Digital Marketing Expert

About company:

A technology based luxury home design company based out of Mumbai.

Role: Content Writer.

Roles & Responsibilities:

·        Researching industry-related topics (combining online sources, interviews and studies)

·        Writing clear marketing copy to promote our products/services

·        Proofreading and edit blog posts before publication

·        Conducting simple keyword research and use SEO guidelines to increase web traffic

·        Ensuring all-around consistency (style, fonts, images and tone)

·        Hands-on experience with Content Management Systems (e.g. WordPress)

·        Proven work experience as a Content Writer, Copywriter or similar role

·        Portfolio of published articles

Requirements:

Preferred industries: FMCG, BMW, Mercedes, and high-end hotels

Experience: 10+ years

Responsibilities:-

Ø  Research, design, develop, and test blockchain technologies.

Ø  Brainstorm and help evaluate applications for new tools and technologies as they continually evolve.

Ø  Maintain and extend current client- and server-side applications responsible for integration and business logic.

Ø  Be involved in the global blockchain community—work on implementing and integrating the latest improvement proposals.

Ø  Document new solutions as well as maintaining that of existing ones.

Skills:-

Ø  Strong  software development background.

Ø  Experience working with large codebases.

Ø  Experience working with open-source projects.

Ø  Proficiency in one of the following languages: C++, Java, JavaScript ( Depending on the project ).

Ø  Strong  knowledge of common algorithms and data structures.

Ø  Familiarity with basic  cryptography.

Ø  Familiarity with P2P networks.

Ø  Strong knowledge of bitcoin-like blockchains.

Ø  Strong knowledge of concurrency and writing efficient and safe multithreaded code.

Ø  Strong knowledge of STL, C++11 ( In the case of a blockchain-based on C++ ).

Ø  Proficiency in the Qt Widgets module ( Applies to projects where a GUI wallet application is needed ).

• Proven experience in a customer support role 
• Track record of over-achieving performance
• Strong listening, written and verbal communication skills
• Customer focus and adaptability to different personality types
• Ability to multi-task, set priorities and manage time effectively
• Must be fluent in English & Hindi
• Ability to work in shifts

• If you have worked in a fin-tech company
• If you have worked in a B2C tech startup

• Setting up the brand bible for various products and audiences
• Making sure that the brand is consistent across various platforms
• Setting up brand guidelines to be followed for communication, social media, merchandise, product and other assets of the company
• Plan, lead and execute the projects required to boost our brand presence
• Collaborate with Creative Team, Growth Team & others for execution of projects
• Partner with creative agencies, research and media partners to create integrated marketing plans
• Taking up initiatives to position our brand
• Strategize, develop and execute marketing interventions at FamPay
• Develop accurate projects priorities, schedules and execution of Mass marketing campaigns.

• 4 - 7 years total experience
• Worked with a B2C tech startup in Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term
• Extremely empathetic towards understanding of the user groups: Teenagers and their parents
• Should be excited about building a brand for teenagers
• Up to date with recent trends and social media
• Good understanding of business dynamics in India
• Proactive personality and self-driven
• Takes ownership and has whatever it takes attitude
• Excited to work in a fast-paced environment
• Excellent communication and interpersonal skills
• Enthusiastic about early stage start-ups