Telesales

Role summary

We are looking for an Email Marketing Specialist who combines analytical thinking with

creativity to drive high-performing campaigns. This role requires someone who can

independently plan, execute, and optimize email marketing initiatives while leveraging data to improve engagement and conversions. The ideal candidate is detail-oriented, proactive, and comfortable working across multiple tools, campaigns, and datasets.

This role comes with a high level of ownership. You will be responsible for managing email as a core growth channel end-to-end, from strategy to execution to optimization. We’re looking

for someone who can take initiative, test new ideas, and continuously improve performance without relying on constant direction.

What You’ll Do

1. Campaign Strategy & Planning

● Plan and execute email and outbound campaigns for lead generation

● Create targeted campaigns aligned with user personas and business goals

● Manage campaign calendars and ensure timely delivery across multiple initiatives

● Work with lead data tools (e.g., Apollo, Snov.io) to build and manage prospect lists

● Leverage AI tools (e.g., Claude, ChatGPT) to accelerate the whole process

2. Marketing Automation & CRM Management

● Build and manage automation workflows with a focus on logic, scalability, and efficiency

● Work extensively with CRM platforms (preferably HubSpot) for campaign execution and

tracking

● Maintain and optimize contact databases, segmentation, and lifecycle stages

3. Data Analysis & Optimization

● Ensure best practices in email deliverability, including domain setup and inbox health

● Track campaign performance using key metrics such as open rates, CTR, conversions,

and ROI — and for outbound specifically, monitor reply rate, positive reply rate, meeting

booked rate, and sequence-level A/B results

● Continuously test and optimize outreach sequences for reply rates and conversions

● Use data to derive insights and continuously improve campaign effectiveness

● Work with spreadsheets (Google Sheets/Excel) to analyze campaign data and generate

reports

4. Audience Segmentation & Persona Mapping

● Develop and refine customer personas for targeted communication

● Segment audiences based on behavior, demographics, and engagement patterns

● Personalize campaigns to improve relevance and performance

5. Content & Quality Control

● Collaborate with sales/marketing to align messaging with ICPs and target accounts

● Collaborate with content/design teams to develop effective email creatives

● Ensure accuracy, consistency, and attention to detail in all campaigns

● Conduct A/B testing for subject lines, content, and CTAs

6. Cross-functional Collaboration

● Work with marketing, sales, and external vendors to align campaigns with broader goals

● Communicate insights, performance updates, and recommendations clearly

Qualification Criteria

● 2+ years of experience in lead generations campaigns and GTM strategies, including email marketing or a other paid marketing channels

● Demonstrated ability to own a channel end-to-end — from strategy and execution to reporting and optimization — with minimal supervision

● Strong analytical mindset with the ability to interpret data and make decisions

● Proficiency in Google Sheets (comfortable with basic to intermediate formulas and data handling)

● Hands-on experience with CRM tools, preferably HubSpot

● Strong understanding of audience segmentation and persona mapping

● Deliver regular performance reports (weekly/monthly) covering campaign results, key

insights, and recommended next steps

● Present findings clearly to internal stakeholders, translating data into actionable

recommendations

● High attention to detail and ability to manage multiple campaigns simultaneously

● Self-starter with the ability to work independently and proactively

● Strong problem-solving skills and structured thinking

● Good written and verbal communication skills

Preferred Attributes

● Experience with prospecting and campaign setup tools like Snov.io and/or Apollo

● Familiarity with A/B testing frameworks and experimentation

● Exposure to email deliverability best practices and tools

● Experience working in fast-paced or high-growth environments

● Understanding of email infrastructure (SPF, DKIM, DMARC) and its impact on deliverability

● Experience managing multiple sending domains and maintaining inbox health

Benefits:

• Health insurance
• Provident Fund

Work Location: In person

Job Description

We’re looking for a talented and experienced Social Media Manager to join our team. The ideal candidate will be responsible for planning, implementing, and monitoring our company’s social media strategy in order to increase brand awareness, improve marketing efforts, and drive engagement with our target audience. This role requires a deep understanding of social media platforms, excellent communication skills, and a creative mindset.

Roles And Responsibilities

• Create a content calendar to ensure a consistent and engaging online presence.
• Collaborate with the design and content teams to create visually appealing and informative posts.
• Use social media analytics tools to track the performance of content and campaigns.
• Plan and execute social media advertising campaigns, including budget allocation and targeting.
• Monitor and analyze ad performance, making adjustments as needed to maximize ROI.
• Stay informed about emerging social media trends, tools, and platforms.
• Stay up-to-date with industry trends and best practices to continually refine the strategy.
• Maintain Client relations & manage team.
• Execute Paid Ad Campaigns for Social Media Clients.

Skills Required

• Proven work experience as a Social media manager.
• Hands on experience in social media management.
• Solid knowledge of social media platforms, algorithms and paid ads.
• Proficiency in social media management tools and analytics.
• Ability to work independently and as part of a team.
• Job Type: Full-time
• Experience required: 1 to 3 yrs
• 
  

Industry Type: Web Development & Digital Marketing

Department: Social Media Management

Employment Type: Full Time, Permanent

Education

UG: Any Graduate

PG: Any Postgraduate

Work Location: Rajouri Garden/Subhash Nagar

JOB Description-

Business Development Associate:

We are looking for a responsible and highly motivated Sales Associate who is ready to take on all sales responsibilities from generating leads to closing sales. Our ideal candidate will deliver a professional presentation to customers, and uphold the ideals and standards of our company. The successful Sales Associate will constantly strive to meet all sales goals and exceed customer expectations.

Responsibilities:

• Achieving growth and hitting sales targets by successfully managing the sales team
• Designing and implementing a strategic sales plan that expands the company’s customer base and ensures its strong presence Conducting market research to identify selling possibilities and evaluate customer needs
• Actively seeking out new sales opportunities through cold calling, networking, and social media
• Setting up meetings with potential clients and listening to their wishes and concerns.

Responsibilities:

 Develop and maintain high-quality, scalable, and efficient Java codebase for our ad-serving platform.

 Collaborate with cross-functional teams including product managers, designers, and other developers to

understand requirements and translate them into technical solutions.

 Design and implement new features and functionalities in the ad-serving system, focusing on performance

optimization and reliability.

 Troubleshoot and debug complex issues in the ad server environment, providing timely resolutions to ensure

uninterrupted service.

 Conduct code reviews, provide constructive feedback, and enforce coding best practices to maintain code quality

and consistency across the platform.

 Stay updated with emerging technologies and industry trends in ad serving and digital advertising, and integrate

relevant innovations into our platform.

 Work closely with DevOps and infrastructure teams to deploy and maintain the ad-serving platform in a cloud- based environment.

 Collaborate with stakeholders to gather requirements, define technical specifications, and estimate development

efforts for new projects and features.

 Mentor junior developers, sharing knowledge and best practices to foster a culture of continuous learning and

improvement within the development team.

 Participate in on-call rotations and provide support for production issues as needed, ensuring maximum uptime

and reliability of the ad-serving platform.

Role :

Act as the Lead ForgeRock developer / Analyst of the team to perform analysis, design and implementation tasks for our various platforms. Main accountabilities are:

• Work with different functional teams and managers
• Gathering Technical requirements from Business stakeholders
• Analyzing/Creating User Stories, Doing Story points estimations.
• Design and implement solutions across multiple platforms
• Producing high quality code with excellent test coverage
• Code reviews and effective code maintenance
• Analyze product requirements and breaking down into user stories and tasks, with the tech team
• Estimate and planning to assist with the development of the product roadmap
• Developing build, test, and deployment automation
• Research and development of potential new technologies
• Defining processes and standards within the team and contributing to the continuous improvement of the product development process
• Producing a high standard of technical documentation
• Understanding Backlogs and fixing support challenges
• Ability to provide technical expertise for new and ongoing initiatives to work with project stakeholder to come up most feasible technical solution.
• Identify, resolve, and/or escalate all issues that threaten the successful delivery of assigned initiatives.
• Support Junior developers and setting up local environments

Required

• Minimum 3 years’ experience in Identity and Access management (IAM) domain with expertise in one of IAM Products like ForgeRock or Oracle IAM:
• ForgeRock IAM products - FR AM, FR IDM, FR IG and FR DS
• Oracle IAM products – OAM, OIM, and OUD/OVD/OID
• Development experience on IAM platform (using Java Microservice, SpringBoot)
• Gathering Technical requirements from Business stakeholders
• Analyzing/Creating User Stories, Grooming with Story points estimations and Developing the code for them with team.
• Ability to research and troubleshoot ForgeRock. Experience with ForgeRock Backstage and support
• Experience in implementation and configuration of features like: MFA/ RBAC/ SAML/ OAUTH/ Federation etc. Frontend/workflow customization using Identity Experience Framework.
• Ability to act as ForgeRock champion in the identity domain. Engage on discussions on future of the platform.
• Strong experience on Full Stack development using JAVA SpringBoot (Web API/Microservices/ GraphQL) and Angular/ NodeJS / ReactJS and Spring MVC framework
• Understanding the requirement and development. Involved in End to End implementation.
• Skills with DevOps best practices including deployment automation tools, CI/CD pipelines.
• Experience of common DevOps platform tooling (chef, maven, jenkins, Puppet, Docker)
• Modern Agile and technology practices - to fit into the agile team cultures
• Written Unit test for components.

• Design and code feature in the front-end and back-end as per the specifications provided by the Product and Design teams.
• Ship features in fast-moving agile sprints.
• Work closely with Product Design and Product Management teams to brainstorm and chalk out details of features.
• Ability to build a feature from scratch & drive it to completion

Skills Must have:

• Good understanding of Javascript and Clean architecture.
• Good understanding of asynchronous programming, callback, and closures
• Experience in developing applications that use queues like SQS, RabbitMQ, Kafka, etc
• Experience with AWS services like S3, EC2, etc
• Strong experience with Javascript frontend framework/libraries like ReactJS
• Good knowledge of CSS and its preprocessors like SASS/LESS
• Good understanding of server-side templates.
• Experience with creating cross-browser compatible web apps
• Should be Strong in MySql / Postgres database
• Stronghold in Data structure and processing JSON

Good to have

• Basic knowledge of CI, CD
• Intermediate knowledge in any cloud services(AWS, GCP)
• Familiar with testing frameworks like Mocha, Cypress