Sales Executive

About the role

We need someone who understands Upwork not just as a platform, but as a predictable revenue channel. Someone who knows how to position a service company, win high-quality projects, and keep the pipeline warm.

What you’ll handle

• Build, refine, and optimize our Upwork profiles

• Create proposals that feel human, relevant, and high-conversion

• Spot high-value job posts and respond to them quickly

• Manage conversations, follow-ups, and client communication on the platform

• Keep track of leads, responses, and project status

• Suggest improvements based on trends, analytics, and competitor insights

• Maintain a consistent monthly target for proposals and conversions

• Coordinate with our internal team to get project details, case studies, and deliverables aligned

What we’re looking for

• Someone who’s been doing this for a while and understands how Upwork algorithms, visibility and job success metrics actually work

• Strong writing instinct and the ability to tailor proposals without sounding generic

• Experience generating leads for design, development, or creative services (bonus points)

• Clear communicator who can handle clients professionally

• Good with research, pattern spotting, and time-sensitive tasks

• Comfortable working independently and meeting weekly targets

Nice to have

• Knowledge of Upwork sales funnels

• Experience with CRM tools or basic reporting

• Ability to suggest profile layout, portfolio flow, and keyword strategy

Why this role matters

Upwork is a competitive space. What this really means is you’ll be the person turning our presence there into consistent opportunities and long-term clients.

Location

Bestech Business Tower, Mohali (this is an onsite role.)

Five-day workweek

Our office operates from 9 am to 2 am across three shifts, so you should be comfortable working within these hours.

Salary

Up to 6 LPA for each role, negotiable based on experience, plus additional incentives for hitting targets.

Experience – 1-2 yrs

Qualification- MCA /B. Tech.

Job Nature - Permanent

Skills - PHP,Laravel, Codeigniter, MySQL, HTML5, CSS3, JavaScript with ES6, Ajax,Theme development & Plugin 

Working days - 5

Job location- Lucknow

 Responsibilities:

•        Developing and maintaining high-performing, scalable, and robust themes and plugins.
•        Implementing different aspects of coding standards for JavaScript, PHP, and WordPress.
•        Understanding the project requirements, preparing the flow, and planning the solution to accomplish the job optimally.
•        Designing and implementing new features and functionality.
•        Establishing and guiding the website’s architecture and custom requirements.
•        Ensure high performance and availability, and manage all technical aspects of the CMS.
•        Must be able to create themes and plugins from scratch by following WordPress theme and plugin development standards.
•        Strong understanding of Backend technologies, including PHP, OOP concepts, Ajax, and API integrations.
•        Strong understanding of front-end technologies, including HTML5, CSS3, JavaScript, and jQuery.
•        In-depth experience with WordPress terminologies like Post, Page, Category, Tags, Template hierarchy, etc.
•        Excellent problem-solving and learning skills.
•        Experience in working with WooCommerce and its add-ons, developing payment gateways, shipping, tax solutions, and REST API integrations.
•        Have a deep understanding of WordPress database structure, built-in queries, and security practices.
•        Comfortable working with debugging tools like Firebug, Chrome Inspector, etc.

Good to Have :

•        Experience working with WordPress Multisite development
•        Proficient understanding of code versioning tools such as Git, BitBucket, SVN, and Mercurial.
•        Have worked with 3rd party API integrations with WordPress via plugins and themes.
•        Knowledge of how to interact with RESTful APIs and formats (JSON, XML)
•        Knowledge of WPRest API and WP-CLI
•        Package management tools like NPM and Composer

📌 Job Title: Performance Marketing / Digital Marketing Specialist

📍 Employment Type: Full-Time — Mohali (On-site)

⏰ Shift: Day Shift

🧾 Experience Required: Minimum 4–5 Years

💰 Salary Range: Good Hike

🟢 Notice Period: Immediate Joiners Preferred

🔵 About the Role

We are looking for a highly skilled, ROI-driven Performance Marketing / Digital Marketing Specialist with a proven track record in multi-country lead generation across the USA, UK, Canada, Australia, New Zealand & Dubai.

This is a strategic and execution-heavy role ideal for someone who can independently build, optimize, and scale omnichannel lead-generation systems across diverse service verticals, including:

• Healthcare Support Services
• Remote Staffing / Dedicated Remote Professionals
• Website & Mobile App Development
• Cybersecurity Services
• SEO & Digital Marketing Services
• Digital Content Creation
• Bonus (Preferred): Recruitment & Staffing

📌 If you lack hands-on performance marketing + multi-country lead generation + Upwork & Sales Navigator experience, this role is NOT suitable.

🔵 Core Lead-Generation Responsibilities

✔ Multi-Vertical Lead Generation — Mandatory

Proven expertise generating high-quality leads for:

• Healthcare Support Services
• Remote Staffing / Virtual Assistants
• Website & Mobile App Development
• Cybersecurity Services
• SEO, Digital Marketing & Creative Services
• Digital Content Creation
• (Preferred) Recruitment & Staffing

✔ Paid Campaign Management

Google Ads (Mandatory)

• Search, Display, Discovery & Video
• Remarketing / Retargeting
• Custom Intent & In-Market Targeting
• Smart Bidding Strategies
• Conversion & Event Tracking

Meta Ads (Facebook / Instagram)

• Lead Gen Campaigns
• Retargeting Stacks
• Lookalike & Interest Audience Testing
• Dynamic Creative Optimization

LinkedIn Ads (Preferred)

• Lead Gen Ads & Messaging Ads
• InMail Targeting
• B2B Segmentation

✔ Marketplace Lead Acquisition — Strongly Mandatory

Hands-on experience generating leads from:

• Upwork (bidding, proposal strategy, conversions)
• Fiverr (gig optimization & ranking)
• LinkedIn Sales Navigator (ICP targeting & outreach)

✔ Organic + Automation Channels

• SEO: Technical, On-Page, Off-Page, Keyword Strategy & Competitor Analysis
• Email Marketing & Automation
•  
• Segmentation, personalization & cold outreach
• Deliverability optimization
• Automated drip and nurture flows
• Retargeting & conversion funnels

🔵 Technical Skill Requirements

You must be hands-on with:

Advertising & Analytics

• Google Ads Manager
• Meta Ads Manager
• LinkedIn Campaign Manager
• GA4
• Google Tag Manager (GTM)
• A/B Testing & CRO
• Conversion Tracking (pixel/events/server-side preferred)
• UTM Strategy

Landing Page & Funnel Optimization

• High-converting landing pages
• Heatmaps
• Split testing
• Funnel performance & attribution

CRM & Automation Tools

• HubSpot / Zoho / GoHighLevel
• Mailchimp / SendGrid / ActiveCampaign
• Instantly / Lemlist / Apollo / Smartlead
• Zapier / Make

🔵 Key Responsibilities

• Plan, execute & scale paid campaigns across Google, Meta & LinkedIn
• Generate qualified leads across multiple business verticals
• Build high-conversion landing pages & funnels
• Execute full SEO roadmap
• Design & optimize automated email sequences
• Monitor CPL, CPA, ROAS, CAC, LTV & Conversion Rate
• Maintain consistency & predictability in lead flow
• Competitor & keyword intelligence reporting
• Deliver weekly & monthly performance reports
• Collaborate with internal teams on lead targets & pipeline growth

🔵 Required Skills & Competencies

• Minimum 4–5 years in performance marketing & digital lead generation
• Proven experience targeting US/UK/Australia/NZ/Dubai markets
• Strong portfolio of Google & Meta campaigns
• Mandatory experience with Upwork, Fiverr & Sales Navigator
• Excellent written & verbal communication in English
• Strong analytical & data-driven decision-making capabilities
• Deep understanding of cold email KPIs & deliverability metrics
• Ability to work independently on night shift
• Must have a reliable WFH setup

• Expert-level knowledge of developing Android based applications.
• Deep understanding of the internals of Android Frameworks.
• Good knowledge of OOPS concepts and JAVA.
• Familiarity with RESTful APIs to connect Android applications to back-end services.
• Experienced in building mobile applications that utilize web services.
• Experience with third-party libraries and APIs.
• Good knowledge of SQLlite database.
• Strong knowledge of Android UI design principles, patterns, and best practices
• Proficient understanding of code versioning tools, such as Git.

About Company

Our client is a luxury home décor brand. It’s nothing less than a revolution in home décor industry- where technology enables world class home interior design.  

They are looking for someone who can build an e-commerce system which will give their clients all developments on their projects in a more systematic and organized manner.

Roles & responsibilities:

• Manage product lifecycle from ideation to launch and beyond, use data, creativity, and experimentation to constantly improve the product
• You will be responsible for leading a team of high performing individuals who own the entire product lifecycle from strategy to evaluation
• You will also work cross functionally to complete product roadmaps and discover new opportunities
• Create business models and analyze competitive landscape
• Develop and monitor data-driven analytics
• Mentor team to help them achieve individual & team objectives

• Create and manage a process that drives toward a scalable product portfolio that will in turn drive the organization’s product profitability

• Transforming the product ideas from their most formidable stages into actionable concepts, timelines, and projects while maintaining a serious consideration of the financial implications, and the overall objectives of the business
• Building and executing of new initiatives and roadmaps on the store front, understand the market, customers and build business cases for new product opportunities

Requirements:

• Master’s/Bachelor’s in software/computer engineering from a premier institute
• Well-versed with state of the art tech and its trends
• Must have 3-6 years of hands-on product experience working on building products or problem-solving in start-up e-commerce companies 
• One who understands products and working of the commerce ecosystem in depth and have a good understanding of funnels, sprint & agile ways of working, PRDs & wireframes.
• Are comfortable with ambiguity, believe in first principles and have the skill to transform broad ideas into action plans
• Proven record in product development, analytics, computer programming, and design.
• Superior ability to conceptualize, prioritize, and manage multiple projects with ease
• Critical thinker, Problem solver
• Should be a technical expert with an Entrepreneurial mindset