Business Development Executive

Job description

We are looking for a data-driven and strategic Performance Marketing Specialist to manage and optimize our digital advertising campaigns across various channels. The ideal candidate will be responsible for developing, executing, and analyzing ROI-focused campaigns to drive user acquisition, conversions, and revenue growth.

Key Responsibilities:

• Plan, manage, and optimize paid campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn, YouTube, and other performance marketing platforms.
• Monitor and analyze performance metrics daily (CPC, CTR, CPA, ROAS, conversion rates, etc.) to maximize campaign effectiveness.
• Conduct A/B testing on ad creatives, landing pages, and campaign strategies to improve performance.
• Collaborate with design and content teams to create compelling ad copy, creatives, and landing pages.
• Develop customer acquisition strategies aligned with business goals and target audiences.
• Use analytics tools (Google Analytics, Meta Pixel, etc.) to generate insights and make data-driven decisions.
• Manage performance marketing budgets and ensure efficient spend allocation across channels.
• Stay up to date with digital marketing trends, tools, algorithm updates, and best practices.

Requirements:

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 2+ years of experience in performance marketing, digital advertising, or growth marketing.
• Proven track record of running successful paid campaigns with measurable ROI.
• Proficiency in Google Ads, Meta Ads Manager, Google Analytics, and other performance tools.
• Strong understanding of online conversion funnels, attribution models, and customer journeys.
• Excellent analytical, communication, and project management skills.
• Familiarity with tools like SEMrush, Ahrefs, Hotjar, HubSpot, or similar is a plus.
• Experience with eCommerce, SaaS, or B2B marketing (optional, based on your business).

Why should you join us?

Experience the thrill of working in a high-growth startup!

What we are looking for:

1. 1+ years of experience in Flutter (preferably in an app product company)

2. Proficient understanding of code versioning tools such as Git

3. Extensive experience with Firebase: Cloud Firestore, Firestore database, Push Notifications, Cloud Functions, etc

4. Familiarity with REST APIs

5. Experience in publishing Flutter apps on the Play Store and App Store

6. Knowledge of State Management Patterns like Provider

7. You can articulate complicated technical concepts clearly and learn adjacent technologies or coding languages if needed

Your day-to-day responsibilities will include:

1. Develop the application and features for both iOS and Android using the flutter framework

2. Participate in product and design ideation, and contribute in all phases of the development lifecycle: concept, design, build, deploy, test, release to app stores, and support

3. Lead and set the initial guidelines for tech culture in the company, as we grow

4. Document extensively on Github

5. Ensure architecture and code quality that can scale as the team grows

6. Work on code review, diagnose performance issues, fix bugs

7. Integrate APIs as and when required

8. Setting up events for users, performance, and other analytics

9. Automate things wherever needed

Compensation: ₹9 - ₹13 L per year (plus equity: 0.1% - 0.15%)

​Office Location: Bangalore

​About PingoLearn:

PingoLearn is an AI-powered English conversation coach. We help anyone in the world speak English confidently. Join our dynamic team of 10 passionate individuals and be part of our exciting journey in a rapidly growing startup! Trusted by over 1 Million+ learners worldwide, we've garnered support from leading angel investors. Come aboard and seize the opportunity to contribute to something extraordinary!

• Sales Consultants:
• 
  
• Responsibilities:
• Interact with clients to understand their travel requirements and preferences.
• Present and promote our holiday packages and services effectively.
• Close sales and achieve monthly targets.
• Build and maintain strong client relationships to ensure repeat business.
• Requirements:
• Excellent communication and negotiation skills.
• Proven track record in sales or customer service.
• Passion for travel and knowledge of tourist destinations.
• Ability to work in a fast-paced environment.

About Us :

We are a Fintech Start up (in stealth mode) targeting to capture $ 900 BN consumer lending opportunity. We are building platform of the future in which the offline / online merchants would be able to expand their consumer base. We also empower merchants to collect payment digitally and help build their identity through our offerings.

Consumers would be able to make their purchase decisions and would get the options to convert their purchases in to easy EMIs

The founders brings over 3 decade of banking & financial services experience with strong market connect to bring required resources (like Customer, Capital, relevant business team etc.). Detailed business model can discussed during the meeting process.

About you:

We are looking for Graphic designers who are interested in creating trends and thrive on details. Applicants with a strong interest in Social Media Post, logo design, Catalog, Standees, Visiting Cards, Letterheads, Magazines, Newspaper Ads & Posters. Proficient with the pixel-perfect look, feel designs and implementation guides are the ones for us. The ideal candidate should have an eye for clean and artful design, possess superior Design skills, and be able to translate high-level requirements into interaction flows and artifacts and transform them into beautiful, intuitive, and functional user interfaces.

You should be excited about research and analysis and also be open-minded with an unquenchable thirst for new approaches and solutions to real-world problems faced by a common man.

Roles& Responsibilities:

- Design, Design & Design.

- From a brief, produce concepts for design and creativity these concepts based on feedback given.

- Finish designs to a highly-detailed, professional level.

- Work with designing team to communicate specs, ensure correct implementation and work through any problems encountered.

- Design social media post, mobile app banner, Icons, Creatives

- Visual design definition, direction and execution.

- A designer with a holistic approach to design, who is able to draw on key insights from different parts of an organisation.

Required Skills:

- 3+ years of experience.

- Solid knowledge of design theory, especially principles of the logo, graphic/ post design.

- A portfolio with demonstrated examples of designing superior, original, Visual experiences for the target Audience.

- Ability to quickly build visual story boards, illustrations, high fidelity interactive prototypes and visual design concepts in an interactive design environment.

- Strong foundation in graphic design principles, typography, colour, iconography, visual identity design and appropriate visual design techniques for different delivery mediums.

- A keen aesthetic sensibility, with an eye for crafting visually appealing designs to high levels of detail.

- Strong interpersonal and communication skills.

- A people person and leader who knows how to get people involved and motivate them to collaborate in design discussions.

- Hands-on knowledge of Adobe Creative Suite (especially Photoshop and Illustrator), CSS and HTML, JavaScript skills.

- A good listener and facilitator who knows how to facilitate constructive design discussions.

Location: Gurgaon/ Gurugram