Marketing Head (CMO)

Role & Responsibilities

The User Researcher is responsible for generating deep, psychology-backed insights into user behavior, motivations, and decision-making within fintech and digital financial products. The role focuses on applying behavioral science, cognitive psychology, and quantitative/qualitative research methods to uncover latent user needs and translate them into actionable inputs for design, product, and business strategy. The role ensures user-centric, evidence-based decision-making across the organization.

A - Minimum required Accountabilities for this role-

• Conduct in-depth moderated and unmoderated user interviews using psychological frameworks (e.g., Prospect Theory, Cognitive Dissonance, System 1 & 2) to uncover latent motivations, emotional drivers, and behavioral barriers.
• Design, deploy, and analyze quantitative research studies (surveys, questionnaires, experiments) grounded in validated psychological models such as Theory of Planned Behavior (TPB), Big Five Personality Traits, and Self-Determination Theory.
• Synthesize qualitative and quantitative data into actionable insights by identifying underlying cognitive and behavioral patterns (e.g., loss aversion, anchoring bias, trust erosion).
• Translate research findings into structured outputs such as personas, mental models, journey maps, and behavioral frameworks that predict user behavior.
• Test UI/UX prototypes through usability and concept validation studies using tools like Figma, Maze, and UserTesting, leveraging models such as Fogg’s Behavior Model.
• Own end-to-end research execution including study design, participant recruitment, psychometric segmentation, data analysis, and insight storytelling.

B - Additional Accountabilities pertaining to the role-

• Partner closely with design, product, and business teams to convert behavioral insights into bias-aware recommendations, nudges, and experience improvements.
• Monitor fintech and behavioral science trends (e.g., hyperbolic discounting, decision fatigue) through diary studies, ethnographic research, and secondary analysis.
• Support business KPIs such as conversion, engagement, retention, and trust through evidence-backed research inputs.
• Contribute to the development of internal research standards, methodologies, and best practices.

Ideal Candidate

• Strong Behavioral Research / Behavioral Insights / Consumer Behavior Research Profiles
• Mandatory (Experience 1): Must have 2+ years of experience in Behavioral Research, Consumer Behavior Analysis, Behavioral Science, or Market Research, focusing on understanding user motivations, decision patterns, and digital behavior
• Mandatory (Experience 2): Must have hands-on experience conducting primary and secondary research, including qualitative and quantitative research methods such as interviews, ethnographic studies, surveys, behavioral experiments, and observational research
• Mandatory (Experience 3) : Experience analyzing user behavior patterns, engagement trends, and digital interaction journeys to generate insights that influence product design, feature development, or platform experience improvements
• Mandatory (Experience 4): Must have exposure to data analysis or data mining of user behavior datasets, combining research insights with behavioral data to identify patterns, anomalies, or opportunities for product innovation
• Mandatory (Skills 1): Strong understanding of Behavioral Science principles such as Cognitive Bias, Cognitive Dissonance, System 1 & System 2 Thinking, Decision Science, or Consumer Psychology
• Mandatory (Skills 2): Experience in testing concepts, prototypes, or product ideas through usability testing, concept validation, or behavioral experimentation to evaluate user response and product effectiveness
• Mandatory (Skills 3): Ability to synthesize research findings into actionable insights, hypotheses, and recommendations for Product, Design, or Business teams
• Mandatory (Skills 4): Basic understanding of UI/UX and digital product journeys, including how users interact with mobile apps or web platforms, though this is not a design role
• Mandatory (Education): Background in Behavioral Science, Psychology, Sociology, Anthropology, Ethnography, Cognitive Science, or related fields (BA/MA/MSc/BSc)
• Candidates from institutes with strong behavioral research exposure are preferred
• Mandatory (Company): Candidates from B2C consumer product organizations where user behavior is closely tracked and analyzed, such as consumer tech, fintech, e-commerce, or digital platforms
• Mandatory (Note):This is not a pure UX Researcher or Data Analyst role. The client is looking for Design Thinking–oriented Behavioral Researchers who combine behavioral science, research methodologies, and behavioral data analysis to generate insights
• Preferred (Skills): Exposure to behavioral experimentation, usability testing, journey analysis, or consumer psychology frameworks used to improve digital product experience
• Preferred (Education): Background in Behavioral Science, Psychology, Sociology, Anthropology, Ethnography, Cognitive Science, or related fields (BA/MA/MSc/BSc)

We are seeking a dynamic and detail-oriented professional to join our Fundraising team as an Investor Relations Associate/Manager The ideal candidate will have experience managing distribution partners, Investor relations, handling fund management activities, and ensuring end-to-end KYC and compliance processes.

Roles & Responsibilities

·      Serve as the primary point of contact for existing and prospective investors for AIF & PMS schemes

·      Act as the primary point of contact for all distributors, including distribution agreements, brokerages, client inquiries, emails, and more.

·      Understanding of AIF cat II & PMS regulations,

·      Prepare client communication content and manage distribution payout mechanisms, should understand basic calculations for waterfalls such as capital repayment, hurdle rates, fees, and related components.

·      Liaise with internal departments (Legal & Compliance, Finance, Operations, etc.) to ensure smooth information flow and timely deliverables.

·      Manage end-to-end investor onboarding, including documentation, KYC, compliance checks, and coordination with fund administrators.

·      Support fund management activities including capital calls, distributions, and investor reporting.

·      Address investor queries professionally and promptly.

·      Assist in preparing investor communication, presentations, MIS reports, and periodic fund updates.

·      Maintain accurate investor data, documentation, and compliance records.

·      Work closely with finance teams to understand taxation-related aspects relevant to investor queries and fund structures.

Candidate Criteria

·      Experience: Minimum 5 years in Investor Relations, Fund Operations, Fundraising, or Alternative Investment roles (REITs, AIFs, PMS, or real estate funds).

·      Education:

o  Bachelor’s or Master’s in Finance, Commerce, Economics, or related fields with strong academic record.

o  Additional certifications like CFA, CA, or MBA (Finance) are a plus.

·      Skills & Knowledge:

o  Strong understanding of KYC/AML, investor onboarding, fund administration, and basic taxation concepts.

o  Excellent verbal and written communication.

o  Proficient in MS Office, CRM tools, and digital investor platforms.

o  High attention to detail, organizational skills, and ability to manage multiple stakeholders.

·      Attributes: Professional, proactive, and comfortable liaising with investors, fund managers, and internal teams in a fast-paced environment.

Location - Mumbai (One BKC).

Key Skills Required: Areas of expertise / skills

 Knowledge of design & estimation of MCC, PLC, cabling, instruments

 Should have worked in process & proposal department for E&I estimation

 Have good experience of understand tender specifications and able to estimated E&I part based on the inputs given

 Good communication skills with vendors & clients.

Key Accountabilities: List the key areas of responsibility

 Design Calculation for sizing electrical Panel, MCC, cable, earthing calculations. Calculation of Power

 Consumption of Plants, Sizing calculation for incomer MCC, Motors,  Detailed study of Tender Documents and preparation of specification and Datasheet for MCC, Motor,

 Power cables, Control Cables, LPBS.

 Preparation of equipment / system specification, single line diagrams, schematic diagrams, VFD Panels, cable specification.

 Preparation of Plant Cable Tray Layout, Earthing Layout with electrical draftsman.

 Preparing Load List (process & Supply) Based On inputs from mechanical & supply requirements.

 Preparation of Cable and Interconnecting Schedules of Power and Control Cables for WTP, STP,ETP

 Preparation of Instruments Index, IO list ,JB Schedule , SOV Box Schedule , RFQ for PLC System , RFQ of Instruments(PG,PT,MGFT,LS,LG) ,RFQ of Analyzer (silica, PH, Conductivity ,ORP etc).

 Technical evaluation of techno-commercial offers received from vendors for MCC, Motors, Cables, LPBS,VFD, PLC, Instruments , Cable Tray ,GA Drawing ,Scheme drawing , Interconnection details.

 Participation in Inspection and Testing of Electrical Panels/equipment/PLC at Vendor works.

 Participation in Project review meeting internal and external. Addressing/Resolution Technical queries

 raised by client, Vendor.

Reporting: Mention reporting relationships

 Head – Engineering (E&I)

A fast-growing, tech-driven loyalty programs and benefits business is looking to hire a Technical Architect with expertise in:

Key Responsibilities:

1. Architectural Design & Governance

• Define, document, and maintain the technical architecture for projects and product modules.

• Ensure architectural decisions meet scalability, performance, and security requirements.

2. Solution Development & Technical Leadership

• Translate product and client requirements into robust technical solutions, balancing short-term deliverables with long-term product viability.

• Oversee system integrations, ensuring best practices in coding standards, security, and performance optimization.

3. Collaboration & Alignment

• Work closely with Product Managers and Project Managers to prioritize and plan feature development.

• Facilitate cross-team communication to ensure technical feasibility and timely execution of features or client deliverables.

4. Mentorship & Code Quality

• Provide guidance to senior developers and junior engineers through code reviews, design reviews, and technical coaching.

• Advocate for best-in-class engineering practices, encouraging the use of CI/CD, automated testing, and modern development tooling.5. Risk Management & Innovation

• Proactively identify technical risks or bottlenecks, proposing mitigation strategies.

• Investigate and recommend new technologies, frameworks, or tools that enhance product capabilities and developer productivity.

6. Documentation & Standards

• Maintain architecture blueprints, design patterns, and relevant documentation to align the team on shared standards.

• Contribute to the continuous improvement of internal processes, ensuring streamlined development and deployment workflows.

Skills:

1. Technical Expertise

• 7–10 years of overall experience in software development with at least a couple of years in senior or lead roles.

• Strong proficiency in at least one mainstream programming language (e.g., Golang,

Python, JavaScript).

• Hands-on experience with architectural patterns (microservices, monolithic systems, event-driven architectures).

• Good understanding of Cloud Platforms (AWS, Azure, or GCP) and DevOps practices

(CI/CD pipelines, containerization with Docker/Kubernetes).

• Familiarity with relational and NoSQL databases (e.g., PostgreSQL, MySQL, MongoDB).

Location: Saket, Delhi (Work from Office)

Schedule: Monday – Friday

Experience : 7-10 Years

Compensation: As per industry standards

• Strong analytical skills - ability to turn business requirements into technical concepts and code
• Implementation knowledge of SAP Work Manager is must and other apps like Service Manager is a plus
• Knowledge in SAP MDK and SAP Asset Manager will be a big plus
• Experience in Java programming, SQL knowledge is a must
• Experience with Web-Technologies (HTML, CSS, JS, REST-WS) is a plus.