CoFounder - Business

Why Middleware? 💡

Sick of the endless waiting?

Waiting on code reviews, QA feedback, or that "quick call"?

At Middleware, we’re all about freeing up engineers like you to do what you love—build.

We’ve created a cockpit that gives engineering leaders the insights they need to unblock teams, cut bottlenecks, and let engineers focus on impact.

What You’ll Do 🎨

• Own the Product: Shape a product that engineers rely on daily.
• Build Stunning UIs: Craft data-rich, intuitive designs that solve real problems.
• Shape Middleware’s Architecture: Make our systems robust, seamless, and introduce mechanisms that allow high visibility into our automated pipelines.

What We’re Looking For 🔍

• React + Typescript: You know your way around these tools and have launched awesome projects.
• Python + Postgres: You've build complete backend systems, not just basic CRUD apps.
• Passionate Builder: Hungry to grow, build, and make an impact.

Bonus Points ⭐️

• Eye for Design: You have a sense for clean, user-friendly visuals.
• Understanding of distributed systems: Not everything runs on a single machine, and you know how to make things work across a lot of those.
• DSA Know-how: Familiarity with data structures (graphs, linked lists, etc.) because our product (even frontend) actually uses DSA concepts.

Why You'll Love Working with Us ❤️

We’re engineers at heart.

Middleware was founded by ex-Uber and Maersk engineers who know what it’s like to be stuck in meeting loops and endless waiting. If you're here to build, to make things happen, and to change the game for engineering teams everywhere, let’s chat!

Ready to jump in? Explore Middleware (https://www.middlewarehq.com/) or check out our demo (https://demo.middlewarehq.com/).

We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities

You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.

Responsibilities

• Execute tests, collect and analyse data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
• Track, report, and analyse website analytics and PPC initiatives and campaigns
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
• Optimize copy and landing pages for search engine marketing
• Perform ongoing keyword discovery, expansion and optimization
• Research and implement search engine optimization recommendations
• Research and analyse competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Requirements and skills

• Proven SEO experience
• Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
• Solid understanding of performance marketing, conversion, and online customer acquisition
• In-depth experience with website analytics tools (e.g, Google Analytics, Net Insight, Omniture, Web Trends)
• Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Knowledge of ranking factors and search engine algorithms
• Up-to-date with the latest trends and best practices in SEO and SEM

What you’ll be doing:

• You’ll design and architect new features on Mobile Application development.
• You’ll be involved all aspects of development, playing a critical role in design, planning, development and deployment.
• You'll Develop robust, quick prototypes for proof-of concept features / application based on briefs.
• You’ll coordinate with all lines of business to delivery an entire piece of a system or application.
• Write clean, simple and well-tested code

Who are you?

You are a team-player who collaborates with developers, designers, testers and product manager to create an amazing user experience. You have experience with all aspects of the production software lifecycle. You have good interpersonal skills and feel comfortable coordinating efforts across teams. You are a fast learner, with an eye for detail, strong problem-solving and debugging skills.

What you’ll bring to the table:

• Your extensive knowledge in Data structures, Algorithms, ORM and Design Patterns.
• You’ll bring extensive experience in mobile development along with the best practices as per language (Android) guidelines.
• Your ability to thrive in complexity and a strong desire to collaborate with colleagues to deliver projects.
• If you have work experience in a Consumer Product/E-Commerce company, we’ll like you even more.

• 5+ years’ experience in developing applications for iOS using Swift 5.
• Hands-on experience in developing and integrating mobile applications for iPhone & iPad (both orientations)
• Knowledge of JSON/REST API, web services and related technologies.
• Experience with design Guidelines, UI and UX design.
• Prior experience in submitting and maintaining iOS Apps on Apple Store & TestFlight would be a plus
• Hands-on experience working with 3rd party SDKs, Libraries and APIs
• Experience with offline storage, threading, and performance tuning.
• Familiarity with cloud message APIs and push notifications.
• Familiar with Apple Human Interface Guidelines
• Dynamic design handling
• Gamification
• Strong problem-solving skills

• Should also be proficient in using Adaptive Layouts

Responsibilities and Duties

• Understand project, strategise development plans and deliver on time with utmost quality.
• Maintaining and supporting multiple projects and deadlines
• Volunteer in creating new apps and improvise existing apps.
• Stay in touch with market trends and new technologies.

Job Type: Full-time