SEO Analyst

at MHFAIndia

SEO Analyst

MHFAIndia

Company

Home

SEO Analyst

at MHFAIndia

Posted by Vijayalakshmi M

4 - 12 yrs

₹2L - ₹9L / yr

Chennai

Skills

Search Engine Optimization (SEO)

Role Overview:

The SEO Analyst is responsible for optimizing the organization’s online presence by improving search engine rankings, driving organic traffic, and enhancing user engagement. This role requires expertise in SEO strategies, analytics, and a strong understanding of mental health-related content to ensure alignment with the organization’s mission.

Key Responsibilities:

SEO Strategy Development and Execution:

Develop and implement effective SEO strategies to improve website rankings and increase organic traffic.
Conduct keyword research to identify high-value terms relevant to mental health services and integrate them into the content strategy.

Content Optimization:

Collaborate with content teams to optimize on-page elements, including meta tags, headers, and keywords.
Ensure that content adheres to SEO best practices while maintaining accuracy and sensitivity in mental health-related topics.

Performance Monitoring and Reporting:

Monitor website performance using tools such as Google Analytics, Google Search Console, and other SEO software.
Analyze data to evaluate the effectiveness of SEO efforts and provide regular reports to the marketing team.

Technical SEO Management:

Conduct technical audits to identify and resolve issues affecting website performance, such as page speed, mobile usability, and broken links.
Ensure the website is optimized for search engine crawlers and adheres to the latest algorithm updates.

Competitor and Market Analysis:

Conduct competitive analysis to identify trends, opportunities, and gaps in the market.
Research emerging SEO techniques and tools to maintain a competitive edge in the mental health sector.

Local SEO:

Develop and manage local SEO strategies to enhance visibility in specific geographic areas.
Optimize Google My Business profiles and manage location-based search strategies.

Collaboration and Training:

Work closely with content creators, developers, and social media teams to align SEO initiatives with broader marketing goals.
Provide training and guidance to team members on SEO best practices.

Qualifications and Requirements:

Education:

Bachelor’s degree in Marketing, Computer Science, or a related field.

Experience:

2–5 years of experience as an SEO Analyst or in a similar role.
Proven experience in optimizing content for the mental health or healthcare sector is mandatory.

Skills and Knowledge:

Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, and Ahrefs.
Strong understanding of technical SEO, keyword research, and link-building strategies.
Familiarity with content management systems (e.g., WordPress).
Knowledge of HTML, CSS, and basic coding practices is a plus.
Excellent analytical and problem-solving skills.

Personal Attributes:

Strong attention to detail with the ability to manage multiple projects simultaneously.
Excellent communication and collaboration skills.
Sensitivity and awareness when working with mental health-related content.

Key Competencies:

Expertise in SEO strategies and best practices.
Data-driven decision-making and performance analysis.
Ability to adapt strategies to the unique needs of mental health-related audiences.
Strong alignment with the organization’s mission to promote mental health awareness.

Role Overview:

Key Responsibilities:

SEO Strategy Development and Execution:

Develop and implement effective SEO strategies to improve website rankings and increase organic traffic.
Conduct keyword research to identify high-value terms relevant to mental health services and integrate them into the content strategy.

Content Optimization:

Collaborate with content teams to optimize on-page elements, including meta tags, headers, and keywords.
Ensure that content adheres to SEO best practices while maintaining accuracy and sensitivity in mental health-related topics.

Performance Monitoring and Reporting:

Monitor website performance using tools such as Google Analytics, Google Search Console, and other SEO software.
Analyze data to evaluate the effectiveness of SEO efforts and provide regular reports to the marketing team.

Technical SEO Management:

Conduct technical audits to identify and resolve issues affecting website performance, such as page speed, mobile usability, and broken links.
Ensure the website is optimized for search engine crawlers and adheres to the latest algorithm updates.

Competitor and Market Analysis:

Conduct competitive analysis to identify trends, opportunities, and gaps in the market.
Research emerging SEO techniques and tools to maintain a competitive edge in the mental health sector.

Local SEO:

Develop and manage local SEO strategies to enhance visibility in specific geographic areas.
Optimize Google My Business profiles and manage location-based search strategies.

Collaboration and Training:

Work closely with content creators, developers, and social media teams to align SEO initiatives with broader marketing goals.
Provide training and guidance to team members on SEO best practices.

Qualifications and Requirements:

Education:

Bachelor’s degree in Marketing, Computer Science, or a related field.

Experience:

2–5 years of experience as an SEO Analyst or in a similar role.
Proven experience in optimizing content for the mental health or healthcare sector is mandatory.

Skills and Knowledge:

Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, and Ahrefs.
Strong understanding of technical SEO, keyword research, and link-building strategies.
Familiarity with content management systems (e.g., WordPress).
Knowledge of HTML, CSS, and basic coding practices is a plus.
Excellent analytical and problem-solving skills.

Personal Attributes:

Strong attention to detail with the ability to manage multiple projects simultaneously.
Excellent communication and collaboration skills.
Sensitivity and awareness when working with mental health-related content.

Key Competencies:

Expertise in SEO strategies and best practices.
Data-driven decision-making and performance analysis.
Ability to adapt strategies to the unique needs of mental health-related audiences.
Strong alignment with the organization’s mission to promote mental health awareness.

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About MHFAIndia

Founded :

2017

Type :

Services

Size :

20-100

Stage :

Profitable

About

At MHFA India we empower and educate the general public, corporates, and universities about Mental Health First Aid through evidence-based training and standardised programmes. We aim to improve mental health awareness by providing quality education to trainees on how to perform Mental Health First Aid. We empower them with practical skills to identify early signs of mental health disorders and teach them how to support an individual with mental health problems and direct them to a professional. At MHFA India We offer researched and evidence-based training programmes listed below: Standard Mental Health First Aid Blended Online MHFA for Workplaces Blended Online MHFA for Public Blended Online MHFA for Higher Education MHFA for the Suicidal Person MHFA for Non-Suicidal Self-Injury Mental Health Awareness for Workplaces Mental Health Awareness for Public MHFA Instructors course Benefits: The advantages of becoming a Mental Health First Aider are manifold. MHFA India is the only licensed organization that offers MHFA standard courses at workplaces in India. You are offered a certificate which accredits you as a Mental Health First Aider at work which is vital for your professional development and enables you to create a supportive work environment . The courses offered at MHFA India are standardised and evidence-based, and the course components are found only in MHFA standard programs. In addition, the training materials have lifetime access. The skills and knowledge derived from the training will be instrumental in practice for real-life situations. We have trained over 2000 people from various workplace sectors such as Industrial, Finance, Production and Consultancy, and Educational Institutes. From running only 1 course in 2017, to running 7 courses in 2022 for the diverse population of India, MHFA has participants from across India spanning more than 20 states. Head to the link in the bio to learn more about Mental Health First Aid training.

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Proven track record of taking ownership and driving results on technical projects
Ability to handle multiple competing priorities in a fast-paced environment
Technical aptitude to quickly grasp complex technical issues and communicate directly with technical teams
Knowledge of professional software engineering practices and best practices for the full software development life cycle (SDLC), including coding standards, code reviews, source control management, build processes, testing, and operations

Responsibilities

Develop and execute a long-term product roadmap and architecture while balancing short term commitments
Handling the entire SDLC.
Own the architecture SCOT product platforms to drive business results.
Be a visible leader to drive and own the architecture and design of some of the most advanced & complex software systems / products in the industry to create company wide impact
Be an operational and technical leader with a passion for distributed systems, cloud service development, deployment and delivery. Accountable for solutioning, design, architecture, for the ease of evolution, quality of the systems, performance, scalability, availability characteristics, NFRs and limitations of the systems. Should be willing to be hands-on and spend time actively developing parts of the systems.
Envision and develop the long-term architectural direction, with emphasis on platforms/ reusable components while adopting a nimble delivery process.
Establish structures and processes that ensure a high level of quality and reliability and extensibility of deliverables .
Drive the creation of next generation extensible web, mobile and fashion commerce platforms, security protocols, customisation and tools to support continuous scaling, internationalisation and platform extensions.
Drives code and design reviews of components / systems / products in scope and drives the architectural governance for them
Set directional paths for the department for adoption of new technology stacks for solving business problems
Work with product management, business stakeholders and other engineering leaders to help define mid-term, long-term roadmaps and shape business directions
Initiate and deliver leadership training within the engineering organisation and drive the growth of leaders to create a strong leadership bench.
Follow coding standards, unit-testing, code reviews etc.
Follow release cycles and commitment to deadlines.
Lead by example through innovation.
Build and nurture a team of software developers
Shape team goals by developing a deep understanding of our business processes and success criteria
Develop and execute a long-term architecture while balancing short term commitments
Work closely with the team to architect and develop the best technical design and approach to solve complex problems
Effectively partner with engineering and non-engineering groups across the organization to deliver on own goals
Work closely to architect and develop the best technical design and approach to solve complex problems.
Take the accountability of the overall health of the products you build, and predictability of the deliverables
Effectively partner with engineering, product and business stakeholders across the organization to co-define and deliver on goals.

Regional Sales Manager

at Kapture CRM

3 recruiters

Posted by Swathi R

Remote, NCR (Delhi | Gurgaon | Noida)

3 - 7 yrs

₹6L - ₹9L / yr

Sales

Channel Sales

Business Development

Field Sales

SAP CRM

+1 more

Who Are We? Kapture Cloud-Based Customer Relationship Management Software is a stand-alone CRM Software for centralizing Operations. We are a CRM Software Company for India, United States, and other Countries, and we provide a host of tools and solutions including the Sales CRM suite, and Mobile CRM App for smart on field sales operations. We offer advanced CRM Tools and Solutions, prominent among which is our FMCG CRM for the FMCG Industry that helps consolidate distribution and inventory on one platform. Kapture CRM is a device-independent platform offering the fastest go-live spanning between 30 to 60 days. Our Omnichannel Solution for Sales and Service and versatile API Integration has garnered the love of 500+ Customers. Website Link - https://www.kapturecrm.com/ Our Story: Enterprise Software and beer. Two things our founding team is super passionate about. After breaking our heads on complex buggy ugly, legacy software for donkey's years, 3 Beer Aficionados got together with the “enough is enough, let’s build some sh*t that really works and is simple” idea. Started in 2011 in a bar cum co-working space, Kapture CRM today is a growing family of 200+ folks working with 500+ awesome customers in 12 countries. Like all good things, we took our time to grow, but boy, do our customers love us! Job Summary: We’re seeking qualified Sales Manger specialist to extend our global reach through exploration of new and untapped business opportunities and relationships. Our ideal candidate will be trusted to dive right in, take the lead, use initiative, and help build and maintain the brand that we are! Highly skilled at sales and business operations, this person will join and inspire a team of like-minded go-getters to achieve our company vision. It is the perfect job if you like working with people and enjoy an ever-changing work environment.We are offering superb career growth opportunities, great compensation and benefits. Roles & Responsibilities: Responsible for visiting the potential customers for new business and closer. Should be open for travel in Delhi. Good understanding of the IT industry (SAS Model) and Cloud based solutions. Providing customers with quotations and Negotiations. Negotiate the terms of an agreement and close the sales Identify new markets and business opportunities. Record sales and leads and Update day to day activities in CRM. Meeting Sales Goals, Closing Skills, Prospecting Skills, Technical Understanding, Building Relationships, People Skills, Data Entry Skills, Customer Focus,Professionalism. Address: Adjetter Media Network Pvt Ltd (Kapture CRM) AltF Coworking, 4th floor, plaza mall, Mehrauli-Gurgaon Road, Sushant Lok, phase 1, sector 28, gurugram, Haryana 122002

Presales Lead

at Nitor Infotech

2 recruiters

Posted by Balakumar Mohan

Pune

5 - 10 yrs

₹4L - ₹12L / yr

Presales

Report Writing

Documentation

Product Documentation

RFI

+2 more

The hunt is for a Strong Pre-sales Resource and team player with the ability to manage effective relationships with a wide range of stakeholders (customers & team members alike). Incumbent will demonstrate personal commitment and accountability to ensure standards are continuously sustained and improved both within the internal teams, and with partner organizations and suppliers. We at Nitor Infotech are always on hunt for some best talents in the IT industry & keeping with our trend of What next in IT, we want someone who can help take our current breadth of Technology expertise to an altogether different dimension & level in tune with the emerging market trends and ensure Brilliance @ Work continues to prevail in whatever we do. Nitor Infotech works with global ISVs to help them build and accelerate their product development. Nitor is able to do so because of the fact that product development is its DNA. This DNA is enriched by its 10 years of expertise, best practices and frameworks & Accelerators. Because of this ability Nitor Infotech has been able to build business relationships with product companies having revenues from $50 Million to $1 Billion. Role: Pre-Sales Lead Location: Pune There are THREE success parameters for this profile:- Success Parameters: Pursuits / Proposals: 1. Translate a strong understanding of the customer context into defining and building strong, winning proposals 2. Work closely with delivery and sales / account owners for solution and cost inputs and drive the proposal to completion Collateral / Go-To-Market Decks: 1. Create impactful presentations, backed by market intelligence, to support the sales / account teams on emerging opportunities 2. Support sales teams towards account mining / cross-sell activities by pitching relevant capabilities Industry & Competitive Research: 1. Research prospect's financials, competitors and business while working on pursuits 2. Understand business trends, drivers, issues and needs 3. Research on competitors Case Studies / Success Stories: 1. Create collaterals and case studies based on Nitor's service offerings which demonstrates our ability to address customers specific pain points Geographies: 1. US and India 2. Experience of working virtually in a multi-cultural environment Softer Attributes:- Gifted/Able communicator. Self-motivated, intelligent self-starter who can stay focused and efficient, whether working alone or in a group. High energy levels, self-motivated, positive attitude and pleasing personality. Effective communication and interpersonal skills to be able to establish rapport with people at all levels Capacity to remain focused with task at hand as well as multi-tasking. Strong sense of ownership for assigned tasks and willingness to go the extra mile when needed. Understanding of Object Oriented concepts, design patterns, and modern application frameworks Knowledge and experience of software development processes and methodologies Educational qualification: BE/BBA/MBA/B.Tech/M.Tech, any other degree with relevant Management qualification. Experience of 6-9+ years into Pre-sales IT products & services.

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