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JD for Digital Marketer (Adword Expert)

Responsibilities and Duties

1.Create, categorize, and refine keyword lists to create a comprehensive campaign that drives qualified visitors to our site

1. Perform management of PPC accounts on Google AdWords, Yahoo, Bing and other search platforms for a variety of clients.
2. Assist in the maintenance and monitoring of keyword bids, budget caps and other important account metrics.
3. Create online banner adverts and oversee pay per click (PPC) ad management
4. Track and analyze website traffic flow and provide regular internal reports
5. Manage and maintain updates for keyword lists.
6. Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting,

 display network, and other facets of paid search in accordance with client goals.

1. Familiarity with Google Adwords reporting interface

Job Requirements:

• Experience in Search Engine Optimizations (SEO) Search Engine Marketing (SEM) and Paid Search (PPC).
• Proficiency in MS Office
• Experience working with AdWords and Bing Ads
• AdWords certification required
• Ads 360 experience (previously Double-click Search)
• BS/BA degree preferred
• Agency experience preferred
• High proficiency with Google Analytics, Bing Analytics and other website analytics software

Responsibilities

• Will design & build property and casualty Insurance product using Duck Creek tool • Document technical / solution approach

• Will perform Coding, Unit Testing and Code Review In Duck Creek platform • Coach and help team members for their delivery Technical Expertise

• Must have deep understanding of Duck Creek Claim Administration System configuration.

• Ability to understand business needs and translate them into manuscript inheritance and group structure, including design of technical components.

• Experienced in Manuscript Coding & Configuration using Author, Product Studio, Express, Server and User Admin.

• Hands on experience in Claims Desktop, Console modules, Party Module, Task Creation, Claim Configuring, Extension and Advanced Extension points, Auto Reserves,

• Integration and configuration with Claim related third party

• Experience with SQL Server, customizing and Debugging SQL store, Triggers, User defined Functions / Types, Cursors and XQueries.

• Hands on development experience in Microsoft .NET including C#, ASP.NET and SQL Server

• Must be experienced in DCT debugging Tools (TraceMonitor, ExampleUtil, TSV Monitor and Data Tester).

• Must have XML and XSLT programing experience

• Must have working experience in Duck Creek product versions 4.x , 5.x, 6.x, 7.x Or latest Professional Attributes

• Should have good communication and team building skill

• Good to have knowledge in Insurance

• Ability to work in a team environment which will include but is not limited coaching team, help to fix issues,

• Full knowledge of software development life cycle using Agile methodology

Job Title: Digital Marketing Executive

Job Description:

As a Digital Marketing Executive, you will play a vital role in developing and implementing digital marketing strategies to enhance our online presence, drive brand awareness, and achieve business goals. You will work closely with the marketing team to execute campaigns across various digital channels, monitor performance, and optimize strategies for maximum effectiveness. Your creativity, analytical skills, and understanding of digital trends will be crucial in generating measurable results and fostering customer engagement.

Responsibilities:

1. Digital Campaign Management

2. Content Creation and Management: 

3. Social Media Management 

4. Search Engine Optimization (SEO)

5. Pay-Per-Click (PPC) Advertising

6. Email Marketing

7. Analytics and Reporting 

8. Conversion Rate Optimization (CRO)

9. Digital Trends and Market Research.

10. Collaboration

Requirements:

1. Bachelor's degree in Marketing, Business, or a related field.

2. Proven experience in digital marketing with a focus on campaign management, SEO, PPC, social media, and email marketing.

3. Familiarity with digital marketing tools and platforms, such as Google Ads, Google Analytics, social media management tools, and email marketing software.

4. Strong written and verbal communication skills.

5. Analytical mindset with the ability to interpret data and make data-driven decisions.

6. Creative thinking and ability to generate innovative ideas for campaigns.

7. Strong organizational skills and attention to detail.

8. Ability to work in a fast-paced environment and manage multiple projects simultaneously.

9. Up-to-date with the latest digital marketing trends and best practices.

Join our dynamic team and contribute to our digital marketing success! If you are passionate about leveraging digital channels to drive business growth and have a track record of delivering results, we'd love to hear from you.

Website: https://www.theuniqueculture.com/

LOCATION = MUMBAI, CHENNAI AND BHUBANESHWAR

We are looking for field sales agents with an entrepreneurial mindset, who will play a vital role in acquiring and activating travel agents. This is a very roll-up-your-sleeves role - you will have to knock on doors, pick up the phone, or do whatever it takes to acquire travel agents.

Responsibilities:

• Acquire and activate travel agents through various channels like office visits, telephone, email, social networks, events & meetings.
• Establish, grow, and maintain commercial ties with travel agents both current and potential in the designated territory to attract new partners for our services.
• Create a sales funnel, identify the right leads, define long-term goals, and engage in strategic business planning.
• Align sales activities with the tele-sales team, product, marketing, and customer success team.
• Build an in-depth understanding of our products and give demos or solve product queries to convert agents.
• Attend road shows, trade fairs, and other travel industry events.
• Maintain and analyze data.
• Stay updated on industry insights and opportunities for strategic planning and growth.

Requirements:

• At least 4 years of sales experience in the travel industry
• Excellent communication and interpersonal skills
• Ability to build relationships
• Prior experience in acquiring travel agents or in visas or insurance is a big plus
• Proficient with using CRMs and Google Sheets
• Ability to handle pressure

Must have good drafting and communication skills.

Aware of social media platforms. Content writing skills, can think out of the box.

Duration- 3 months

Location- Bhubaneswar.

Qualification- Any Graduate

• Work with product owners, architects, developers, testers, and other stakeholders in the client's organization and in the company to build and maintain software solutions
• Get specifications/wireframes/ mock-ups and translate them into scalable, high-performance, robust web apps!
• Responsible to write and maintain clean, well-written code, as per the best practices.
• Very comfortable with daily stand-up with clients, update daily work progress via Project Management systems, voice/video calls, online collaboration using screen-sharing tools.
• Exposure/experience in agile development practices

Desired Qualification, Skills, and Experience

• Education: B.E. / B.Tech.

Mandatory Skills:

• Expert level skills in OOPS concepts
• Excellent in Ruby, metaprogramming.
• Excellent knowledge of Rails 4.x+
• Experience in using Rails Engine.
• Full-stack web development expertise (HTML, Javascript, CSS/Less, React, Redux)
• Good experience with active accounts on Git, Github/Bitbucket, or similar SCM tools.
• Excellent debugging and troubleshooting skills [Client side, Server side, Database]
• Knowledge and skills in static code analysis and performance management tools [Client side, Server side, Database]
• Databases: Expert level skills in one or more of MySQL, PostgreSQL
• Exposure to Release, Build Management, Deployment steps, and methodologies.

Nice to have Skills:

• MongoDB, Redis, Memcached, RSpec, Enzyme, Jest
• Experience:2-4 year