SEO Fresher

We are looking for an experienced, result-driven, and highly creative Digital Marketing Expert to join our awesome team! As a Digital Marketing Expert at our company, you will be responsible for setting up, implementing and managing the overall company's digital marketing strategy. Digital marketing strategies are extremely important to our company's success, so your role will play a crucial role in achieving our business goals and objectives. We are expecting you to have experience and a big passion for digital technologies and various digital marketing channels.

                                                                                                                                                            

The incumbent will be responsible for but not limited to:

• Developing and employing the digital marketing strategies like SEO, search engine marketing (SEM), social media marketing (SMM), content marketing, performance, and mobile marketing by identifying clients/customers and their current and future needs and ensuring that the business, website, and our brand are always visible to the digital clients/customers.
•  Shape and communicate our vision and mission.
• Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Overall responsibility for brand management and corporate identity.
• Designs, builds, and maintains our social media presence.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Identifies trends and insights, and optimizes spend and performance based on the insights.
• Brainstorms new and creative growth strategies through digital marketing.
• Evaluate Emerging Technologies, Provide thought leadership and perspective for adoption where appropriate.
• Keep pace with SEO, search engine, social media and internet marketing industry trends and development.
  
  

 Required Skills, Experience, and Qualifications

• Deep understanding of digital marketing and digital production.
• Proven experience delivering effective and innovative digital campaigns.
• Proven experience delivering a variety of digital assets, including rich media online ads, micro sites, and social media applications.
• Experience managing successful social media campaigns, and a solid understanding of social marketing including Google, Instagram and LinkedIn ads/campaigns.
• Solid understanding of web metrics, digital analytics, with the ability to generate analyses and interpret data.
• Must be able to work under constant deadline pressure and manage multiple projects across multiple lines of business.
• Strong management skills, excellent oral and written communication skills.
• Proven ability to scale business with digital marketing
• Experience delivering digital campaigns for mainstream products and services Proficient with Adobe XD, Figma, HTML, HTML5, CSS.
• Previous working experience as Digital Marketer for at least 1 Year.

• It is not necessary that you should hold an MBA or have certifications in digital marketing because your projects will be the proof that you are an expert in your field.

 

What you need to have:

Role: SEO Analyst

Experience: 1+ years

Location: Madurai

Mode: Work from office

Responsibilities:

• Plan and implement the overall SEO strategy [On page, Off page, and tech SEO]
• Send out link-building campaigns to acquire links for important pages.
• Track and report analytics. 
• Create and manage inbound marketing strategies.
• Analyze the competition and provide suggestions for improvement.
• Manage the company's social media accounts.
• Manage and improve the website and social media content.
• Plan for and execute content marketing strategies. 
• Keyword generation.
• Analyze and fix SEO issues on websites.
• Keep updated with the latest industry trends and ensure that the company is in front of the industry developmen

Job Summary
As a CRO specialist you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue and user experience, then develop and execute a strategy to turn those ideas into an optimization and testing plan. This is a customer-facing role requiring outstanding relationship management skills.

The ideal candidate would be extremely data-driven and makes design tweaks based on user behavior to improve conversions. An experience in creating UI/UX wireframes would be a plus

Responsibilities and Duties

Use qualitative (heatmaps, sessions recordings, surveys, etc) and quantitative(Google Analytics or similar) sources of data to analyze website traffic to understand user behavior and provide data-driven recommendations to increase engagement and conversion rate.
Establish web analytics framework to monitor the health of the key performance indicators and key conversion points in the web journey and marketing funnel. Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting web pages.
To understand the "WHY" behind the data and deliver actionable insights to further improve UX and conversion rate optimization to increase lead generation and online sales.
Define and maintain overall optimization program (site and e commerce experience, landing pages, forms and calls-to-actions) Use an iterative approach to optimization (hypothesize, design, test, measure, optimize), deriving actionable insights from the results, formulating new experiment ideas and hypotheses, while implementing winning results.
Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization).
Coordinate with developers, analysts, and researchers to drive projects forward.

Required Experience, Skills and Qualifications

Prior experience of 1+ years of optimizing user experience/digital marketing campaigns/email campaigns/or anything that directly impacts revenue generated by the website.
Prior experience in a customer facing role or equivalent history of increasing customer satisfaction with excellent presentation skills
Conversant and able to use marketing platforms and tools that can measure and drive marketing programs and conversions; examples include Google Analytics, VWO, Adobe Target, Click-tale, Adobe Analytics, Tag management solutions, Tag audit solution, Optimizely, Google Optimize, and/ or similar tools.
Understanding best practices for UI and UX for websites
Understand of how E-commerce website work(what is ROI, AOV, Conversion Rate etc.)
Experience with research tools including HotJar, CrazyEgg, LuckyOrange/ heatMaps/ poll/ survey Zarget or other similar tools will be a plus
Experience with multichannel media campaigns including a working knowledge of paid search, testing ad text and landing pages Optimization, SEO will be a plus
Prior experience working in diverse client portfolio
Benefits

5 Day working
Flexible work from home policy
‘No Leaves’ Policy: we trust people in getting work done
Company sponsored team outing and parties
Company sponsored lunch
No dress code
Salaries at par and above the industry standards
Great Learning and growth opportunities
Opportunities to travel onsite (Australia US,UK, South Africa) to meet and work with clients personally
Diverse and exciting client portfolio of internationally renowned brands

Job Skills & Responsibilities:
* Should have excellent communication skills (Written & Verbal)
* Good Experience in SEO, SMM, SMO.
* Must have experience content writing.
* Well-versed in advertising tools with Google, Microsoft, Linkedin,
Facebook and Twitter.
* Familiar with Good Analytics & Webmaster.
* Should be aware of On-page and Off-page Optimization.
* In-depth knowledge of various social media platforms, best
practices, and website analytics.
* Familiarity with HTML, CSS and Javascript.
* Familiarity with Link Building.

We are looking for a result-driven SEO Executive to be responsible for developing optimized web content. The SEO Executive's responsibilities include working closely with the marketing team to achieve SEO objectives, measuring the success of SEO and ROI, and assisting with the maintenance of the website's architecture to ensure user friendliness. To be successful as an SEO Executive, you should have strong copywriting and analytical skills, knowledge of coding techniques, and a commitment to constantly improving on key skills. Ultimately, an SEO Executive should have outstanding knowledge of SEO, passion for the industry and time management skills. Should be aware of below activities.

• Proficient in On Page and Off page Optimization.
• Able to run Google Ad words Campaign.
• Online Marketing for various social Marketing Social Portals like-Facebook, Instagram, Twitter etc per the planned Campaign.
• Preference for those who can handle the content part on their own on website and social media portal.
• Planning of keywords and Campaign.
• Handling all aspects of SEO (Search Engine Optimization- On Page and Off Page SEO), SMO (Social Media Optimization), should be able to work on, plan and execute SEO white-hat tactics.
• Work with web developers and marketing teams to properly implement SEO best practices.
• WordPress content- Blog and article posting- Directories submission and link. This is accomplished through a combination of on-page and off-page techniques, including link-building, social media strategy, viral marketing, metadata sculpting, site speed optimization, content strategy, information architecture, and more.
• Should be able to work on on-Page, Off-Page, articles, link building and blogs to attract more traffic to the desired website.
• The creation of on-page, off-page, and local SEO strategies for clients in various industries.

Dear Candidate

Greetings from App Ideas Infotech Pvt Ltd

 

App Ideas Infotech Pvt Ltd looking for a SEO Executive. The App Ideas is the leading Web & Mobile App Development Company that can help your business grow with innovative and engaging solutions. We build cutting-edge digital solutions with the quick-engaging user interface and user experience. Over the years we have established ourselves as the leading service provider for mobile app development, web development, Web and graphic design, e-commerce development, IOT development and games development.

 

Min. Experience:- 0.6 to 1 Year

Job Location: A’bad (Nikol)

Bond:- 1 Year

Salary :- 10k to 20k (Depends on Skills and experience)

Education Qualification:- BCA, MCA, MSCIT, BSCIT, BE(IT), ME(IT), Diploma in IT and others.

 

Job Description:

• Should have over all knowledge of Website optimization / performance, On-Page optimization, Off-page optimization, PPC, Social Media Optimization, Search Engine Marketing and Web Analytics.
  
• Experience with link building process, keyword generation, internet marketing and Search Engine optimization techniques (preferably google) and competitive analysis is must.
• Should be able to handle Google optimization,Yahoo, Bing, Reciprocal Linking Management, Directory Submissions, Planning and Implementing Internet Marketing Strategies with Social media optimization.
• Should be strong in technical and analytical skills with a proven track record for SEO with latest Market Trends.
  
• Good knowledge of HTML and CSS skill, proficient with Wordtracker, Google Adwords keyword tool and other SEO tools. Working knowledge on DMOZ editors, Zeal editors

Benefits

• Only 5 days working
• Flexible job timing
• Company Provide necessary training
• Great Career enhancement opportuity
• Excellent learning opportunities
• Paid Leaves, festival leaves
• Month End Party, Birthday Parties, Tours, and other cultural events.

 

If you do not find suitable profile, you may kindly share this information to your friends who are looking for change/good opportunity.

 

With Regards,

Trusha Kachhadiya

HR Executive

App Ideas Infotech Pvt Ltd

Web: www.theappideas.com

 

 

Job Description: Key Functional Areas of Responsibility • Perform keyword research in coordination with business objectives to optimize existing content and uncover new opportunities • Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages • Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific • Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects • Implement link building campaigns in coordination with client SEO goals • Keep pace with SEO, search engine, social media and internet marketing industry trends and developments • Monitor and administer web analytics dashboards and reports • Monitor and evaluate search results and search performance across the major search channels • Communication to team and management on project timelines and results • Work closely with the other team members to meet goals Professional Competencies • Passion for SEO and internet marketing • Outstanding ability to think creatively, and identify and resolve problems • Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere • Ability to clearly and effectively articulate thoughts and points • High levels of integrity, autonomy, and self-motivation Professional Skills & Qualifications • 1 – 2 years’ experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO) • Proficiency in MS Excel, PowerPoint, and Word • Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool • Experience working with popular keyword Tools.