Senior Brand Strategist

This role is a great fit for someone who is creative, bold, and deeply excited about building brands people remember. You’ll work closely with the Founders and the GTM leadership team to shape Reo.Dev’s brand narrative - how we show up in the market, how we’re talked about, and how we stand out in a crowded DevTool ecosystem.

Reo.Dev is at a breakout moment. We launched in Oct 2023, and within just two years we’ve become one of the most talked-about platforms in the DevTool world. The best DevTool companies globally use Reo, and we’ve reached strong PMF. Now we’re entering our next chapter - moving from being known to owning the DevGTM narrative.

This is where you come in.

🎨 What will you be working on?

• Conceptualising and executing bold brand campaigns that make Reo.Dev memorable in the DevTool and GTM ecosystem
• Coming up with out-of-the-box, viral-worthy ideas - content, stunts, collaborations, launches, narratives
• Building brand moments around launches, reports, events, conferences, and cultural moments
• Collaborating with creators, designers, and agencies (especially in the US / global markets) to bring ideas to life
• Experimenting with formats - video, social, community-led campaigns, experiential ideas
• Owning brand execution end-to-end: idea → execution → distribution → learning
• Helping Reo.Dev build a distinct, memorable, category-defining brand

What would help you excel at this job:

1. Someone who naturally thinks in ideas and narratives
2. Comfortable taking creative risks and trying unconventional approaches
3. Strong execution bias - you don’t stop at “this would be cool”
4. Experience working with or managing creators, freelancers, or agencies
5. Exposure to US / global markets and sensibilities is a strong plus
6. Enjoy operating in early-stage environments with high ownership
7. Prior experience in a creative agency is a plus

👯 What qualities we look for in our team members?

While there is no stencil for the type of people we like, there are a few traits that might make Reo.Dev a better fit for you. Reo.Dev might be a good fit if you:

• Work hard, hands-on and want to grow really fast.
• Care about your work a great deal, find it highly unsettling if the quality of work is even slightly sub-par.
• Execute fast.
• Are hands on (we will not have elaborate reporting structures for the foreseeable future and hopefully ever).
• Are someone people like to work with, low on ego, high on humility
• Have the ability to fail, learn and keep trying till you win. Start-ups are tough and we will not get everything right the first time
• Have a longish view of your career growth and not optimising for the next 1-2 years

About Antier

Antier is a global technology company specializing in Artificial Intelligence, Blockchain, Digital Assets, Tokenization, Enterprise Platforms, and other emerging technologies. As we continue to expand our global presence and solution portfolio, we are strengthening our Corporate Strategy function to identify new opportunities, anticipate market shifts, and enable sustainable business growth.

Position Overview

We are looking for a highly analytical and commercially driven strategy professional with a strong background in strategic market research, business analysis, and corporate strategy to join our Corporate Strategy team.

In this role, you will evaluate markets, emerging technologies, customer needs, competitors, and industry trends to identify opportunities that support Antier's growth strategy. Your work will contribute to strategic planning, market expansion, product strategy, business investments, partnerships, and long-term business priorities.

The ideal candidate enjoys solving complex business problems through structured thinking, research, and commercial analysis, and can translate insights into practical recommendations that create measurable business value.

Key Responsibilities

Corporate Strategy

• Support the evaluation and execution of strategic business initiatives and long-term growth priorities.
• Develop business cases for new products, services, markets, partnerships, and strategic investments.
• Contribute to annual strategic planning and corporate growth initiatives.
• Assess strategic opportunities and recommend priorities based on market potential, commercial viability, and business impact.

Strategic Market Research

• Conduct in-depth market research across Artificial Intelligence, Blockchain, Web3, Enterprise Software, FinTech, Digital Assets, Digital Identity, Cybersecurity, and adjacent technology sectors.
• Evaluate market opportunities using structured analytical frameworks, including market sizing, customer segmentation, competitive assessment, and commercial viability analysis.
• Monitor technology adoption, customer demand, investment activity, regulatory developments, and macroeconomic trends.
• Identify emerging trends, unmet customer needs, and future market opportunities that can influence Antier's business strategy.
• Design and execute structured primary and secondary research methodologies using credible industry sources and AI-powered research tools.

Competitive Intelligence

• Build and maintain a structured competitive intelligence framework.
• Benchmark competitors across products, services, pricing, positioning, business models, partnerships, and go-to-market strategies.
• Track product launches, funding activity, mergers & acquisitions, technology innovation, and market movements.
• Identify competitive risks, market gaps, and opportunities for strategic differentiation.

Growth Strategy & Portfolio Evaluation

• Assess the commercial potential of existing and emerging business opportunities.
• Evaluate product-market fit, commercialization models, pricing strategies, and revenue potential.
• Identify opportunities for innovation, diversification, and market expansion.
• Recommend portfolio priorities based on strategic alignment and long-term business value.

Executive Decision Support

• Prepare executive presentations, strategic reports, business cases, and leadership briefings.
• Translate complex research into concise, actionable business insights.
• Present findings with clear recommendations, risks, opportunities, and expected business outcomes.
• Support cross-functional strategic initiatives through data-driven analysis.

Strategic Research

• Design and execute structured primary and secondary research methodologies.
• Leverage industry reports, analyst research, customer insights, financial information, public data, and AI-powered research tools.
• Ensure research outputs are accurate, commercially relevant, and aligned with business objectives.

Strategic Questions You'll Help Answer

Your work will contribute to answering strategic questions such as:

• Which industries, markets, and customer segments present the strongest growth opportunities?
• Which emerging technologies and industry trends are most relevant to Antier's long-term strategy?
• Which products, services, or capabilities should be prioritized, expanded, or refined?
• Which geographies and industry verticals offer the greatest potential for business expansion?
• How is the competitive landscape evolving, and how should Antier respond?
• Which strategic partnerships or ecosystem opportunities could accelerate growth?
• What market, customer, or regulatory shifts could impact future business opportunities?
• How can market intelligence be leveraged to support strategic planning and sustainable business growth?

Candidate Profile

We are looking for someone who combines analytical thinking with strong commercial judgment.

The ideal candidate is intellectually curious, enjoys solving ambiguous business challenges, and can connect market insights with strategic business decisions. They should be comfortable working across multiple business functions, synthesizing large volumes of information, and presenting recommendations in a clear, structured, and executive-friendly manner.

Qualifications

• MBA or Postgraduate Degree in Strategy, Finance, Business Analytics, Economics, Marketing, or a related discipline from a reputed institution.
• Bachelor's degree in Engineering, Technology, Business, Economics, or a related field.

Experience

• 5–10 years of experience in Strategic Market Research, Corporate Strategy, Market Intelligence, Management Consulting, Strategic Planning, Business Research, or Growth Strategy.
• Experience in Strategy, Advisory, Market Research, or Growth Consulting within leading consulting firms such as KPMG, McKinsey & Company, Boston Consulting Group (BCG), etc or comparable strategy-focused organizations will be highly preferred.
• Experience supporting executive leadership, Corporate Strategy teams, or the CEO's Office functions will be an advantage.

Core Competencies

• Strategic Market Research
• Corporate Strategy
• Market Intelligence
• Competitive Intelligence
• Growth Strategy
• Strategic Planning
• Business Case Development
• Commercial Analysis
• Financial Analysis
• Product & Portfolio Strategy
• Executive Communication
• Stakeholder Management
• Structured Problem Solving
• Data-Driven Decision Making

Preferred Skills

• Advanced Microsoft Excel for business analysis, financial modelling, and scenario planning.
• Advanced Microsoft PowerPoint for executive presentations and strategic communication.
• Strong expertise in market research, opportunity assessment, commercial analysis, and business case development.
• Ability to leverage AI-powered research and productivity tools to accelerate research, analysis, and strategic decision support.
• Excellent analytical, written, verbal, and presentation skills with the ability to communicate complex ideas clearly.

Success Measures

Success in this role will be measured by the ability to:

• Deliver research-backed insights that support strategic business decisions.
• Identify high-impact growth opportunities and emerging market trends.
• Strengthen Antier's competitive positioning through actionable market and competitive intelligence.
• Support product, portfolio, and market expansion initiatives with evidence-based recommendations.
• Deliver high-quality strategic analysis that contributes to sustainable business growth.

Why Join Antier?

This role offers the opportunity to contribute to high-impact strategic initiatives that shape Antier's future. You will gain exposure to emerging technologies, global markets, corporate strategy, and business transformation while working on initiatives that create long-term business value.

About the Role

We are looking for a creative and result-oriented Marketing Manager to lead brand-building initiatives and execute marketing campaigns that drive customer engagement and business growth. This role is ideal for someone who enjoys working across both offline and digital marketing while collaborating with cross-functional teams.

Key Responsibilities

• Develop and strengthen the brand across retail and digital channels.
• Plan and execute marketing campaigns to increase brand awareness and customer engagement.
• Create cost-effective marketing initiatives that deliver measurable results.
• Drive marketing activities that contribute to retail sales growth.
• Manage the brand's social media and digital presence, including content planning and campaign execution.
• Track campaign performance, analyze ROI, and optimize marketing efforts.
• Coordinate with sales, retail, and design teams to ensure successful campaign execution.
• Monitor market trends, competitor activities, and customer preferences to identify new opportunities.

Required Skills & Experience

• 2–5 years of experience in Marketing, Brand Management, or a related field.
• Experience in retail, fashion, or consumer brands is preferred.
• Strong understanding of digital marketing and social media platforms.
• Ability to plan and execute campaigns within budget.
• Analytical mindset with experience measuring campaign performance.
• Excellent communication, coordination, and project management skills.
• Self-motivated, creative, and proactive approach to problem-solving.

Qualifications

• Graduate or Postgraduate in Marketing, Business Administration, Mass Communication, or a related field.

What We're Looking For

• A creative thinker with fresh ideas.
• Someone who can balance brand-building with business objectives.
• A collaborative professional who enjoys working in a fast-paced environment.

Experience: 2–5 Years

Schedule: Monday to Friday (5 Days Working)

Employment Type: Full-time

Job Description – Manager Commercial

Key Responsibilities:

 Strategy & Planning: Developing, improving, and implementing marketing plans and strategies for organization’s products & services. Identify

opportunities to expand the business, through partnerships, and new markets.

 Business Analysis: Analysing current business trends, top performing

agents, sector-wise agent wise yields monitoring & reporting. Analyse sales,marketing, and other reports to gain insights into how to improve performance and maximize growth.

 Market Research & Analysis: Analysing market trends and monitor

competitor activities, evaluate trade lane economics, and forecast market demand.

 Collaboration: Working with sales and other teams to align efforts.

 Process Analysis & Optimization: Map current workflows, identify

bottlenecks, and propose streamlined processes to enhance efficiency and reduce costs. Assess risks involved with new initiatives, ensure deadlines are met and be ready to handle unexpected situations

Qualification & Skills:

 MBA preferred but not necessary with relevant experience.

 Must have at least 5 years of experience in business development, customer management, sales or related field.

 Excellent communication (written, verbal, presentation), networking, and interpersonal skills.

 Strong analytical skills.

 Ability to multitask and prioritize projects.

 Superb negotiation capabilities.

 Must be team oriented and results focused.

We seek a highly motivated Marketing Manager to join our dynamic team at Hiraya Digital. The ideal candidate will have a strong background in design and marketing, with the ability to create and manage engaging social media content. They should possess excellent communication skills, be fluent in English, and be available during US time zones.

Responsibilities:

● Develop and execute a comprehensive marketing strategy aligned with client needs and goals.

● Lead the marketing team in creating innovative campaigns to engage clients' target audiences.

● Closely involved in cross-checking, approving, and overseeing social media postings.

● Oversee the creation of high-quality content such as social media graphics, content calendars, emailers, and websites.

● Collaborate with cross-functional teams to address clients' challenges in real time.

● Work closely with graphic designers and video editors to produce compelling visual content.

● Implement digital marketing strategies to enhance brand visibility and drive website traffic

.● Stay updated and Manage paid advertising campaigns, including Google Ads, Facebook Ads, and other platforms.

● Analyze campaign performance metrics and recommend optimizations.

● Stayupdated with digital marketing trends and best practices.

● Provide strategic solutions and act as a thought leader within the team.

● Effectively communicate ideas and strategies to clients.

● Thrive in a fast-paced work environment. Requirements

: ● Minimum3years of working experience as a Marketing Manager.

● Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.

● Proven experience in project management.

● Proven experience in digital marketing or marketing coordination roles, with a solid understanding of social media platforms.

● Excellent written and verbal communication skills, with the ability to craft engaging content.

● Strong organizational and time-management skills, capable of handling multiple tasks and deadlines.

● Ability to work independently and collaboratively in a fast-paced, remote work environment.

● Availability to collaborate during US time zones as needed. Expertise in Software:

● Expertise in Meta suite (Instagram, Facebook, Whatsapp).

● Expertise in Design tools such as Photoshop and Illustrator.

hands-on Marketing Manager to lead brand building and campaign efforts for Numero Uno.

out-of-the-box ideas to the table, drives high

DUTIES & RESPONSIBILITIES

cost-efficient marketing activations (organic social, partners

end-to-end -

continuously optimize spend allocation across channels.

HIRING COMPETENCIES

ideas-first mindset - someone who brings new concepts to the table rather than waiting to be

marketing, and e

We’re Hiring: Head - Corporate Communications

Location: Coimbatore | Type: Full-Time | Industry: Education

KGiSL Educational Institutions is looking for a strategic and creative leader to drive our brand, PR, and communications across our campus.

Branding Skills

• Brand Strategy – Developing a clear brand vision, mission, values, and positioning.
• Brand Identity Management – Maintaining consistency in logos, colors, typography, and messaging.
• Market Research – Understanding customer needs, competitors, and industry trends.
• Brand Storytelling – Crafting compelling narratives that connect with audiences.
• Digital Branding – Managing online presence through websites, social media, and digital campaigns.
• Customer Experience Management – Ensuring every customer interaction reflects the brand promise.
• Creative Thinking – Developing innovative campaigns to strengthen brand recognition.

Corporate Communications Skills

• Written Communication – Preparing press releases, newsletters, speeches, reports, and executive communications.
• Verbal Communication – Delivering presentations, media briefings, and public speeches with confidence.
• Media Relations – Building and maintaining relationships with journalists and media organizations.
• Public Relations (PR) – Managing the organization's public image and reputation.
• Crisis Communication – Responding effectively to issues that may impact the organization's reputation.

Digital & Marketing Skills

• Social media management
• Content marketing
• Email marketing
• Search Engine Optimization (SEO)

Key Competencies Employers Value

• Brand development and positioning
• Corporate reputation management
• Public relations and media engagement
• Corporate storytelling
• Strategic communication planning
• Crisis and issues management

What We’re Looking For:

- 6-12 years experience in Corporate Communications/PR in Education/Corporate

- Strong storytelling, media handling & leadership skills

- MBA/Masters in Mass Comm, PR, or related field preferred

Be part of a growing institution group shaping the future of education!

Roles & Responsibilities

1. Develop and execute integrated marketing campaigns and content strategies across digital platforms
2. Identify trends, creator opportunities, and audience behaviour to inform content direction
3. Translate market insights into actionable content strategies
4. Manage visual storytelling and brand narrative across Instagram, YouTube, LinkedIn, and emerging platforms
5. Craft compelling copy and communications that align with brand voice

Ideal Candidate

1Strong Content Strategy / Social Media Strategy Profile from D2C / Consumer Brands

2Mandatory (Experience 1): Must have 4+ years of experience in content strategy, brand marketing, social media strategy, or creative planning.

3Mandatory (Experience 2): Must have hands-on experience handling social media platforms including Instagram, Twitter/X, and LinkedIn.

4Mandatory (Experience 3): Must have experience developing content strategies and deciding what type of content should go across different social media platforms.

5Mandatory (Experience 4): Must have experience creating monthly content calendars and planning content for social media platforms.

6Mandatory (Skill 1): Must have a strong understanding of digital culture, current social media trends, and content formats.

7Mandatory (Skill 2): Must have a strong understanding of Instagram Reels, trends, and social-first content.

8Mandatory (Skill 3): Must have strong communication, copywriting, content planning, brand storytelling, and content ecosystem understanding.

9Mandatory (Industry): Must have experience with D2C / consumer brands. Experience in fashion, beauty, lifestyle, or consumer brands

KEY RESPONSIBILITIES

• Own end-to-end campaign curation — from concept and messaging to execution and post-campaign review.

• Lead marketing execution across channels, coordinating with internal teams and external partners (agencies, freelancers, platforms). •

Build and safeguard brand identity, tone, and positioning across all consumer touchpoints.

• Plan and execute go-to-market strategy for new product launches and collections.

• Work closely with the content and creative teams to translate brand strategy into campaigns, videos, and social content. • Track campaign performance and marketing effectiveness, and use insights to refine future campaigns.

• Manage marketing calendars, ensuring timely execution of campaigns across key dates, drops, and sale periods.

• Collaborate with the Growth Engine (e-commerce, performance marketing) to align brand campaigns with sales and growth goals. • Manage brand marketing budgets and vendor relationships where applicable.

MUST-HAVE REQUIREMENTS

• 3-6 years of experience in marketing, with clear exposure across brand marketing and campaign execution (not performance marketing alone).

• Demonstrated experience owning campaigns from ideation through to execution and results.

• Strong understanding of brand building — positioning, tone of voice, visual identity, and consistency across channels.

• Experience leading or closely coordinating with creative, content, and design functions.

• Comfortable working with data to evaluate campaign performance, even if not a performance marketer by function.

• Strong communication and project management skills — this role requires leading execution across multiple stakeholders and timelines. • Mandatory: prior experience with a lifestyle brand; D2C lifestyle brand experience is strongly preferred.

Hiring: Marketing Manager

Experience: 2–6 Years Industry: Fashion / Retail / Apparel

Working Days: 5 Days

We are looking for a young, dynamic, and hands-on Marketing Manager to lead brand building and marketing campaigns

The ideal candidate should be a self-starter with fresh, out-of-the-box ideas and strong experience in fashion/apparel marketing, retail marketing, digital marketing, and brand building.

Key Responsibilities

• Own and strengthen the brand identity across retail, digital, and outdoor touchpoints • Conceptualize, plan, and execute marketing campaigns to drive footfall, engagement, and brand recall • Develop creative and cost-efficient marketing initiatives, including organic social media, partnerships, in-store activations, and influencer collaborations • Plan and execute marketing initiatives that directly contribute to retail sales growth across EBOs, MBOs, and department stores • Manage the brand's digital and social media presence, including content calendars, social platforms, e-commerce marketing, and online presence • Track campaign performance, ROI, and sales impact and continuously optimize marketing spends • Work closely with Retail, Sales, and Design teams to align marketing initiatives with business priorities and new collection launches • Monitor competitor activity, fashion trends, market developments, and consumer preferences to keep campaigns relevant

Required Skills & Competencies

• 2–6 years of experience in Marketing, Brand Management, or a related field • Fashion, retail, or apparel industry experience preferred • Strong ideas-first and entrepreneurial mindset • Proven ability to deliver impactful campaigns with limited or no budgets • Strong understanding of social media, digital marketing, and e-commerce platforms • Ability to analyze campaign metrics, ROI, and sales impact • Excellent communication, coordination, and project management skills • Strong understanding of brand building and retail marketing

Qualification

Graduate/Postgraduate in Marketing, Mass Communication, Business Administration, or a related field.