
Drives and delivers innovation, renovation & NILG (Non Innovation led growth) projects for the Digtial BU (Foods cateogry) to the agreed milestones/timelines and to the high quality standards set (OTIF).
Qualification & Experience
MBA
Minimum 6-8 years prior experience
The person should have handled Marketing/ Brand Manager preferably in an FMCG.
2-3 years in Brand Development/ Innovation within Foods
Developing concepts and integrated brand communication
Business planning and implementation experience as well as project management
Preferred : experience in digital first launches
Key Deliverables of the Role
Leads cross-functional innovation/ renovation teams to drive any agreed innovation projects ensuring they are aligned to market requirements
Develops an integrated product, pack, price and communication mix and trade proposition for mix test/simulated test markets to evaluate market potential
Champions big NILG activities
Manages the development of selected integrated brand communication and develops communication material for exploitation across a number of channels
Is the expert voice of the brand from a retailer, shopper and consumer
Skills and Competencies
Understanding consumers and shoppers.
Develops and launches relevant innovations and relaunches
Creates integrated brand communication
Monitors progress & takes action
Core aspects underpinning all skills: Creativity, Empathy, Obsession with Brands & Consumers, Sense of Aesthetics, Analytical thinking and Rigour

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Google Location: https://lnkd.in/gKpgkpCE
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Designation : DevOp Engineer
Location : HSR, Bangalore
About the Company
Making impact driven by Data.
Vumonic Datalabs is a data-driven startup providing business insights to e-commerce & e-tail companies to help them make data-driven decisions to scale up their business and understand their competition better. As one of the EU's fastest growing (and coolest) data companies, we believe in revolutionizing the way businesses make their most important business decisions by providing first-hand transaction based insights in real-time..
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I represent Aptita Consulting Partners, an executive search firm from Mumbai.
Your profile would be a perfect match for an opening we are working for.
The role is based out of Gurgaon, for an App based firm and will be an ideal switch for your career.
If you are interested to know more, suggest a suitable time to connect and discuss further.
Awaiting your reply.
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