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Audience Analyst
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Audience Analyst

Agency job
8 - 15 yrs
₹5L - ₹15L / yr
Remote only
Skills
Salesforce Management
SQL
Social Media Marketing (SMM)
Salesforce Cloud Marketing
Audience segments
Audience Segments

Responsibilities

  • Create and federate audience segments; both ad hoc using SQL and via internal CDP, to support business units and power their digital marketing channels
  • Build, maintain, and troubleshoot Github jobs and Salesforce Marketing Cloud automation that power our scalable recurring communications, such as lifecycle touchpoints and surveys
  • Work across numerous internal and external marketing platforms (Salesforce Marketing Cloud, Audience Platform, publisher, and social partners, etc)

Qualifications

  • Intermediate SQL programming experience required
  • Minimum 2 years’ experience working with relational databases
  • Ability to collaborate and communicate effectively with a diverse group of partners including marketing, technical teams, and agencies
  • Familiarity with CRM platforms (eg Salesforce Marketing Cloud) and publisher/social partners (eg Facebook, DV360)
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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Shubham Vishwakarma

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