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Media & PR Specialist

Media & PR Specialist at Exito Media Concepts Pvt Ltd · Bengaluru (Bangalore), Mangalore · 2 - 4 years · ₹3L - ₹6L / yr · Profitable · Posted 26 Mar 2024

Exito Media Concepts Pvt Ltd's logo

Media & PR Specialist

Juhi Lakhmani's profile picture
Posted by Juhi Lakhmani
2 - 4 yrs
₹3L - ₹6L / yr
Bengaluru (Bangalore), Mangalore
Skills
Social media strategy
Content Writing
Press release
Event marketing
Analytics
Media relations

We are looking for an experienced Media and PR Specialist who can help us elevate our brand presence and manage our media relations. The ideal candidate should have a proven track record in the B2B events industry and possess a deep understanding of media strategy and public relations.

 

Responsibilities & Scope of Work:

 

1. Media Strategy: Develop and execute a comprehensive media strategy to enhance our brand visibility and reputation within the industry.

2. Press Releases: Draft compelling press releases and news articles to announce company milestones, event launches, and other newsworthy developments.

3. Media Relations: Build and maintain strong relationships with key media outlets, journalists, and industry influencers.

4. Content Creation: Create engaging and informative content for various media channels, including social media, newsletters, and the company blog.

5. Event Promotion: Collaborate with the marketing team to promote our events through media channels, securing coverage and partnerships.

6. Analytics: Monitor and report on media coverage and PR efforts, providing insights and recommendations for continuous improvement.

 

Requirements and Qualifications

 

  • Bachelor's degree in Communications, Public Relations, or a related field.
  • 2+ years of experience in media relations and PR, preferably in the B2B events industry.
  • Proven success in securing media coverage and building media relationships.
  • Exceptional written and verbal communication skills.
  • Strong organizational and project management abilities.
  • Proficiency in PR software and analytics tools.
  • Creative thinking and the ability to generate innovative PR ideas.

 

Job Type:

1. Full time & On-site

2. 5 day work week

 

Location: Bangalore/Mangalore

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About Exito Media Concepts Pvt Ltd

Founded :
2010
Type :
Services
Size :
100-1000
Stage :
Profitable

About

Exito is a business solutions company which constructs tailor made solutions and content by designing a platform that would provide new business opportunities and business solutions to our clients. We use the innovative mergence of entertainment and business through research and analysis to create congresses, forums, exhibitions and conferences to inform world markets and be the meeting point for the world's buyers and sellers. We create authoritative content delivered through market leading brands, enabling our customers to find the essential data, analysis & commentary to support their decisions. Our purpose is to design the newest & edgiest business platforms that would create business opportunities & give our clients better business solutions.

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5 - 8 yrs
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Social Media Marketing (SMM)
Corporate Communications
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Lead – Strategic communications and PR lead


Location: Madhapur, Hyderabad

Employment Type: Full-Time

Experience: 4-8 Years

Reporting To: Founder / CEO


About the Role

We are looking for a Brand & Digital Communications Lead to manage the company's brand identity, social media presence, public relations, and corporate communications. The role involves working directly with the Founder/CEO to develop communication strategies, create engaging content, and strengthen brand visibility.

Key Responsibilities

Brand Strategy: Develop and execute brand communication strategies to improve brand awareness and market positioning.

Social Media Management: Manage LinkedIn and other social media platforms, including content planning, publishing, and engagement.

Founder Communications: Create LinkedIn posts, articles, speeches, and thought-leadership content for the Founder/CEO.

Public Relations: Build media relationships, manage press releases, coordinate interviews, and handle PR activities.

Content & Storytelling: Create compelling content, customer success stories, case studies, blogs, and company announcements.

Market Research: Monitor industry trends, competitor activities, and brand communication opportunities.

Cross-functional Collaboration: Work with internal teams to gather business updates and coordinate marketing initiatives.

Brand Consistency: Maintain consistent messaging across channels while ensuring confidentiality of sensitive information.


Requirements

5-8 years of experience in brand communications, digital communications, PR, content strategy, or related fields.

Strong written and verbal communication skills.

Proven experience in social media management, particularly LinkedIn.

Excellent storytelling, content creation, and editorial skills.

Experience working with founders, CEOs, or senior leadership.

Understanding of PR, media relations, and corporate communications.

Ability to independently manage communication strategies and execute campaigns.

Experience in startups or high-growth companies is preferred.

Strong organizational skills, attention to detail, and discretion.

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