
As a Product Manager at Brainstorm Force, you’ll be at the forefront of shaping the direction of our WordPress products and SaaS applications, bridging the gap between stakeholders, development teams, and customers.
From conducting market research and defining product roadmaps to overseeing feature delivery, acceptance testing, and post-launch optimization, you’ll play a pivotal role in driving product innovation, enhancing user experiences, and achieving business objectives.
Key Responsibilities:
Product Vision and Strategy:
- Define the overarching vision and strategic goals for our product portfolio.
- Conduct market research, competitor analysis, and gather customer feedback.
- Identify opportunities for product differentiation and innovation.
Roadmap Planning and Prioritization:
- Develop product roadmap, prioritize features based on business objectives and customer needs.
- Collaborate with cross-functional teams to ensure alignment (development, support and marketing)
Product Mockups:
- Work closely with the team to plan product features and create mockups.
- Ensure that product designs align with user needs and business objectives.
Feature Definition:
- Work closely with the team to define user stories, acceptance criteria, and feature specifications.
- Prioritize features based on their impact on users, revenue and market competitiveness.
Feature Acceptance:
- Conduct final acceptance testing to ensure that features meet quality standards.
- Provide the final go-ahead for product releases based on acceptance testing results.
- Ensure adherence to timelines.
Stakeholder Engagement and Communication:
- Engage with stakeholders and align customers satisfaction with business goals.
- Communicate product vision, roadmap, and progress to internal teams and external stakeholders.
Required Skills and Qualifications:
- In-depth knowledge of WordPress ecosystem and familiarity with relevant technologies.
- Understanding of user needs and business objectives
- Ability to prioritize features based on their impact on user satisfaction and business goals.
- Strong analytical skills with the ability to translate data insights into actionable strategies and plans.
- Excellent communication and interpersonal skills, with the ability to engage with stakeholders.
- Experience working in tools like Jira, Linear, etc for backlog management.
- Proven track record of product planning, acceptance testing, and product design.
Your Success:
Your success will be measured by following KPIs that reflect the impact of your contributions:
Product Growth and Revenue:
- Market share or penetration of the product compared to competitors.
- Revenue generated by the product.
- Percentage growth in product revenue over time.
Customer Satisfaction and Retention:
- Net Promoter Score (NPS) or customer satisfaction survey results.
- Customer retention rate or churn rate.
- Customer feedback and sentiment regarding overall product experience.
Product Performance and Market Positioning:
- Market share or competitive positioning of the product.
- Customer perception of product differentiation and value proposition compared to alternatives.
Innovation and Product Roadmap Execution:
- Rate of new feature delivery or innovation.
- Percentage of product roadmap milestones achieved on schedule.
- Adoption rate of new product features or enhancements.
Team Collaboration and Alignment:
- Feedback from cross-functional teams regarding collaboration and alignment with product strategy.
- Team morale and satisfaction with product direction and leadership.
- Effectiveness of communication and alignment with stakeholders.

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Floworks (https://floworks.ai) builds powerful business process tools that simplify business operations for the largest of e-commerce and logistics companies in India.
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Sudipta Biswas: Cofounder. https://linkedin.com/in/sudipta-biswas
Sarthak Srivastava: Cofounder. https://www.linkedin.com/in/sarthak-shrivastava
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