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As the Technical Content and copywriter at Alt Mobility, you would be a key player in shaping our brand's narrative by creating technical content that effectively communicates the value and benefits of our fleet maintenance solutions to a diverse audience. You will work closely with the founders, engineering, and marketing teams to develop compelling content that showcases our technical expertise and commitment to sustainability.
Responsibilities:
- Develop and execute technical and comprehensive content strategy that aligns with our brand identity and company objectives.
- Write clear, persuasive, and engaging copy for various marketing materials, including websites, product descriptions, brochures, emails, social media, and more.
- Create thought leadership articles, whitepapers, case studies, and blog posts to showcase our expertise and drive engagement within the B2B space.
- Collaborate with cross-functional teams to gather insights, technical details, and product information to inform your content creation.
- Translate complex technical concepts into accessible and engaging content for diverse audiences.
- Optimise content for SEO to ensure maximum visibility and organic reach.
- Edit and proofread content to ensure accuracy, consistency, and adherence to brand guidelines.
- Stay current with industry trends, competitive analysis, and emerging topics to inform your content strategy.
- Contribute to brainstorming sessions and creative discussions to generate innovative content ideas.
- Manage multiple projects and deadlines, adapting your writing style to suit different channels and target audiences.
Qualifications:
- At least 3+ years of experience in the technical content and copywriting role in a 0-1 stage product start-up or from an automotive/EV background.
- Proven portfolio showcasing a range of written content, including web copy, articles, blog posts, and marketing materials.
- Bachelor's degree in Marketing, Communications, English, Journalism, or a related field (Master's degree and Engineering is a plus).
- Strong storytelling and narrative-building skills, with the ability to create compelling and informative content.
- Exceptional writing, editing, and proofreading abilities.
- Familiarity with SEO principles and best practices for content optimization.
- Creative thinker with the ability to convey technical information in an accessible and engaging manner.
- Proficiency in using digital marketing tools.
Why should you join us?
- The Sector: EVs are the next big thing to disrupt the transportation sector. You will be working at the intersection of mobility, data science and finance.
- Growth: The experienced founding team has deep insights about the sector and is looking at creating India’s largest EV ecosystem platform - consolidating EV, logistics, finance, charging, and OEMs all under a single roof. You will be in the top 50 employees to join the company and witness exponential growth.
- Traction: The company owns a fleet of over 5,000 vehicles across 8 cities in India, managing an AUM of over $8mn in just the last 16 months. The EV sector is growing at a very fast pace and we have positioned ourselves as the leader in this sector. The company is profitable and self-sustainable.
- Investors: Backed by marquee global institutional investors, who will lead the series A as well within the next 12 months.
- We are already making revenues! Ask us how?
- All of the above perks, along with an insurance plan, a cool office, a competitive market salary and a great culture to work with a high potential 0-1 stage, collaborative and dynamic startup culture.
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Join us in our mission to transform the future of sustainable mobility. As a Content & Copy Writer, you will play a pivotal role in shaping the landscape of electric vehicles and with focus on building our brand by crafting compelling content and with a passion for driving growth in a dynamic startup environment, we shall together make a positive impact on the world.
Responsibilities:
. Handling/Maintaining Client Relations and communication
.Creative and innovative concerning Idea Generation for all kinds of branding activities for the client
· Excellent knowledge of branding and promotional activities for all leading social media platforms such as Facebook, Twitter, Instagram, LinkedIn etc.
· Assist with the planning of marketing strategies to help drive traffic and engagement to the website
· Produce content for social media channels such as Facebook, Twitter, Instagram, LinkedIn, Pinterest etc.
· Keep up to date with any social media trends
· Track social media influencers
· Ensure you produce a consistent brand message,captions , and content across all the social media channels
· Regularly monitor competitor social media sites and create competitor analysis reports
· Contribute to the company blog
· Assist with social media performance reports
· Engage with social media users and respond to any mentions over Facebook, Twitter, Instagram, LinkedIn, Pinterest etc.
· Writing effective SEO content for blogs, websites and social media accounts.
· Coordination with the digital marketing team to report findings and recommendations.
Qualifications:
· Graduates with a minimum of 3-4 years of experience.
· Outgoing and easy to work with.
· Substantial social media presence.
· Ambitious and hardworking.
· Knowledge of tools for designing and video editing is an added advantage.
· Excellent communication skills
Relevant experience in determining a target audience and how to cater to unique marketing campaigns to capture their attention.
The ideal candidate possesses a passion for writing and innovative ability to create successful marketing campaigns and aid in creating company growth.
Key Responsibilities
You will be responsible for:
- Writing mesmerizing content, like game questions, titles, messages, etc.
- Copywriting.
- Writing blogs and articles.
- Thorough research on industry-related topics and generating ideas for content.
- Proofreading the blog articles, game content, and content-related thing.
- Working on the website admin, therefore, he/she should be familiar with WordPress or similar software.
- Working on game admin and updating the content to it.
- Creating event content and engaging content for social media.
- Making the existing game content more interesting and entertaining.
- Working on Upwork for hiring freelancers for content-related jobs.
- Have basic knowledge of SEO.
- Knows MS Word and MS Excel in particular.
- Working as a think tank to make our games, gaming content, and user experience better.
- Working closely with the marketing and testing team.
Qualifications:
0-6 months of proven experience as a Content Writer
Preferably a graduate in English Literature/ Mass Communication
Other Details:
Job Type: Work from Office; 5 days a week; 10:00 a.m. to 7:00 p.m.
Compensation: 2-2.5 LPA
Role Type: Full-time
Location – Noida Sector-62
1. To write on a variety of topics related to education and courses offered by the colleges and institutions in India and educational news and updates etc.
2. Knowledge of writing articles, blog posts, descriptions, page titles etc. for digital media.
3. Create content which gives website readers access to information in a simple, easy to understand language.
4. The content writer should know the target audience and write content to engage and draw visitors.
5. Generate content, making smart use of keywords. The text should have relevant keywords and variations for better search engine ranking and indexing.
6. Creating stories from in-house reports/surveys monthly.
7. Developing new ideas for web content.
8. Work with team members to enhance content pieces.
9. Candidates handled a team will be given preference.
Desired Profile
1. Freshers with impressive writing skills are welcome.
2. As a web content writer, ability to write engaging content for websites.
3. Knowledge in writing content for websites/print/company blogs.
4. Good written and communication skills.
5. Awareness of Search Engine Optimization (SEO), internet marketing trends is a plus.
6. Excellent time management skills.
Personal Traits:
1. Excellent written and oral communication skills.
2. Excellent problem solving skills.
3. Should be excellent in Time Management, Planning Skills & Organizing Skills.
Highly creative and imaginative with an effective writing style that is fresh, consistent, and customer friendly
Have a flair for writing with an understanding of what works on the internet and social media
Knowledgeable about digital marketing tactics, including SEO, email marketing, and web analytics
Writes (and sometimes edits) digital content that meets project goals and end-user needs for complex efforts
Ensures online content complies with corporate brands standards, web style guide, legal and compliance
Review stats on an ongoing basis to understand how the content is working and improvise accordingly
Have a portfolio of published articles
Performing research and covering the latest happenings and updates in the business world.
Finding and covering emerging trends /companies in the financial system.
- Education - BS or BA. English, Computer Science or Engineering
- Experience - 8+ years of experience in Technical Writing; developing software and hardware documentation for global customers.
- Tools
- Authoring/Editing/Publishing - MadCap Flare/MadCap Central (preferred) or experience in any one of the topic-based/DITA-based authoring tools such as Oxygen XML, XMetal, Framemaker (structured).
- Source/version control - Git/Gerrit, GitHub, or Bitbucket.
- Feature/Defect Management - Jira, Rally, or any industry-standard, agile project/defect management software.
- Collaboration and Process Management - Confluence, Wiki
- Domain - Familiarity with compute, cloud, storage, network, security, or virtualization technologies.
- Communication and writing - Excellent written and verbal communication skills in English.