Content Lead
Established digital wealth management service
4 - 5 yrs
₹12L - ₹15L / yr
Remote, Bengaluru (Bangalore)
Skills
Content Writing
Content Writer
Content lead
Content Strategy
Content Marketing
Problem solving
Problem analysis
Market Research
Responsibilities:
- Creating content for ongoing campaigns such as writing copy for email marketing campaigns & WebStories, writing answers on Quora, copywriting for creatives etc.
- Coordinate with the internal and external team for content creation and ensuring that the writing is consistent and in line with the overall campaign and brand requirements
- QA for all the content deliverables shared by the freelancers/content agencies
- Perform keyword research based on the campaign requirements to make sure the writing is search engine friendly
- Perform content strategy to come up with new ideas for content creation for the website
- Plan weekly deliverables along with the Organic Growth team and manage the requirements, blockers (if any) to ensure smooth flow and timely completion of work
- Analyse competitor’s presence on different platforms and come up with suggestions to help the Growth team scale with the help of personalized content
Desired Skills and Experience:
- 4-5 years of experience in copywriting (Finance Industry)
- Creative thinking and an ability to come up with ideas that address the campaign needs
- Very strong written and verbal communication skills
- Problem-solving mindset & self-starter attitude
- Ownership of the creative process
- Competitor research
- Stakeholder and project management
Qualifications:
- Minimum Qualification: Graduate
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Demonstrated experience in test framework design and development
Experience building and designing test cases and automation
Experience with testing methodologies
Excellent communication, collaboration, reporting, analytical and problem solving skills
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Strong analytical, troubleshooting/problem solving skills
Solid grounding in computer science fundamentals; Algorithms and Data Structures
Strong, object-oriented design and coding skills
Coding experience with automated testing frameworks, tools, services, and physical devices
Experience developing in a Linux environment
Experience with web services and databases
Experienced in mobile (iOS and Android) test automation
Ability to effectively articulate technical challenges and solutions
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