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JD for Digital Marketer (Adword Expert)

Responsibilities and Duties

1.Create, categorize, and refine keyword lists to create a comprehensive campaign that drives qualified visitors to our site

1. Perform management of PPC accounts on Google AdWords, Yahoo, Bing and other search platforms for a variety of clients.
2. Assist in the maintenance and monitoring of keyword bids, budget caps and other important account metrics.
3. Create online banner adverts and oversee pay per click (PPC) ad management
4. Track and analyze website traffic flow and provide regular internal reports
5. Manage and maintain updates for keyword lists.
6. Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting,

 display network, and other facets of paid search in accordance with client goals.

1. Familiarity with Google Adwords reporting interface

Job Requirements:

• Experience in Search Engine Optimizations (SEO) Search Engine Marketing (SEM) and Paid Search (PPC).
• Proficiency in MS Office
• Experience working with AdWords and Bing Ads
• AdWords certification required
• Ads 360 experience (previously Double-click Search)
• BS/BA degree preferred
• Agency experience preferred
• High proficiency with Google Analytics, Bing Analytics and other website analytics software

Skills and requirements

• Experience analyzing complex and varied data in a commercial or academic setting.
• Desire to solve new and complex problems every day.
• Excellent ability to communicate scientific results to both technical and non-technical team members.

Desirable

• A degree in a numerically focused discipline such as, Maths, Physics, Chemistry, Engineering or Biological Sciences..
• Hands on experience on Python, Pyspark, SQL
• Hands on experience on building End to End Data Pipelines.
• Hands on Experience on Azure Data Factory, Azure Data Bricks, Data Lake - added advantage
• Hands on Experience in building data pipelines.
• Experience with Bigdata Tools, Hadoop, Hive, Sqoop, Spark, SparkSQL
• Experience with SQL or NoSQL databases for the purposes of data retrieval and management.
• Experience in data warehousing and business intelligence tools, techniques and technology, as well as experience in diving deep on data analysis or technical issues to come up with effective solutions.
• BS degree in math, statistics, computer science or equivalent technical field.
• Experience in data mining structured and unstructured data (SQL, ETL, data warehouse, Machine Learning etc.) in a business environment with large-scale, complex data sets.
• Proven ability to look at solutions in unconventional ways. Sees opportunities to innovate and can lead the way.
• Willing to learn and work on Data Science, ML, AI.

Who We Are:

Polosoft helps brands solve complex challenges through our integrated development and services offering. Headquartered in Bhubaneswar with offices in Delhi & USA, our teams are connected by a set of core values that inform everything we do, from how we hire to how we work together: values like Everyone Matters, No Silos, and Masters of Our Craft.

At Polosoft, we are creating a new model for a new age client, and we are obsessed with measured impact. We combine digital, analytical, and creative capabilities with industry knowledge and experience. That means clients can bring us their biggest challenges, knowing we have what it takes to bring a new business vision to life.

Polosoft is growing fast; hence an entrepreneurial mind-set and the ability to multitask would be highly desired.

We are Looking For:

As a Full Stack Developer, you are constantly leveraging your technical skills and creativity. You have mastered front-end and back-end development, creating reliable, lightweight, malleable, and high-performing web & enterprise applications. You are fluent in core PHP and at least 1 MVC framework from Laravel and Codeignitor, comfortable using CLI in Unix/ Linux server environments. You are technologically agnostic, genuinely enjoy experimenting with new frameworks, and closely follow changes across the tech landscape.

This role is perfectly suited for people that love to learn because it requires you to continuously update your skillset and technical abilities. Staying up to date on new development tools, programming techniques, and industry trends is also part of the job. If you’re someone who loves logic and problem solving, then We are looking for You.

What You Will Do

• No day is the same - you will create technical designs that support varying client requirements.
• You will design and develop full-stack web applications using the latest web technologies, primarily Angular js and React js, Express js
• Write code that passes unit tests and withstands an agile and test-driven development environment.
• Leverage your skills in industry standard tools to deliver weekly code releases.
• You’ll work in a ‘no silos’ environment, frequently collaborating with global teams and roles across the organization.

Who You Are

Requirements

• You can build products from scratch.
• You have expertise in any one of the back-end frameworks (PHP 5.x/7.x with XAMP/LAMP Environment, Laravel, Codeigniter PHP web framework, Node js, Express js, etc.)
• You are fluent in these languages - PHP, Javascript, NodeJS
• You have Strong knowledge of Ui and UX

• You have dabbled in these front-end tools - HTML 5, Bootstrap 3.0/4.0, CSS 3.0, React js,Node.js Angular JS, JQuery
• You understand when to use NoSQL ( Mongo DB) vs. relational database (MySQL)
• You are comfortable to use any of the web services (REST/ SOAP/ XML)
• You are comfortable to use ecommerce tool like magento 1 and 2, Woocommerce,prestashop and other CMS tool like wordpress (plugin building),drupal  and Joomla
• You preferably have experience in working with GIT, SVN or similar SCM tools
• You must have done one of this payment gateway integration - Paypal/ Stripe/ Razor pay
• You are comfortable working up and down the stack.
• You can convert ideas into designs and build them out

Seniority Level

Mid-level 2-4 Years of Experience

CTC : 3 – 6 LPA

• Build the front-end of applications through appealing visual design
• Good understanding of REACT application, Native Android, System architecture, and workflows
• Experience with function and class components, hooks and material UI, CSS, styled-components preferred
• Understanding of RESTful APIS, HTML/CSS, ES6 (variables and scoping, array methods), GIT, popular frontend development tools, CI/CD tools, DevOps
• Understanding in JavaScript, object model, DOM manipulation and event handlers, DataStructures, Algorithms, JSX
• Must have knowledge in Script frameworks ReactJS, Redux, jQuery and Android Language: Typescript/ JavaScript/ JAVA / XML
• Build reusable code and libraries for future use
• Good problem-solving, Open-minded team player, troubleshooting skills

HR Coordinater (female only)

Casey Group, an Odisha based FMCG Company looking for experienced female human resources-cum-sales coordinators to manage their marketing strategies and policies.

What You Will Do:

As a HR Coordinator you will make your impact in the organization by supporting the recruiting program and sales team in the following ways:

Recruitments:

• Understanding defined market attributes to assist in developing recruiting and sales strategies   for long term and sustained growth.
• To coordinate with the field sales staff regarding their daily work report and daily sales report.
• To motivate the field sales team to achieve their sales target.
• To help in day to day recruitment cycle through job postings, formulating HR policies, attendance management of the field sales team.
• To manage the payroll processing.
• Preliminary screening of resumes and conducting interview sessions of the sales force.
• To organize training and seminar sessions for the new joiners.
• To organize sales order and manage sales inventories of dealers, distributors and stockiest of the company.
• To perform other admin duties as and when required.

Qualifications:

Required:

• Education: MBA or Equivalent Degree with HR and marketing specialization.
• Experience Required: 1-2 yaers

Preferred Skills:

• She should be smart and presentable in approach.
• She should have knowledge on various job sites and postings.
• She should be a versatile and dynamic personality.
• She should have knowledge on sales coordination.
• She should be capable to manage and handle sales team sitting in the corporate office.
• She should have knowledge of payrolls, coordination, motivation and execution.
• She must be an MBA in HR & Marketing.
• She must be an experienced person having at least 1 year of experience.
• Must own a laptop of her own.

Location: Bhubaneswar, Odisha

Shift Timing: 9.30a.m. -6.30p.m.

CTC: upto 18k p.m.

Fulltime associate

- Expert level skills in Coldfusion 9

- Expert level skills in MachII and Coldspring frameworks.

- Databases: Expert level skills in one or more of Oracle. MySQL is a plus.

- Javascript: Expert level skills in one or more of Javascript/jQuery/YUI

- Excellent debugging and trouble shooting skills [Client side, Server side, DB]

- Knowledge and skills in static code analysis and performance management tools [Client side, Server side, Database]

- Expert level skills and understanding of any of the SCM/VCS like SVN and GIT etc.

- UI: HTML/CSS

- Expert level skills in OOPS concepts

- ORM concepts and understanding is a plus.

Nice to have Skills:

- Work experience/understanding of any of the following Web Services/XML/SOAP/REST/WCF/Web APIs is preferred

- Work experience/expertise in Healthcare domain

- Work experience/expertise Java and Spring framework is a plus.