
About AIDA
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About the Role
We’re looking for a Demand Generation Lead who can create and manage content that resonates with a US audience. You’ll plan, write, and manage different types of content that tell our story, support growth, and drive engagement. If you love writing, enjoy building content strategies, and can juggle multiple projects, this role is for you.
What You’ll DoContent Strategy & Marketing
- Plan and execute content strategies that align with business and ABM goals.
- Write and edit across formats: blogs, case studies, emails, newsletters, templates, social posts, and landing pages.
- Own the content-driven demand generation funnel from awareness to MQLs to pipeline influence.
- Create and manage gated assets (ebooks, whitepapers, playbooks, case studies) to drive lead capture.
- Engage with clients and experts through content strategies that drive engagement and conversions.
SEO & Content Management
- Manage end-to-end blog workflows, including topic research, keyword planning, assigning content to writers, editing, creating CTAs, and publishing.
- Collaborate with SEO teams and freelancers to ensure all content is optimized for search and published on time.
- Use analytics to measure content performance and suggest improvements.
- Track and optimize content performance based on traffic, conversions, MQLs, and pipeline contribution.
Campaign & ABM Support
- Create and review newsletter content, manage group postings, and track analytics.
- Support ABM and LinkedIn campaigns by providing required collateral.
- Work closely with the Sales and Growth teams to align content with ICP-driven ABM campaigns.
- Support outbound and inbound motions with sales enablement content.
Planning & Coordination
- Own and manage monthly content calendars to ensure smooth delivery across channels.
- Collaborate with design, product, and social media teams to align content with campaigns.
Performance, Quality & Metrics
- Maintain consistent tone, voice, and messaging across all channels.
- Review and approve freelance work, and manage their monthly budgets and invoices.
- Monitor newsletter subscribers and maintain records.
Performance & Growth Metrics (New Section)
You will own and optimize key metrics, including:
- Content-driven leads and MQL growth
- Engagement rates across assets and channels
- Contribution to pipeline and revenue influence
- Performance insights via Google Analytics, HubSpot, and LinkedIn Campaign Manager
What We’re Looking For
- 5-6 years of experience in demand generation, content marketing, or SEO.
- Experience creating content for a US audience.
- Strong writing, storytelling, and ABM-focused content skills.
- Comfortable with SEO basics and tools like Google Analytics.
- Strong project and deadline management skills.
- Team player with excellent communication abilities.
Good to Have
- Experience in B2B SaaS or tech.
- Knowledge of social media marketing and paid campaigns.
- Familiarity with tools like HubSpot, WordPress, or other CMS platforms.
Why You’ll Love Working Here
- Own and shape our content marketing and ABM initiatives.
- Work with a friendly, collaborative team.
- Flexible, remote-friendly work setup.
- Make a real impact on our brand growth in the US.
- Development of applications in Java including:
- Building data processing platforms.
- Developing micro-service-oriented applications.
- Interact with stakeholders of the applications being developed.
- Must have experience in Java JEE, Spring Framework, and Microservices
- Experience in SQL and JDBC
- Experience in build tools Maven, git
- Good to have experience in Cloud Platforms AWS, Azure is a plus
∙Design and build applications for the iOS platform (Both Objective C and Swift)
LogiNext is looking for a technically savvy and experienced Principal Software Engineer - Client Success to be part of the support team. Client success engineering is an important part of the LogiNext experience. You will help in quickly resolving the technical issues across the entire SaaS product suite. You will be responsible for maintaining the SLAs as defined by the organization. You will be collaborating with the client’s operations team, engineering team .
Responsibilities
- Troubleshoot application and software related issues and determine the root cause for the issues
- Work on defined SLAs to ensure that our client receives the best of the services
- Provide minor enhancements, production, and technical support to LogiNext’s enterprise clients
- Monitor production alerts and escalate the issues for any anomalies in the system
- Ensure complete compliance of ticketing tool and report metrics on a daily basis
- Work with the existing engineering team to maintain highly scalable and secure products
- Manage and prioritize multiple work requirements to meet deadlines by working independently and leading a team
Requirements
- Bachelor’s degree in Computer Science, Information Technology or related field
- 8 to 10 years experience in a production support role or in software development using Java, J2EE, Spring, RESTful APIs, MySQL, MongoDB
- Expertise on production support processes such as incident or change management, call triaging, critical issue procedures
- Experience in writing and maintaining scripts to monitor system activity and automate production support activities that enable efficiency and productivity of Customer Success team
- Proficiency in troubleshooting, root-cause analysis, SLA adherence and metrics reporting for large enterprises
- Knowledge of monitoring tools, alert escalation, customer and other stakeholder management
- Familiarity and/or experience in implementing ITIL concepts in addition to technical aptitude are highly valued
- Providing support on weekends on a rotational basis
- Expereince in team management
- Asp.Net Core
- Microservices
- An added advantage to a candidate who has familiarity with PostgreSQL / MySQL
Job Responsibilities
- Design, build and maintain software applications.
- Write well-designed, testable, efficient code by using best software development practices.
HealthPlix is a digital health company with a vision to enhance the experience of treating and managing your patients, including those with chronic conditions such as diabetes. We help improve patient retention by providing a platform for clinics to have more meaningful communication with patients. At the same time, we also provide clinics with the benefits of digital practice, such as understanding data-driven insights on the performance of the clinic's practice.
Currently, at its growing stage, a stint with HealthPlix Technologies will allow you to work with a dynamic & young organization with a vision to transform the healthcare sector. You will also gain an understanding of how the healthcare sector in India works and the changes through which the Indian healthcare sector is going through.
HealthPlix is looking for talented and competitive ‘Business Development Manager/Executive who thrive to become sales champions. The role will require you to visit doctors of single and multi-speciality clinics and enable them to digitize their clinics.If you want to make an impact in the Healthcare industry and be a part of the digital revolution then HealthPlix is the right place for you.
In the role of BDM, the employee will play a pivotal role in achieving our ambitious Doctor acquisition and revenue growth objectives.
- Understand needs and requirements; build a strong relationship with doctors
- Visit the assigned market territory to conduct demos for users (doctors) and manage deal closure
- Building sales pipeline by acquiring new and converting competition user
- Rigorous & structured follow-ups with Doctors to ensure sales closure
- Provide in-depth platform training to the doctors and clinic staff
- Close sales and achieve monthly and quarterly targets
- Maintain and expand your database of prospects through referral channel
- Excellent communication skills(English & Regional language preferred) with a focus on driving a sales
- Plan and travel extensively across the assigned territory & upcountry if required
- Strong people skills with high customer-centricity
- Good technical understanding of the product
- Strong listening, presentation & time management skills
- Any bachelor's / Master's degree
- Lucrative monthly incentive and R&R programs
- Free medical insurance from the company
- Day shift (10.30 am to 7.30 pm)
- 6 days Working 1 day off (Sunday)
- Operating as the lead point of contact for any and all matters specific to your accounts (Web, SEO, Content & Email)
- Leading a team of Web, SEO, Content and Email experts
- Collaborating with internal departments to facilitate client need fulfillment.
- Present strategies to clients and ensuring timely execution and delivery
- Analyze the effectiveness of strategies implemented
- Time to time recommend, design and implement new projects to increase their ROI
- Set up a list of KPIs to track for each client
- Prepare and present reports on their progress
- Building and maintaining strong, long-lasting customer relationships
- Collecting and analyzing data to learn more about consumer behavior.
- Maintaining updated knowledge of company products and services and upselling them time to time
- Resolving complaints and preventing additional issues by improving processes.
- Keep abreast with new trends in digital technology
- Lastly, manage the P/L of the team and accounts assigned
Requirements
- Knowledge of digital tools and technology
- Understanding and knowledge of websites, search and email
- Experience in customer service
- Sense of ownership and pride in your performance and its impact on company’s success
- Critical thinker and problem-solving skills
- Team player & leader
- Good time-management skills and organized
- Great interpersonal and communication skills

- Ability to design the overall architecture of UI components of the web application.
- Maintain quality and ensure responsiveness of applications.
- Collaborate with the rest of the engineering team to design and launch new features.
- Maintain code integrity and organization.
- Experience working with graphic designers and converting designs to visual elements using JavaScript, HTML, and CSS.
- Understanding and implementation of security and data protection.
- Good problem-solving skills and willingness to learn new technology
Qualifications:-
- 2+ year track record of relevant work experience and a Computer Science or a related technical discipline is required
- Excellent knowledge of JavaScript
- Proficient experience in ReactJS.
- OOPS, Concept, and Data Structure like Queue, Stack, Tree, Linked List, etc.
- Good knowledge in working with REST APIs
- Knowledge of converting designs to working web pages using HTML and CSS.
- Experience in Architecture and delivery of web applications.
- Knowledge of code versioning tool – Git
Good to have:
- Experience in AngularJS
- Experience in server-side programming












