
Assistant Manager Marketing
Job Title: Assistant Manager – Marketing
📍 Location: [WHF / Remote]
🕒 Experience: 4–7 years | Industry: B2B Marketing | Type: Full-Time
🚀 Ready to own marketing end-to-end?
We are looking for a strategic, creative, and hands-on Assistant Manager – Marketing to lead brand, communication, and demand generation efforts across our certification, assurance, training, and digital services.
Despite the title, this is a Manager-level role in scope and responsibility—perfect for someone who thrives in autonomy, drives impact, and elevates visibility, lead flow, and brand authority.
🔑 Key Responsibilities
Marketing Strategy & Planning
• Design and execute annual and quarterly marketing plans across service lines
• Convert technical services (e.g., ISO 27001, ESG, IRCA Courses) into compelling, value-led messaging
Brand & Content Ownership
• Define brand positioning, tone, and messaging across all collaterals
• Lead creation of blogs, case studies, videos, infographics, and social content
Digital Marketing & Demand Generation
• Run SEO/SEM, Google Ads, LinkedIn Ads, and paid campaigns
• Own website lead funnels, landing pages, and MQL performance metrics
Social Media & Visibility
• Manage LinkedIn, YouTube, Instagram strategy and content calendar
• Drive engagement and awareness with original campaigns and creatives
Events & Partnerships
• Manage webinars, conferences, expos, and partner promotions
• Collaborate with associations, media, and learning platforms
CRM, Automation & Analytics
• Use Zoho Campaigns, HubSpot, or Mailchimp for drip campaigns
• Maintain CRM hygiene and report on MQLs, CPLs, CTRs, and ROI
Collaboration & Enablement
• Align with cross-functional teams including sales, training, technical, and HR
• Support pitch decks, proposals, and internal branding
Vendor & Budget Oversight
• Coordinate with agencies, freelancers, and digital vendors
• Track marketing budgets and campaign performance
🎓 Qualifications & Skills
• Bachelor's in Marketing, Mass Comm, Business, or Design
• 4–7 years of B2B marketing experience—preferably in SaaS, consulting, certification, or training
• Digital marketing certifications (Google, Meta, HubSpot) preferred
• Proficient in Canva, Google Analytics, Zoho CRM, SEO tools
• Excellent storytelling, project management, and execution skills

Similar jobs
Job Title : UI/UX Designer (with 3D Animation)
Experience : 3+ years
Location : Noida – Sector 18 (Work from Office)
Role Overview :
We are looking for a creative UI/UX Designer with strong 3D animation skills to design engaging web and mobile experiences.
Mandatory Skills : UI/UX Design, Figma, 3D Animation (Blender/Cinema4D/Maya), Motion Graphics (After Effects/Lottie), Prototyping, Design Systems, Responsive & Accessible Design.
Responsibilities :
- End-to-end UI/UX design (wireframes, prototypes, design systems).
- Create & integrate 3D assets/animations for interactive user experiences.
- Collaborate with Product & Engineering for smooth implementation.
Requirements :
- 3+ years in UI/UX design with a strong portfolio.
- Hands-on experience with Figma, Blender/Cinema4D/Maya, Lottie/After Effects.
- Good understanding of UX principles, accessibility, and responsive design.
- Strong communication & collaboration skills.
Key Responsibilities
1. Strategy & Planning
- Design and implement the annual marketing strategy aligned with business goals across certification, training, and assurance services.
- Develop and maintain a quarterly marketing calendar including campaigns, content, webinars, product/service launches, and events.
- Translate service offerings (e.g., ISO 27001, ISO 14001, ESG Reporting, IRCA Courses, etc.) into value-driven messaging for defined customer personas and industries.
- Build marketing processes, templates, guidelines, and reporting structures from scratch.
- Identify and onboard key vendors/agencies for design, digital, and content support as needed.
2. Brand Building & Positioning
- Define brand positioning, tone of voice, and visual identity in collaboration with leadership.
- Develop core messaging and value propositions for different verticals.
- Ensure consistent branding across all channels and collaterals.
3. Digital Marketing & Demand Generation
- Plan and manage SEO/SEM, Google Ads, LinkedIn Ads, and paid social media campaigns to attract targeted leads.
- Oversee organic and paid growth of the website, optimize landing pages, CTAs, and lead funnels.
- Track lead journey and MQL conversion using tools like Google Analytics and Zoho CRM.
4. Content & Communication
- Own the content roadmap: create, review, and publish case studies, blogs, infographics, brochures, PPTs, videos, and client success stories.
- Draft and manage internal and external newsletters, press releases, and stakeholder communications.
- Collaborate with Subject Matter Experts (SMEs) and auditors to translate technical content into audience-friendly language.
5. Social Media & Brand Visibility
- Own the social media strategy across LinkedIn, YouTube, and Instagram to build awareness, credibility, and engagement.
- Design and manage a social content calendar, reels, visual creatives (using Canva, Adobe Suite), and campaigns for awareness days, standards updates, and success highlights.
- Actively grow follower base and community engagement.
6. Events, Webinars & Partnerships
- Plan and manage virtual webinars, panel discussions, and physical participation in expos, industry events, and conferences.
- Coordinate with business development and training teams for promotion of certification & assurance services, lead auditor courses, open programs, and new modules.
- Build and manage strategic partnerships with industry associations, media platforms, and learning portals.
7. CRM, Automation & Reporting
- Implement marketing automation and drip email campaigns using platforms like Zoho Campaigns, HubSpot, or Mailchimp.
- Maintain lead hygiene, tagging, nurturing, and reporting within CRM systems.
- Prepare weekly/monthly performance dashboards (MQLs, campaign metrics, CTRs, CPLs, ROI).
8. Cross-functional Collaboration
- Work closely with Certification, Training, and Technical teams to align marketing with pipeline and project priorities.
- Support proposal design, pitch presentations, and event collateral.
- Assist HR with employer branding, internal campaigns, and onboarding presentations.
9. Vendor & Budget Management
- Liaise with creative agencies, freelancers, digital ad vendors, and web developers to execute campaigns.
- Prepare and track marketing budget utilization and vendor performance.
Qualifications & Experience
Education:
- Bachelor's degree in Marketing, Mass Communication, Design, or Business.
- Certification in Digital Marketing (e.g., Google, Meta, HubSpot) preferred.
Experience:
- 4–7 years of experience in B2B marketing, preferably in certification, training, SaaS, consulting, or services industries.
- Experience leading multi-channel campaigns and content creation.
- Prior exposure to compliance, ISO standards, ESG, or cyber/information security is an added advantage.
Skills & Competencies
- Strategic thinking with the ability to translate technical offerings into client-centric communication.
- Strong writing, editing, and visual storytelling skills.
- Proficient in Google Ads, Meta Business Suite, Canva, Google Analytics, SEO tools, and CRM platforms (preferably Zoho).
- Excellent planning, prioritization, and project management capabilities.
- Self-motivated, detail-oriented, and able to work cross-functionally with minimal supervision.
Key Performance Indicators (KPIs)
- Monthly/Quarterly Marketing Qualified Leads (MQLs) generated.
- Growth in organic and paid web traffic.
- Performance of campaigns (CTR, CPC, ROI).
- Social media engagement and brand mentions.
- Timeliness and effectiveness of content, creatives, and reporting.
- Internal stakeholder satisfaction.
Why Join Us
- Purpose-Driven Work: Contribute to initiatives that promote safer workplaces, compliance, sustainability, and operational excellence.
- Ownership & Growth: Opportunity to build the marketing function, lead campaigns, and shape brand visibility in domestic and global markets.
- Cross-Functional Collaboration: Work closely with multiple internal teams for strategic alignment and business impact.
- Innovation Culture: Freedom to experiment with tools, channels, and ideas to drive demand, engagement, and visibility.

Python. Django Rest Framework experience would be great, but not essential! We prioritise
quality over quantity.
Postgres with InfluxDB, Oracle, MySQL and Redis experience a plus.
Docker, Kubernetes, Helm, OpenShift and associated tooling.
AWS, especially ECS, Lambda, RDS and DynamoDB. Performance and uptime are super
important to us.
The challenge of scaling a global, distributed API to 10,000+ requests per second.
We have SDKs in a bunch of languages, so the more polyglot you are the better.
If you like writing JS and React that would be awesome too.
About Us
Classplus is India's largest B2B ed-tech start-up, enabling 1 Lac+ educators and content creators to create their digital identity with their own branded apps. Starting in 2018, we have grown more than 10x in the last year, into India's fastest-growing video learning platform.
Over the years, marquee investors like Tiger Global, Surge, GSV Ventures, Blume, Falcon, Capital, RTP Global, and Chimera Ventures have supported our vision. Thanks to our awesome and dedicated team, we achieved a major milestone in March this year when we secured a “Series-D” funding.
Now as we go global, we are super excited to have new folks on board who can take the rocketship higher🚀. Do you think you have what it takes to help us achieve this? Find Out Below!
What will you do?
- Connect the dots between business goals and consumer problems through product development
- Solve the most challenging problem of scaling and business logic
- Design and develop services using test driven development with near 100% code coverage
- Develop and deploy services continuously using CI/CD on a daily basis
- Identify and own meaningful metrics for success and move them dramatically.
- Prepare and present management updates on key initiatives. Communicate clearly at all levels in the organization.
- Conduct multivariate experiments to constantly validate hypotheses and bash all the myths
You should apply, if you
- Display expertise: Have strong proficiency with Nodejs, My SQL, MongoDB and Caching and with code versioning tools, such as Git
- Can improvise: Understand the nature of asynchronous programming and its quirks and workarounds
- Showcase all round knowledge: Understand accessibility, security compliance, user authentication, and authorization between multiple systems, servers, and environments
- Can simplify: Can integrate multiple data sources and databases into one system. This also includes creating database schemas that represent and support business processes, and can implement unit tests
- Can figure out the basics: Understand fundamental design principles behind a scalable application
Being a Part of the Clan!
At Classplus, you’re not an “employee” but a part of our “Clan”. So, you can forget about being bound by the clock as long as you’re crushing it workwise😎. Add to that some passionate people working with and around you, and what you get is the perfect work vibe you’ve been looking for!
It doesn’t matter how long your journey has been or your position in the hierarchy (we don’t do Sirs and Ma’ams); you’ll be heard, appreciated, and rewarded. One can say, we have a special place in our hearts for the Doers! ✊🏼❤️
Are you a go-getter with the chops to nail what you do? Then this is the place for you.
Headquartered in Los Angeles, California, USA, with offices in Hong Kong and Shanghai, Careismatic Brands (CBI) is the world’s largest manufacturer of medical scrubs (uniform apparel). CBI distributes its products through multiple channels including 3rd party retail, wholly owned retail ecommerce sites (http://www.allheart.com/">www.allheart.com), and corporate branded sites (www. http://infinityscrubs.com/">Infinityscrubs.com).
We are looking for a Salesforce Commerce Cloud Developer who is interested in joining a vibrant, fun and cutting-edge organization in our Ahmedabad, India office, to contribute to overall B2C strategy while taking full ownership of designing, engineering, and delivering B2C commerce capabilities across the enterprise. This individual will work with US colleagues and India tech leads to execute CBI’s B2C strategy from our Ahmedabad, India office.
Job Responsibilities:
- Design and implement multiple ecommerce sites (currently on Magento or Shopify)
- Implement feature enhancements to new and existing sites
- Implement 3rd party integrations
- Collaborate with technical leaders in both India and US
- Implement best practices as related to SFCC
Qualifications and Skills:
- Certification in Salesforce Commerce Cloud highly preferred
- Prior experience with full lifecycle development in ecommerce environment using SFCC
- Prior experience integrating to ecommerce system components (e.g. CMS, DAM, PIM, OMS, and ERP)
- Excellent written and verbal communication skills
- Ability to work effectively with non-technical personnel
- Years of Related Professional Experience: 3
- Bachelor's Degree in computer science or similar degrees
- 3 years’ experience in implementing Salesforce Commerce Cloud B2C (Demandware) solutions
- 3 years hands-on experience in web technologies including: HTML, CSS, JavaScript, JSON, AJAX, JQuery, Bootstrap, MVC, web analytics, XML, web services (SOAP/REST), and open source packages/libraries
- Experience with Salesforce Commerce Cloud B2C Storefront Reference Architecture (SFRA)
- Experience source control and collaboration tools such as AzureDevOps, Jira, Confluence, and git
- Experience with web frameworks, interactive web development, responsive web design
- Experience with site speed optimization
Futuristic Labs is exactly what it sounds like - a place to 'dream' & 'build' futuristic products. A research and product development studio with an enthusiastic team working towards building innovative consumer products to create a future with superior and healthier lifestyle.
At the moment we are set out to solve home cooking. To achieve this, we have RIKU, our flagship product, which is a fully automatic, AI assisted rice and curry maker. Other products in this ecosystem are : Semi - A smart induction cook top, A digital kitchen app and a Recipe platform; The perfect blend of hardware and software.
http://getriku.com" target="_blank">http://getriku.com
http://cookwithsemi.com" target="_blank">http://cookwithsemi.com
http://www.klynk.app" target="_blank">www.klynk.app
So if you love good home cooked food and are excited to build an automated solution for the entire cooking process, then this is the place for you!
We are looking for a product designer who has a good understanding of the entire design cycle right from user research, problem discovery, sketching and wire-framing, building flows and interactions, to creating pixel-perfect screens, testing prototypes and working with developers. And most importantly - repeating the cycle all over again to see what more can be done.
We are a fast-paced team focused on complex design challenges. This position works closely with many other teams and will be an advocate for user experience. By constantly focusing on the user, you’ll create products that are not only amazing to look at, but also intuitive and useful to thousands of people worldwide. We are a lean startup and expect you to wear many hats when needed and you are not afraid of getting your hands dirty.
As a Product Designer you will:
- As the first ever Product Designer, you'll be the core owner of our mobile app from start to finish. You’ll help us better understand our users’ needs & pain points, and will have the skills to turn your learnings into beautifully designed visuals and interactions. You'll report to our CTO and collaborate with the engineering team.
- You are an active collaborator/contributor for our other web applications.
- Work closely with cross-disciplinary teams including Product, Engineering, Marketing and various Business teams to deliver delightful customer experiences
- Work closely with the engineering team to assure design quality by auditing implementation during development.
- Define the product briefs together with stakeholders, get buy-in of your design.
- Attend product meetings and have a granular understanding of the company’s goals.
- Facilitate product vision by researching, conceiving, wire framing, sketching, prototyping, and mocking up user experiences as well as developing system information architecture.
- Drive user research, create detailed user journeys and take appropriate design decisions backed by user-behavior and data.
- Effectively work with a team of designers, help them in raising the bar, resolving road-blocks, prioritizing and breaking down complex projects into simpler tasks
- Use basic analytics tools to gather customer data (funnel), iterate on product based on data & feedback to drive improvements in overall product experience.
- Ensure that we have the right product velocity by working with business, growth, and core product teams.
- Measure and iterate on your developed product once it’s live based on product OKRs
- Help team members with other aspects of running a sprint, such as stakeholder interviews, research, user testing and design documentation.
- Mentor junior designers to help other designers work efficiently and participate actively in the hiring process.
- Establish design systems to maintain design consistency and coherence across the brand.
- Develop & document internal tools & processes to translate product requirements into unique designs for desired experiences.
What do we think you need to succeed in this role:
- Experience: You have 3+ yrs experience in a Product Design or related role (Visual Design, UI/UX/CX Design) in designing preferably consumer facing digital products.
- Empathy: You have deep empathy and interest in keeping your customers point of view in the forefront, as well as constantly validating your design either through quantitative or qualitative research.
- Expertise: You have a deep understanding of UX, prototyping, visual design, typography, components usage, wire-framing, information architecture and visual hierarchy along with relentless execution powers. You are well versed with one of the design tools: Photoshop, XD or Figma and its underlying best practices
- Execute: You can create pixel-perfect visual designs with a good sense of aesthetics, with great attention to detail.
- Ownership: You can work independently and have high ownership of getting things done. You take the lead in discovering problems and execution.
- Leadership: You have the ability to lead and manage several complex projects simultaneously
- Growth Mindset: You welcome challenges, product feedback and ambiguity as a path to unlock your maximum potential.
- First Principle’s Thinker: You excel at understanding and solving complex problems via first principles. You can understand business, design and engineering goals along with constraints.
- Planner: You are good at project management and comfortable breaking down complex projects into simpler tasks.
- Timeline focused: You take pride in balancing fast shipping with quality shipping, with the ability to deliver solid work on a tight schedule.
- Curiosity: You love exploring new products in the market for coming up with new ways to make the product more complete and robust.
- Learner: You have the ability to learn quickly, teach yourself new skills, and thrive within a complex, fast-paced environment
- Effective Communicator: You are comfortable and confident articulating ideas and presenting your work/thoughts in verbal or written form.
Benefits
Curious what it's like to work at Futuristic Labs?
Being in an early start-up, you will be working closely and along with the leadership team and can potentially learn and grow exponentially.(other roles)
Our people are at the heart of what we do at Futuristic Labs. We know we are better when all of our people are developed, engaged and able to bring their whole authentic selves to work. We invest in the health and well-being of our people. We train and reward talent and are looking to develop leaders at all levels to bring out the best in each othe
● Must have knowledge of batch process manufacturing expertise in all the following project
● Continuous and batch control strategies
● Essential Skills Required: Knowledge of Good Manufacturing Practices (GMP),HACCP
Principles,
Thorough knowledge of various manufacturing processes and leverage this to implement
processes in line with Saroj Agro Industries product line.
Well conversant with FSSAI, W&M and PCRO requirements.
Well conversant with implementing quality systems at contract manufacturing / 3P
locations.
Well developed competencies in laboratory testing of food products.
To develop products which compare well with the selected national brands.
To deliver the process costs & margins in the company decided framework.
Quality & legal compliance.
Category analysis & trending - Experience of new food product development, awareness of
formulation of food development, testing method for eg preservative testing, fragrance
testing.
Utilize Formulation understanding and troubleshooting skills in the Foods
FDA regulated sector.
Able to design batch architecture for complex recipe control across multiple
units/equipment trains.
Lead or work on a project team responsible for the design, configuration and testing of
continuous and batch control strategies.
Monitor and control assigned work scope against the project plan.
Understand the project scope and financials; identify change orders and justify changes to
Project Management.
Knowledge of Good Manufacturing Practices (GMP), HACCP Principles, ISO 9000, and
applicable food codes for food service operations.
Must have knowledge of batch process manufacturing expertise in all the following project
phases: Requirements documentation, detailed design generation, implementation, system
integration, testing and on-site startup.
Excellent verbal and written communication skills in English

- Experience in Business analytics, well versed with sales/marketing analytical tools.
- Experience in business consulting is a plus.
- Proven experience in sales, client communication, negotiation, marketing, data analysis, and project management.
- Good in Business Development, Marketing Operations, Sales, Product Management, Competitive Analysis, Market Research.
- Experience in project management is a plus.
- Regular at maintaining a timesheet.
- Will need to develop proficiency in Hubspot, Asana, Google Documents.
- Proficient in Analytical tools (Power BI, Tableau, etc).
- Proficient in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.), Google docs.
- Excellent business communication and writing skills.
- Excellent at web research and educating one-self about different topics.
- High aptitude in managerial skills.
- Ability to handle the intense workload, pace, and training timelines.
- Identifying and addressing operational, financial, and technological risks within the business.
- Maintaining, testing, and improving business and systems operations.
- Building and maintaining relationships with key stakeholders.
- Identifying and capitalizing on improvement opportunities.
- Identifying innovative ways to increase customer satisfaction.
- Evaluating the performance of project teams to ensure that targets and deadlines are met.
- Communicating ideas and viewpoints to senior management.
- Acting as a liaison between business and IT groups.
- Supervising the design of new products and evaluating how these will perform on the market.
- Creating monthly performance reports.
- Maintain a timesheet regularly.
- Be proficient in MS office.
- Develop proficiency in Hubspot, Asana, Google Documents.
- Have excellent Email Communication Skills.
- Have excellent at web research and education one-self about different topics.
- Have high Aptitude and Strong Analytical Skills.
- Be good in Competitive Analysis & Online Research.
- To handle the intense workload, pace and training timelines.
- Have strong written, verbal and collaboration skills.
- Have fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.), Google docs, Data Entry.



