Content Writers

at Yberry Infosystem

Posted by Varnini Poddar

In the words of Isaac Asimov, the American writer known for his works of science fiction and popular science, “Writing, to me, is simply thinking through my fingers.” We are looking for a set of passionate “fingers” to join our Yapsody India team as a FULL-TIME, ON-SITE Content Writer – or “Yapsody Content Virtuoso”. You will guide our crew of entertainment industry innovators through a new dimension of creative consciousness reflective of the celebrity-signed guitars and disco lights that adorn the eccentric play space we call “The YapStudio”. Content Virtuoso Job Description • Conceptualize, research, and develop irresistible content related to the entertainment industry including, but not limited to, articles, newsletters, white papers, marketing videos, in-app messages, brochures, case studies, blog posts, emails, press releases, website content, and more. • Establish a company-wide strategy for managing such content and leveraging it to drive customer conversions and maximize the customer experience • Identify and implement best practices for identifying compelling topics and writing meaningful pieces in the areas of live entertainment, event ticketing, and software-as-a-service • Keep up with trends in the live entertainment and event ticketing realms • Track effectiveness of content writing initiatives and provide direction for maximizing their ROI Definition of Yapsody Content Virtuoso • Someone with excellent writing, editing, proofreading and research skills • Someone with versatility across distinct writing styles and tones (e.g., professional, creative, formal, informal, etc.); all varieties of online/offline platforms; and best practices for reaching desired target audiences • Someone experienced in writing for North American, Australian, and/or UK audiences • Someone who thrives on conceiving and developing his/her own ideas for topics • Someone experienced in writing for music industry, optimizing content for search engines, and managing recurring corporate newsletters is a plus • Someone who will contribute to the eccentric, fun-loving YapStudio environment Quoting another famous American novelist, short story writer, playwright, essayist, and poet Carson McCullers, “The writer by nature of his profession is a dreamer and a conscious dreamer”. If this is an accurate representation of you, we invite you to our vibrant YapStudio to chat over a cappuccino… or even a beer! We are looking at candidates with great writing skills, while experience in number of years is not important.

Leading the overall content strategy of the company Working with the founder to optimise and create content for our learning platform Researching industry-related topics (combining online sources, interviews and studies) to create educational content for students Writing clear marketing copy to promote our products/services on our website, blogs and social media channels Editing student drafts of essays and giving on job applications

Motive behind the company blog is to educate readers about safety and security practices to be followed while computing. The idea of these blog posts is to create long-form content packed with insights and knowledge that our audiences can – and will – actually use. Bloggers must have great technical experience and knowledge in the field of cyber security especially related to Windows OS. Most of your assignments will involve creating tutorials, testing out applications and listing tips. Responsibilities 1. Craft relevant, original content. 2. Explain highly technical topics and making them easy to understand. 3. Catering posts to suit long tail keywords for SEO is vital. We will offer guidance, but you’ll also need to know how to determine SEO factors. Skills 1. Copyediting skills. You’re a stickler for grammar and punctuation and have a deep appreciation for word and sentence variety. 2. Creative writing. You’re able to explain technical content compellingly, but can mix up your tone – especially with humor. Nor are you afraid to use a funny GIF or two. 3. Deadline-driven & detail-oriented. You must be able to meet deadlines and take pleasure in the details. The ability to work from an editorial calendar is a plus. 4. Content management/marketing skills. Working knowledge of how to format in WordPress and use SEO and this will be a walk in the park. 5. A knowledge of SEO tools like SEMRush and Ahrefs is an incredible asset.

plan-a is an integrated strategy and digital marketing agency based out of Pune. We have been operational for more than 3 years and have had the honour of servicing organisations and individuals in various industries from healthcare to FMCG to B2B to Media & Entertainment. Our clients are present across India and in the cities of Dubai & Singapore as well. Find our work interesting? Email us at aditya@plan-a.co.in

About the Job : Livspace, India’s no.1 online home design and decor destination, is looking for a Full-time Content Writer. If you love home decor, have a discerning eye for design and trends, can write well even in your dreams, and understand the dynamics of web content, then you are the unique talent mix we are looking for! Livspace is building a team of the best online content writers in India and you can be one of them. Responsibilities | Your job in a nutshell Writing engaging and SEO-friendly design and decor articles for an Indian audience Writing authoritative and helpful articles for our design community Contributing ideas to the editorial calendar Interviewing our customers and designers for stories Research for creating factually correct articles and curating relevant pictures from the Livspace website/web Uploading articles to wordpress in prescribed format Writing content for looks and products for the Livspace website About you | The qualities we value Sound knowledge and interest in design and home decor Prior experience in writing for online publications/blogs Familiarity with seo and keyword planning Excellent grammar Research capabilities and a knack at beautiful picture curation Self-motivated with an ability to coordinate remotely and meet deadlines

Research, plan, develop, create and write engaging and informative content for DemandMatrix. This includes product descriptions, company descriptions, news snippets, infographics, images, videos and short-form /long-form articles etc., Produce content as required for other emerging formats. Be creative with your words and language. We want you to use your language expertise to entice our target audience. Produce 100% original and unique content; comply with copyright norms. Proofread and edit content generated by in-house writers or agencies. Support social media and PR requirements to meet organizational goals. Understand the company's SEO strategy and suggest relevant content to drive traffic to the website. Work with SEO analysts to understand SEO requirements and develop content to support SEO strategies to drive traffic to the site and improve website rankings. Check and improve current website content for proper keyword usage; identify the target audience and incorporate relevant keywords. Skills: Highly driven, self-motivated individual with a strong passion and proven flair for writing seeking to build a career in writing Excellent command over the English language; strong grammar; versatility in writing styles; Strong communication skills to understand content requirements of various stakeholders across the organization and liaise with various personnel to develop and deliver content Ability to mentor new writers to the team Strong ability to work individually as well as part of a large team and generate ideas to help the overall content process Qualifications Proven experience as a content writer or related role Excellent time-management and organizational skills Deadline and project focused Experience in writing content for B2B marketing would be a huge plus

Work in creating, editing, and reviewing comprehensive technical documents such as user guides, consulting templates, in app documents and technical specifications Coordinate with Software Engineers to obtain an in depth understanding of the platform, its features and updates. Analyze the information elicited to create accurate and reliable material that can be understood by technical and nontechnical users. Help review and maintain technical documents to ensure its consistency and alignment with the latest version of the platform. Graduate of IT or Computer Science, or any computer related course. Good to have exposure on mobile apps and web application development projects. Fresh grad or have at least 1 year of work experience in the IT industry. Excellent verbal and written English communication skills. Proficient in Microsoft Office application Basic knowledge of Markup language (i.e. HTML, Markdown, etc.).

Job Title - Content Marketing Manager Experience 3 – 5 years Should be responsible for: • Build and manage a rich content/editorial calendar that attracts a qualified audience to our owned properties (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.). • Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers). • Optimize our marketing automation and lead nurturing processes through email, content, and social channels. • Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers. • Build and manage the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels that may be deemed relevant. • Create shareable content appropriate for specific networks to spread both our brand and our content. • Monitor and engage in relevant social discussions about our company, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences. • Drive consistent, relevant traffic and leads from our social network presence. • Explore new ways to engage and identify new social networks to reach our target buyers. • Track, measure, and analyze all initiatives to report on social media ROI. • Create 1–2 free resources each month to drive leads, subscribers, awareness, and/or other important metrics (examples include ebooks, whitepapers, infographics, guides, templates, etc.). • Blog on an ongoing basis to support and promote your offers and to attract site visitors through search, social media, and email subscribers. • Grow our subscriber base by providing them with regular, helpful content that’s aligned with their needs and interests. • Collaborate with designers, product marketers, sales professionals, and external influencers and industry experts to produce relevant content that meets the needs of both key stakeholders and our audience. • Convince others that your creative ideas are worth investing time and effort in. This role is at the core of the marketing team, and others will rely on your work every single day. • Grow our email list organically, not through bought or rented lists. • Manage various email campaigns, including the template designs, calls-to-action, and content used in our email sends. • Segment lists based on behaviors like past email engagement and website interactions (content downloads, site page visits, etc.). • Measure results and optimize the lead nurturing workflows for these segments to convert leads into customers. • Develop documentation and road maps for processes, A/B tests, and promotions that succeed through email. • Creating content customers actually need and want. • Sharing content on the channels used by consumers. • Measuring the results of content marketing campaigns. Your typical duties depend on your role within a team but may include: • Coming up with ideas and creating useful content for clients which also attracts customers. • Developing a campaign that drives traffic, improves customer engagement, leads and sales. • Ensuring all content is on-brand and consistent in terms of style, tone of voice and quality. • Helping to create a marketing strategy which supports and extends marketing initiatives. • Making sure the campaign meets the objectives of the client while remaining within budget. Primarily responsible for Inbound Marketing & Lead Generation. Email Marketing – Product Lifecycle & Customer Success Emailers • Lead Nurturing • Content Marketing – Blog & Landing Pages • Website Content • Social Media • Build Thought Leadership and drive traffic from Quora • Explore Strategic Partnerships • Craft Investor Pitch Decks & Explore Potential Funding Opportunities • Customer Success Stories • Cross Platform Marketing • Events

Location: Bangalore Educational Qualification: MBA or Any Graduate Experience: 3 – 7 Years Job Responsibilities: Build and manage content editorial calendar that attracts the qualified audience. Content creator to expand ShieldSquare’s digital footprint, awareness, subscribers, and leads by writing and publishing various types of enterprise contents regularly. Collaborate with data scientists, product marketers, sales professionals, and external influencers and industry experts to produce relevant content that meets the needs of both key stakeholders and our audience. Audience and market focused blogs/whitepapers to attract site visitors through search, social media, and email subscribers. Create resources (Web-copy, infographics, guides, templates, etc.,) each month to support internal teams’ reports and other important metrics. Convince others that your creative ideas are worth investing time and effort. This role is at the core of the marketing team, and others will rely on your work every single day. Requirements: 3+ years of content marketing experience Creative, versatile, and process-driven technology content creator Experience of producing content (Web-copy, White papers, Case studies, Industry Reports, Blog posts, Infographics, etc.,) for technology enterprises Strong writing skills with grammatically correct content. Need to have channel-specific knowledge (Blog, SlideShare, Facebook, Twitter, etc.) Experience in building audiences either online or offline.

Researching industry-related topics (combining online sources, interviews and studies) Writing clear marketing copy to promote our products/services Preparing well-structured drafts using Content Management Systems Working along with the founder to create engaging content on our LMS