Marketing Head (CMO)

Role Objective

The Product Marketing Manager will own the positioning and market narrative for Instanodes, ensuring the product is clearly understood, differentiated, and effectively adopted across target customer segments. This role sits at the intersection of Product, Sales, and Growth and is responsible for translating a technically complex infrastructure offering into clear, compelling value propositions for developers, startups/scale-ups, and enterprise customers. The PMM will drive go-to-market (GTM) strategy, enable the sales team with strong collateral, and ensure that every product launch and feature release is aligned with market needs and customer outcomes.

Key Responsibilities

1. Positioning & Messaging

a. Define and refine Instanodes’ positioning across key audiences:

• Developers building on blockchain infrastructure
• Startups and scale-ups launching or scaling Web3 products
• Enterprise organizations and rollup clients

b. Develop clear messaging frameworks that communicate product value, technical differentiation, and business outcomes.

c. Build messaging pillars, value propositions, and product narratives that can be used consistently across marketing, sales, and partnerships.

2. Competitive Intelligence

a. Conduct ongoing competitive analysis against node and infrastructure providers.

b. Identify differentiation in performance, reliability, scalability, pricing, and developer experience.

c. Create internal insights and external positioning to help Instanodes stand out in a crowded Web3 infrastructure market.

3. Go-to-Market Strategy

a. Create GTM plans and playbooks for:

• New feature releases
• New blockchain integrations and chains
• Enterprise offerings and solutions

b. Collaborate with Product and Growth teams to plan launches, announcements, and campaigns.

c. Define target personas, use-cases, and adoption strategies for each release.

4. Sales Enablement

a. Equip the Sales and Business Development teams with clear, practical assets including:

• Pitch decks
• Battle cards
• Case studies
• Demo scripts

b. Train internal teams on product value, use-cases, and messaging.

c. Gather feedback from Sales and continuously improve enablement material.

5. Content & Website Ownership

a. Own product and solution page content on the website.

b. Translate complex technical features into benefits-driven content understandable by both technical and business stakeholders.

c. Ensure website messaging supports lead generation and conversion.

6. Cross-Functional Collaboration

a. Work closely with Product Managers to understand roadmap and capabilities.

b. Align with Growth/Marketing teams on campaigns and demand generation.

c. Partner with Sales to support enterprise conversations and outbound efforts.

d. Act as the “voice of the market” inside the organization.

Requirements

1. 4–7 years of Product Marketing experience (preferably in B2B SaaS, developer tools, or infrastructure products)
2. Strong ability to understand and communicate technical concepts
3. Experience collaborating with sales and outbound teams
4. Proven capability to simplify complex technical offerings into clear business value
5. Exposure to Web3, blockchain infrastructure, or developer platforms is strongly preferred

Success KPIs

1. Increase in product page conversion rates
2. Improvement in sales win-rate
3. Higher feature adoption and usage
4. Positive internal feedback from sales teams on enablement assets and clarity of messaging

Job Title: Flutter Developer

Location: Gurugram, Haryana

Work Mode: On-site

Work Days: 5 Days a Week

Experience Required: 3+ Years

Job Overview

We are looking for a skilled Flutter Developer with 3+ years of experience to develop and maintain mobile applications for Android and iOS platforms. The ideal candidate should have strong hands-on experience with Flutter, Dart, and API integration, and be passionate about building smooth, high-performance apps.

Key Responsibilities

• Develop, test, and maintain cross-platform mobile apps using Flutter and Dart.
• Collaborate with designers and backend teams to deliver quality applications.
• Integrate APIs, third-party libraries, and Firebase services.
• Write clean, maintainable, and efficient code.
• Fix bugs and improve application performance.
• Deploy apps on Play Store and App Store.

Required Skills

• Minimum 3 years of Flutter development experience.
• Strong knowledge of Dart, State Management (GetX / Provider / Bloc).
• Experience with REST APIs, Firebase, and Git.
• Understanding of app architecture, UI/UX, and responsive design.
• Experience in publishing mobile apps.

Good to Have

• Experience with native Android/iOS development.
• Knowledge of Flutter Web or Desktop.
• Familiarity with CI/CD pipelines.

1. Campaign Development: Creating and launching marketing campaigns across various channels, including social media, email, search, display, and affiliate marketing.

2. Targeting and Segmentation: Identifying and targeting specific audience segments to maximize campaign effectiveness and ROI.

3. Ad Optimization: Continuously monitoring and optimizing ad performance, including ad copy, images, targeting, and bidding strategies.

4. Budget Management: Managing and allocating marketing budgets to maximize ROI and achieve business objectives.

5. Data Analysis: Analyzing campaign data and metrics to measure performance, identify areas for improvement, and inform future marketing strategies.

6. A/B Testing: Conducting A/B testing and experimentation to optimize campaign elements, such as ad creative, landing pages, and email subject lines.

7. Conversion Rate Optimization: Optimizing landing pages, websites, and other digital assets to improve conversion rates and user experience.

8. Return on Ad Spend (ROAS) Analysis: Measuring and analyzing ROAS to ensure that marketing campaigns are generating a positive return on investment.

9. Cross-Channel Marketing: Coordinating and executing marketing campaigns across multiple channels, including social media, email, and search.

10. Team Collaboration: Working closely with cross-functional teams, including sales, product, and creative, to ensure that marketing campaigns are aligned with business objectives and goals.

About GIGL

With over 7 million viewers and counting, GIGL is a leading YouTube channel network on the rise. Our platform is dedicated to bringing financial, scientific, rational thinking, business, and political knowledge to our audience through engaging video content. But we don't just stop there - we also have a popular audio summary application and video courses that have been downloaded over 3 million times and rated 4.8 out of 5 stars by 1 lakh 40 thousand users. If you're passionate about education and making a positive impact on the world, join us at GIGL and be a part of something special!

 Researcher and Content Writer

Are you a self-starter with a passion for research and writing? Are you looking for a flexible, remote role that allows you to make a good income while doing something you love? If so, we have the perfect opportunity for you!

As a researcher and content writer for our YouTube channel, you'll have the chance to develop and share your ideas with the public, helping to shape the conversation around important topics and issues. You'll be a part of something bigger than yourself, making a positive impact on the world and finding meaningful fulfilment in your work. Plus, you'll have the opportunity to earn a good monetary reward for your efforts.

If you're ready to take your career to the next level and make a difference in the world, don't miss this chance to join our team as a researcher and content writer for our YouTube channel. It could be the perfect fit for you!

People having expertise in one or many of the following fields:

• Science and Technology
• Indian History
• Current Affairs, Indian politics, and world politics
• Finance

Requirements:

To join our team, you'll need to have:

• A curious and creative mindset, with a love for learning and developing new ideas
• Expertise in researching scientific papers, books, and other sources
• Flexibility to work remotely and set your own hours
• A strong understanding and interest in your field
• Excellent English and Hindi language skills
• Strong critical thinking and scientific temperament
• A workload of between 10-80 hours per month, depending on your circumstances and area of expertise

If you meet these requirements and are excited to work with us, we want to hear from you!

Important: Include your CV containing past experience and examples of your best work.

Salary

Probation:

Duration: 1 month

Salary during probation: 15,000 - 35,000 /month

After probation:

Annual CTC: 2 - 3 LPA (All fixed)

Key Responsibilities

• Prototype new app and feature ideas and explore new technologies that are at the forefront of mobile technology
• Integrating back-end API's with front-end.
• Maintain android apps, listen to community and fix issues that arise
• Design and implement new features, create UI, debugging
• Optimize applications for maximum speed and scalability.
• Collaborate with other team members

Key Requirements

• Strong expertise in Java
• Experience with releasing, maintaining mobile code
• Strong focus on high-quality mobile UI experiences
• Deep understanding of Android SDK
• Proficient understanding of code versioning

• Interface Developer-Senior Associate:

Exp: 4-10 Years

Location: Mumbai/Ahmedabad/Gurgaon/Bangalore

Role:

HTML5, CSS3, JS, ES6, ReactJS, PSD to HTML

Knowledge of build tools like Webpack, Babel

and Grunt Basic understanding of Atomic Design Principles

Basic knowledge of AEM

Experience with Xcode, Cocoa Touch, Swift, third party Framework or libraries and iPhone SDK and React JS.

-Proficient with Swift, and Cocoa Touch.

-Good with OOPs design.

-Experience with IOS frameworks such as Core Data, Core Animation, Core Bluetooth, cocoa pods, etc.

-Experience with offline storage, threading, and performance tuning.

-Familiarity with REST APIs to connect IOS applications to back-end services.

-Understanding of apple design principles and interface guidelines.

-Experience with performance and memory tuning with tools {such as Instruments and Shark, depending on project needs}

-Familiarity with cloud message APIs and push notifications.

-Experience working with Google Map API.

-Must understand REST, JSON