
Key Responsibilities:
1. Scriptwriting & Concept Development
Develop engaging scripts for advertisements across platforms such as YouTube, Instagram, Facebook, OTT, and digital campaigns.
Create storyboards, concepts, and frameworks that bring ideas to life visually and emotionally.
Write scripts for brand videos, explainer videos, testimonial videos, product launch videos, and motion graphics content.
Craft strong messaging aligned with brand tone, target audience needs, and marketing objectives.
2. Content & Creative Strategy
Work closely with marketing to understand campaign goals, audience behaviour, and positioning.
Participate in brainstorming sessions and develop creative concepts and themes for campaigns.
Ensure all scripts follow a strong creative direction, storytelling style, and narrative flow.
Adapt script ideas into shorter versions, teasers, reels, and platform-friendly formats.
3. Collaboration & Production Support
Work with video editors, designers, voice-over artists, and production teams to ensure the script vision is executed accurately.
Provide direction during video shoots or recordings when required.
Review final outputs and recommend creative improvements for higher impact.
4. Research & Insights
Study competitor ads, industry trends, student pain points, and content patterns to generate fresh ideas.
Experiment with different storytelling styles—emotional, humorous, inspirational, narrative-based, problem-solution, etc.
Analyze ad performance data to improve script quality and engagement.
- Skills & Requirements
Strong flair for creative writing, storytelling, and script development.
Ability to convert product benefits and educational concepts into relatable, high-impact scripts.
Excellent command over English and Hindi (bilingual scriptwriting is a plus).
Prior experience writing scripts for ads, short videos, digital content, or storytelling formats.
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About ToppersNotes
About
ToppersNotes, is a venture backed edtech startup. We are looking for exciting people to work on board to build automated learning platform.
We have a team full of IIT grads, faculties from IITB and have vast experience in fields of AI/ML, Data Analytics.
We are expanding out our technical team in order to realize this solution.
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Time management
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