Sales Executive

Role - Sr. Media Strategist

About the company -

Our Client is a Mumbai-headquartered Creative & Business Transformation Company founded in 2015 & has a team of 1000+ members in 8 years. We are present in Bengaluru, New Delhi and London, UK.

We offer holistic solutions that include Digital Content, Search Engine Optimization, Technology, Design, Video Production, Photography, Media Planning & Buying, Influencer Management, Business Research & Consumer Research, Brand Building and more.

We are also a valued Google Premier Partner, Adobe Solution Partner, and Zoho Premium Partner to service the whole tech and media suite for businesses.

With the aim of going from India to the world, we want to grow & we want to take you on this journey of growth!

Primary Purpose:

Designing Digital Media Strategy that includes all Digital touch points (Bought, Owned and Earned). Framing media investment strategies for clients towards the accomplishment of their short term and long term goals.

Experience - 2+ years

Location - Mumbai

Major Responsibilities:

● Building a Creative Media Plan by selecting the right channels, formats and placements for the Client campaign within the client’s budget. Making media plans in response to the latest audience figures be it on Facebook, Youtube, Twitter, Mobile, VOIP etc.

● Presenting media proposals, including timings and cost breakdowns, helping clients to reach a final decision about their future advertising strategy.

● Monitor Digital Media Planning trends and competitor offerings to identify potential business avenues and improve current offerings.

● Managing budgets and maintaining advertising spend records

● Regular / daily updates with the buyer regarding campaign performances

● Course correction to be made in case of things not going as per the media plan

● Highlighting concerns / issues to the media head to resolve things quicker

● Regular calls / meetings with clients to understand

● Have in-depth knowledge of the quality audience for all Clients

● Analyze the overall work and proficiency of the interns / junior media strategists

● Reference/ research - share more/new ideas and be up to date with the latest happenings and news in the industry

● Attend all team meetings and give feedback/suggestions for account performance.

Skills: Python,robot Framework,Automation Testing,Selenium

1. B.E/B.Tech Degree from a reputed institution with at least 4 years of relevant experience.
2. Hands-on experience with test automation using Python or Java.
3. Experience with test frameworks such as Robot Framework or TestNG.
4. Traffic generation tools usage such as curl-loader or JMeter.
5. QA engineers for Networking Technology products such as switches, routers, L4-L7 products testing can also apply.
6. Knowledge of public clouds, AWS, Azure or GCP, is desired.
7. Working knowledge in Kubernetes, Docker or Openshift environments required.
8. Hands on experience with Linux.
9. Strong problem solving and debugging abilities.
10. Familiarity with continuous integration tools such as Jenkins or CircleCI.
11. Interest in machine learning (ML) and data science is a plus.

• 0 to 3 years of experience (or equivalent understanding of data analysis & operations)
• Strong critical thinking mindset and willingness to do whatever it takes to complete the job
• Strong communication skills in English
• Familiarity with Microsoft Excel, Google Spreadsheets or equivalent tool (VLOOKUPS, formulas, macros)
• Willingness and interest in learning new tech/processes (Python, Jupyter, Airflow, etc.)

This role represents 3 vacancies. Willingness and commitment to learn is most important.

No pre-existing Python or other data science language experience required.

• Minimum 3-4 years of experience with ETL tools, SQL, SSAS & SSIS
• Good understanding of Data Governance, including Master Data Management (MDM) and Data Quality tools and processes
• Knowledge of programming languages eg. JASON, Python, R
• Hands on experience of SQL database design
• Experience working with REST API
• Influencing and supporting project delivery through involvement in project/sprint planning and QA
• Working experience with Azure
• Stakeholder management
• Good communication skills

We are looking for a Digital Marketing Manager with a mix of creative and analytical skills to develop, implement, track and optimize our marketing campaigns across all digital channels. 

About us

BetterInvest is an investment platform focused on generating passive income streams and building wealth for investors.

We at BetterInvest provides you a variety of alternate investment options which are focussed on generating passive income and helping investors achieve financial happiness. One of the first asset classes that we are launching is fractional ownership in Commercial Real Estate. We are enabling access to wealth creation opportunities that were previously available only to the top 1% of the population. We make commercial real estate investing easy, affordable and transparent. 

Visit www.betterinvest.club to learn more.

Roles and responsibilities

• Build the overall digital strategy for the company
• Plan and execute digital marketing campaigns that generate potential leads to the product
• Responsible for the monthly budgets for the digital marketing
• Use analytics tools to monitor and do complete data analysis from website traffic till conversion
• Monitor campaign performance and identify opportunities for improvement and optimise campaigns accordingly 
• Collaborate with team members on campaign development and implementation
• Measure campaign performance across channels and assess against goals

Requirements

• 3+ years of experience in a digital marketing role and B2C lead generation.
• Experience in running successful marketing campaigns across multiple channels and geographies.
• Deep understanding of paid campaign strategies across channels to drive revenue (Google Ads, Facebook and LinkedIn ads).
• Deep understanding of analytics tools to track and capture key data of the campaigns.
• Excellent verbal and written communication skills.
• Ability to take new initiatives and push the boundaries constantly.

Demonstrable experience in Core Java (8 or higher) and Spring framework (Core, AOP, Batch, JMS).

Multithreading, Data structure, Algorithm, Eceptional handling,OOPS Concepts, collections

• Excellent customer facing skills that include conducting compelling technical briefing & demonstrations. The person should have a technical aptitude to implement new technologies and articulate the solutions to the customer.
• Java, Spring with Database & Unix - Preferred with Scala or Spark(Hadoop) background
• Proven knowledge in OOPS & Data Structures
• Strong experience of developing multi-threaded and synchronization application
• Demonstrated delivery experience of Micro services APIs using Springboot, Oracle PL/SQL development and activities like Performance tuning / Optimization.
• Experience of using Git/Bitbucket, Maven/Bamboo, & related tools.
• Good Understanding of Agile Delivery Methodology & experience in working with Scrum teams.

Responsibilities

• Delivering a complete front end application
• Ensuring high performance on mobile and desktop
• Writing tested, idiomatic, and documented JavaScript, HTML and CSS
• Coordinating the workflow between the graphic designer, the HTML coder, and yourself
• Cooperating with the back-end developer in the process of building the RESTful API
• Communicating with external web services

Skills and Qualifications

• Proficiency with JavaScript and HTML5
• Professional, precise communication skills
• Deep knowledge of AngularJS practices and commonly used modules based on extensive work experience
• Creating self-contained, reusable, and testable modules and components
• Ensuring a clear dependency chain, in regard to the app logic as well as the file system
• Ability to provide SEO solutions for single page apps
• Extensive knowledge of CSS and JS methods for providing performant visual effects and keeping the framerate above 30fps at all times
• Thorough understanding of the responsibilities of the platform, database, API, caching layer, proxies, and other web services used in the system
• Validating user actions on the client side and providing responsive feedback
• Writing non-blocking code, and resorting to advanced techniques such as multi-threading, when needed
• Creating custom, general use modules and components which extend the elements and modules of core AngularJS
• Experience with all levels of operation available to the front-end, such as from creating XHRs in vanilla JS to using a custom wrapper around $resource
• Experience with building the infrastructure for serving the front-end app and assets
• Architecting and automating the build process for production, using task runners or scripts
• Documenting the code inline using JSDoc or other conventions
• Writing extensive unit tests using automated TDD tasks
• Creating e2e test suites for all components, and running them with Protractor (or a well reasoned alternative)
• Creating configuration, build, and test scripts for Continuous Integration environments