

Key Performance Indicators:

·        Email open rate

·        Click-through rate

·        Conversion rate

·        Bounce rate

·        Unsubscribe rate

·        Campaign revenue or lead generation performance

·        Growth and quality of email subscriber list

Employment Type: Full-time

Department: Marketing  

B2B Marketing Intern

Company: VRT Management Group, LLC

Location: Santosh Nagar, Hyderabad (Onsite)

Type: Full-time

About VRT Management Group

VRT Management Group is a management consulting company founded in 2008 in the USA. Our mission is to empower small and medium-scale business leaders across the United States through high-impact services such as VEGA – Visionary Entrepreneurs Growth Accelerator.

With our growing Hyderabad operations, we are building a high-performing marketing team to scale our impact and strengthen our lead generation engine.

Role Overview

As a B2B Marketing Intern, you will play a key role in building and executing VRT’s B2B content and lead generation strategy. This is a hands-on role focused on creating high-converting marketing content, supporting campaigns across LinkedIn, email, webinars, partnerships, and digital channels, and driving measurable business outcomes such as Leads → Calls Booked → Showups.

You will work closely with the CEO and internal stakeholders to translate business insights, stories, and offers into compelling content assets that attract, engage, and convert USA SMB entrepreneurs.

Key Responsibilities

• Own and support monthly pipeline targets across the funnel: Leads → Calls Booked → Showups.
• Plan and execute B2B lead generation campaigns across LinkedIn, email, webinars, partnerships, and other digital channels.
• Create, refine, and optimize content for lead generation and nurturing, including:
• LinkedIn posts
• Email sequences
• Newsletters
• Website and landing page copy
• Blogs and short-form articles
• Interview and gather content inputs from Rajesh Tedla (CEO) and internal stakeholders to extract insights, offers, and stories for campaigns.
• Convert raw ideas and inputs into polished, audience-focused marketing assets.
• Maintain consistency in VRT/EGA brand voice, messaging, and positioning.
• Publish and schedule content using approved marketing tools and maintain a structured content calendar.
• Track weekly funnel metrics and campaign performance to identify opportunities for improving conversion rates.
• Work with designers, editors, and other team members by preparing clear creative briefs and coordinating execution.
• Support performance marketing initiatives across LinkedIn and email; exposure to Meta, YouTube, and Instagram campaigns is a plus.
• Continuously test, learn, and improve messaging, content formats, and distribution strategies based on results.

Required Skills / What We’re Looking For

• 0–1 years of experience in content marketing, B2B marketing, lead generation, or growth marketing.
• Strong understanding of LinkedIn and email marketing fundamentals.
• Ability to create persuasive and audience-relevant marketing copy.
• Good understanding of funnel metrics such as leads, booked calls, show rate, and conversions.
• Strong communication and execution skills with a high sense of ownership.
• Analytical mindset with the ability to review performance and improve outcomes.
• Ability to work closely with leadership and translate strategic ideas into practical execution.
• Organized, proactive, and able to manage multiple content tasks and deadlines.

Tools Exposure / Good to Have

• CRM basics (HubSpot, Zoho, or any CRM)
• Email automation tools
• LinkedIn Ads / campaign dashboards
• Google Sheets / Excel reporting
• Content scheduling and campaign management tools

What You’ll Gain

• Real B2B growth marketing experience with a direct impact on business pipeline.
• Opportunity to work closely with the CEO and leadership team.
• Exposure to strategy, campaign execution, funnel reporting, and brand building.
• Portfolio-worthy work across content, campaigns, and lead generation systems.
• Strong learning and growth opportunities within a fast-paced entrepreneurial environment.

About Navtech

Navaratan Technologies (Navtech) is a B2B enterprise AI company founded in 2013. It is headquartered in Wilmington, Delaware, with its delivery hub in Hyderabad, and serves 300+ clients across 11 countries.

Navtech builds agentic AI platforms for banking and financial services. It is recognized as a Gartner Sample Vendor in the enterprise agentic AI landscape.

Role summary

You will build and run Navtech's demand generation engine for US mid-market banks, credit unions, and financial services firms. You'll use Navtech's marketing collateral across email, LinkedIn, paid media, and events to generate qualified sales meetings and measurable pipeline for the banking sales team.

This is not a cold-calling or closing role. You own the top of the funnel and hand qualified meetings to sales.

Key responsibilities

• Targeting and segmentation. Define and maintain the target account list, for example community and regional banks of roughly $1B–$20B in assets, credit unions, and specialty lenders. Map buying committees such as the CIO/CTO, COO, Chief Digital Officer, Head of Retail Banking, and Head of Risk.
• Email campaigns. Plan and run multi-touch outbound and nurture sequences that hold up for a banking audience. Manage domain health, deliverability, and CAN-SPAM compliance.
• LinkedIn. Run Navtech's company page content calendar for BFSI. Build thoughtleadership posts for leadership profiles. Run Sales Navigator-driven outreach programs.
• Paid media. Plan, launch, and optimize LinkedIn Ads and Google Ads campaigns aimed at target accounts. Own budget, cost per lead, and cost per meeting.
• Events. Identify and plan participation in US banking events, such as ICBA Capital Summit, ABA conferences, BAI Beacon, Finovate, Money20/20, and state banking association meetings. Run webinars and virtual roundtables. Handle pre-event outreach and post-event follow-up.
• Collateral use. Turn existing case studies, product pages, and decks into campaign assets like one-pagers, email copy, ad creative briefs, and landing pages, working with the designer, content writer, and web developer.
• Lead qualification and handoff. Agree lead stages (MQL to SQL) with sales, qualify inbound and campaign responses, and book meetings for the banking sales team.
• Reporting. Track and report weekly on the funnel: reach, engagement, MQLs, meetings booked, sales-accepted leads, pipeline value, and channel ROI.

Success metrics (first 6–12 months)

• Qualified meetings per month accepted by the banking sales team (target set jointly with sales)
• Pipeline value sourced by marketing
• Cost per qualified meeting, by channel
• Growth in engagement from target accounts, measured by account coverage and multi-contact engagement

Requirements

• 5–8 years in B2B demand generation or growth marketing, with at least 3 years targeting US buyers
• Hands-on experience running email, LinkedIn (organic and paid), Google Ads, and event campaigns end to end
• Working knowledge of CRM and marketing automation tools (HubSpot or Salesforce), data tools (Apollo, ZoomInfo, or similar), and LinkedIn Sales Navigator and Campaign Manager
• Strong written English suited to senior US financial services executives
• Analytical and comfortable owning budgets, attribution, and funnel metrics
• Willing to work with regular overlap with US Eastern time

Preferred

• Experience marketing to US banks, credit unions, fintechs, or regulated industries
• Familiarity with how banks buy technology: long cycles, vendor risk and compliance reviews, committee decisions
• Exposure to account-based marketing (ABM)
• Understanding ofAI or enterprise software positioning

Key Responsibilities:

Generate B2B leads through cold calls, emails, and LinkedIn.

Connect with founders, HR Heads, and Talent Acquisition leaders.

Understand hiring requirements and schedule discovery meetings.

Present GoodSpace AI’s hiring solutions.

Manage follow-ups, proposals, CRM records, and sales targets.

Coordinate with the Talent Acquisition team for client onboarding.

Requirements:

1–3 years of experience in B2B sales, business development, inside sales, lead

generation, or recruitment sales.

Strong communication and convincing skills.

Comfortable with outbound calling and high-volume outreach.

Target-oriented with good follow-up skills.

Graduate in any discipline.

Recruitment/HR services experience will be an advantage.

Job description: Business Development Executive

Key Responsibilities:

• Identify and generate new business opportunities as a Business Development Executive (BDE) / Sales Executive for digital marketing services including SEO, Social Media Marketing (SMM), Performance Marketing, Website Development, and Branding.
• Conduct lead generation, prospecting, and business development activities through LinkedIn, cold calling, email outreach, and networking.
• Research and identify potential clients for B2B sales and client acquisition.
• Communicate with prospects via calls, emails, and meetings to understand their business needs.
• Present and pitch digital marketing solutions and sales proposals to clients.
• Prepare and share quotations, business proposals, and service presentations.
• Work closely with marketing and technical teams for smooth onboarding.
• Manage client relationships and account handling.
• Achieve monthly sales targets, revenue goals, and KPIs in a target-driven environment.

Requirements & Skills:

• Strong communication, negotiation, and sales skills.
• Basic knowledge of digital marketing (SEO, PPC, Social Media Marketing, Google Ads, etc.).
• Ability to perform lead generation, client acquisition, and sales conversion.
• Suitable for freshers, business development associates, and entry-level sales executives.
• Good presentation skills and client handling ability.
• Ability to work in a target-based sales role with deadlines.

Job Title: Sales Executive – International Outbound Sales

Location: Hybrid

Experience: 2–3 Years

Regions Covered: USA, Europe, APAC

Job Description:

We are looking for a confident, target-driven sales professional who thrives on building connections across global markets. If you're someone who loves picking up the phone, crafting sharp outreach messages, and turning cold prospects into warm conversations — this role is for you.

Key Responsibilities:

 • Make outbound calls to prospects across USA, Europe & APAC, confidently representing the company on every call

 • Identify and reach decision-makers — CEOs, CTOs, Founders & Business Heads

 • Generate qualified leads through cold calling, email outreach & LinkedIn prospecting

 • Run targeted LinkedIn and cold email outreach campaigns

 • Schedule discovery/demo meetings for the Sales & BD team

 • Handle follow-ups, reminders, and first-level objection handling

 • Maintain accurate CRM records and pipeline updates

 • Support post-meeting follow-ups and proposal discussions

Required Skills & Experience:

 • 2–3 years of experience in outbound sales, inside sales, or lead generation

 • Prior experience with international clients (USA, UK, Europe, or APAC)

 • Excellent spoken and written English

 • Hands-on experience with cold calling, email outreach & LinkedIn prospecting

 • Working knowledge of CRM tools such as HubSpot, Zoho, etc.

 • Strong research skills, follow-up discipline, and a target-driven mindset

Preferred / Bonus Skills:

 • Experience in IT services, SaaS, software, or digital services sales

 • Familiarity with LinkedIn Sales Navigator, Apollo, Lusha, Lemlist, etc.

 • Understanding of B2B sales funnels and lead qualification

Education:

Bachelor's degree in Business, Marketing, Commerce, Computer Applications, or a related field

Role: Sales Executive

Industry Type: IT Services & Consulting

Employment Type: Full Time, Permanent

Department: Sales & Business Development