Deliverables:
Manage Social Channel Strategy, Ideation and Programming
• Oversee and execute social media calendars, brand guidelines, best practices, promotional campaigns, and day-to-day social media activities while optimizing the brand's presence on all
relevant social media platforms. This includes upcoming news (funding announcements, IPOs, media coverage) and thought leadership content, and amplification of portfolio content when appropriate
• Conceptualization and execution of social media content as per the brand's tonality
• Ensure on-time and efficient realization of day-to-day and monthly goals set for the team.
• Develop social media campaign strategy for content launches, company exits/milestones, and events
• Draft social copy and create social graphic assets in Canva, and/or videos tailored for relevant social media, review edits and finalize assets
• Monthly report detailing social performance with insights and recommendations
• Make recommendations for team to improve their social presence
• Social monitoring and listening – listen to relevant conversations, see where we can opportunistically plug in, flag content deficits
Subodh Popalwar
Software Engineer, Memorres
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Software Engineer, Memorres