
Role Overview:
The SEO Analyst is responsible for optimizing the organization’s online presence by improving search engine rankings, driving organic traffic, and enhancing user engagement. This role requires expertise in SEO strategies, analytics, and a strong understanding of mental health-related content to ensure alignment with the organization’s mission.
Key Responsibilities:
- SEO Strategy Development and Execution:
- Develop and implement effective SEO strategies to improve website rankings and increase organic traffic.
- Conduct keyword research to identify high-value terms relevant to mental health services and integrate them into the content strategy.
- Content Optimization:
- Collaborate with content teams to optimize on-page elements, including meta tags, headers, and keywords.
- Ensure that content adheres to SEO best practices while maintaining accuracy and sensitivity in mental health-related topics.
- Performance Monitoring and Reporting:
- Monitor website performance using tools such as Google Analytics, Google Search Console, and other SEO software.
- Analyze data to evaluate the effectiveness of SEO efforts and provide regular reports to the marketing team.
- Technical SEO Management:
- Conduct technical audits to identify and resolve issues affecting website performance, such as page speed, mobile usability, and broken links.
- Ensure the website is optimized for search engine crawlers and adheres to the latest algorithm updates.
- Competitor and Market Analysis:
- Conduct competitive analysis to identify trends, opportunities, and gaps in the market.
- Research emerging SEO techniques and tools to maintain a competitive edge in the mental health sector.
- Local SEO:
- Develop and manage local SEO strategies to enhance visibility in specific geographic areas.
- Optimize Google My Business profiles and manage location-based search strategies.
- Collaboration and Training:
- Work closely with content creators, developers, and social media teams to align SEO initiatives with broader marketing goals.
- Provide training and guidance to team members on SEO best practices.
Qualifications and Requirements:
Education:
- Bachelor’s degree in Marketing, Computer Science, or a related field.
Experience:
- 2–5 years of experience as an SEO Analyst or in a similar role.
- Proven experience in optimizing content for the mental health or healthcare sector is mandatory.
Skills and Knowledge:
- Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, and Ahrefs.
- Strong understanding of technical SEO, keyword research, and link-building strategies.
- Familiarity with content management systems (e.g., WordPress).
- Knowledge of HTML, CSS, and basic coding practices is a plus.
- Excellent analytical and problem-solving skills.
Personal Attributes:
- Strong attention to detail with the ability to manage multiple projects simultaneously.
- Excellent communication and collaboration skills.
- Sensitivity and awareness when working with mental health-related content.
Key Competencies:
- Expertise in SEO strategies and best practices.
- Data-driven decision-making and performance analysis.
- Ability to adapt strategies to the unique needs of mental health-related audiences.
- Strong alignment with the organization’s mission to promote mental health awareness.

About MHFAIndia
About
Similar jobs
Job Title: QA Engineer (Manual & Automation Testing)
Experience: 4.5 to 7 Years
Location: Chennai
Last Working Date (Preferred Joining): On or before 10th August
Interview Process: Online Test → Technical Round 1 → Technical Round 2 → Client Round
Job Description:
We are seeking a skilled QA Engineer with a strong background in both Manual and Automation Testing. The ideal candidate should have hands-on experience in Java programming, a solid understanding of automation frameworks, and expertise in API testing.
Key Responsibilities:
- Develop and execute robust automation scripts for new feature testing.
- Enhance and maintain existing automation frameworks to support evolving testing needs.
- Monitor automation test executions and ensure consistency and reliability in results.
- Conduct cross-browser and cross-platform testing to ensure high coverage and quality.
- Identify process gaps in Quality Assurance and recommend improvements.
- Contribute to zero-defect delivery through thorough testing practices.
- Support non-functional testing initiatives including Performance, Security, and Localization.
- Collaborate with developers to ensure high code quality and adequate test coverage.
- Actively participate in Continuous Integration and Continuous Deployment processes.
Required Skills:
- Strong knowledge of Manual Testing methodologies and practices.
- Proficiency in Java programming with excellent problem-solving abilities.
- Experience with BDD frameworks, especially Cucumber.
- Practical experience with Selenium for automation testing.
- Good understanding and hands-on with API testing (both Manual and Automation) using tools like Postman and Rest Assured.
- Excellent verbal and written communication skills.
Job Title: Relationship Manager
Experience Required: 1 to 3 Years
Job Locations: Chennai, Coimbatore, Erode, Salem, Madurai, Hosur, Puducherry, Trichy, Tiruvannamalai, Vellore
Notice Period: Immediate to 30 Days
Job Summary:
We are seeking proactive and customer-oriented Relationship Managers to join our team across various locations in Tamil Nadu and Puducherry. The ideal candidate will be responsible for maintaining and growing strong client relationships, promoting products/services, and ensuring a high level of customer satisfaction.
Key Responsibilities:
- Build and maintain strong, long-term relationships with customers.
- Act as a trusted advisor by understanding client needs and offering relevant solutions.
- Generate new business opportunities through cold calling, referrals, and walk-ins.
- Manage the end-to-end sales process, including prospecting, onboarding, and post-sales service.
- Meet or exceed assigned sales and service targets.
- Provide timely resolutions to customer issues and escalate when necessary.
- Coordinate with internal teams to ensure smooth execution of client requests.
- Track and report sales activities and client interactions using CRM tools.
Key Skills & Competencies:
- Strong interpersonal and communication skills.
- Ability to understand and identify client needs effectively.
- Sales-oriented mindset with a customer-first approach.
- Negotiation and problem-solving skills.
- Ability to multitask and manage time effectively.
- Proficiency in local languages is a plus.
- Basic knowledge of CRM tools and MS Office (Excel, Word, Outlook).
Strategic Partnerships Head - Y Combinator backed Shopify-like platform
About Merito :
Merito is a curated talent platform where we identify, assess, and connect candidates for matching job opportunities. We are working with the mission to change the way hiring is done. The company is founded by a team consisting of alumni from IIM Ahmedabad, McKinsey with more than 2 decades of experience in recruitment, training, and coaching.
About Our Client :
Our client is headquartered in California and Y Combinator backed Shopify-like platform for creators & knowledge professionals (coaches, instructors, experts, artists etc.) to launch, manage and grow their business online. Founded by IIT/ IIM/ BITS/ Yale/ BCG Alumni and 3X Entrepreneurs, they are well funded and backed by top Indian VC firms along with start-up veterans like Kunal Shah (CRED). The company is founded by alumni from top IITs, IIMs, BITS, Yale including ex-entrepreneurs and from firms such as BCG, Hike, Dunzo and P&G.
Since the launch of its first version in December 2020 they have grown 25X. Creators have earned more than $1 Million since launch through the platform.
We have just closed our series A (yet to announce) and are looking to build out our leadership team across functions.
Job Description :
As a Strategic Partnerships Head you'll be responsible for forming partnerships with affiliates, brands and agencies to meet customer acquisition goals - whatever it takes for the company to grow 100X.
Key Responsibilities :
- Responsible for forming partnerships with affiliates, brands and agencies
- Formulate partnership deliverables that meet business growth objectives.
- Market research to identify most impactful partnerships.
- Manage end to end cycle for striking deals with potential partners.
- Lead the complete strategic partnership team
The successful applicant will be :
- 5+ yrs of experience at early-stage startups; experience in influencer marketing and brand partnerships.
- Excellent communication skills and negotiation skills and the ability to close deals.
- Strong leadership skills and the ability to hire and grow team members
- Very strong orientation towards meeting targets and looking at data-driven insights.
- Experience in influencer marketing and brand partnerships.
- Likes to connect and actively engage with key influencers and decision-makers inside an organization.
- Interested in working on the business side of a SaaS start-up and ready to dig into work and learn all aspects around it.
Responsibilities and Duties
Develop high-quality software design and architecture.
Achieve the timeline with quality delivery of assigned tasks.
Able to do technical analysis and code review.
Able to troubleshoot internal & production bugs.
Coordinate and support to project co-ordinator/project manager.
Development coding standards are achieved.
Work with internal teams to understand and analyse their needs and to ensure that proposed solution caters to same.
Adopt new technology in quick time.
Implement Unit tests and Functional tests to ascertain highest quality of deliverables.
Identify, prioritize and execute tasks in the software development life cycle.
Understand business needs and know how to implement needs in system to meet business needs.
Able to create the technical documents.
Able to leading team members and planning of team’s task.
Design, develop, modify, implement, and support software components anywhere in the software stack.
Work in close partnership with cross-functional teams and management.
Requirements
Having knowledge of ASP .Net / .net core, Web API, Micro Services, JavaScript, jQuery, Bootstrap, Flutter.
Having good Release management, Cloud Management & Data base management knowledge
Having fluency in Agile methodology
Having knowledge of Power BI / Tablue will be added advantage
Soft skills – Manager level skill
Critical thinker and creative mindset and the ability to approach a problem creatively.
Ability to provide in-depth evaluation and analysis of unique complex technological issues.
We are hiring for MBA Marketing Freshers/experienced with Engineering graduates from Electrical, Mechanical OR Electronics stream to work with our Product Management team.
- Primary role will be helping our customers to understand product requirement for software, and Electronics products.
- It will also involves creating technical specifications and product description for online presentation.
You will get to work on new and disruptive technologies as how to commercialise the products and to fetch business in th services sector too.
Key Skills:
Intermediate MS Office/Internet.
Good research and logical skills.
Good Communication Skills
Ready to travel extensively
Job Location : Hyderabad
- We are looking for designers having good creativity and communication, who are passionate about delivering a well-designed, scalable, intuitive user interface.
- Motivated to learn things through sharing and experimentation that will help them and company become better at creating solutions.
- Promotes a humble behaviour and maintains curiosity in learning new things to take on new challenges.
- Developing user experience for web apps/mobile apps (iOS/Android).
- A deep understanding of current technologies and design trends, and the desire to innovate using digital platforms.
- Screen design of new websites or mobile applications using design tools like Photoshop, illustrator, XD etc.
- Wireframe and UI prototyping.
- Capability to communicate with clients, provide insight into UX decisions and collaborate with the project team.
- Coordinate with engineering teams to develop great user experiences and ensure designs are optimized and implemented effectively.
- Working experience on Python or Java Selenium, POM, TestNG, Maven, Web application automation, Eggplant scriptingJIRA, Maven, Eclipse.
- Expertise in automating the manual tasks with Batch - Shell scripting, API framework development, Automation framework migration
- Functional expertise on Eclipse - Java, TestNG,Maven, Web application automation, Senstalk
- Exposure to the applications launched on the Linux platforms.
- The role expects overall strong exp in Web Testing, DB test, and API Test areas.
- Strong knowledge of Scripting and Framework (Selenium Webdriver, Appium and API)
We are looking for a high-performing Lead Developer to build our Ecommerce platform and API framework powered by Machine Learning and Artificial Intelligence. Candidates for this role will be passionate about well written code, testing, and excel at coming up with simple approaches to complex problems.
Our work culture is #overachiever, very amiable, and at the same time always charged with excitement. We encourage our team members to take responsibility and grow into future leaders in the industry.
Job Responsibilities:
- Understand project requirements, writing bug free clean code and ensure that the solution works per the agreed architecture, SLAs, KPIs and business model
- Integrate Django backend with third party API
- 100% Hands on role
- Make architecture decisions that contribute to maintainable systems
- Adapt to rapidly evolving requirements and changing priorities and drive the team accordingly
- Responsible to drive and support Ecommerce project activities and ensure marketplace implementation, deepen customer engagement, satisfaction, and user engagement
- Reverse engineer for debugging errors in code and ensure quality control in the process.
- Continually drive products towards a meaningful balance between user needs, business objectives and technical feasibility
- Documentation and reference preparation for users by writing operating instructions including changes and revisions.
- Operate in a hyper-collaborative way and follow these guiding principles: Value common sense and simplicity over complexity, make decisions quickly and move nimbly, celebrate diverse ideas, Succeed and fail together as a team
Qualifications:
- Bachelor or Master Degree in Computer Science, Software Engineering from a reputed University
- 5 to 10 years of experience working in eCommerce domain, specifically at-least 3-5 years of experience working in Django and Python.
- React and/or Angular for front end
- Proficiency in MongoDB and MySql
- Technical Skills: JIRA, Gitlab, Rest API, GCP or AWS
- Integration experience with Payment gateway, shipping company and VAT, database concepts, Experience of web services
- Experience in performance profiling, tuning, and optimization, caching mechanisms with Enterprise level applicants
- Analytical, debugging, and troubleshooting skill with proven experience troubleshooting and fixing production bugs
- Experience in writing unit testing and test case automation.
- Ability to operate in Agile environment with a start-up mentality and unstructured environment, Energy, drive and passion to work, and operate in a digital world.









