Business Development Executive

Role Summary:

We are looking for a Marketing Specialist who understands both AI technology and the industrial manufacturing landscape. This person will be responsible for driving awareness, generating demand, and positioning our AI solutions as a critical tool for modern manufacturing.

Key Responsibilities:

• Develop and execute B2B marketing strategies to promote AI products tailored for the manufacturing sector.
• Craft messaging, positioning, and value propositions based on a deep understanding of manufacturing challenges and AI capabilities.
• Create high-impact content: case studies, product briefs, whitepapers, videos, webinars, and customer success stories.
• Work closely with product, sales, and data science teams to translate complex features into customer-focused benefits.
• Plan and manage industry-specific campaigns using digital marketing, email outreach, LinkedIn, and webinars.
• Represent the brand at manufacturing tech expos, webinars, and customer demos.
• Analyze campaign performance and optimize marketing efforts based on data-driven insights.
• Support lead generation and ABM (Account-Based Marketing) activities focused on key enterprise clients.

Required Skills & Qualifications:

• Bachelor's or Master’s in Marketing, Engineering, Business, or related field.
• 3+ years of experience in B2B marketing, ideally in SaaS, AI/ML products, or industrial/manufacturing tech.
• Strong understanding of the manufacturing domain (automotive, steel, FMCG, pharma, etc.).
• Familiarity with AI/ML concepts such as predictive maintenance, anomaly detection, computer vision, digital twins, etc.
• Proficiency in content marketing, digital campaigns, SEO/SEM, and marketing automation tools (e.g., HubSpot, Marketo).
• Excellent written and verbal communication skills with the ability to convey technical concepts in a simple, compelling manner.
• Ability to analyze data, track KPIs, and continuously improve marketing performance.

Preferred:

• Experience in working with data-driven platforms or IIoT (Industrial Internet of Things).
• Exposure to CRM systems like Salesforce.
• Knowledge of analytics tools such as Google Analytics, Power BI, or Tableau.
• Experience collaborating with cross-functional teams including data scientists, engineers, and sales.

Responsibilities:

• Engage with potential customers over the phone.
• Recommend suitable subscription plans.
• Meet sales targets and maintain records.

Requirements:

• Languages: Kannada + English.
• Min. 6 months telesales experience.

The role

We are currently seeking an experienced and results-driven Sales Manager to join our team. The Sales Manager will be responsible for driving revenue growth by acquiring new clients and maintaining strong relationships with existing clients. The Sales Manager will play a key role in expanding our client base and achieving sales targets.

Key responsibilities

• Develop and execute sales strategies to achieve sales targets and revenue goals.
• Identify and target potential clients in the assigned territory through market research, networking, and prospecting.
• Build and maintain strong relationships with existing clients, providing exceptional customer service and addressing their advertising needs.
• Conduct presentations and sales pitches to potential clients, effectively communicating the benefits and features of our transit media advertising solutions.
• Prepare and present sales proposals and contracts, negotiating terms and pricing to secure new business.
• Collaborate with the creative team to develop customized advertising solutions that meet the specific requirements of clients.
• Monitor market trends, competitor activities, and industry developments to identify new business opportunities.
• Meet or exceed sales targets and contribute to the overall growth and success of the company.
• Prepare regular sales reports, providing updates on sales activities, revenue forecasts, and client feedback.
• Stay up-to-date with industry trends and developments in transit media advertising, continuously enhancing product knowledge and sales techniques.

Key skills and experience required

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 3 years of successful sales experience in the advertising industry, preferably in transit media advertising, Digital Media Sales or related fields.
• Proven track record of meeting or exceeding sales targets.
• Strong communication and presentation skills, with the ability to articulate the value proposition of transit media advertising to clients.
• Excellent negotiation and closing skills, with the ability to create win-win solutions.
• Self-motivated and target-driven, with a proactive approach to sales.
• Ability to build and maintain strong relationships with clients and internal stakeholders.
• Proficient in using CRM software and sales analytics tools.
• Familiarity with the local advertising market and a strong network of potential clients is highly desirable.

Instructional Designer (Full time, Permanent WFH, Flexible Timing)

What you will do at Xclaymation:

• Should showcase core competencies in LMS, SCORM and other authoring tools and actively apply them on a day-to-day basis.
• Be on the lookout regularly on how to give the best makeovers to drab information that captivates people and holds them in place for a few seconds more.
• Develop e2e LMS modules from conceptualization to support.
• Attend regular meetings with our clients and understand their needs and specifications to better cater the modules to them.
• Be part of a team that doesn’t believe in managers and hierarchies, but in collaborative functioning and reap the benefits of flex hours.

Skills we are looking for -

• Content developer
• eLearning developer
• Training and development associate
• Articulate Storyline

• Create website layout/user interface by using standard HTML/CSS practices
• Deep expertise and hands-on experience with Web Applications and programming languages such as HTML, CSS.
• The candidate must have a strong understanding of UI, cross-browser compatibility, general web functions, and standards.
• Candidate must have knowledge of standards used for creating a responsive website.
• The candidate will be able to edit digital images with photoshop.

• Proven experience of at least 1 year as a Web developer.
• Proficiency in front-end development web programming languages such as HTML and CSS, JQuery, and JavaScript.
• Proficiency in graphic design software including Adobe Photoshop, Adobe Illustrator, and other visual design tools.
• Excellent visual design skills.
• Creative and open to new ideas.
• Adaptable and willing to learn new techniques.
• Analytical mind and problem-solving aptitude

We are looking for candidates who are smart and ambitious. The ideal candidate will have experience in all stages of the sales cycle. They should be confident with building new client relationships and maintaining existing ones. There will be Performance based incentives for those who are self driven and motivated to achieve results and grow with us.

 Qualifications

• Bachelor's degree 3+ years in Business, Sales, Marketing or Technology

• Minimum of 6 months - 2 year+ experience in sales, business development or similar role

• Experience in full sales cycle including deal closing

• Demonstrated sales success

• Strong negotiation skills

• Strong written and verbal communication and presentation skills

• Proficient in working on excel, powerpoint, googlesheets

• Knowledge of generating leads through LinkedIn, Twitter and others

• Experience in international sale and IT services would be preferred

Responsibilities

• Build relationships with prospective clients

• Oversee the sales process to attract new clients. 

• Work with senior team members to identify and manage risks

• Research and identify new market opportunities

• Attending networking events to attract and retain clients

• Developing and executing sales and marketing strategies to grow business

• Prepare and deliver pitches to potential investors

• Analyze market and establish competitive advantages

• Track metrics to ensure targets are hit

• Foster a collaborative environment within the organisation