11+ Appsflyer Jobs in Mumbai | Appsflyer Job openings in Mumbai

REVIEW CRITERIA:

MANDATORY:

• Strong performance marketer profile
• Must have 2.5+ years of experience in performance marketing in B2C Fintech product companies
• Must have strong hands-on expertise in running campaigns on Google Ads, Meta Ads, LinkedIn Ads, Youtube, Whatsapp etc
• Must have 1+ experience in customer acquisition in FinTech, B2C
• Must have experience with Appsflyer, Branch, Mixpanel or similar analytical tools
• B2C Fintech Product companies 

ROLE & RESPONSIBILITIES:

We are looking for a Performance Marketing Manager who’s obsessed with data, experiments non-stop, and loves using tech to solve real-world growth problems. This role is not just about running ads — it’s about building a data-driven customer acquisition machine for our digital personal loan app. You’ll work directly with our Risk, Data Science, and Collections teams to understand the kind of borrowers we want — and then figure out the most efficient way to acquire them, online or offline.

• Own all paid marketing efforts across Google, Meta (Facebook/Instagram), YouTube, and offline channels
• Understand which borrower segments perform best (from a credit and collections view), and design campaigns to reach them.
• Run continuous A/B tests — creatives, audiences, copy, landing pages, everything
• Use AI-powered platforms and automation tools to improve targeting, bidding, and creative delivery
• Work closely with the Data Science team to refine acquisition models and drive precision targeting
• Collaborate with the Risk and Collections teams to ensure you’re acquiring high-quality, repaying customers
• Optimize every part of the funnel — from install to disbursal to repayment
• Build dashboards with attribution tools like Appsflyer or Branch to track campaign and cohort performance
• Explore innovative and non-traditional channels — including WhatsApp, influencers, partnerships, and offline integrations
• Use creative automation tools to test and scale ad creatives rapidly
• Analyze performance across customer segments — not just for acquisition cost, but also for repayment behavior and profitability

IDEAL CANDIDATE:

• 2.5+ years of experience in digital marketing for personal loans in a fintech or NBFC
• Strong experience running campaigns on Google Ads, Meta (Facebook/Instagram), Whatsapp, YouTube
• Experience working with credit or risk teams to build smarter targeting strategies
• Familiarity with mobile app performance marketing and conversion funnels
• Ability to work hands-on with Appsflyer, Branch, Mixpanel, or similar analytics tools

BONUS IF YOU HAVE:

• Worked with AI/ML-based platforms for marketing (e.g. Smartly.io, Madgicx, Segment, custom tools)
• Experience with creative automation tools to scale visual testing (e.g. Pencil, Canva + automation stacks)
• Exposure to offline acquisition channels — like DSA networks, on-ground campaigns, referral programs, or embedded finance
• Comfort running queries or pulling your own reports using tools like SQL, Google Sheets, or basic data dashboards

PERKS, BENEFITS AND WORK CULTURE:

• Work directly with Founders: Mikhil Innani, former co-founder of PharmEasy and ex-Product Head at Hotstar, and Diksha Nangia, a former banker and CFA Charterholder.
• Best of both worlds: startup energy + listed company stability.
• Competitive pay and fast-track growth.

📍 Location: Turbhe, Navi Mumbai (Near Railway Station)

🏢 Work Mode: Strictly Work From Office

About the Role

We’re on the hunt for a dynamic Recruitment Specialist who can own the hiring process end‑to‑end. If you’re passionate about connecting talent with opportunity, thrive on job portals, and are open to working in a consultancy environment, this is your chance to shine.

What You’ll Do

• Drive complete recruitment cycles across diverse industries.
• Source, screen, and shortlist candidates using multiple job portals and creative search strategies.
• Coordinate interviews, manage candidate engagement, and handle offer negotiations.
• Build strong pipelines and ensure smooth onboarding experiences.

What We’re Looking For

• 4–8 years of recruitment experience with proven results.
• Strong hands‑on expertise with job portals and sourcing methods.
• Excellent communication, negotiation, and stakeholder management skills.
• Comfortable working strictly from office (Turbhe, Navi Mumbai).
• Should be fine working in a consultancy environment.

Why Join Us

• Be part of a high‑energy team where your impact is visible.
• Easy commute with office located near Turbhe railway station.
• Opportunity to grow your career with challenging mandates.
• A culture that values hustle, ownership, and results.

👉 Ready to make recruitment your playground? Send your resume today and let’s build winning teams together!

Key Responsibilities:

● Client Engagement: Serve as the primary point of contact for assigned clients, understanding their unique operation processes and requirements. Build and maintain strong relationships to facilitate successful implementations.

● Project Management: Lead the end-to-end implementatio, ensuring projects are delivered on time, within scope, and within budget. Coordinate with cross-functional teams to align resources and objectives.

● Process Analysis and Improvement: Evaluate clients' existing operation workflows, identify inefficiencies, and recommend optimized processes leveraging platform. Utilize process mapping and data analysis to drive continuous improvement.

● Data Analysis: Analyze substantial datasets to ensure accurate configuration and integration . Employ statistical tools and SQL-based queries to interpret data and provide actionable insights.

● Problem Solving: Break down complex problems into manageable components, developing effective solutions in collaboration with clients and internal teams.

● Process Excellence: Advocate for and implement best practices in process management, utilizing methodologies such as Lean Six Sigma to enhance operational efficiency.

● Customer Excellence: Ensure a superior customer experience by proactively addressing client needs, providing training and support, and promptly resolving any issues that arise.

Qualifications:

● 1 to 3 years of experience in project management, preferably in financial services, software implementation, consulting or analytics.

● Strong analytical skills with experience in data analysis, SQL querying, and handling large datasets.

● Excellent communication and interpersonal skills, with the ability to manage client relationships effectively.

● Demonstrated ability to lead cross-functional teams and manage multiple projects concurrently.

● Proven expertise in financial operation processes and related software solutions is a plus

● Proficiency in developing business intelligence solutions or with low-code tools is a plus

Why Join ?

● Opportunity to work with a cutting-edge financial technology company.

● Collaborative and innovative work environment.

● Competitive compensation and benefits package.

● Professional development and growth opportunities.

1. Achieving Enrolment targets (End to End sales)
2. Lead generation through cold calling
3. Identifying suspects and prospects.
4. Meeting & Counselling prospective students (mostly working executives in various industries)

Location: Mumbai (Dadar, Thane and Rabale)

Experience: 0-4 Years Inside Sales (Ed Tech is a plus)

The ideal candidate should be able to build the front-end and back-end up from conceptualization and business requirements to a fully functional, responsive & intuitive user interface.

Technology Stack -

• Backend Coding PHP

• Framework - Laravel

• MySQL

• HTML5/ CSS/ Javascript/jQuery/Ajax etc

Responsibilities:

• Developing web applications and services using Agile development methods.

• Contribute to organization for improvements in process and infrastructure.

• Code, test and operate Laravel based services.

• Effectively use tools and ingenuity to identify and fix defects before they become a problem.

• Integration of user-facing elements developed by front-end developers with server-side logic.

• Writing reusable, testable, and efficient code.

• Design and implementation of low-latency, high-availability, and performant applications.

• Implementation of security and data protection.

Designation:  Junior UI/UX Designer

Experience: 6 months to 2 years

Location: Malad (West)

Job description:

• Able to create required UI/UX through innovative conceptualization skills, able to create independently.
• Should know current trends in design, colours, web design, designing icons and for mobile.
• Proven UI/UX experience.
• Up-to-date with the latest UI/UX trends, techniques, and technologies.
• Should be efficient in web designing.
• Passion and enthusiasm for design, with a creative flair. Also strong knowledge on pre-production knowledge of print communication and post production on photographic imagery. (desirable)
• Highly proficient with Adobe Photoshop, Illustrator, Coreldraw InDesign and similar design tools.
• Attention to detail and a demonstrated mastery of typography, color combinations, composition rules and page layout.
• Understanding of technical implementation and limitations of user interfaces in Web and Mobile.
• Should understand intermediate English to add correct message (spellings) in required designs. 
• Should have knowledge of Print as well as social media.
• Should have ability to review final layouts and suggest improvements as needed.