Cutshort logo
For Employers
kanhasoft logo
Email Marketing Executive
Email Marketing Executive

Email Marketing Executive at kanhasoft · Ahmedabad · 2 - 5 years · ₹3L - ₹7L / yr · Profitable · Posted 16 Oct 2026

kanhasoft's logo

Email Marketing Executive

Shreya Mehta's profile picture
Posted by Shreya Mehta
2 - 5 yrs
₹3L - ₹7L / yr
Ahmedabad
Skills
Email Marketing
Mailchimp
brevo
Hubspot

Job Summary:

We are looking for a creative and detail-oriented Email Marketing Executive to plan, create, and manage email marketing campaigns that drive engagement, customer retention, and business growth. The ideal candidate should have strong writing skills, a good understanding of email marketing tools, and the ability to analyze campaign performance.

Key Responsibilities:

·        Plan and execute email marketing campaigns, including newsletters, promotional emails, product updates, and customer engagement campaigns.

·        Write clear, engaging, and persuasive email content aligned with the brand voice.

·        Manage email lists, audience segmentation, and customer databases.

·        Design and coordinate email templates with the creative/design team.

·        Monitor and analyze campaign performance, including open rates, click-through rates, conversions, and unsubscribe rates.

·        Conduct A/B testing to improve email subject lines, content, design, and campaign results.

·        Ensure all email campaigns are mobile-friendly and optimized for better engagement.

·        Maintain email marketing calendars and ensure timely campaign execution.

·        Collaborate with sales, content, design, and digital marketing teams to support overall marketing goals.

·        Ensure email campaigns comply with data protection and anti-spam regulations.

·        Prepare regular performance reports and suggest improvements based on campaign insights.

Required Skills and Qualifications:

·        Bachelor’s degree in Marketing, Communications, Business, or a related field.

·        2–3 years of experience in email marketing or a similar role.

·        Experience with email marketing platforms such as Mailchimp, Brevo, HubSpot, Zoho Campaigns, Sendinblue, or similar tools.

·        Strong written communication and copywriting skills.

·        Basic understanding of HTML, email templates, and CRM systems is preferred.

·        Good knowledge of audience segmentation, automation, and campaign analytics.

·        Ability to work with data and generate actionable insights.

·        Strong attention to detail and ability to manage multiple campaigns at the same time.

·        Creative mindset with a focus on improving customer engagement and conversions.

Preferred Skills:

·        Experience with marketing automation workflows.

·        Knowledge of Google Analytics and UTM tracking.

·        Understanding of customer lifecycle marketing.

·        Familiarity with e-commerce, lead generation, or B2B email campaigns.

·        Data Gathering and shorting/Verification.

·        Knowledge of domain verification, DNS records (SPF, DKIM, DMRC and etc.)

·        Maintain deliverability of the email and domain.

Key Performance Indicators:

·        Email open rate

·        Click-through rate

·        Conversion rate

·        Bounce rate

·        Unsubscribe rate

·        Campaign revenue or lead generation performance

·        Growth and quality of email subscriber list

Employment Type: Full-time

Department: Marketing  

Read more
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort
companies logos

About kanhasoft

Founded :
2013
Type :
Services
Size :
20-100
Stage :
Profitable

About

As a prominent https://www.kanhasoft.com/web-app-development.html/">web development company in India, our core expertise lies in custom software development for web and mobile app development according to client’s need and business workflow. we assist our clients through every step of the way; from consultation, design, development to maintenance. Leave it all in the hands of our expert https://www.kanhasoft.com/hire-resources.html">web developers and we will build you secure, innovative and responsive web applications.

Read more

Company social profiles

blog

Similar jobs (10)

kanhasoft
Shreya Mehta
Posted by Shreya Mehta
Ahmedabad
1 - 3 yrs
₹2.4L - ₹4.2L / yr
Email Marketing
Data mining
apollo
snov.io

Email Marketing & Data Mining Executive

Experience: 1–3 Years

Location: Ahmedabad

Employment Type: Full-Time

Job Summary

We are looking for an Email Marketing & Data Mining Executive who can generate relevant B2B leads, build and maintain prospect databases, and execute effective email marketing campaigns for our IT services.

Key Responsibilities

  • Identify and collect relevant B2B leads and prospect data using LinkedIn, Google, company websites, and other platforms.
  • Perform data mining, web research, and lead generation based on defined target industries and profiles.
  • Maintain and update accurate databases of prospects, companies, decision-makers, and contact information.
  • Create, manage, and execute email marketing campaigns.
  • Prepare email lists, segment prospects, and monitor campaign performance.
  • Track open rates, click rates, bounce rates, and responses.
  • Follow up with prospects and coordinate with the BDE/Sales team for qualified leads.
  • Ensure data accuracy, email validation, and proper database management.
  • Research competitors, industries, and potential target accounts.

Required Skills

  • Good knowledge of Email Marketing & Lead Generation
  • Experience in Data Mining / Web Research
  • Good knowledge of LinkedIn and Google search
  • Familiarity with tools such as Apollo, Snov.io, Hunter, LinkedIn Sales Navigator, etc.
  • Basic knowledge of Excel/Google Sheets
  • Good written and verbal communication skills
  • Ability to research and identify the right target audience
  • Strong attention to detail

Good to Have

  • Experience in IT/Software B2B lead generation
  • Knowledge of CRM tools
  • Basic understanding of email marketing platforms and campaign analytics
  • Knowledge of email verification and database enrichment tools



Read more
ACG INFOTECH
Delhi, Gurugram, Noida, Ghaziabad, Faridabad
1 - 4 yrs
₹1.8L - ₹3.5L / yr
B2B Marketing
Email Marketing
cold emailing
Lead Generation
Data mining
+1 more

Job Title: Email Marketing & B2B Lead Generation Executive

Company: ACG Infotech Limited

Location: Noida (Work from Office)

Experience: 1-4 Years Preferred

Salary: ₹15,000–₹30,000 per month

Employment Type: Full-Time

Job Description:

We are looking for an Email Marketing & B2B Lead Generation Executive to generate business leads for our enterprise software products, including Mx-ERP and ElectraHIS.

Key Responsibilities:

  • Generate B2B leads through email marketing, LinkedIn and online research.
  • Build databases of prospective companies and decision-makers.
  • Create email campaigns, follow-ups and product introductions.
  • Track responses, qualified leads and campaign performance.
  • Coordinate with the sales team and submit regular reports.

Requirements:

  • Knowledge of B2B lead generation and email marketing.
  • Good written English and communication skills.
  • Working knowledge of Excel, LinkedIn and CRM tools.
  • IT/ERP/software marketing experience is an advantage.

Interested candidates can apply with their updated CV.

Read more
Uniabroad
UNIABROAD Accounts
Posted by UNIABROAD Accounts
Remote only
2 - 20 yrs
₹10L - ₹40L / yr
Marketing

Develop and execute marketing strategies aligned with business objectives.

Plan and manage digital marketing campaigns across multiple channels.

Manage SEO, SEM, social media, email marketing, and content marketing activities.

Develop strategies to increase website traffic, leads, and conversions.

Manage social media presence across LinkedIn, Instagram, Facebook, and other relevant platforms.

Coordinate the creation of marketing content, advertisements, landing pages, and promotional materials.

Conduct market and competitor research to identify trends and opportunities.

Plan and execute lead-generation campaigns.

Monitor campaign performance and optimize marketing activities based on data.

Track key metrics including website traffic, leads, conversion rates, engagement, CAC, and ROI.

Collaborate with sales, product, design, and other teams.

Manage marketing budgets and ensure effective allocation of resources.

Build and maintain brand consistency across marketing channels.

Prepare regular marketing performance reports for management.

Read more
Surya International Enterprise Ltd
Bhubaneswar
2 - 6 yrs
₹2L - ₹4L / yr
Search Engine Optimization (SEO)
Social Media Marketing (SMM)
skill iconGoogle Analytics
Facebook Marketing
Marketing Strategy

Surya International Enterprise Ltd. is looking for a dynamic and result-oriented Digital Marketing Executive to plan, execute, and optimize digital marketing campaigns across multiple online channels. The ideal candidate should have hands-on experience in Google Ads, Meta Ads (Facebook & Instagram), SEO, social media marketing, lead generation, and performance marketing to drive brand awareness, website traffic, and business growth.

Key Responsibilities

Plan, create, and manage Google Ads campaigns, including Search, Display, Performance Max, YouTube, and Remarketing campaigns.

Plan, execute, and optimize Meta Ads (Facebook & Instagram) campaigns for lead generation, engagement, and conversions.

Monitor campaign performance and optimize budgets to maximize ROI, ROAS, CTR, and conversion rates.

Conduct keyword research and competitor analysis to improve campaign effectiveness.

Manage and optimize landing pages for better lead conversion.

Track, analyze, and report campaign performance using Google Analytics, Google Tag Manager, and Meta Business Suite.

Implement SEO best practices to improve website rankings and organic traffic.

Manage social media platforms and create engaging content strategies.

Coordinate with the design and content teams for ad creatives, banners, videos, and promotional materials.

Generate qualified leads and support sales teams through digital marketing initiatives.

Monitor industry trends, digital marketing tools, and competitor activities.

Prepare weekly and monthly performance reports with actionable insights.

Required Skills

Strong knowledge of Google Ads and Meta Ads Manager.

Experience in campaign setup, optimization, A/B testing, and performance tracking.

Understanding of SEO, SEM, keyword research, and website analytics.

Proficiency in Google Analytics, Google Tag Manager, Search Console, and Meta Business Suite.

Knowledge of lead generation and conversion optimization strategies.

Strong analytical and reporting skills.

Good communication and coordination abilities.

Read more
Nova Benefits
Yash Gupta
Posted by Yash Gupta
Bengaluru (Bangalore)
2 - 7 yrs
₹8L - ₹12L / yr
Email Marketing
Demand generation
B2B Marketing
Lead Generation

About Us

Nova Benefits is building India's most loved employee health and wellness platform. We work with some of the country's best employers to give their teams access to high-quality healthcare, and we believe technology is the unlock that makes this possible at scale. We are not just another insurance broker. We think of ourselves as an HR tech company that happens to hold an IRDAI broking license. Our north star is employee happiness, not premium volume.

We are backed by Bessemer Venture Partners, SIG, Better Capital, Titan Capital, and Multiply Ventures, and we are a Series A company with a strong track record of building fast and building well.


Job Description

Location: Bengaluru | Type: Full-time 

Compensation: Up to 12 L



The Role


We're looking for a Demand Generation Lead to own how we generate pipeline for Nova, with email marketing and account-based marketing at the core of the role. You'll run the email marketing program end to end, from strategy and copy to automation and analytics, while building targeted ABM campaigns in partnership with Sales.

This role requires someone who's comfortable owning a number, not just a calendar. You'll be expected to build workflows using tools like n8n and use AI tools like Claude to move faster, so the demand engine keeps improving without needing more manual effort every quarter.

Success in this role is measured by pipeline contribution, campaign performance, and how much of the funnel runs on automation rather than manual work.


What You'll Own

  • Pipeline: Own MQL and SQL generation from your campaigns, and how much of it converts into a real pipeline.
  • Email Marketing: Run the full email calendar i.e nurture, lifecycle, transactional, and re-engagement including copy, segmentation, and testing.
  • ABM: Build and run targeted campaigns against high-value accounts, working closely with Sales on account selection, messaging, and outbound sequences.
  • Personalization: Build dynamic, segmented email experiences using behavioral triggers and intent data, and maintain a template library that stays consistent and keeps performing.
  • Analytics: Own email performance, open rate, CTR, CTOR, conversion, unsubscribe rate, and revenue attribution and report out monthly with clear takeaways.
  • Deliverability & Compliance: Manage sender reputation, SPF/DKIM/DMARC, list hygiene, and ensure campaigns stay compliant with CAN-SPAM, GDPR, and PDPA.
  • Automation & Tools: Manage our marketing automation stack, and use tools like n8n and Claude to automate lead routing, enrichment, scoring, and repetitive campaign work.
  • Team: Lead and mentor a small team of email marketing specialists, and work closely with Content, Design, Product Marketing, and Demand Gen to keep messaging aligned.


What We're Looking For

  • 2-5 years of hands-on B2B email marketing experience, ideally in SaaS or tech.
  • A track record of managing large-scale email programs (100K+ contacts).
  • Strong hands-on experience with marketing automation tools ; HubSpot, Marketo, Zoho, or similar.
  • Strong copywriting skills; you can write email content that's concise and actually persuasive.
  • Solid understanding of email deliverability, segmentation, and compliance (CAN-SPAM, GDPR, PDPA).
  • A data-driven approach, with real experience using tools like Google Analytics or Looker.
  • Comfortable using AI and automation tools like Claude and n8n to speed up and scale campaign work.


Good to Have

  • Experience in HR-tech, insurtech, payroll, or workforce management.
  • Exposure to Account-Based Marketing (ABM) email strategies.
  • Familiarity with CDPs (Customer Data Platforms) and advanced personalization tools.
  • Prior experience managing or mentoring a small marketing team.


Why This Role

  • Own a high-impact function with a direct line to pipeline and revenue.
  • Work with modern AI and automation tools as a core part of how you operate, not an afterthought.
  • Build the demand engine for one of India's fastest-growing insurance brokerages.
  • Be part of a performance-driven culture where growth is based on impact and results.
  • Direct visibility with leadership on a function that shapes the company's growth trajectory.

How We'll Measure Success (First 6-12 Months)

  • Pipeline and MQL/SQL growth from your campaigns.
  • Email and ABM campaign performance (open, reply, and conversion rates).
  • Share of your workflow that's automated versus manual.
  • Cost per lead / cost per opportunity trending down over time.
  • Improvement in list health and deliverability metrics.



Read more
Tikshark
Arushi Thakur
Posted by Arushi Thakur
icon

The recruiter has not been active on this job recently. You may apply but please expect a delayed response.

Noida
1 - 2 yrs
₹2L - ₹3L / yr
Digital Marketing
Email Marketing
Social Media Marketing (SMM)

Job Title: Digital Marketing Executive (Social Media Marketing)

Job Type: Full Time

Work Location: Noida Sec 62 / Ghaziabad

About Us:-

Tikshark is a creative digital marketing and advertising agency providing online marketing and branding solutions to businesses across the globe. We help brands build a strong online presence, engage their target audiences, and achieve measurable marketing results.

At Tikshark, we don’t just market brands — we make them memorable.

JOB SUMMARY:-

We are looking for a creative and enthusiastic Digital Marketing Executive (Social Media Marketing) to join our team.

This is an entry-level opportunity for freshers with practical exposure through a 3–6 month internship, relevant course, certification, project, or freelance experience. The candidate should have a strong understanding of digital marketing fundamentals, particularly social media marketing, along with basic knowledge of SEO, SEM, paid advertising, email marketing, and analytics.

Roles and Responsibilities:-

· Develop and manage social media strategies and content calendars across platforms such as Instagram, Facebook, LinkedIn, and YouTube, including content planning, publishing, and audience engagement.

· Plan and execute Email Marketing and WhatsApp Marketing campaigns for customer engagement, lead nurturing, promotions, and communication.

· Assist in implementing SEO and SEM strategies, including keyword research, on-page optimization, content optimization, and basic management of Google Ads and Meta Ads campaigns.

· Monitor and analyse digital marketing performance using tools such as Google Analytics, Google Search Console, and Meta Business Suite, and prepare basic performance reports.

· Conduct competitor and market research, stay updated with digital trends, and use AI tools for content creation, research, automation, and campaign optimization.

Preferred Skills:-

· Strong understanding of Digital Marketing fundamentals, especially Social Media Marketing (SMM), SMO, and content strategy.

· Basic knowledge of SEO, SEM, Google Ads, Meta Ads, Email Marketing, and digital analytics tools.

· Good communication, creativity, analytical thinking, and attention to detail, with a willingness to learn and adapt.

· Knowledge of Canva, AI tools, WhatsApp Marketing, or social media management tools will be an added advantage.

EDUCATION:-

  • Bachelor's degree in Marketing, Digital Marketing, Mass Communication, Business, or a related field is preferred.
  • Candidates with relevant Digital Marketing training, certifications, or practical experience may also apply.

BENEFITS:-

  • Competitive salary
  • Professional development opportunities
  • Hands-on exposure to real-world digital marketing campaigns and clients
  • Collaborative and vibrant work environment

LANGUAGE:-

English (Required)


Read more
VerveLogic
at VerveLogic
1 recruiter
Archita S
Posted by Archita S
Jaipur
1 - 2 yrs
₹2.4L - ₹3L / yr
Customer Relationship Management (CRM)
Customer Support
Client Management
MOM
Follow ups
+1 more

Experience: 1–2 Years

Location: Jaipur

Employment Type: Full-Time

Industry: Digital Marketing Agency


Job Overview:

We are looking for a CRM Executive to manage day-to-day process coordination, CRM updates, internal team follow-ups, and client-related requirements. The candidate will work closely with Sales, Marketing, SEO, Social Media, Content, Design, and other teams to ensure smooth workflow and timely completion of tasks.


Key Responsibilities:

  • Coordinate with different internal teams to ensure timely task completion.
  • Track project activities, deadlines, pending tasks, and deliverables.
  • Maintain and regularly update CRM with accurate client and lead information.
  • Manage follow-ups with internal teams and clients.
  • Track client requirements, feedback, approvals, and pending information.
  • Ensure proper client onboarding and handover between teams.
  • Monitor CRM follow-ups and ensure no leads or client activities are missed.
  • Identify process delays and escalate issues to the concerned manager.
  • Prepare daily/weekly MIS and process reports for management.
  • Maintain trackers, documentation, and process records.
  • Support the team in improving internal processes and workflow efficiency.


Requirements:

  • 1–2 years of experience in CRM, Operations, Process Coordination, or Client Coordination.
  • Good knowledge of Excel/Google Sheets and CRM tools.
  • Strong communication and follow-up skills.
  • Excellent organizational and time-management abilities.
  • Ability to coordinate with multiple teams simultaneously.
  • Strong attention to detail and problem-solving skills.
  • Basic understanding of digital marketing is preferred.
  • Ability to work in a fast-paced agency environment.


Key Skills:

CRM Management | Process Coordination | Client Coordination | Follow-ups | MIS Reporting | Excel | Team Coordination | Task Management | Communication | Documentation

Read more
Expert Village Media Technologies
Pari Gangarade
Posted by Pari Gangarade
Remote only
4 - 6 yrs
₹5L - ₹9L / yr
Social Media Marketing (SMM)
B2B Marketing
SaaS
Hubspot
Customer Relationship Management (CRM)

Required Skills & Qualifications

  • 4+ years of experience in SaaS marketing, preferably in a B2B environment.
  • Strong understanding of SaaS business models, customer acquisition, and retention strategies.
  • Hands-on experience with lead generation and demand generation.
  • Knowledge of SEO, SEM, PPC, email marketing, and content marketing.
  • Experience with marketing analytics tools such as Google Analytics and Google Search Console.
  • Familiarity with CRM and marketing automation platforms such as HubSpot, Salesforce, or similar tools.
  • Excellent communication, analytical, and project management skills.
  • Ability to work independently and manage multiple marketing initiatives in a remote environment.


Read more
Tikshark
Arushi Thakur
Posted by Arushi Thakur
Noida
1 - 2 yrs
₹2L - ₹3L / yr
Social Media Marketing (SMM)
Email Marketing

JOB DESCRIPTION

Job Title: Digital Marketing Executive

Job Type: Full time

Work Location: Noida sec 62

About Us:-

Tikshark is a creative digital marketing and advertising agency. It provides a variety of online marketing and branding solutions designed to help businesses grow their online presence and reach their target audiences effectively. We specialize in providing comprehensive digital solutions designed to help businesses across the globe achieve their marketing and branding goals. At Tikshark, we don’t just market brands — we make them memorable. Our digital solutions drive visibility, engagement, and success.

JOB SUMMARY:-

We are looking for a passionate and innovative Digital Marketer to join our team at Tikshark. As part of TikShark’s team, you will help build strong digital brand presence and deliver measurable marketing impact for diverse clients. We aren't just hiring for a role; we're hiring for potential.

Roles and Responsibilities:-

· Develop and execute comprehensive digital marketing strategies aligned with client and company goals.

· Design and run paid advertising campaigns on Google Ads, Meta Ads, and other digital platforms to drive traffic and lead generation.

· Coordinate with graphic designers, video editors, and content writers to develop high-quality marketing creative.

· Research competitor activities, market trends, and emerging digital tools to stay ahead in the industry.

· Monitor and analyse campaign performance using tools such as Google Analytics, Meta Business Suite, and Search Console.

· Prepare performance reports, derive insights, and recommend improvements for better ROI.

· Assist in website content updates and landing page optimization to enhance user experience.

· Support influencer marketing and brand collaboration campaigns when required.

Preferred Skills:-

· Strong understanding of SMM, SMO, Digital Marketing fundamentals, and content strategy and email marketing tools.

. Experience in meta ads or google ads and running campaigns.

· Analytical mind set with familiarity in web analytics tools.

· Excellent communication, creativity, and attention to detail.

· Understanding of B2B and B2C marketing concepts.

· Prior experience in social media management is an added advantage.

· Plan, execute, and manage WhatsApp marketing campaigns to engage prospects and customers.

· Knowledge of AI is also an added advantage and utilizing AI tools accordingly for content creation, chat automation, campaign optimization, and analytics.

Benefits:

  • Competitive salary
  • Professional development opportunities
  • Collaborative and vibrant work environment

Experience Required

· 1 – 2 Years (Fresher’s can apply)

Education:

  • Bachelor's (Preferred)

Language:

  • English (Required)


Read more
Life Designer
at Life Designer
1 candid answer
Surya Jagadish
Posted by Surya Jagadish
Bengaluru (Bangalore)
1 - 2 yrs
₹4L - ₹4.5L / yr
ADS
Performance management
SEO management

Plan, execute, and optimize performance marketing campaigns across Google Ads, Meta Ads, LinkedIn, and other digital platforms.

Monitor campaign performance metrics (CTR, CPC, CPA, ROAS) and deliver actionable insights.

Manage SEO/SEM strategies to improve website traffic and lead generation.

Collaborate with the design and content teams to create compelling ad creatives and landing pages.

Conduct A/B testing to maximize campaign efficiency.

Prepare weekly and monthly performance reports with clear ROI analysis.

Stay updated on industry trends, tools, and competitor strategies to enhance campaign effectiveness.

Coordinate with internal stakeholders to align campaigns with overall business objectives.

Read more
Why apply to jobs via Cutshort
people_solving_puzzle
Personalized job matches
Stop wasting time. Get matched with jobs that meet your skills, aspirations and preferences.
people_verifying_people
Verified hiring teams
See actual hiring teams, find common social connections or connect with them directly.
ai_chip
Move faster with AI
We use AI to get you faster responses, recommendations and unmatched user experience.
Did not find a job you were looking for?
icon
Search for relevant jobs from 10000+ companies such as Google, Amazon & Uber actively hiring on Cutshort.
companies logo
companies logo
companies logo
companies logo
companies logo
Get to hear about interesting companies hiring right now
Company logo
Company logo
Company logo
Company logo
Company logo
Linkedin iconFollow Cutshort
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort
companies logos