Responsibilities:
- Creating content for ongoing campaigns such as writing copy for email marketing campaigns & WebStories, writing answers on Quora, copywriting for creatives etc.
- Coordinate with the internal and external team for content creation and ensuring that the writing is consistent and in line with the overall campaign and brand requirements
- QA for all the content deliverables shared by the freelancers/content agencies
- Perform keyword research based on the campaign requirements to make sure the writing is search engine friendly
- Perform content strategy to come up with new ideas for content creation for the website
- Plan weekly deliverables along with the Organic Growth team and manage the requirements, blockers (if any) to ensure smooth flow and timely completion of work
- Analyse competitor’s presence on different platforms and come up with suggestions to help the Growth team scale with the help of personalized content
Desired Skills and Experience:
- 4-5 years of experience in copywriting (Finance Industry)
- Creative thinking and an ability to come up with ideas that address the campaign needs
- Very strong written and verbal communication skills
- Problem-solving mindset & self-starter attitude
- Ownership of the creative process
- Competitor research
- Stakeholder and project management
Qualifications:
- Minimum Qualification: Graduate
Shubham Vishwakarma
Full Stack Developer - Averlon
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Full Stack Developer - Averlon