4+ Camtasia Studio Jobs in India
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Google AnalyticsMANDATORY CRITERIA:
- 1 to 4 years of experience in Google Ads campaign management.
- Should have worked with good agencies
- Must have Experience with B2C, D2C, fashion, FMCG, or aggregators
- Must have handled a minimum monthly ads budget of ₹5+ lakh.
- Strong communication skills are important
- Looking for immediate, 30 days or max 45 days notice period candidates or either they have buyout options.
DESCRIPTION:
WHAT YOU WILL DO:
- Campaign Strategy & Management: Plan, create, and execute effective SEM strategies across Google Ads, LinkedIn and other platforms.
- Optimization: Continuously optimize campaigns to improve performance metrics (CTR, conversion rates, quality scores) and meet KPIs.
- Keyword Research: Perform in-depth keyword research and analysis to identify opportunities and trends for better targeting and audience reach.
- Performance Tracking: Analyze and report on campaign performance using tools like Google Analytics, Singular, and other relevant platforms.
- A/B Testing: Conduct A/B testing on ads, landing pages, and other elements to continually enhance campaign performance.
- Market Research: Stay up to date with SEM trends, algorithm changes, and best practices to maintain a competitive edge.
- Analyze user journeys to identify funnel drop-offs and work on initiatives to optimize the flow for higher conversions.
WHAT WE ARE LOOKING FOR:
- Experience: 1 to 3 years of experience in Google Ads campaign management.
- Educational Background: Btech/ BCA from Tier 1 institution
- Self-driven and a strong bias for action, fitment in startup culture.
- In-depth knowledge of the Paid Marketing ecosystem, attribution models, and segmentation/App campaigns
- Budget Management: Proven track record of running campaigns with budgets of ₹5 Lakh+ per month.
- Hands-on experience: in Google Ads, Google Analytics, Mixpanel & other tools like Looker Studio, AppsFlyer.
- Analytical Skills: Strong data-driven mindset with the ability to analyze large sets of data and derive actionable insights.
- Creativity: Ability to craft engaging ad copy and create testing strategies to improve results.
- Someone who can manage complexity and is good at problem solving with a first-principles approach
Key Responsibilities
Instructional Design & Development
● Lead the end-to-end instructional design process to create engaging, scalable, and user-centric learning content.
● Develop training materials, including e-learning modules, videos, instructor-led training (ILT), virtual ILT (vILT), guides, and job aids.
● Ensure all training content aligns with adult learning principles, industry best practices, and company objectives.
SaaS Integration Training
● Design and deliver training programs focused on SaaS platform integration, API usage, and customization workflows.
● Translate complex technical concepts into clear, actionable learning solutions for both technical and non-technical audiences.
● Collaborate with product and engineering teams to stay updated on platform updates, integration capabilities, and best practices.
Leadership & Collaboration
● Manage and mentor a team of instructional designers, ensuring quality and consistency in deliverables.
● Act as the primary point of contact for stakeholders to assess training needs and define learning objectives.
● Collaborate with customer success, product management, and marketing teams to align training with customer journeys.
Technology & Tools
● Utilize authoring tools such as Articulate Storyline, Adobe Captivate, or similar to create e-learning modules.
● Leverage Learning Management Systems (LMS) to manage and distribute content effectively.
● Integrate multimedia elements, interactive simulations, and assessments into training materials to enhance engagement.
Metrics & Improvement ● Monitor and evaluate the effectiveness of training programs through learner feedback, performance data, and completion rates.
● Continuously iterate on learning content to improve quality and relevance.
● Collaborate with various internal teams (e.g., engineering, product, marketing, support) to incorporate customer insights and real-world use cases into training content, ensuring that all learning solutions meet both business and customer needs.
● Align training content with business and customer success goals, ensuring measurable impact on product adoption, customer satisfaction, and retention. Regularly assess the effectiveness of training programs to optimize learning outcomes and business results.
● Utilize an agile instructional design approach to quickly adapt training content in response to evolving product features, customer feedback, and business requirements. Regularly update and improve course materials to keep pace with product updates.
● Oversee project timelines, resource allocation, and delivery of training initiatives to ensure on-time, high-quality outputs. Manage competing priorities and coordinate with stakeholders to maintain project alignment.
Required Qualifications
● Bachelor’s degree in Instructional Design, Education, or a related field (Master’s preferred).
● 9+ years of experience in instructional design, with at least 3 years in a leadership role.
● Proven experience in creating training for SaaS platforms, particularly in integration and API-based workflows.
● Strong knowledge of adult learning principles, instructional design methodologies, and learning technologies.
● Proficiency with authoring tools (e.g., Articulate 360, Adobe Captivate), video editing tools, and graphic design software.
● Familiarity with LMS platforms and SCORM-compliant content.
Adobe IllustratorOur client is a call management solutions company, which helps small to mid-sized businesses use its virtual call center to manage customer calls and queries. It is an AI and cloud-based call operating facility that is affordable as well as feature-optimized. The advanced features offered like call recording, IVR, toll-free numbers, call tracking, etc are based on automation and enhances the call handling quality and process, for each client as per their requirements. They service over 6,000 business clients including large accounts like Flipkart and Uber.
- Working with key stakeholders and subject matter experts to help design and develop training interventions that incorporate best practices in behavioural and cognitive sciences to effectively address business and performance issues.
- Assisting in designing and developing learning solutions for multiple delivery methods including instructor-led, web-based, virtual classroom, and blended instruction, Simulations & Gamified.
- Creating engaging learning activities and compelling course content
- Working with subject matter experts to identify the target audience’s training needs
- Visualizing instructional graphics, the user interface, and the finished product
- Analyzing and applying trends and best practices in learning technologies and instructional design
- Providing exercises and activities that enhance the learning process
- Creating supporting material/ media (audio, video, simulations, role-plays, games, etc)
- Maintaining project documentation and course folders
What you need to have:
- Graduate in any stream
- Good command over the English Language
- Creativity, Research Skills
- People Skills, Time Management Skills
- Flexibility
- Adobe Captivate
- Adobe Photoshop
- Adobe Illustrator
- Powtoons
- Addon - Camtasia, After effects, HTML 5
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