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JD for Digital Marketer (Adword Expert)

Responsibilities and Duties

1.Create, categorize, and refine keyword lists to create a comprehensive campaign that drives qualified visitors to our site

1. Perform management of PPC accounts on Google AdWords, Yahoo, Bing and other search platforms for a variety of clients.
2. Assist in the maintenance and monitoring of keyword bids, budget caps and other important account metrics.
3. Create online banner adverts and oversee pay per click (PPC) ad management
4. Track and analyze website traffic flow and provide regular internal reports
5. Manage and maintain updates for keyword lists.
6. Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting,

 display network, and other facets of paid search in accordance with client goals.

1. Familiarity with Google Adwords reporting interface

Job Requirements:

• Experience in Search Engine Optimizations (SEO) Search Engine Marketing (SEM) and Paid Search (PPC).
• Proficiency in MS Office
• Experience working with AdWords and Bing Ads
• AdWords certification required
• Ads 360 experience (previously Double-click Search)
• BS/BA degree preferred
• Agency experience preferred
• High proficiency with Google Analytics, Bing Analytics and other website analytics software

Strong State / Regional Business Leadership Profile (Solar / Energy D2C)

Mandatory (Experience 1): Must have 8+ years of experience in business development, with strong D2C exposure

Mandatory (Experience 2): Must have experience managing multi-branch or district-level operations with ownership of revenue growth and execution

Mandatory (D2C Exposure): Must have at least 2 years of experience in D2C sales industry, candidates purely from EPC, project-only or channel-only roles should be avoided

Mandatory (Business Ownership): Must have exposure to branch-level revenue ownership, P&L and market expansion responsibilities

Mandatory (Knowledge): Understanding of PM Surya Ghar Yojana, subsidy mechanisms, and DISCOM regulations

Mandatory (Language): Fluency in Odiya is mandatory

Mandatory (Location): Candidate must be comfortable operating from Balangir, Sambalpur, Jharsuguda, or anywhere in Western Odisha

Mandatory (Company): D2C product companies

Mandatory (Note): This role will be an equal mix of IC and team management responsibilities

We are looking for a Functional Consultant to join our team and play a key role in the implementation and support of our software solutions for clients. This is a remote, full-time opportunity ideal for someone who enjoys working closely with customers, solving problems, and improving business processes through technology.

This role requires strong willingness to learn and understand our product in depth, as well as a proactive attitude toward continuous learning and growth within the company.

Key Responsibilities

• Act as a liaison between clients and the technical team to understand business requirements.
• Configure and deploy the software platform based on client needs.
• Learn the product thoroughly to provide effective client onboarding, training, and support.
• Conduct virtual client training and user onboarding sessions.
• Create and maintain implementation documentation and training resources.
• Provide post-implementation support and resolve client issues in a timely manner.
• Collaborate with internal teams to enhance product functionality and user experience.
• Support data migration and UAT (User Acceptance Testing) phases during onboarding.

Qualifications

• Bachelor's degree in any discipline (preferred: Engineering, IT, Business, Food Technology).
• 0–2 years of experience in a functional, consulting, or client-facing role.
• Excellent communication and presentation skills.
• Eagerness to learn new tools, systems, and product functionalities.
• Strong problem-solving ability and attention to detail.
• Basic understanding of SaaS platforms or ERP/CRM systems is a plus.
• Self-motivated with the ability to work independently in a remote setup.

What We Offer

• Flexible remote working environment.
• A strong learning curve with hands-on client projects and product knowledge.
• Supportive and collaborative team culture.
• Long-term growth opportunities within the company.

• Starting and stopping SAP instance.
• User administration – setup and maintenance.
• Authorization / Role / Profiles – setup and maintenance.
• Setup SAP security.
• Maintenance of system's health.
• Monitor system performance and logs.
• Spool and print administration.
• Maintain system landscape.

Develop, design, and implement embedded applications.

· Prepares appropriate documentation as required by internal product development processes

· Conducts and participates in design, code and test reviews and inspections, as well as the feasibility, efficacy and compliance to functional and regulatory standards.

· Works closely with the software team, the software verification team, the functional manager and the project manager.

· Collaborates with distributed, cross-functional teams to ensure products meet quality, performance, scalability, reliability and schedule goals.

· Investigates software, hardware, and system problems using a variety of techniques and provides innovative solutions.

· Conduct and participate in reviews and inspections for all elements in the firmware lifecycle to ensure that our code quality and customer satisfaction goals are achieved

· Integrate and validate new product designs

· Provide post-production support

Skill Sets:

• B.Tech. / M.Tech. (any stream)

· Good knowledge in firmware development field with more than 3 years of experience

· Basic knowledge of software life cycle, algorithm and data structure.

· Excellent knowledge of OS, coding techniques, IP protocols, interfaces and hardware subsystems

· Adequate knowledge of reading schematics and data sheets for components.

· Ability to understand the electrical schematics and work closely with electrical team.

· Experience with Real Time Operating Systems and Embedded Linux.

· Mode of network connectivity - good idea about GSM/GPRS, Wifi, Ethernet mode of connections. TCP, MQTT, HTTP mode of connection will be a big plus

· Protocols Like UART, SPI, I2C, CAN, MODBUS, TCP/IP, USB, Bluetooth.

· Experience in modules like Wi-Fi, BLE, Lora WAN, ZIGBEE, RF etc.

· Should have experience in working with TFT and LED displays.

· Extensive experience in micro-controller/microprocessor (like ARM Cortex M, ESP32, STM Chips, NXP, BeagleBone , ESP chips, BeagleBone black, STM Chips, Atmega chips etc.)

· Familiarity with software configuration management tools, defect tracking tools, and peer review (GIT, SVN)

· History of driving project execution and timely delivery while ensuring a quality focus.

· Experience writing / interfacing with device drivers.

· Experience in Agile development processes and philosophies.

· Strong documentation and writing skills

Mandatory Skills:

· Basics of embedded system development

· Embedded C/C++

· Scripting Lang - Python

· Basics of wireless communication

· RTOS

· Strong Problem-Solving Skills

· Analytical Skills (Good Aptitude)

· Communication Skills

Responsibilities

 Analyze user engagements (e.g. click-through and bounce rates)

 Report on web traffic from all social media

 Build and support SEO strategies, including optimizing keywords in content marketing projects

 Identify the habits of our online customers and suggest ways to reach a broader audience

 Maintain a cohesive strategy across all platforms to increase our brand awareness

 Coordinate with our digital team and the Marketing department to design advertising campaigns

 Ensure timely responses to customers and followers’ queries and comments

 Advise other employees on their social media activity (e.g. how to respond to comments and questions by customers and what to share on personal or company accounts)

 Research how emerging social networks and features can benefit our company

Requirements:

 Previous work experience as a Social Media Analyst, Social Media Coordinator, or similar role

 Hands-on experience with social media platforms and digital marketing campaigns

 In-depth understanding of SEO, keyword research, and Google Analytics

 Experiences with social media management tools, like Buffer and Hootsuite

 Familiarity with online content (experience with WordPress and content management systems preferred)

 Ability to identify target audience preferences and trends

Excellent communication skills

 Time management and multitasking skills

 Additional qualifications in digital technologies or social media management will add plus points to your performance.

We are looking for an iOS developer responsible for the development and maintenance of applications aimed at a range of iOS devices including mobile phones and tablet computers. Your primary focus will be development of iOS applications and their integration with back-end services. You will be working alongside other engineers and developers working on different layers of the infrastructure. Therefore, a commitment to collaborative problem solving, sophisticated design, and the creation of quality products is essential.

Responsibilities:

• Design and build applications for the iOS platform
• Ensure the performance, quality, and responsiveness of applications
• Collaborate with a team to define, design, and ship new features
• Identify and correct bottlenecks and fix bugs
• Help maintain code quality, organisation, and automation.

Requirements:

• Proficient with Swift 4 (depending on project requirements), and Cocoa Touch
• Experience with iOS frameworks such as Core Data, Core Animation, etc.
• Experience with Online/Offline storage, threading, and performance tuning
• Familiarity with RESTful APIs to connect iOS applications to back-end services
• Knowledge of other web technologies and UI/UX standards
• Understanding of Apple's design principles and interface guidelines.
• Knowledge of low-level C-based libraries is preferred.
• Familiarity with cloud message APIs and push notifications
• Knack for benchmarking and optimisation
• Proficient understanding of code versioning tools (such as Git, Mercurial or SVN)
• Familiarity with continuous integration