Vice President (Marketing) - Y Combinator backed Shopify-like platform
About Merito :
- Merito is a curated talent platform where we identify, assess, and connect candidates for matching job opportunities.
- We are working with the mission to change the way hiring is done.
- The company is founded by a team consisting of alumni from IIM Ahmedabad, McKinsey with more than 2 decades of experience in recruitment, training, and coaching.
About Our Client :
- Our client is headquartered in California and Y Combinator backed Shopify-like platform for creators & knowledge professionals (coaches, instructors, experts, artists etc.) to launch, manage and grow their business online.
- Founded by IIT/ IIM/ BITS/ Yale/ BCG Alumni and 3X Entrepreneurs, they are well funded and backed by top Indian VC firms along with start-up veterans like Kunal Shah (CRED). The company is founded by alumni from top IITs, IIMs, BITS, Yale including ex-entrepreneurs and from firms such as BCG, Hike, Dunzo and P&G.
- Since the launch of its first version in December 2020 they have grown 25X. Creators have earned more than $1 Million since launch through the platform.
- We have just closed our series A (yet to announce) and are looking to build out our leadership team across functions.
Job Description :
- The Head of Marketing will own and drive the end-to-end marketing stack for the entire organization.
- You will report directly to the founders and will work independently/with the senior team dependent on goals and aligned objectives.
- Marketing Strategies, Ideas and Execution ; Ideate, iterate, and execute marketing strategies that help in growing Exly's client base and achieve our marketing goals.
Key Responsibilities :
- Responsible for leading all of marketing & comms initiatives - Drive market leadership by distributing our product to 1M+ creators & building a strong brand.
- 5+ yrs leading marketing at top early-stage startups; experience in SMM, brand building, performance, SEO and other innovative channels to drive high quality MQLs.
- Build and lead a results-driven growth marketing function. Partner with Sales and Marketing leadership to define the team's objectives and goals within the larger marketing organization and business.
- Define the appropriate mix of campaign elements (including account-based marketing, search, social, direct mail, email, webinars, events, content syndication, direct response online, etc.).
- Create and test campaign messages, landing pages, and lead nurturing to optimize conversions and lead quality.
- Implement metrics and reporting for various marketing programs, campaigns and pipeline results.
- Consistently use data to iterate and improve marketing programs and results. Own the entire closed loop demand generation process, from initial awareness to hand-off to sales, and follow-up.
- Manage and develop the standards and best practices for campaigns, marketing operations, and reporting.
- Developing PR campaigns and developing a relationship with various industry stakeholders, to ensure Brand / product advocacy on relevant forums. Setting up marketing technologies to monitor the campaign effectiveness.
The successful applicant will be :
- Someone who has scaled the marketing function through the growth stage of any B2B SaaS preferably one of the well-known SaaS companies in India.
- Individual contributor experience of around 3 years with responsibility for organic growth and/or demand generation.
- Experience of managing teams focused on different functions of Marketing.
- Wide breadth and depth of experience in organic, performance and product marketing.
- Expert level knowledge & hands-on experience in use of marketing automation & data systems.
- An analytical approach to solve complex problems with a sharp eye on ROI and creative flair.
- Willing and eager to roll up your sleeves to step in for your team, if needed.
- Excellent communication and presentation skills (written and verbal).
- Familiarity with working in cross-functional environment and distributed team setups.
- Ideal candidate would have built marketing team from scratch for a SaaS start-up from seed to Series A/B or would be from a Tier 1 MBA college.
Shubham Vishwakarma
Full Stack Developer - Averlon
Similar jobs
PythonStrong Pharma Analytics Profile
Mandatory (Experience) : Must have 4+ years of experience as an analytics consultant with atleast 2 years in pharma domain
Mandatory (Skill 1) : Must have hands-on experience working with patient-level datasets (claims, EHR, lab, pharmacy data)
Mandatory (Skill 2) : Must have worked on patient journey analysis, treatment patterns, disease progression and advanced analytics
Mandatory (Skill 3) : Must have experience with SQL, Python and Predictive modelling (regression, classification, clustering)
Mandatory (Skill 4) : Must have experience combining multiple healthcare datasets and building longitudinal patient views
Mandatory (Skill 5) : Ability to translate complex analysis into actionable business/clinical insights
Mandatory (Skill 6): Must have experience with time-series analysis and/or survival analysis - specifically to study treatment duration, patient drop-off, or retention trends
Mandatory (Skill 7): Must have experience building risk stratification models using ML techniques to prioritize patients based on clinical or behavioural risk factors
Mandatory (Company) : PharmaTech/life sciences companies
Review Criteria:
Mandatory:
- Strong Ad Operations Profiles
- 1+ years of hands-on experience in Digital Ad Operations or Programmatic Advertising.
- Practical exposure to DSPs and DV360 for campaign setup, execution, optimization, and reporting.
- Strong understanding of LinkedIn, Meta, and Facebook Ads platforms; ability to coordinate campaign execution per media team plan.
- Proficiency in DoubleClick Campaign Manager (DCM) or similar 3rd-party ad servers for trafficking and tag management.
- Ability to perform QA testing of creative assets, troubleshoot delivery issues, and ensure tracking accuracy.
- Skilled in Excel-based reporting, reconciliation, and campaign data analysis.
- Must have worked in a digital media agency or AdTech environment executing live campaigns.
Preferred:
- Exposure to programmatic buying, audience targeting, and optimization strategies.
Role & Responsibilities:
We are looking for ad operations who will be responsible for the success of the advertising campaigns. This includes accurate building, testing and assignment of advertisements using various ad technologies. This person will also assist in providing support and coverage to global advertising teams as well as ensuring accuracy and security of all ad units.
Key Responsibilities-
Campaign Set-Up and Execution:
- Manage the set-up and execution of advertising campaigns, including generating and testing ad tags for campaign launches.
- Ensure seamless campaign deployment by completing quality assurance and testing of creative assets to verify proper functionality across various browsers.
Technical Adherence and Issue Resolution:
- Ensure that ad creative adheres to technical specifications and promptly troubleshoot any creative issues that may impact implementation, tracking, or reporting.
- Collaborate with internal stakeholders to guarantee the proper set-up and deployment of campaigns, fostering effective communication and alignment.
Collaboration and Reporting:
- Work closely with the Customer Success (CS) team to ensure accurate reporting, optimization, and fulfilment of campaign delivery, facilitating smooth communication and collaboration between teams.
- Maintain meticulous records of creative assets and internal documents related to proposals and campaign execution, ensuring organizational transparency and accountability.
Reconciliation and Optimization:
- Perform reconciliations between media plans and third-party ad delivery platforms to ensure alignment and accuracy.
- Identify opportunities to implement solutions that enhance effectiveness and efficiency in ad operations processes, driving continuous improvement.
Quality Assurance and Testing:
- Conduct thorough quality assurance and testing of creative assets to ensure proper functionality across various browsers and platforms.
Stakeholder Communication:
- Communicate effectively with internal stakeholders to ensure the proper set-up and deployment of campaigns, maintaining alignment with project timelines and objectives.
Ideal Candidate:
- Any bachelor’s degree, Postgraduate or equivalent.
- Minimum Experience 1+ years in the same domain preferably in digital trafficking at a media agency
- Deep understanding of DoubleClick Campaign Manager (experience with other 3rd party ad servers a plus).
- Comfort with Microsoft Excel and ability to consolidate information and work with multiple data points.
- Working on platform like DV360 & DSP mandatory.
Perks, Benefits and Work Culture:
- Competitive Salary Package
- Generous Leave Policy
- Flexible Working Hours
- Performance-Based Bonuses
- Health Care Benefits
- Strong Flutter Development Profile
- Mandatory (Experience) – Must have 4+ yrs of Hands-on experience in Flutter & Dart for building cross-platform mobile applications
- Mandatory (Skills 1) – Must have expertise in state management using Bloc pattern and navigation using GoRouter
- Mandatory (Skills 2) –Must have strong working knowledge of Android and iOS Platform (Platform-specific UI guidelines like Material Design, Human Interface Guidelines, Native platform capabilities and limitations etc)
- Mandatory (Skills 3) –Must have strong working knowledge in Firebase ecosystem ecosystem (Auth, Firestore, Cloud Messaging, Analytics)
Preferred
- Preferred (Skills 1) – Experience with native Android (Kotlin) or iOS (Swift) development
- Preferred (Skills 2) – Knowledge of CI/CD pipelines, mobile app analytics, crash reporting, and security best practices.
NodeJS (Node.js)
MongoDB
RedisRequirement:
1. Node Js min 2 yrs exp.
2. Database - MONGO, SQL, etc. min 2yrs experience with these.
3. Caching - REDIS, MEMCACHED etc
4. Message Queues - RABBIT MQ, Kafka, etc.
Location: Delhi (Work from office).
Package : Upto 12 LPA
- You're proficient in Unity3D and/or Unreal game engine
- You've experience building experiences on iOS, Android and web platforms
- You have a passion for writing code as well as understanding and crafting the ways systems interact
- You believe in the benefits of agile processes and shipping code often
- You are pragmatic and work to coalesce requirements into reasonable solutions that provide value
Responsibilities
- Deploy well-tested, maintainable and scalable software solutions
- Take end-to-end ownership of the technology stack and product
- Collaborate with other engineers to architect scalable technical solutions
- Embrace and improve our standards and processes to reduce friction and unlock efficiency
Current Ecosystem :
ShibaSwap : https://shibaswap.com/#/" target="_blank">https://shibaswap.com/#/
Metaverse : https://shib.io/#/" target="_blank">https://shib.io/#/
NFTs : https://opensea.io/collection/theshiboshis" target="_blank">https://opensea.io/collection/theshiboshis
Game : Shiba Eternity on iOS and Android
NodeJS (Node.js)
Amazon Web Services (AWS)MongoDBResponsibilities:
- Develop, record and maintain cutting edge web-based Node Js applications on service platforms.
- Building resilient Rest APIs microservice architecture.
- Use test-driven development and acceptance tests to ensure feature quality.
- Coordinate with co-developers and keep project manager well informed of the status of development effort and serve as the liaison between development staff and project manager
- Keep abreast of new trends and best practices in development.
Skills Required:
Ms-SQL, MongoDB, AWS services (S3 Batch, Lambda, Fargate), Nest Js, Express Js, Typescript.
Work Days-
Java
Spring Boot• Participation in the requirements analysis, design, development and testing of applications.
• The candidate is expected to write code himself/herself.
• The candidate is expected to write high level code, code review, unit testing and deployment.
• Practical application of design principles with a focus on the user experience, usability, template
designs, cross browser issues and client server concepts.
• Contributes to the development of project estimates, scheduling, and deliverables.
• Works closely with QA team to determine testing requirements to ensure full coverage and best
quality of product.
• There is also the opportunity to mentor and guide junior team members in excelling their jobs.
Job Specifications
• BE/B. Tech. Computer Science or MCA from a reputed University.
• 6+ Years of experience in software development, with emphasis on JAVA/J2EE Server side
programming.
• Hands on experience in Core Java, Multithreading, RMI, Socket programing, JDBC, NIO,
webservices and Design patterns.
• Should have Knowledge of distributed system, distributed caching, messaging frameworks, ESB
etc.
• Knowledge of Linux operating system and PostgreSQL/MySQL/MongoDB/Cassandra database is
essential.
• Additionally, knowledge of HBase, Hadoop and Hive are desirable.
• Familiarity with message queue systems and AMQP and Kafka is desirable.
• Should have experience as a participant in Agile methodologies.
• Should have excellent written and verbal communication skills and presentation skills.
• This is not a Fullstack requirement, we are purely looking out for Backend resources
.NET
C#Responsibilities:
- You'll be expected to work closely with other team members and mentor junior developers.
- You must take pride in your work and have keen attention to detail.
- Should have hands-on experience with C# programming including. NET Framework, ASP. NET and. NET Core.
- Analyze requirements and provide estimates.
- Ensure adherence to delivery schedules & quality processes and establish solutions for the client.
- Ensure development projects are delivered properly to meet the requirements of the client.
- Ensure that software enhancements and system fixes meet intended business needs according to defined requirements.
- Prepare technical specifications from which application programs will be developed and execute QA routines to ensure quality of software.
- Assist in the planning and deployment of software releases.
Requirements:
- Design and/or development experience with. NET, C#, ASP. NET, . Net Core, MVC, MVVM, WPF, Micro Services, React, AngularJS, jQuery, JavaScript, C3 D3 CSS, Azure Services in an n-tier architecture.
- Database design and development (Oracle or Microsoft SQL Server or MySQL or MongoDB).
- React Native experience is highly desirable.
- Experience with Web Services and Service Oriented Architecture.
- Experience with concurrent development source control (Git) and continuous integration (Pipeline or Jenkins or Bamboo).
- Timely creation of appropriate documents e. g. Application Architecture, Database Schema, Sequence diagrams, Class diagrams, etc.
- Interpersonal communication and organisational skills required to operate as a contributing member of virtual teams that deliver quality services.
JavaLocation- PAN India
must know Core Java,Eclipse
immediate joiner
NP - 15 dayss or less
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon