Sr. UI/UX Designer

Position Name : Senior Software Developer (Node.js/RoR/Swift/React)

Experience : 5 to 10 Years

📍 Location : Remote

Notice Period : Immediate to 15 Days

Role Overview :

We are looking for a highly skilled Senior Software Developer with expertise in Node.js, Ruby on Rails (RoR), React, and Swift.

The ideal candidate should have strong problem-solving skills, hands-on development experience, and a deep understanding of software architecture, design principles, and TDD best practices.

Key Responsibilities :

• Backend-Heavy Full-Stack Development : Strong focus on Ruby on Rails (RoR) for backend and React for frontend.
• Test-Driven Development (TDD) : Follow TDD principles to ensure high-quality code.
• Software Architecture & Design : Implement scalable and maintainable solutions.
• Data Structures & Algorithms : Optimize performance and ensure efficient solutions.
• Clean Code Practices : Write modular, reusable, and well-documented code.
• Agile Development : Work in an Agile environment with CI/CD pipelines.
• Full-Stack Ownership : Manage both backend and frontend development, including deployment.
• Peer Collaboration : Participate in code reviews, pair programming, and knowledge sharing.

Technical Skills & Experience :

Must-Have :

• Ruby on Rails (RoR) - Backend
• React.js - Frontend
• Strong expertise in architecture, design, and hands-on development.
• Excellent understanding of Data Structures & Algorithms.
• Proven experience with TDD principles.
• Excellent communication skills.

Good to Have :

• Experience with Node.js, TypeScript, Swift, and JavaScript
• Familiarity with relational databases and web frameworks
• CI/CD tools like Jenkins, Hudson, or Bamboo.

1. Campaign Development: Creating and launching marketing campaigns across various channels, including social media, email, search, display, and affiliate marketing.

2. Targeting and Segmentation: Identifying and targeting specific audience segments to maximize campaign effectiveness and ROI.

3. Ad Optimization: Continuously monitoring and optimizing ad performance, including ad copy, images, targeting, and bidding strategies.

4. Budget Management: Managing and allocating marketing budgets to maximize ROI and achieve business objectives.

5. Data Analysis: Analyzing campaign data and metrics to measure performance, identify areas for improvement, and inform future marketing strategies.

6. A/B Testing: Conducting A/B testing and experimentation to optimize campaign elements, such as ad creative, landing pages, and email subject lines.

7. Conversion Rate Optimization: Optimizing landing pages, websites, and other digital assets to improve conversion rates and user experience.

8. Return on Ad Spend (ROAS) Analysis: Measuring and analyzing ROAS to ensure that marketing campaigns are generating a positive return on investment.

9. Cross-Channel Marketing: Coordinating and executing marketing campaigns across multiple channels, including social media, email, and search.

10. Team Collaboration: Working closely with cross-functional teams, including sales, product, and creative, to ensure that marketing campaigns are aligned with business objectives and goals.

About Airblack

Airblack is India’s largest online skilling academy, helping people become micro-entrepreneurs or get flexible opportunities through innovative “do-it-together” (DIT) courses.

In three years, Airblack's beauty academy has trained over 35,000 students in 200+ cities as Makeup Artists, helping them start their businesses as freelancers, studio owners, or earning influencers. We have also forayed into hospitality and culinary and helped over 500 bakers launch a baking business with our Certified Professional Baking Course

Airblack is backed by marquee investors such as Info Edge Ventures, Elevation Capital, Michael & Susan Dell Foundation, Blume Founders Fund, Better Capital and Mars Shot Ventures. We have also been recognized by the Beauty & Wellness Sector Skill Council & Skill India as a government-certified beauty skilling partner. Airblack has also been recognized by Forbes as a “Select 200” company with global business potential.

Who are we looking for?

At Airblack, we're entering a path of exponential growth, aiming to grow our revenue tenfold within the next two years while bolstering our profitability. In this pivotal phase, we seek a dynamic Performance Marketer responsible for planning, implementing, and optimizing high-performing advertising campaigns across various online channels, including Google Ads and Meta Ads, to increase company sales and brand awareness. This role requires a combination of analytical, creative, and strategic thinking to develop scalable and efficient campaign structures.

The ideal candidate would be driven by a blend of creative problem-solving and analytical prowess and thrive in a high-ownership environment. If this sounds like you, we would love to meet you.

What would you be doing?

• Performance Marketing: Develop, execute and manage lead acquisition for the Airblack inside-sales team by efficiently planning, executing and scaling up performance marketing campaigns on Facebook, Google and other digital media platforms
• Perform daily account management, check campaign performance, and adjust bids to enhance campaign efficiency.
• Optimize performance across ad channels by testing and tuning ads, keywords, and bid strategies.
• Analytics & Instrumentation: Contribute to the analytics muscle of the Growth function with in-depth data analyses and set-up tech instrumentation to scale operations
• Experimentation & User Insights: Deliver continuous user insights, solutions discovery and experimentations across both 0-to-1 and scale-up revenue initiatives
• Go-To-Market Operations: Execute end-to-end operations on GTM, leads CRM and revenue optimization initiatives.
• Creative Strategy: Be a creative powerhouse in acquisition advertising by ideating and producing best-in-class video and static ad properties, user communications and landing pages
• Cross-Team Collaboration: Work with the Growth, Design, Brand, Tech, Product and Inside-sales functions to advance cross-function revenue and profitability goals.
• Key Ownership: Own key metrics like ROAS, CAC, Lead Conversion % and Revenue

What makes you a suitable candidate?

We would love to hear from you if you meet the qualifications below:

• Experience: 1+ years in digital performance marketing with a high-growth startup preferably in the education / ed-tech space
• Understanding of custom audiences and lookalike audiences.
• Ability to generate and install the Facebook pixel, and Google Analytics.
• Strong understanding of bidding techniques (AutoBid, CPC, CPM, oCPM)
• Expertise in creating ads and ad copies.
• Education: A bachelor's degree in any discipline is required from a tier 1 college
• You have managed upwards of 20 Lakhs in ad spending
• You are a marketing geek and can come up with creative ideas at scale
• You are thoroughly data-driven in decision-making; with good Excel skills. Experience in SQL is a bonus!
• You have a proven track record of taking high ownership and willingness to execute hands-on when needed
• You have a knack for driving 0-to-1 rapid experimentation initiatives and 1-100 standardized operational initiatives

Why should you join Airblack?

• Empowering Entrepreneurs: We cultivate a culture of entrepreneurship where individuals are employees and owners of their work.
• Experimentation & Build: Our Growth team fosters a culture of rapid experimentation, freedom to fail & iterate, and owning scale-up through process building.
• Unrestricted Autonomy: When confronted with a challenge, you have the authority to take charge, exhibiting determination and resilience to overcome obstacles and ultimately succeed.
• Drive for Success: Embrace challenges head-on, applying your skills and expertise to accomplish tasks precisely and excellently.
• Thriving Market Opportunity: Join us on an exhilarating journey as we pioneer India's inaugural platform for passion skills, offering a unique and vibrant market to shape and build upon.
• Work with a stellar team: Great missions require great people - and we are fortunate to have some of the smartest and nicest people support us in our journey. Our team comprises ex-entrepreneurs, VCs, and operators from places such as Goldman Sachs, Paytm, Oyo, Bain & Co., BCG, Urban Company, top IITs and universities such as DU and NIFT.

Java Developer

As a senior technical member of the team, you will be expected to lead the team in the design, architecture, and implementation of high-quality, well-architected software products with a specific focus on cloud, distributed systems, scalability, elasticity and SLA rollups into each component. In this role, you are expected to interact with Senior Architects, Product Managers, Solution Architects and occasionally, with Partners and customers to discuss and collaborate on strategies for enhancing features and coming up with next-generation products. Critical thinking and strong leadership skills are a must as the candidate will be involved in leading a team and making crucial road map decisions.

The Work: What type of work will you be doing? What assignments, requirements, or skills will you be performing on a regular basis?

• 8+ years of hands-on experience with Java-based development projects using RESTful APIs, SpringBoot, horizontal scalability, microservices, high availability principles
• You master the entire life-cycle including research, design, application and deployment architecture, development, testing (dev owns quality), continuous deployment and continuous delivery up until to production.
• You will develop complex, highly available, distributed, cloud-based solutions, and maintain its high level of quality software.
• Solid background in OOP, object and data modelling using SQL and NoSQL databases
• Experience using containers, Kubernetes and developing services on AWS
• Monitor resource allocation, consumption, and performance.
• Engage in service software performance analysis and system tuning.
• Challenge yourself to walk in a different path and to deliver quickly while maintaining a high quality
• Experience with automation tools like Jenkins, GitLab CI
• Excellent communication skills essential

What we are scouting for

• BS/MS in computer science or equivalent work experience in IT
• 2+ years’ experience designing and developing applications using Java EE platforms
• A strong hands-on programming knowledge in Core Java including Java 8. To solve the problem given in optimized way.
• Strong knowledge on the Data structure and algorithm.
• Experience developing and designing API integrations using SOAP/RESTful
• Should be able to understand the time complexity of the existing algorithm. Able to compare different algorithms available.
• Expert understanding of the object-oriented design and programming concepts
• Know the fundamentals of Object-Oriented Programming using Java;
• Used SQL & NoSQL solutions
• Experience in GIT/SVN, build tools such as Ant/Maven/Gradle
• Experience in JUnit, Sonarqube, Mockito, Jacoco, Maven & Jenkins

Technical Competency – Nice to have

• Experience in Dependency Injection, Annotation, Validations, Auto Wiring
• Good knowledge in internal working on Memory Management, Transaction management
• Knowledge on DevOps pipeline tools like Jenkins, tools for Code quality scan, tools for security scan
• Spring boot
• Spring MVC
• Any Java Certification

Behavioural Competency

• Strong interpersonal communication skills
• Ability to lead self and team toward common goals
• Excellent oral and written communication, presentation, and analytical skills
• Excellence in technical communication with peers and non-technical cohorts

What you will be doing

• As a self-motivated and enthusiastic member of our team, you will work with extremely talented peers in a fun environment building performance efficient payment authorization services that are highly scalable, configurable and available
• You’ll work in an Agile environment with a focus on problem solving and engineering excellence.
• Worked independently and as a member of a team, determined to make active contributions to the assigned Team
• Flexible and adaptable approach to the roles assigned to you
• Ability to coordinate and prioritize tasks, and work in a fast paced and challenging environment
• Deliver on time under dynamics with a high level of integrity and flexibility, sense of urgency, attention to detail and quality standards
• Make a large impact on the design, architecture, and implementation of cutting edge products
• Work with other team members to investigate design approaches, prototype new technology

and evaluate technical feasibility

• Work in an Agile/Scrum environment to deliver high quality software
• Establish architectural principles, select design patterns and then mentor team members on their appropriate application