11+ Appsflyer Jobs in Mumbai | Appsflyer Job openings in Mumbai

REVIEW CRITERIA:

MANDATORY:

• Strong performance marketer profile
• Must have 2.5+ years of experience in performance marketing in B2C Fintech product companies
• Must have strong hands-on expertise in running campaigns on Google Ads, Meta Ads, LinkedIn Ads, Youtube, Whatsapp etc
• Must have 1+ experience in customer acquisition in FinTech, B2C
• Must have experience with Appsflyer, Branch, Mixpanel or similar analytical tools
• B2C Fintech Product companies 

ROLE & RESPONSIBILITIES:

We are looking for a Performance Marketing Manager who’s obsessed with data, experiments non-stop, and loves using tech to solve real-world growth problems. This role is not just about running ads — it’s about building a data-driven customer acquisition machine for our digital personal loan app. You’ll work directly with our Risk, Data Science, and Collections teams to understand the kind of borrowers we want — and then figure out the most efficient way to acquire them, online or offline.

• Own all paid marketing efforts across Google, Meta (Facebook/Instagram), YouTube, and offline channels
• Understand which borrower segments perform best (from a credit and collections view), and design campaigns to reach them.
• Run continuous A/B tests — creatives, audiences, copy, landing pages, everything
• Use AI-powered platforms and automation tools to improve targeting, bidding, and creative delivery
• Work closely with the Data Science team to refine acquisition models and drive precision targeting
• Collaborate with the Risk and Collections teams to ensure you’re acquiring high-quality, repaying customers
• Optimize every part of the funnel — from install to disbursal to repayment
• Build dashboards with attribution tools like Appsflyer or Branch to track campaign and cohort performance
• Explore innovative and non-traditional channels — including WhatsApp, influencers, partnerships, and offline integrations
• Use creative automation tools to test and scale ad creatives rapidly
• Analyze performance across customer segments — not just for acquisition cost, but also for repayment behavior and profitability

IDEAL CANDIDATE:

• 2.5+ years of experience in digital marketing for personal loans in a fintech or NBFC
• Strong experience running campaigns on Google Ads, Meta (Facebook/Instagram), Whatsapp, YouTube
• Experience working with credit or risk teams to build smarter targeting strategies
• Familiarity with mobile app performance marketing and conversion funnels
• Ability to work hands-on with Appsflyer, Branch, Mixpanel, or similar analytics tools

BONUS IF YOU HAVE:

• Worked with AI/ML-based platforms for marketing (e.g. Smartly.io, Madgicx, Segment, custom tools)
• Experience with creative automation tools to scale visual testing (e.g. Pencil, Canva + automation stacks)
• Exposure to offline acquisition channels — like DSA networks, on-ground campaigns, referral programs, or embedded finance
• Comfort running queries or pulling your own reports using tools like SQL, Google Sheets, or basic data dashboards

PERKS, BENEFITS AND WORK CULTURE:

• Work directly with Founders: Mikhil Innani, former co-founder of PharmEasy and ex-Product Head at Hotstar, and Diksha Nangia, a former banker and CFA Charterholder.
• Best of both worlds: startup energy + listed company stability.
• Competitive pay and fast-track growth.

Job Description: Field Sales Executive

Company: DetoXyFi Technologies PVT Ltd

Product: Jal Kavach (Portable Water Filters)

Role Objective

Drive the distribution and sales of Jal Kavach by building a robust network of dealers and distributors. You will be the face of the brand on the field, ensuring our life-saving technology reaches every household.

Key Responsibilities

• Channel Expansion: Identify and appoint new dealers, distributors, and retail partners.
• Sales Growth: Achieve primary and secondary sales targets within your assigned territory.
• Demonstrations: Conduct product demos to showcase the efficiency of our low-cost filters.
• Relationship Management: Maintain strong ties with partners and ensure consistent product stock.
• Market Reporting: Track competitor trends and provide daily field activity reports.

Required Skills & Experience

• Experience: 1–5 years in Field/Channel Sales (Water Purifier or FMCG background preferred).
• Hustle: Proven track record of territory mapping and network building.
• Travel: Must be comfortable with extensive daily field travel.
• Communication: Strong negotiation skills in Hindi and local languages.

Who Are We

A research-oriented company with expertise in computer vision and artificial intelligence, at its core, Orbo is a comprehensive platform of AI-based visual enhancement stack. This way, companies can find a suitable product as per their need where deep learning powered technology can automatically improve their Imagery.

ORBO's solutions are helping BFSI, beauty and personal care digital transformation and Ecommerce image retouching industries in multiple ways.

WHY US

• Join top AI company
• Grow with your best companions
• Continuous pursuit of excellence, equality, respect
• Competitive compensation and benefits

You'll be a part of the core team and will be working directly with the founders in building and iterating upon the core products that make cameras intelligent and images more informative.

To learn more about how we work, please check out

https://www.orbo.ai/.

Description:

We are looking for a computer vision engineer to lead our team in developing a factory floor analytics SaaS product. This would be a fast-paced role and the person will get an opportunity to develop an industrial grade solution from concept to deployment.

Responsibilities:

• Research and develop computer vision solutions for industries (BFSI, Beauty and personal care, E-commerce, Defence etc.)
• Lead a team of ML engineers in developing an industrial AI product from scratch
• Setup end-end Deep Learning pipeline for data ingestion, preparation, model training, validation and deployment
• Tune the models to achieve high accuracy rates and minimum latency
• Deploying developed computer vision models on edge devices after optimization to meet customer requirements

Requirements:

• Bachelor’s degree
• Understanding about depth and breadth of computer vision and deep learning algorithms.
• Experience in taking an AI product from scratch to commercial deployment.
• Experience in Image enhancement, object detection, image segmentation, image classification algorithms
• Experience in deployment with OpenVINO, ONNXruntime and TensorRT
• Experience in deploying computer vision solutions on edge devices such as Intel Movidius and Nvidia Jetson
• Experience with any machine/deep learning frameworks like Tensorflow, and PyTorch.
• Proficient understanding of code versioning tools, such as Git

Our perfect candidate is someone that:

• is proactive and an independent problem solver
• is a constant learner. We are a fast growing start-up. We want you to grow with us!
• is a team player and good communicator

What We Offer:

• You will have fun working with a fast-paced team on a product that can impact the business model of E-commerce and BFSI industries. As the team is small, you will easily be able to see a direct impact of what you build on our customers (Trust us - it is extremely fulfilling!)
• You will be in charge of what you build and be an integral part of the product development process
• Technical and financial growth!

About UpSolve:

We built and deliver complex AI solutions which help drive business decisions faster and more accurately. We are a typical AI company and have a range of solutions developed on Video, Image and Text.

About Role:

● Interact with business leaders to understand requirements.

● Manage client onboarding and solution deployment.

● Keep track of commitments and ensure in-time delivery.

Qualifications:

● MBA with 3 Year of experience in tech sales.

● Prior Client facing role is a must.

Location: Mumbai

Office: Borivali

Job Purpose:

As the Presales Manager Infrastructure Services, you will provide consultancy services by analysing customer requirements and providing quality and cost-effective solutions to produce high quality bid proposal to our customers. You will help the organization improve its profit potential and competitive standing through continuous reviews and enhancements on products and solutions trending.

Key Accountabilities

·       Build and maintain a comprehensive and up-to-date bid materials and templates

·       Produce high quality solution and bid proposal to increase the winning chances of bids

·       Strategize and maintain standardization of products and solutions align to partnership strategy and business direction

·       Be the brand custodian

·       Team Manager

Job Responsibilities & Duties

·       Provides infrastructure presale support to internal/external team during bidding.

·       Gather bid/user requirement from tender specification; evaluates and recommends new/upgrade of software and hardware to meet the project/tender requirement.

·       Provides infrastructure architecture design through industrial best practices and standards.

·       Provides infrastructure consultancy to internal/external team.

·       Profound understanding of the interdependencies of the services (application, system, network and database) and their failover capabilities in a n-Tier Data Center Environment

·       Keeps abreast of technological advancement, emerging standards and new software or hardware solutions to continuously provide proven, innovative, cost-effective and quality solution.

·       Ability to apply experiences and knowledge into Infrastructure solutions

·       Must have good technical skills and know-how to assist in technical solution selling

·       Ability leading and conducting Proof-Of-Concept (POC) and Demo activities to assist sales in closing deals

·       Excellent communication and presentation skills (Tender presentation)

·       Excellent documentation skills with fluent English for Technical write-up and proposal writing

·       Provides technical guidance to junior colleagues in their work

·       Any other duties as and when assigned.

Financial Accountabilities

·       To meet the set target revenue and profit yearly set by the management committee

Minimum Education/Qualifications

·       Degree in Computer Science or related IT discipline with minimally 8 years of relevant experiences in System Integrator environment

Minimum Years/Type of Experience

·       An experience Team player.

·       Generally, the candidate should have minimally 5 years of relevant working experiences in establish system Integrator organization with IPv6 domain experiences.

·       He/She should have good domain knowledge in Government bid process and their domain solution.

·       In addition, he/she should have the experiences and skillsets in the following Infrastructure domain areas:

o  Networking: Preferably CCNP with in depth knowledge of market leading brands of Firewalls, Load Balancers, Routers and Switches, IPS/IDS, Global Traffic Manager, Wireless and IP Telephony in a n-Tier Data centre environment.

o  Application: Familiar with middleware products and their role on multi-tier architecture, broad understanding of the ORACLE and IBM suits and RedHat JBoss group of Middle-wares.

o  Databases: Sound knowledge and experiences with different types of database products, replication technologies and (eg. Oracle, IBM DB2, MSSQL, MySQLs) and their role on multi-tier architecture in a multi-sites environment.

o  Server: Sound knowledge and experiences on server virtualization and able to calculate the compute resources sizing based on project requirements inputs; good understanding of architecture components for all tiers, storage, back up and server security. General understanding of the major hardware platforms (Oracle Sun, IBM, HP, DELL, etc).

o  Storage: Sound knowledge and experiences on storage networking and data replication, sizing requirements, implementations and SAN / NAS replication as well as COLD / WARM DR storage architecture. Preferably having a good understanding of FCoE, FCIP concept and theory would be advantage.

o  Security: Preferably CISSP certified and familiar with the industry trends in relation to security solutions and best practices such as infrastructure hardening, endpoints and SIEM solution, advance threats and mitigation know-how.

o  Cloud: Good understanding of Cloud Computing solutions with experiences in design, implementation and      operation of IaaS. PaaS platform for various type of hypervisors. Essential knowledge in Micro-services architecture (Kubernetes)

o  Essential knowledge of Government Infrastructure Policies and Implementation knowledge in Government      Commercial Cloud and Private Cloud

• Should have experience researching problem statements and designing solutions that meet the desired UX goals and stakeholder requirements

• Should be able to rapidly prototype ideas; pen and paper will do for mockups. Should be familiar with prototyping tools or front end code for higher fidelity prototyping

• Good communication skills. Must be able to communicate idea to all stakeholders product, engineering and design

• Must have average above average knowledge of the Adobe Suite

• Must be able to look at the product as a whole to design workflows that scale

• Must be able to measure UX changes and suggest further improvements

• Should be able to build UI components that meet the desired UX. Should be able to understand and respect the UX

• Should follow the style guide and design according to the guidelines

• Understanding of typography, typographic grid, grid based systems, design frameworks and responsive design principles is required. Should be able to adapt and extend the style guide as required and define new UI components when needed

• Should be able to build reusable UI components

• Good communication with the product and engineering teams to assess feasibility of UI components

• Experience with motion/interaction design a plus

• Must know the Adobe Creative Suite well. Must also be familiar with prototyping tools

• Setting up the annual brand calendar, coordinating cross-functional activities and ensuring consistency in brand-related decisions
• Reporting on brand performance to determine ROI
• Analysing competitor brands, shopping behaviours as well as consumer trends
• Creating brand budgets
• Coordinating with internal and external stakeholders to deliver high performing creatives
• Ensuring the rapid growth of the brand

What you need to have:

• MBA in Marketing from a tier 1/ tier 2 Business School
• Prior experience in working with brands in wellness/ nutrition
• Solid understanding of packaging, marketing communication, new product launch, market places etc.
• Excellent verbal and written communication skills