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Lead Generation Specialist

Lead Generation Specialist at Capace Software Private Limited · Bhopal, Bengaluru (Bangalore) · 2 - 6 years · ₹2L - ₹3L / yr · Raised funding · Posted 6 Oct 2026

Capace Software Private Limited's logo

Lead Generation Specialist

Ajay Kumar's profile picture
Posted by Ajay Kumar
2 - 6 yrs
₹2L - ₹3L / yr
Bhopal, Bengaluru (Bangalore)
Skills
Lead Generation
Cold Call
End to End IT Sales
IT Sales
Negotiation
Onboarding
Deal Closure
Client Aquisition

Lead Generation Specialist (IT Sales)

Experience: 2+ Years

Location: Bhopal and Bangalore

Employment Type: Full-Time

About the Role

We are looking for a Lead Generation Specialist – IT Sales with 2+ years of experience to generate qualified leads and manage the end-to-end IT sales process, from prospecting and lead generation to conversion and client relationship management.

Key Responsibilities

  • Generate qualified leads through LinkedIn, cold calling, email campaigns, online research, and other B2B channels.
  • Identify and target potential clients for websites, mobile applications, software solutions, digital marketing, and other IT services.
  • Conduct prospect research and maintain an updated database of potential clients.
  • Make outbound calls, send emails, and connect with decision-makers to understand business requirements.
  • Handle the complete sales cycle including lead generation, qualification, requirement gathering, proposal, negotiation, follow-ups, and closure.
  • Prepare and deliver company/service presentations, quotations, and proposals to prospective clients.
  • Build and maintain strong relationships with existing and potential clients.
  • Follow up consistently with prospects and maintain accurate updates in CRM/sales trackers.
  • Achieve monthly lead generation, sales, and revenue targets.
  • Coordinate with the technical/project team to understand client requirements and ensure smooth handover after closure.
  • Track market trends, competitors, and new business opportunities to improve sales strategies.

Required Skills

  • 2+ years of experience in Lead Generation / B2B IT Sales / Business Development.
  • Strong knowledge of IT products and services such as websites, mobile apps, software, SaaS, and digital solutions.
  • Excellent communication, presentation, negotiation, and convincing skills.
  • Hands-on experience with LinkedIn, email marketing, cold calling, and online lead generation tools.
  • Ability to identify decision-makers and generate qualified B2B leads.
  • Strong follow-up and client relationship management skills.
  • Target-oriented with the ability to work independently and achieve sales goals.
  • Good understanding of the complete IT sales lifecycle.

Preferred Candidate

  • Experience working with domestic and international B2B clients will be an advantage.
  • Experience in selling IT services/products to startups, SMEs, and enterprises is preferred.
  • Candidates with a proven record of achieving sales targets will be preferred.

Key Performance Areas

Lead Generation → Lead Qualification → Client Communication → Requirement Gathering → Proposal → Follow-up → Negotiation → Closure → Client Relationship

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About Capace Software Private Limited

Founded :
2013
Type :
Services
Size :
20-100
Stage :
Raised funding

About

Capace Software, founded in 2013 and now 50+ strong, is a Private listed Digital Transformation and Product Engineering outfit. We design, build, and sustain enterprise-grade software to fulfil our clients' most ambitious business aspirations or resolve their most complex business problems using cutting-edge technology. We strive to deliver value accretive services to our clients over a long period of time as an extension of their own team.
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