Digital marketing trainer

Digital marketing encompasses various roles and responsibilities, including: 

 1. Digital Strategist: Developing comprehensive digital marketing strategies aligned with business goals.

 2. Content Creation: Crafting engaging content for websites, social media, emails, and other digital channels. 

 3. SEO Specialist: Optimizing online content to improve search engine rankings and visibility. 

 4. Social Media Manager: Managing and executing social media campaigns across platforms.

 5. Email Marketing Specialist: Creating and executing email campaigns to nurture leads and engage audiences. 

 6. PPC Specialist: Managing pay-per-click advertising campaigns on platforms like Google Ads. 

 7. Analytics and Data Analyst: Analyzing digital marketing metrics to measure campaign performance and derive insights.

 8. Web Developer/Designer: Ensuring the website is user-friendly, aesthetically pleasing, and optimized for conversions. 

 9. Digital Advertising Manager: Overseeing online advertising efforts, including display ads and social media ads.

 10. CRM Manager: Utilizing customer relationship management tools to optimize customer interactions and retention.

 11. Influencer Marketing Coordinator: Collaborating with influencers to promote products or services.

 12. Video Marketing Specialist: Creating and optimizing video content for digital platforms.

 13. Mobile Marketing Specialist: online sales platforms.

 15. Brand Manager: Ensuring consistent brand representation across all digital channels. These roles work together to create a cohesive and effective digital marketing strategy.

Who we are:

At Qiro, we are a dynamic team united by a mission to foster a fair, transparent, and decentralized global lending market. Our focus lies in developing an institutional private credit protocol that seamlessly connects on-chain stablecoin lenders with off-chain fintech borrowers.

What are we looking for:

As the Head of Marketing at Qiro, you will lead the development and implementation of strategic marketing initiatives to drive brand awareness, customer acquisition, and engagement. This role offers a unique opportunity to shape the marketing direction of a dynamic fintech organization.

Responsibilities:

• Analyze market trends and customer insights to inform marketing strategies.
• Collaborate with cross-functional teams to ensure alignment with business goals.
• Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
• Design branding, positioning and pricing strategies
• Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
• Define and own growth KPIs. Intimately understand levers for KPIs, create plans, and own meeting KPIs
• Play a role in the development of the company's roadmap and co-own the roadmap
• Own and strategize our content-publishing plan to create a unique, powerful, and consistent brand voice that helps us achieve our goals

Requirements:

• 2+ years of hands-on experience in strategizing, planning and executing a wide variety of marketing & growth initiatives for a technical audience
• 1+ year of experience in web3 and blockchain marketing space
• 1+ year of experience leading and building marketing teams from scratch
• 1+ year of PR experience, working with media channels for releases and announcements to get global outreach
• Should be able to exceptionally manage all digital/social channel i.e. YT, Twitter, Discord, LinkedIn etc. that is necessary to make us grow
• Strong problem-solving, acting autonomously and taking ownership of the team

Nice to have:

• A Bachelor's or Master's degree in Marketing, or a related field
• Demonstrated leadership experience, preferably in a startup environment.
• Interest in fintech and financial services industry trends

Benefits:

• Competitive Salary with regular reviews.
• Work entirely from a remote location.
• Enjoy a flexible working schedule.

Designation: Digital Marketing Lead / Manager (SaaS Product)

Experience: 5+

Company Profile:

Moon Technolabs Pvt. Ltd. is a rapidly growing IT company with a strong presence in the market for over 14 years. We are proud to have a team of 260+ dedicated employees who consistently contribute to the company's success by achieving challenging goals. Our commitment to excellence drives us to provide the best solutions to our clients.

Location:

C-105A, Ganesh Meridian, Opp. Kargil Petrol Pump,

Sola, S.G. Highway, Ahmedabad.

Skills

• 5+ years’ experience in digital marketing and advertising
• Experience in SaaS Product is must.
• Excellent grasp of social media and website metrics and best practices
• Demonstrable experience with email marketing, lead generation and SEO
• Ability to do result-driven Data Analysis
• Ability to implement & measure Search Engine Marketing
• Having skills with latest Digital Marketing Technology Tools and platform
• Having skills in SEO tools e.g. SEMRush, ahref, Screaming Frog
• Knowing right implementation of Content Marketing
• Ability to adeptly use Mobile Marketing to target right audience

Here are some key features to join Moon technolabs:

• 5 Days a week
• 18 Paids Leave (SL+CL)
• Flexible timing policy
• Best Working Environment
• Generous leave policy. No Sandwich Leave.
• Excellent working and learning platform
• Employee engagement activities can allow you to have fun within the organization
• Celebrations, Tours, and much more

📩 To Apply:

WhatsApp at 932818o89o

As a Demand Generation Lead, you will play a critical role in driving revenue growth through strategic demand generation campaigns and initiatives. You will be responsible for executing integrated marketing campaigns, optimizing lead generation efforts, and collaborating with cross-functional teams to achieve business objectives.

Roles and Responsibilities:

• Develop and implement comprehensive demand-generation strategies that align with our business objectives and target audience. Identify target markets, segments, and personas to guide campaign planning and execution.
• Planned, create, and execute integrated marketing campaigns across various channels, including email marketing, digital advertising, content marketing, social media, and events.
• Optimize lead generation efforts through the effective use of marketing automation platforms, lead capture forms, landing pages, and lead nurturing workflows.
• Collaborate with the content team to develop high-quality content assets, such as whitepapers, case studies, blog posts, and videos, that support demand generation efforts.
• Utilize marketing analytics tools to track, analyze, and report on campaign performance, including metrics like conversion rates, ROI, and pipeline generation.
• Work closely with cross-functional teams, including sales, product marketing, design, and PR to align demand generation initiatives with overall marketing and sales strategies.
• Stay informed about market trends, competitor activities, and industry best practices related to demand generation and B2B marketing.

Requirements:

• Bachelor’s degree in marketing, business, or a related field.
• Proven experience in demand generation, digital marketing, or a related field within the B2B SaaS industry.
• Strong knowledge of demand generation tactics and channels, including email marketing, digital advertising, content marketing, social media, and events.
• Proficiency in marketing automation platforms, such as HubSpot, Marketo, or Pardot, and CRM systems like Salesforce.
• Excellent analytical skills with the ability to interpret data, track key metrics, and make data-driven decisions to optimize campaign performance.
• Exceptional project management skills with the ability to manage multiple campaigns and priorities simultaneously.
• Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams and stakeholders.
• Strategic mindset with a focus on driving results, meeting targets, and contributing to revenue growth

About WISE

At Wise, we are building the world's best online tutoring platform that companies teaching online can use to manage their online operations from scheduling demos to running classes for your learners. We have designed an extremely user friendly interface for your admins and instructors to set up your online academy within a matter of 5 minutes.

• We are a platform used for online tutoring by over 150,000 teachers to conduct live classes for over 2,500,000 learners
• Our platform has been tested at 500k DAUs and more than 2 billion+ minutes of live sessions have been conducted on the platform
• We have a customised and native Zoom integration (no redirection) for interactive live class experience
• We are building the world's first infrastructure layer for digital classrooms and have open APIs as well as a White-Label options to setup a native experience for your online teaching platform

What we need

A digital marketing expert with 2-3 years of experience running and coordinating digital marketing campaigns. We are execution-focused and work would involve building things quickly & adapting based on market feedback. If you love designing marketing campaigns and want to expand and grow, we would like to talk to you.

What you will do

• Work directly with the founding team and drive key product decisions
• Define and establish marketing strategy with the copy team
• Analyze and take decisions on furthering marketing and creative strategy

Essential skills

• Independent player (We’re a team but, we want you to contradict us on the way)
• Social media and google ads skills
• Spreadsheets, or Airtable (Just give us numbers, or graphs, we love graphs)
• Goal-oriented
• Creative and innovative

Good to have

• Good communication skills
• Team-oriented mindset

Probably not ideal if

• If you have always been right about everything
• Not looking for a full-time engagement

Definitely get in touch if you

• Would have started the exact same company but am willing to build it together with a great team
• Would fight us in a duel to make our product better

• Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
• Content creation and repurposing for all digital channels
• Maintaining our social media presence across all digital channels
• Measuring and reporting on the performance of all digital marketing campaigns

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, display advertising campaigns (Branding & Demand Generation) and events
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

• Bachelors/Masters degree in marketing or a related field
• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Experience in setting up and optimizing Google Adwords campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement