11+ Appsflyer Jobs in Mumbai | Appsflyer Job openings in Mumbai
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REVIEW CRITERIA:
MANDATORY:
- Strong performance marketer profile
- Must have 2.5+ years of experience in performance marketing in B2C Fintech product companies
- Must have strong hands-on expertise in running campaigns on Google Ads, Meta Ads, LinkedIn Ads, Youtube, Whatsapp etc
- Must have 1+ experience in customer acquisition in FinTech, B2C
- Must have experience with Appsflyer, Branch, Mixpanel or similar analytical tools
- B2C Fintech Product companies
ROLE & RESPONSIBILITIES:
We are looking for a Performance Marketing Manager who’s obsessed with data, experiments non-stop, and loves using tech to solve real-world growth problems. This role is not just about running ads — it’s about building a data-driven customer acquisition machine for our digital personal loan app. You’ll work directly with our Risk, Data Science, and Collections teams to understand the kind of borrowers we want — and then figure out the most efficient way to acquire them, online or offline.
- Own all paid marketing efforts across Google, Meta (Facebook/Instagram), YouTube, and offline channels
- Understand which borrower segments perform best (from a credit and collections view), and design campaigns to reach them.
- Run continuous A/B tests — creatives, audiences, copy, landing pages, everything
- Use AI-powered platforms and automation tools to improve targeting, bidding, and creative delivery
- Work closely with the Data Science team to refine acquisition models and drive precision targeting
- Collaborate with the Risk and Collections teams to ensure you’re acquiring high-quality, repaying customers
- Optimize every part of the funnel — from install to disbursal to repayment
- Build dashboards with attribution tools like Appsflyer or Branch to track campaign and cohort performance
- Explore innovative and non-traditional channels — including WhatsApp, influencers, partnerships, and offline integrations
- Use creative automation tools to test and scale ad creatives rapidly
- Analyze performance across customer segments — not just for acquisition cost, but also for repayment behavior and profitability
IDEAL CANDIDATE:
- 2.5+ years of experience in digital marketing for personal loans in a fintech or NBFC
- Strong experience running campaigns on Google Ads, Meta (Facebook/Instagram), Whatsapp, YouTube
- Experience working with credit or risk teams to build smarter targeting strategies
- Familiarity with mobile app performance marketing and conversion funnels
- Ability to work hands-on with Appsflyer, Branch, Mixpanel, or similar analytics tools
BONUS IF YOU HAVE:
- Worked with AI/ML-based platforms for marketing (e.g. Smartly.io, Madgicx, Segment, custom tools)
- Experience with creative automation tools to scale visual testing (e.g. Pencil, Canva + automation stacks)
- Exposure to offline acquisition channels — like DSA networks, on-ground campaigns, referral programs, or embedded finance
- Comfort running queries or pulling your own reports using tools like SQL, Google Sheets, or basic data dashboards
PERKS, BENEFITS AND WORK CULTURE:
- Work directly with Founders: Mikhil Innani, former co-founder of PharmEasy and ex-Product Head at Hotstar, and Diksha Nangia, a former banker and CFA Charterholder.
- Best of both worlds: startup energy + listed company stability.
- Competitive pay and fast-track growth.
Job Title : Senior QA Automation Architect (Cloud & Kubernetes)
Experience : 6+ Years
Location : India (Multiple Offices)
Shift Timings : 12 PM to 9 PM (Noon Shift)
Working Days : 5 Days WFO (NO Hybrid)
About the Role :
We’re looking for a Senior QA Automation Architect with deep expertise in cloud-native systems, Kubernetes, and automation frameworks.
You’ll design scalable test architectures, enhance automation coverage, and ensure product reliability across hybrid-cloud and distributed environments.
Key Responsibilities :
- Architect and maintain test automation frameworks for microservices.
- Integrate automated tests into CI/CD pipelines (Jenkins, GitHub Actions).
- Ensure reliability, scalability, and observability of test systems.
- Work closely with DevOps and Cloud teams to streamline automation infrastructure.
Mandatory Skills :
- Kubernetes, Helm, Docker, Linux
- Cloud Platforms : AWS / Azure / GCP
- CI/CD Tools : Jenkins, GitHub Actions
- Scripting : Python, Pytest, Bash
- Monitoring & Performance : Prometheus, Grafana, Jaeger, K6
- IaC Practices : Terraform / Ansible
Good to Have :
- Experience with Service Mesh (Istio/Linkerd).
- Container Security or DevSecOps exposure.
Position Overview The Sales Development Representative is the initial interface between the Company's Customers/Prospects and Sales team. The SDR should be able to generate qualified leads for the sales team to pursue, through different outreach methods, including social (LinkedIn). What You’ll Be Doing ✓ Generate Qualified Sales Opportunities and Pipeline for Sales team. ✓ Manage territories and account list with high degree of ownership. ✓ Ability to manage and execute daily Outbound calling and prospecting KPI’s. ✓ Account and Prospect research to map relevant stakeholders, for quality engagements and follow-ups. ✓ Learn from existing SDR’s on market potential and work on developing market base. ✓ Demonstrate experience in creating simple, precise pitch for Calls and Emails and LinkedIn InMail. ✓ Leverage AI-powered sales and marketing tools to enhance prospect research, lead qualification, personalized outreach, and pipeline generation. Use AI to improve productivity, messaging quality, and conversion rates across email, LinkedIn, and calling campaigns. What You Bring to the Table ✓ Have demonstrated engaging with C-level and VP-level connects for SaaS and ERP Software companies. ✓ Proven track record of generating consistent pipeline against monthly, quarterly and annual targets. ✓ Able to communicate clearly and convey necessary information effectively in English and a local language. ✓ Skilful Objection handling on calls, promote/sell ideas persuasively, and close transactions with mutually beneficial results. ✓ Experience working with sales, marketing and product team to understand and convey product value-add, benefits and outcomes to prospects/customers. ✓ Possesses strong organizational and time management skills, driving tasks to completion. ✓ Experience working with tools like HubSpot, Salesforce, Sales Navigator, Lusha, ZoomInfo, Outreach. ✓ Able to constructively work under stress and pressure when faced with high workloads and deadlines. ✓ Able to maintain and promote social, ethical, and organizational standards in internal collaboration and external business activities. ✓ Able to work independently with minimum supervision. ✓ Able to maintain confidentiality of sensitive information. ✓ Hands-on experience using AI tools for sales and marketing activities such as prospect identification, account research, personalized content creation, email drafting, and outreach automation. ✓ Familiarity with AI-enabled platforms such as OpenAI (ChatGPT), HubSpot AI features, Salesforce Einstein, Apollo.io, Clay, or similar tools to improve prospecting efficiency and campaign effectiveness. ✓ Ability to use AI-generated insights while maintaining accuracy, personalization, and professional judgment in customer communications. ✓ Experience prospecting into Supply Chain & Logistics head/decision makers is an added advantage. Skills Required: ✓ Excellent communication, stakeholder management, and leadership abilities. ✓ Problem-solving mindset with a strategic approach to delivery. ✓ Flexibility to work across different locations and cross-functional teams. ✓ Strong understanding of AI-driven sales and marketing workflows, with the ability to adopt emerging technologies to improve lead generation, outreach effectiveness, and sales productivity.
We’re looking for a Backend Developer (Python) with a strong foundation in backend technologies and
a deep interest in scalable, low-latency systems.
Key Responsibilities
• Develop, maintain, and optimize backend applications using Python.
• Build and integrate RESTful APIs and microservices.
• Work with relational and NoSQL databases for data storage, retrieval, and optimization.
• Write clean, efficient, and reusable code while following best practices.
• Collaborate with cross-functional teams (frontend, QA, DevOps) to deliver high quality features.
• Participate in code reviews to maintain high coding standards.
• Troubleshoot, debug, and upgrade existing applications.
• Ensure application security, performance, and scalability.
Required Skills & Qualifications:
• 2–4 years of hands-on experience in Python development.
• Strong command over Python frameworks such as Django, Flask, or FastAPI.
• Solid understanding of Object-Oriented Programming (OOP) principles.
• Experience working with databases such as PostgreSQL, MySQL, or MongoDB.
• Proficiency in writing and consuming REST APIs.
• Familiarity with Git and version control workflows.
• Experience with unit testing and frameworks like PyTest or Unittest.
• Knowledge of containerization (Docker) is a plus.
Team Lead + Software development for SAP ABAP & .Net
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Management degree
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SAP ABAP certified
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Minimum 8+ years of Experience in development
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Team management
BookEventz.com welcomes career inquiries from Passionate, Energetic individuals who are interested in working in a startup environment, taking up bigger responsibilities and have interests in the event industry.
If you feel that there is an entrepreneurial drive in you are you are ready for taking bigger challenges then BookEventz.com is a place for you.
Job Responsibilities :
- Learn and devise strategies to drive online traffic to the company website.
- Implement and invest in long-term SEO strategies to drive organic growth
- Plan and execute all web, SEO, email, social media etc. activities
- Tracking conversion rates and making improvements to the website.
- Developing and managing digital marketing campaigns.
Responsibilities
- Translate mockups and prototypes into interactive and responsive web applications with modern front-end technology
- Take highly complex information and make it digestible for business users
- Objectively navigate the unknown with effective communication and decision making
- Apply atomic design principles to emerging technologies and frameworks
Eligibility
- Experience in Angular/React, proficiency with JavaScript/TypeScript, HTML, and CSS
- Expert knowledge of responsive web design
- Knowledge of Git, GitHub, GitLab, and/or Bitbucket
- Knowledge of programming patterns, design patterns, and principles
- Have a great sense of design and basic knowledge about interaction design concepts
FancyPants is looking for their newest addition to their Marketing Team. We need a video wizard who can help us shoot & create impeccable and creative content for Instagram and youtube!
We are looking for a candidate with video expertise in terms of conceptualization, execution and pre-production. This person will work closely with our marketing team to head content and optimize as per performance.
Job Description :-
Job Title: Accounts & Audit Executive
Experience: 4 to 5 years
Gender - Male
Qualification: Graduate / Post Graduate
Working days:- 5
Location: Mumbai (Andheri West)
Roles and responsibilities:-
Understanding internal audits to ensure the company meets its financial, operational and compliance objective.
Initiating improvements to the Financial Control and Auditing process.
Acquire, analyze and evaluate accounting documentation, data’s & reports.
Prepare and present reports that reflect audit results and document process.
Identify loopholes and suggest appropriate risk management activities.
Maintain open communication with management committee.
Conduct follow up audits.
Desire Skills:-
Bachelor's degree in Accounting, Finance, or related field.
Experience in Accounting and Audit
Experience in finalization of accounts
Experience in payroll audit
Knowledge and expertise in Ind AS, IFRS, Accounting and Audit Standards
Minimum 4 or 5 years of experience is needed.
Strong interpersonal skills, critical thinking skills, and time management skills.
Proficient verbal and written communication skills.
• Design, build and maintain efficient, reusable, and reliable code in Ruby on Rails
• Contribute in all phases of the development life-cycle
• Design, build and own key technology decisions and implementations
• Be an evangelist for Rails and software engineering best practices
• Continually look for opportunities to improve our platform, process, and business
• Continuously discover, evaluate, and implement new technologies
• Work in an agile environment with quick iterations
What we are looking for?
• 2+ years of overall web development experience
• 2+ years experience in developing scalable and robust web applications using Ruby on Rails
• Experience with collaborative code development in small agile teams and managing releases (Git, Continuous Integration, Capistrano)
• Highly proficient in the data structure, algorithms, design patterns, and databases
• Ability to collaborate with other developers and handle the entire software development cycle
• Passion to write beautiful and scalable code
• A disciplined approach to development, documentation, and code structure
• Experience building internal and external APIs and RESTful web services
• Experience in delivering products and services in a high growth, startup environment



