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Senior Graphic Designer
Senior Graphic Designer

Senior Graphic Designer at ToppersNotes · Jaipur · 5 - 10 years · ₹6L - ₹12L / yr (ESOP available) · Profitable · Posted 21 Jan 2026

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Senior Graphic Designer

Deepti Kashyap's profile picture
Posted by Deepti Kashyap
5 - 10 yrs
₹6L - ₹12L / yr (ESOP available)
Jaipur
Skills
Adobe Photoshop
skill iconAdobe Illustrator

Job Title: Design Lead – Brand, Creative & Visual Identity (D2C)


Location: Jaipur (Onsite)

Experience: 5–10+ years

Department: Creative & Brand

Employment Type: Full-time



---


About the Role


We are seeking an exceptionally talented and intellectually strong Design Lead who can build, lead, and inspire our in-house design team. This is a high-impact role for someone who understands how fast-growing D2C brands operate and can translate brand narratives into powerful visual identities.


The ideal candidate has graduated from a leading design school, possesses a deep understanding of brand-building, and can create everything—from logo, brand language, packaging, and social media designs to website visuals, AI-driven creatives, and marketing collaterals—with consistency and excellence.


This person should be able to take a brand document or idea and convert it into a living, breathing visual identity that speaks the brand’s language across every touchpoint.



---


Key Responsibilities


1. Brand Identity & Visual Language Development


Create and maintain the entire brand theme—including logo, color palette, typography, patterns, UI/UX style, and creative language.

Translate abstract brand narratives into compelling visual identities that resonate with consumers.


Build design systems and guidelines to keep all creatives aligned and consistent.



2. Creative Design & Execution


Oversee and create:

Social media creatives

Video design & motion graphics

AI-generated creatives

Packaging design (boxes, covers, sleeves, labels)

Marketing collaterals (brochures, flyers, banners, posters)

Website design and landing pages

Brand showreels and visual storytelling content

Ensure high-quality, on-brand designs for all marketing, product, and communication needs.



3. Team Leadership & Management


Lead, mentor, and manage a team of graphic designers, motion artists, illustrators, and design interns.

Hire top talent and build a high-performance creative team.

Review creative output and ensure timely, creative, and error-free delivery.

Train the team on brand guidelines, visual storytelling, and new design trends.



4. Strategy & Cross-Functional Collaboration


Work closely with founders, marketing, product, production, and script teams to conver

Understand campaign objectives and bring creative vision to life across mediums.

Maintain a design pipeline and ensure smooth workflow management.



5. Innovation & Creative Intelligence


Stay updated with design trends, AI tools, UI/UX evolution, D2C brand aesthetics, and global visual standards.

Use AI-based tools for speed, creativity, and experimentation.

Create designs that not only look good but also communicate with clarity and convert effectively.




---


Required Skills & Qualifications


5–10+ years of design experience, preferably with leading D2C brands or creative agencies.

Graduation from a reputed design school (NID, NIFT, IDC, Srishti, Pearl, MIT-ID, etc.).


Strong portfolio demonstrating brand identity creation, packaging design, digital creatives, and storytelling capability.


Proficiency in design tools: Adobe Suite, Figma, and modern AI-based design tools.


Deep understanding of brand psychology, consumer behavior, and design communication.


Proven experience building and managing design teams.


Ability to convert briefs, strategies, and documents into compelling visual narratives.


Excellent aesthetic sense and a passion for building memorable brands.

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About ToppersNotes

Founded :
2015
Type :
Product
Size :
100-500
Stage :
Profitable

About

ToppersNotes, is a venture backed edtech startup. We are looking for exciting people to work on board to build automated learning platform.

 

We have a team full of IIT grads, faculties from IITB and have vast experience in fields of AI/ML, Data Analytics.

 

We are expanding out our technical team in order to realize this solution.

Read more

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10Mandatory (Portfolio) - Strong portfolio of end-to-end journey design for app and web, design system work, and research or experimentation outcomes with measurable impact

Read more
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Bengaluru (Bangalore)
3 - 6 yrs
Best in industry
Visual Designing
Brand Design
Content Design
Graphic Designing
Illustration
+23 more

Brand & Content Designer


ABOUT THE ROLE

We are an AI-first company. We build AI for large, regulated businesses — software that reaches decisions at the point of contact, in the places work actually happens, away from a desk — and we run on AI internally too. Our market is expanding quickly and we are growing with it, which is the reason this role exists.


The Brand & Content Designer makes what this company shows the world. You work closely with the Head of Marketing, who sets the direction and owns the brand system and is hands-on in production alongside you. You will be one of the first people in this function, with the range and the visibility that comes with that.


The brief is broad and the pace is quick — several formats a week rather than one campaign a quarter — which is possible only because we work AI-first. That is a hard requirement, not a preference: if an AI creative suite is not already part of how you design, edit and produce today, this is not the right role for you. Our design language is warm minimalism: no decoration, generous whitespace, typography doing the work.


WHAT YOU WILL DO?

  • Decks and sales collateral. Client decks, proposals, one-pagers and vertical kits, at the pace sales needs them, without the brand drifting.
  • Social and campaign creative. Daily social assets, campaign visuals, account-specific landing page design, event and email creative.
  • Illustration. Extend our illustration system to new scenes and verticals — vector work in Illustrator, consistent with the existing set.
  • Video and motion. Short product films, customer story edits, social cutdowns, motion graphics and versioning.
  • Shoot-to-edit where needed.
  • AI-led production. Use image, video and generative design tools to compress production time — and know where they fail and hand work back to craft.
  • Brand consistency. Apply the visual system across everything the company sends out, and catch off-brand work before a customer does.
  • Templates and kits. Turn every finished asset into a reusable template, so the next version takes an hour and anyone can produce it.
  • Web and light layout. Design and lay out pages in our CMS or design tool, working with the growth marketer who builds and ships them.


EXPERIMENTAL WORK

A standing part of this role is work nobody in our space has done yet. We protect time for it, ship it publicly, and expect some of it to fail.

  • Generative film and motion at a volume a conventional team cannot reach.
  • An illustration system extended by models trained on our own visual language.
  • Interactive, explorable pages where the industry sends static one-pagers, and creative built for a single named account in hours rather than weeks.


WHAT WE ARE LOOKING FOR?

  • You already work AI-first. Image, video and generative design tools are part of your daily practice today — not something you have read about or mean to try. Show us what you have made with them, and tell us where they failed you.
  • 3–5 years designing and producing marketing content, ideally at a startup or small in-house team where you made everything yourself.
  • Strong across the Adobe toolset — Illustrator especially, plus Photoshop, InDesign and Premiere or After Effects. Figma for layout.
  • Real illustration ability — not stock, not clipart. You can draw within an existing visual system and keep it coherent.
  • Video editing done end to end, including motion graphics and sound. A reel matters more than a résumé here.
  • Typographic discipline — our language is minimal, so spacing, hierarchy and restraint are the craft.
  • Fast, organised and comfortable with volume — multiple briefs a week, versioned properly, delivered on time.
  • You take direction well and improve on it. The brand system is owned by the Head of Marketing; the making sits with you.


BONUS POINTS

  • You already build and ship what you design — no-code site builders, AI-assisted web tools, HTML and CSS
  • B2B or enterprise design experience
  • Presentation design at speed · 3D or generative visual work
  • Copywriting instincts for headlines and captions.


WHERE THIS GOES?

You are early. The templates, illustration system and production methods you build now become what the next designers work from, and the brief widens as fast as you can take it on — toward owning the brand system, or toward leading content production. You will also learn to build and ship what you design.

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Shubham Vishwakarma

Full Stack Developer - Averlon
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